LK 0.1 Lembar Kerja Belajar Mandiri
LK 0.1 Lembar Kerja Belajar Mandiri
LK 0.1 Lembar Kerja Belajar Mandiri
Definition
Social Functio
Public
characteristic
notice
Generic Structure
Language Feature
Kinds:
Command
Information
caustion
Social function:
A notice is a formal means of communication. The
purpose of a notice is to announce
or display information to a specific group of people.
In social communication, there are
many functions or purposes of Notice text, they are
used:
♣ To give an instruction / to instruct people to….
♣ To give information / to inform people to….
♣ To give direction
♣ To ask people to….
♣ To advice/to suggest / to recommend people to….
♣ To remind people to….
♣ To warn / to give warning
♣ To ban / to forbid / to prohibit people to…
The purposes of notice text are based on the
message written in the notice. Because
of the above functions, that’s why in the notice,
people use a simple word with a
simple font which is written in a placard or notice
board.
Characteristic:
Characteristics of Notice
Below are the characteristics of notice:
▪ Short (simple words, phrases, or clauses)
▪ Easy to understand
▪ Written in capital fonts
▪ Mostly use images/pictures
Generic structure:
The Generic Structure of Notice Public notices have
three parts: attention getter, information, and
closure (Nurdiono, 2016).
❖ Attention getter (optional) An attention getter
refers to expressions or phrases that can attract
readers’ or people’s attention such as Notice,
Warning, or Caution.
❖ Information Information refers to the messages
delivered to people
❖ Closure (optional)
language Feature:
❖ Using Imperative mood (imperative sentence)
The imperative mood is a verb form which makes a
command or a request.
Examples:
a. Empty the bin, John. (This is a verb in the
imperative mood).
b. John empties the bin. (This verb is not in the
imperative mood. It is in the indicative
mood). The main verb (i.e., the finite verb) in
an imperative sentence is in the imperative
mood. In other words, it is a command or a
polite request.
Here are more examples of verbs in the imperative
mood (shaded):
a. Run.
b. Get out.
c. Stop the bleeding.
d. I am going to cross the field. Shout when you see
the bull. (I am going is the indicative mood (i.e.,
just a statement). However, shout is in the
imperative mood.)
Kinds:
a. caution
b. prohibition
c. command
Definition
Generic structure
Banner
and poster Social function
Language feature
Kinds
Definition
Banner : Banner is a flag or other piece of cloth
bearing a symbol, logo, slogan or other message.
Banner is one of the promotional media that is
printed with Digital Print which is generally in the
form of Portrait or Vertical. Banners usually
include symbols, logos, slogans, or other messages.
Banners are also often referred to as “Spanduk”
and billboards / “ Baliho”.
Generic structure:
● Generic Structure of Posters
Posters should vary and give creativity its space.
However, there are certain basics that are very
common. The following order is random and not
binding. For the design of a poster the use of
rasters or guides may be helpful. Two, three or four
columns can be used. Texts and images can run
over more than one column.
Below are the parts or structures of a poster.
● Header area
● Title area
● Author's photo and address
● Main area
● Footer area
● Background
● Fonts
Generic Structure of Banner
When you create a banner, you must consider
some components below as the structure of your
banner.
● Logo
● Value Proposition
● Body Copy
● Image
● Call to Action (CTA)
Social Function:
Social Function of Posters and Banners This part
will show you the social function of posters and
banners.
● Functions of Posters
There are many functions or purposes of posters. It
is usually used:
● to alert and engage the viewer
● to challenge and call an audience into action
● to promote an event Since posters can be
stationary as well as portable, they can be used:
● At your place of business, to welcome customers
and create that all-important symmetry.
● In public places that draw regular, steady crowds,
such as stores, shopping malls, elevators, coffee
shops, train stations, community centers and bus
stops. Keep in mind that you probably will have
to seek permission, or pay a fee, to hang a poster
at these places.
● At trade shows and conventions, where some l
arge and unconventionally sized posters could be
exactly what you need to stand out in a crowd.
● At other businesses with whom you have created
strategic alliances. These businesses may ask you
to return the favor and post some of their
marketing pieces. But if you've created a solid
alliance, the crossover appeal should be evident.
● As perks to vendors and suppliers.
● As customer prizes at the end of a contest or
competition.
111
2. Dst.
2 Daftar materi yang sulit 1. ….
dipahami di modul ini 2. …
3 Daftar materi yang 1. ….
sering mengalami 2. …
miskonsepsi