Crops N Cupcakes Simplified Business Plan
Crops N Cupcakes Simplified Business Plan
Crops N Cupcakes Simplified Business Plan
Daraga, Albay
I. RATIONALE
Root Crops like sweet potatoes, carrots and cassava are considered as
second of the most important source of carbohydrates and as well as they
provides significant amount of vitamins and minerals. But in this business, root
crops are valued as it will be the main raw materials in the production. Crops N’
Cupcakes is a business that produces healthy baked products that is made up of
root crops which are the sweet potatoes (Camote), carrots and cassava.
Crops n' Cupcakes Company offers cupcake made up of root crops which
promote the importance of root crops and its benefits to us. Crops n' Cupcakes
uses unique ingredients that will differ from others and will offer high quality
product, made from the three kind of root crops which is the cassava, camote
and carrot. Consumers wants to be practical they want something that would
really benefit them something nutritious, affordable and with high quality. The
proposed product is rich in nutrients. This is good for those who are highly
conscious about their health and a good choice for those who want to save
money for its lower cost. This product can be served as a dessert and snacks.
These cupcakes will stand out from the competition due to its unique ingredient
and benefits in the human body. The target customers of the proposed product
are the residents of Daraga and Legazpi City. The main reasons why we choose
this place as our target market is there is high number of population. There is
great possibility that the product will create new trend especially when people
started being conscious about the food they eat. For the product to be
recognized the proponent will used the social media by posting advertisements
which will easily reach out our customers.
The channel of distribution is the step by which the services are distributed
from the business to the customers. Crops n' Cupcakes will distribute the product
directly to customers.
BUSINESS
END USERS
CAMOTE CUPCAKE
Ingredients:
¼ cup of smashed sweet potato
1 cup of All-purpose flour
½ cup of sugar
3 tablespoons of butter
1 tablespoon of baking powder
1 cup of evaporated milk
1 piece of egg
Procedures:
1. Prepare all the raw materials, tools and equipment needed for ten minutes.
2. Boil the sweet potato in a casserole until cooked.
3. Peel and smash the sweet potato thoroughly to smoothen for five minutes.
4. Mix the evaporated milk, sugar, egg and butter until the sugar are completely
dissolved.
5. Sift the all-purpose flour and baking powder, then mix it for twelve minutes.
6. Add and mix the smashed sweet potato for fifteen minutes.
7. Prepare the cupcake molder with paper liner, then add the batter for twenty
minutes.
8. Bake the cupcakes for twenty to thirty minutes.
9. Let it cool and remove the cupcake from the molder.
CASSAVA CUPCAKE
Ingredients:
¼ cup of smashed cassava
1 cup of All-purpose flour
½ cup of sugar
3 tablespoons of butter
1 tablespoon of baking powder
1 cup of evaporated milk
1 piece of egg
Procedures:
1. Prepare all the raw materials, tools and equipment needed for ten minutes.
2. Peel the cassava tuber using a kitchen knife.
3. Boil the tuber of cassava in a casserole until the color turns to yellowish-
orange.
4. Smash the cassava thoroughly for five minutes to smoothen.
5. Mix the evaporated milk, sugar, egg and butter until the sugar are completely
dissolved.
6. Sift the all-purpose flour and baking powder, then mix it for twelve minutes.
7. Add and mix the smashed cassava for fifteen minutes.
8. Prepare the cupcake molder with paper liner, then add the batter for twenty
minutes.
9. Bake the cupcakes for twenty to thirty minutes.
10. Let it cool and remove the cupcake from the molder.
CARROT CUPCAKE
Ingredients:
¼ cup of grated carrots
1 cup of All-purpose flour
½ cup of sugar
3 tablespoons of butter
1 tablespoon of baking powder
1 cup of evaporated milk
1 piece of egg
Procedures:
1. Prepare all the raw materials, tools and equipment needed for ten minutes.
2. Boil the carrots in a casserole for eight minutes.
3. Peel and smoothly grate the carrots for six minutes.
4. Mix the evaporated milk, sugar, egg and butter until the sugar are completely
dissolved.
5. Sift the all-purpose flour and baking powder, then mix it for twelve minutes.
6. Add and mix the grated carrots for fifteen minutes.
7. Prepare the cupcake molder with paper liner, then add the batter for twenty
minutes.
8. Bake the cupcakes for twenty to thirty minutes.
9. Let it cool and remove the cupcake from the molder.
MACHINERIES AND EQUIPMENT
TOTAL 3,674.00
Personnel
ORGANIZATIONAL CHART
STORE MANAGER
BOOKKEEPER PRODUCTION
CREWS
DUTIES AND RESPONSIBILITIES
STORE MANAGER
The manager is responsible for the effective operation of the business. Overall
supervision, strategic planning, organizing and other management functions are
included to his/her responsibilities. The manager should also manage and motivate the
employees on the workplace.
BOOKKEPER
The bookkeeper is responsible for the recording of income and outflow of money and
other financial assets. The most important duty of the bookkeeper is to accurately
record and review all financial data.
PRODUCTION CREW
The production crews are responsible for packaging the products, maintaining the
cleanliness in the production area, securing the raw materials and other functions that
will help to effective and efficient daily production.
V. PROJECT COST
The capital needed for the implementation of the business will be from the
individual contributions of the members of Crops N Cupcakes.
CROPS N CUPCAKES
Total Project Cost
A. FIXED ASSETS
Machines and Equipment 18,914.00
Furniture and Fixtures 8,800.00
Tools and Utensils 3,674.00
Total Fixed Asset 31,388.00
B. WORKING CAPITAL
Direct Materials 32,068.00
Freight-in 2,000.00
Packaging Expense 5,400.00
Communication Expense 1,800.00
Salaries 20,720.00
Hygiene Kit 670.00
Utility Expense 2,700.00
Transportation Expense 1,000.00
Total Working Capital 97,746.00
C. PRE-OPERATING EXPENSE
Renovation and Business Registration 12,000.00
Total of A, B and C 109,746.00
Add: Contingencies (5%) 5,487.30
Total Project Cost 115,233.30
I. SOCIO-ECONOMIC IMPACT