IMPLEMENTATION TOOLS

GET THE NUTRITION FACTS (PRE-2020)

Whether you’re looking for foods with fewer

calories, more fiber or less sugar, Nutrition Facts
information on food packages is the place to go.
Start at the top to find the number of
servings per container and the serving
size. Remember that one package may
contain more than one serving. The Serving Size 1 package (272g)
1 Serving Size
information that follows serving size such Servings Per Container 1

as calories is for one serving of this food. Amount Per Serving

Calories 300 Calories from Fat 45 2 Amount of
Below the serving size and calories, you % Daily Value*
Calories

will find key nutrients in this food and Total Fat 5g 8%

Saturated Fat 1.5g 8%
Percent Daily Value (%DV). Use this Trans Fat 0g 3 Limit these
Nutrients
information to compare similar products Cholesterol 30mg 10%
Sodium 430mg 18%
and find which product has more or Total Carbohydrate 55g 18%
less of the nutrient(s) that interests you. Dietary Fiber 6g 24%
Sugars 23g
Foods are considered “low” in a nutrient Protein 14g 4 Get enough of
if they have 5% DV or less of that nutrient. these Nutrients
Vitamin A 80%
For example, a food with 4% DV Total Fat Vitamin C 35%
is “low in fat”. They are considered “high” Calcium 6%
5 Percent (%)
Iron 15% Daily Value
in a nutrient if they have 20% DV or more * Percent Daily Values are based on a 2,000 calorie diet.
for that nutrient. For example, a food with Your Daily Values may be higher or lower depending on
your calorie needs:
6 Footnote with
20% DV Calcium is “high in calcium.” Total Fat
Calories:
Less than
2,000
65g
2,500
80g
Daily Values (DVs)
Saturated Fat Less than 20g 25g
Cholesterol Less than 300mg 300mg
Sodium Less than 2,400mg 2,400mg
Total Carbohydrate 300g 375g
Dietary Fiber 25g 30g

46

UNIVERSITY OF WISCONSIN-EXTENSION, COOPERATIVE EXTENSION

WISCONSIN COMMUNITY ACTION PROGRAM ASSOCIATION, WISCAP
 IMPLEMENTATION TOOLS

GET THE NUTRITION FACTS – NEW LABEL (2020)

Whether you’re looking for foods

with fewer calories, more fiber or
less sugar, Nutrition Facts infor- 2 servings per container 1 Serving Size
mation on food packages is the Serving size 1 1/2 cup (208g)

place to go.
240
Amount per serving
Amount of 2
Calories Calories
Start at the top to find the number % Daily Value*

of servings per container and the Total Fat 4g 5%

Saturated Fat 1.5g 8%
serving size. Remember that one Trans Fat 0g
package may contain more than one Cholesterol 5mg 2%
Sodium 430mg 19%
serving. The information that follows 3 Limit these
Total Carbohydrate 46g 17%
Nutrients
serving size such as calories is for Dietary Fiber 7g 25%
Total Sugars 4g
one serving of this food. Get enough of 4 Includes 2g Added Sugars 4%
these Nutrients Protein 11g

Below the serving size and calories, Vitamin D 2mcg 10%

you will find key nutrients in this Calcium 260mg 20%
Iron 6mg 35% 5 Percent (%)
food and Percent Daily Value (%DV). Potassium 240mg 6% Daily Value
Use this information to compare * The % Daily Value (DV) tells you how much a nutrient in
a serving of food contributes to a daily diet. 2,000 calories

similar products and find which a day is used for general nutrition advice.

product as more or less of the nutri-

ent(s) that interest you. Foods are
considered “low” in a nutrient if they have 5% DV Pre-2020 label 2020 label
or less of that nutrient. For example, a food with
4% DV Total Fat is “low in fat”. They are considered Serving Size 1 package (272g)
2 servings per container
“high” in a nutrient if they have 20% DV or more Servings Per Container 1
Serving size 1 1/2 cup (208g)
Amount Per Serving

for that nutrient. For example, a food with 20% DV Calories 300 Calories from Fat 45

240
Amount per serving

Calcium is “high in Calcium”. Total Fat 5g

% Daily Value*
8%
Calories
Saturated Fat 1.5g 8% % Daily Value*
Trans Fat 0g
Limit Saturated Fat, Sodium and Added Sugars. Cholesterol 30mg 10%
Total Fat 4g
Saturated Fat 1.5g
5%
8%
Eating less saturated fat, sodium and added Sodium 430mg
Total Carbohydrate 55g
18%
18%
Trans Fat 0g
Cholesterol 5mg 2%
sugars may help reduce your risk of disease. Dietary Fiber 6g
Sugars 23g
24%
Sodium 430mg 19%
Protein 14g Total Carbohydrate 46g 17%

Eat more Fiber, Vitamin D, Calcium, Iron and Vitamin A 80%

Dietary Fiber 7g
Total Sugars 4g
25%
Vitamin C 35%
Potassium to improve your health and reduce risk Calcium 6% Includes 2g Added Sugars 4%
Iron 15% Protein 11g
for disease. * Percent Daily Values are based on a 2,000 calorie diet.
Your Daily Values may be higher or lower depending on Vitamin D 2mcg 10%
your calorie needs:
Calcium 260mg 20%
Before 2020, some manufacturers used a different
Calories: 2,000 2,500
Total Fat Less than 65g 80g Iron 6mg 35%
Saturated Fat Less than 20g 25g
Potassium 240mg 6%
looking label. Cholesterol
Sodium
Less than
Less than
300mg
2,400mg
300mg
2,400mg
* The % Daily Value (DV) tells you how much a nutrient in
Total Carbohydrate 300g 375g
Dietary Fiber 25g 30g a serving of food contributes to a daily diet. 2,000 calories
a day is used for general nutrition advice.

47

UNIVERSITY OF WISCONSIN-EXTENSION, COOPERATIVE EXTENSION

WISCONSIN COMMUNITY ACTION PROGRAM ASSOCIATION, WISCAP