Marketing Calendar 2022

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Activity January February

Wk 1 Wk 2 Wk 3 Wk 4 Wk 1 Wk 2 Wk 3

Fabrica de Mesaje Campaigns


Facebook Campaign x x x x x x x
Instagram Campaign x x x
Google Ads
Youtube Add

Social Media Management


Facebook
Instagram
Tik Tok

Video Content
Youtube

Photography Content

Monthly Blog Post

Monthly Newsletter
bruary March April May
Wk 4 Wk 1 Wk 2 Wk 3 Wk 4 Wk 1 Wk 2 Wk 3 Wk 4 Wk 1 Wk 2 Wk 3

x x x x x x x x x
x x x x x

x x x x x x x x
May June July August
Wk 4 Wk 1 Wk 2 Wk 3 Wk 4 Wk 1 Wk 2 Wk 3 Wk 4 Wk 1 Wk 2
August September October Novemb
Wk 3 Wk 4 Wk 1 Wk 2 Wk 3 Wk 4 Wk 1 Wk 2 Wk 3 Wk 4 Wk 1
November December
Wk 2 Wk 3 Wk 4 Wk 1 Wk 2 Wk 3 Wk 4
Annual Total $650.00

Q1
Type Date Event Cost
01.01.2022 Facebook ad $200.00
10.01.2022 Google Ads $100.00
01.03.2022 Youtube Add $200.00
02.02.2022 Instagram Ads $150.00
Total Q1 $650.00
Q2
What is it? Type Date Event
Brand Awareness
Company Culture
Informational & Entertaining
Brand Engaging
Total Q2
Q3
Cost What is it? Type Date

$0.00
Event Cost What is it?

Total Q3 $0.00
Q4
Type Date Event Cost What is it?

Total Q4 $0.00
Q1 Digital Strategy Overview
Objective
1.     Lead generation
2.     Brand awareness
3.     Photo/Video ROI

Metrics
1.     Website conversions
2.     Campaingn engagement
3.     Printing revenue

Target Market
1.     Primary: Founder/CEO
2.     Secondary:Marketing manager
3.     Tertiary: Creatives

Platforms:
1.     Primary: Facebook
2.     Secondary:Instagram
3.     Tertiary: Tik tok

Geotargeting Romania

Gender Female

Interest Art, Wine, Design


NOTES 2022
JAN S
26
M
27
T
28 29
W T
30
F
31
S
1 Week 1 Facebook Ads
2 3 4 5 6 7 8 Facebook Ads
9 10 11 12 13 14 15 Facebook Ads
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 31 1 2 3 4 5
Week 2 Instagram Ads
Instagram Ads
WEEKLY SCHEDULE
Instagram Ads
SUN MON TUES WED THURS FRI SAT
Instagram Ads
Facebook Ads Facebook Ads Facebook Ads Instagram Ads Youtube Ads

Week 3 Youtube Ads


Youtube Ads
Youtube Ads

Week 4

Week 5
NOTES 2022
FEB S
30
M
31
T
1
W
2
T
3
F
4
S
5 Week 1
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 1 2 3 4 5
6 7 8 9 10 11 12
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
NOTES 2022
MAR S
27
M
28
T
1
W
2
T
3
F
4
S
5 Week 1
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 31 1 2
3 4 5 6 7 8 9
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
Q2 Digital Strategy Overview
Objective
1.    
2.    
3.    

Metrics
1.    
2.    
3.    

Target Market
1.     Primary:
2.     Secondary:
3.     Tertiary:

Geotargeting

Competitors

Tone & Messaging


NOTES 2022
APR S
27
M
28
T
29 30
W T
31
F
1
S
2 Week 1
3 4 5 6 7 8 9
10 11 12 13 14 15 16
17 18 19 20 21 22 23
24 25 26 27 28 29 30
1 2 3 4 5 6 7
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
NOTES 2022
MAY S
1
M
2
T
3
W
4
T
5
F
6
S
7 Week 1
8 9 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30 31 1 2 3 4
5 6 7 8 9 10 11
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
NOTES 2022
JUN S
29
M
30
T
31
W
1
T
2
F
3
S
4 Week 1
5 6 7 8 9 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28 29 30 1 2
3 4 5 6 7 8 9
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
Q3 Digital Strategy Overview
Objective
1.    
2.    
3.    

Metrics
1.    
2.    
3.    

Target Market
1.     Primary:
2.     Secondary:
3.     Tertiary:

Geotargeting

Competitors

Tone & Messaging


NOTES 2022
JUL S
26
M
27
T
28 29
W T
30
F
1
S
2 Week 1
3 4 5 6 7 8 9
10 11 12 13 14 15 16
17 18 19 20 21 22 23
24 25 26 27 28 29 30
31 1 2 3 4 5 6
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
NOTES 2022
AUG S
31
M
1
T
2
W
3
T
4
F
5
S
6 Week 1
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31 1 2 3
4 5 6 7 8 9 10
Week 2
WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
NOTES 2022
SEP S
28
M
29
T
30 31
W T
1
F
2
S
3 Week 1
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 1
2 3 4 5 6 7 8
Week 2
WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
Q4 Digital Strategy Overview
Objective
1.    
2.    
3.    

Metrics
1.    
2.    
3.    

Target Market
1.     Primary:
2.     Secondary:
3.     Tertiary:

Geotargeting

Competitors

Tone & Messaging


NOTES 2022
OCT S
25
M
26
T
27 28
W T
29
F
30
S
1 Week 1
2 3 4 5 6 7 8
9 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 31 1 2 3 4 5
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
NOTES 2022
NOV S
30
M
31
T
1
W
2
T
3
F
4
S
5 Week 1
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 1 2 3
4 5 6 7 8 9 10
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5
NOTES 2022
DEC S
27
M
28
T
29 30
W T
1
F
2
S
3 Week 1
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 31
1 2 3 4 5 6 7
Week 2

WEEKLY SCHEDULE

SUN MON TUES WED THURS FRI SAT

Week 3

Week 4

Week 5

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