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    Enaje, Edcelle P. - BSHM 1-1D

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    Edcelle
    This document discusses tourism slogans used in the Philippines over the past 20 years. It analyzes slogans such as "WOW Philippines" from 2002 and "Experience the Philippines" from 2017. It also discusses the 2010 campaign "Pilipinas Kay Ganda" and how its colors are still used today. The document then shows tourism slogans from various other countries around the world.

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    Enaje, Edcelle P. - BSHM 1-1D

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    Edcelle
    14 views8 pages
    This document discusses tourism slogans used in the Philippines over the past 20 years. It analyzes slogans such as "WOW Philippines" from 2002 and "Experience the Philippines" from 2017. It also discusses the 2010 campaign "Pilipinas Kay Ganda" and how its colors are still used today. The document then shows tourism slogans from various other countries around the world.

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    ENAJE,EDCELLE P. _ BSHM 1-1D

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    This document discusses tourism slogans used in the Philippines over the past 20 years. It analyzes slogans such as "WOW Philippines" from 2002 and "Experience the Philippines" from 2017. It also discusses the 2010 campaign "Pilipinas Kay Ganda" and how its colors are still used today. The document then shows tourism slogans from various other countries around the world.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    14 views8 pages

    Enaje, Edcelle P. - BSHM 1-1D

    Uploaded by

    Edcelle
    This document discusses tourism slogans used in the Philippines over the past 20 years. It analyzes slogans such as "WOW Philippines" from 2002 and "Experience the Philippines" from 2017. It also discusses the 2010 campaign "Pilipinas Kay Ganda" and how its colors are still used today. The document then shows tourism slogans from various other countries around the world.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 8

    BSHM 1-1D

    EDCELLE P. ENAJE

    PERSPECTIVE OF TOURISM AND


    HOSPITALITY
    TOURISM SLOGANS USED WITHIN 20
    YEARS

    WOW PHILIPPINES (2002) EXPERIENCE THE PHILIPPINES


    (2017)
    Also

    the "Wow" of the campaign slogan is meant to be "PILIPINAS KAY GANDA" SLOGAN

    notably is still in
    The new tagline
    capitalized which doubles as an acronym. The meaning of the AND CAMPAIGN 2010
    acronym varies depending on the usage of the slogan according the colors of the “It’s More Fun in
    Pilipinas Kay Ganda the Philippines” campaign, which
    to the government agency.
    (lit. 'Philippines, So Beautiful') indicates that the DOT is continuing
    Wealth of Wonders- tourist attractions was a short-lived advertising to make use of the former slogan and
    Warm Over Winter - beaches campaign made by the concept.
    Wild Over Water - water-based adventures Department of Tourism to promote
    click me
    Wacko Over Wildlife - indigenous flora and fauna tourism in the Philippines.
    Wear Our Wares Launched in 2010, it replaced
    Watch Our Whales the WOW Philippines campaign click me
    Walk Our Walls - Intramuros that was launched in 2002.
    click me
    B. SINGAPORE C. JAPAN
    A. SOUTH KOREA
    PASSION MADE ENDLESS
    I SEOUL YOU
    POSSIBLE DISCOVERY

    D. CHINA E. TAIWAN F. MALAYSIA


    EXPLORE THE THE HEART OF MALAYSIA TRULY
    WORLD WITH US ASIA ASIA

    G. AUSTRALIA
    I. DENMARK
    DON'T GO SMALL. H. NEW ZEALAND
    THE HAPPIEST
    GO AUSTRALIA 100% PURE
    PLACE ON EARTH

    K. GERMANY L. RUSSIA
    J. BELGIUM
    SIMPLE REVEAL YOUR
    THE PLACE TO BE
    INSPIRING OWN RUSSIA
    N. UNITED
    M. KINGDOM
    O. TURKEY
    SWITZERLAND HOUSE OF
    BE OUR GUESTS
    SWITZERLAND, AMAZING

    GET NATURAL MOMENTS


    P. POLAND R. SOUTH AFRICA


    Q. SCOTLAND
    POLAND. MORE SOUTH
    WELCOME TO
    THAN YOU AFRICA:INSPIRING
    SCOTLAND
    EXPECTED NEW WAYS

    U. United States of
    S. MEXICO America
    T. HAITI
    A WORLD OF ITS ALL WITHIN YOUR
    HAITI:
    OWN REACH
    EXPERIENCE IT!

    W. VENEZUELA
    V. PERU X. CANADA
    VENEZUELA IS
    LAND OF THE FOR GLOWING
    YOUR
    INCAS HEARTS
    DESTINATION

    Y. NORWAY Z. GREECE
    POWERED BY GREECE ALL TIME

    NATURE CLASSIC

    REFERENCE
    Click on the country and you will be redirected to
    the website where the information comes from.
    SOUTH KOREA GERMANY
    SINGAPORE RUSSIA
    JAPAN SWITZERLAND UNITED STATES
    CHINA UNITED KINGDOM OF AMERICA
    PERU
    TAIWAN TURKEY
    VENEZUELA
    MALAYSIA POLAND CANADA
    AUSTRALIA SCOTLAND NORWAY
    NEW ZEALAND SOUTH AFRICA GREECE
    DENMARK MEXICO
    BELGIUM HAITI
    EDCELLE P. ENAJE
    BSHM 1-1D
    MACRO PERSPECTIVE OF
    TOURISM & HOSPITALITY
    MS. HAYDN I. CALABIG

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