OB Class Task
OB Class Task
OB Class Task
o Responding to Globalization
Today’s business is mostly market-driven; wherever the demands
exist irrespective of distance, locations, climatic conditions, the
business operations are expanded to gain their market share and
to remain in the top rank, etc. Business operations are no longer
restricted to a particular locality or region. The company’s
products or services are spreading across nations using mass
communication, the internet, faster transportation, etc. More
than 95% of Nokia (Now Microsoft) hand phones are being sold
outside of their home country Finland. Japanese cars are being
sold in different parts of the globe. Sri Lankan tea is exported to
many cities around the globe. Garment products of Bangladesh
are exporting in the USA and EU countries. Executives of
Multinational corporations are very mobile and move from one
subsidiary to another more frequently.
o Managing Workforce Diversity
This term refers to employing different categories of employees
who are heterogeneous in terms of gender, race, ethnicity,
relation, community, physically disadvantaged, elderly people,
etc. The primary reason to employ the heterogeneous category of
employees is to tap the talents and potentialities, harnessing the
innovativeness, obtaining synergetic effect among the divorce
workforce. In general, employees wanted to retain their individual
and cultural identity, values and lifestyles even though they are
working in the same organization with common rules and
regulations. The major challenge for organizations is to become
more accommodating to diverse groups of people by addressing
their different lifestyles, family needs, and work styles.
o Improving Customer Service
In this term it can be seen that OB can contribute to improving
organizational performance by showing drat how employees’
attitudes and behavior are associated with customer satisfaction.
In that case, service should be the first production-oriented by
using technological opportunities like a computer, the internet,
etc. To improve customer service we need to provide sales service
and also the after-sales service. Providing Customer Service
o Improving People’s Skills
By this term it is seen by Technological changes, structural
changes, environmental changes are accelerated at a faster rate
in the business field. Unless employees and executives are
equipped to possess the required skills to adapt to those changes,
the targeted goals cannot be achieved in time.
These two different categories of skills – managerial skills and
technical skills. Some of the managerial skills include listening
skills, motivating skills, planning and organizing skills, leading
skills, problem-solving skills and decision-making skills. These skills
can be enhanced by organizing a series of training and
development programs, career development programs, induction,
and socialization.