Scribd Logo
Upload

Welcome to Scribd!

  • 35 views

    Aims To Reach and Serve

    Uploaded by

    VED
    Zepto's business model canvas outlines its strategy to provide quick grocery delivery to urban customers through a mobile app. It aims to serve working professionals with little time to shop and tech-savvy customers who prefer mobile ordering. The value proposition is delivery within 10 minutes from a large selection at affordable prices through high quality customer service. Key activities include operating local dark stores, partnerships with suppliers, and maintaining the mobile app. Revenue is generated from commissions, delivery fees, and the goal is to efficiently operate this model through a network of suppliers, drivers and IT infrastructure.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Aims To Reach and Serve

    Uploaded by

    VED
    35 views2 pages
    Zepto's business model canvas outlines its strategy to provide quick grocery delivery to urban customers through a mobile app. It aims to serve working professionals with little time to shop and tech-savvy customers who prefer mobile ordering. The value proposition is delivery within 10 minutes from a large selection at affordable prices through high quality customer service. Key activities include operating local dark stores, partnerships with suppliers, and maintaining the mobile app. Revenue is generated from commissions, delivery fees, and the goal is to efficiently operate this model through a network of suppliers, drivers and IT infrastructure.

    Original Title

    ZMC

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Zepto's business model canvas outlines its strategy to provide quick grocery delivery to urban customers through a mobile app. It aims to serve working professionals with little time to shop and tech-savvy customers who prefer mobile ordering. The value proposition is delivery within 10 minutes from a large selection at affordable prices through high quality customer service. Key activities include operating local dark stores, partnerships with suppliers, and maintaining the mobile app. Revenue is generated from commissions, delivery fees, and the goal is to efficiently operate this model through a network of suppliers, drivers and IT infrastructure.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    35 views2 pages

    Aims To Reach and Serve

    Uploaded by

    VED
    Zepto's business model canvas outlines its strategy to provide quick grocery delivery to urban customers through a mobile app. It aims to serve working professionals with little time to shop and tech-savvy customers who prefer mobile ordering. The value proposition is delivery within 10 minutes from a large selection at affordable prices through high quality customer service. Key activities include operating local dark stores, partnerships with suppliers, and maintaining the mobile app. Revenue is generated from commissions, delivery fees, and the goal is to efficiently operate this model through a network of suppliers, drivers and IT infrastructure.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Business Model Canvas for Zepto:

    Customer Segments: Defines the different groups of people or organizations an enterprise


    aims to reach and serve.

    Urban customers who value quick and convenient delivery of grocery and food products

    Working professionals who don't have time to shop for groceries or cook meals

    Tech-savvy customers who prefer using mobile apps for shopping and delivery

    Value Proposition: Describes the bundle of products and services that create value for a
    specific Customer Segment.

    Quick and reliable delivery of grocery and food products within 10 minutes

    Large selection of grocery and food items available on the Zepto app

    Affordable pricing compared to other delivery services

    High-quality customer service and support

    Channels: Describes how a company communicates with and reaches its


    Customer Segments to deliver a Value Proposition.

    Mobile app for ordering and tracking deliveries

    Social media and online advertising for customer acquisition

    Customer Relationships: Describes the types of relationships a company establishes with


    specific Customer Segments.

    Seamless and easy-to-use mobile app for ordering and tracking deliveries

    Efficient and reliable delivery service

    Prompt and helpful customer support through various channels (email, phone, chat)

    Key Resources: Describes the most important assets required to make a business

    Zepto mobile app

    Dark stores and operational hubs

    IT infrastructure for order management and delivery tracking

    Human resources for operations, marketing, and customer support

    Key Activities: Describes the most important things a company must do to make its
    business model work.

    Operating a network of dark stores for quick delivery

    Managing partnerships with local kiranas and suppliers

    Developing and maintaining the Zepto mobile app

    Conducting marketing and advertising campaigns

    Key Partners: Describes the network of suppliers and partners that make the
    business model work.

    suppliers for grocery and food products

    Delivery drivers and logistics partners

    Payment gateway providers

    Cost Structure: Describes all costs incurred to operate a business model.

    Operational costs for managing dark stores, logistics, and human resources

    Supply chain cost

    Marketing and advertising expenses

    IT and software development costs

    Payment gateway fees and transaction costs

    Revenue Streams: Represents the cash a company generates from each Customer
    Segment (costs must be subtracted from revenues to create earnings).

    Commission on sales of grocery and food products

    Delivery fees for each order

    You might also like