CvSU Mission

Cavite State University shall provide

excellent, equitable and relevant educational
CvSU Vision Republic of the Philippines opportunities in the arts, science and
The premier universityin technology through quality instruction and
historic Cavite recognized for
CAVITE STATE UNIVERSITY
relevant research and development activities.
excellence in the development Bacoor City Campus It shall produce professional, skilled and
of globally competitive and SHIV, Molino VI City of Bacoor morally upright individuals for global
morally upright individuals. competitiveness.

LEARNING MODULE

I. TITLE: PURPOSIVE COMMUNICATION (GENED5)

II. OVERVIEW

As a student in the 21st century, they should engage in a learning paradigm which is
geared towards global standards. Purposive communication in the 21 st century is about
writing, speaking and presenting to different audiences for various purposes. This
course generally aims to develop the fundamental skills of communication such as
listening, speaking, reading, writing, viewing and representing studied and stimulated in
advance academic and other multicultural settings.

III. LEARNING OBJECTIVES

At the end of this module the students should be able to:

1. describe the nature elements and functions of verbal and non-verbal communications in

various and multicultural contexts;

2. explain how cultural and global issues affect communication;

3. appreciate the impact of communication in society and the world;

4. determine culturally appropriate terms, expressions and images(sensitivity to gender);

5. adopt cultural and intercultural awareness and sensitivity in communication of ideas;

6. evaluate multimodal texts critically to enhance receptive (listening, reading, viewing) skills;

7. convey ideas through oral, audio visual and web-based presentations;

8. and adopt awareness of audience and context in presenting ideas.

WEEK ONE:
Prepared by: Ms. Lourdes W. Umil
 IV. TEACHING AND LEARNING ACTIVITIES

ACTIVITY: The students will do the activity.

The students engaged themselves in playing “pass the message” having different kinds of
noise. After the game the students are required to discuss the different communication process.

DISCUSSION: Teacher will have an interactive discussion of the following topics.

The first topic (A. Communication process, principles and ethics) of this course will discuss

about the communication process (i.e., listener, speaker, medium etc.) and the principle ethics

that will enable the students to speak appropriately.

IV.A COMMUNICATION PROCESS

a. COMMUNICATION PROCESS

COMMUNICATION PROCESS DIAGRAM

i. SENDER

Communication starts with the sender, who is the initiator of the message. After generating an
idea, the sender encodes it in a way that can be comprehended by the receiver. Encoding refers
to the process by which the sender translates his thoughts into a series of verbal and non-verbal
actions that he feels will communicate the message to the intended receiver. For example,
translating the thought into any language.

ii. CHANNEL

Prepared by: Ms. Lourdes W. Umil

The information that the sender wants to communicate is transmitted over a channel through
which the message travels to the receiver. A channel connects the sender to the receiver.
Channels for communication may include a memorandum, a computer, a telephone, a telegram,
or a television.

iii. NOISE

Noise is anything that has a disturbing influence on the message. Since noise hinders
communication, the sender should choose a channel that is free from noise. Noise may occur at
the sender’s end, during transmission, or at the receiver’s end.

Examples of noise include:

i. Ambiguous symbols that lead to faulty encoding

ii. A poor telephone connection

iii. An inattentive receiver

iv. Faulty decoding (attaching the wrong meaning to the message)

iv. RECEIVER

The receiver is the person to whom the message is transmitted. In order to decode the message,
the receiver has to be ready to receive the message. That is the receiver should not be
preoccupied with other thoughts that might cause him to pay insufficient attention to the message.
Decoding refers to the process of translation of symbols encoded by the sender into ideas that can
be understood.

v. FEEDBACK

A message generated by the receiver in response to the sender’s original message is known as
feedback. Feedback is necessary to ensure that the message has been effectively encoded,
transmitted, decoded and understood.

GUIDED PRACTICE:

All students will share their own experience showing the communication process.

INDEPENDENT PRACTICE:

Students will answer the following questions: Write in one whole sheet of yellow pad.

1. What is the objective of the activity?

2. What are the communication processes and its function?
3. What are the advantages and disadvantages you’ve seen in the activity?

ASSIGNMENT:

Watch this link https://www.toppr.com/guides/business-communication-and-ethics/intro-to-

business-communication/principles-business-communication/ and narrate what communication
principles were discussed. Video yourselves while discussing your answer.

WEEK TWO:

Prepared by: Ms. Lourdes W. Umil

ACTIVITY: The students will do the activity.

All students in the classroom have shared their experiences on the different situation of
interpersonal communication.

DISCUSSION: Teacher will have an interactive discussion of the following topics.

b. PRINCIPLE OF COMMUNICATION

This is to introduce communication and to demonstrate the importance of communication in a

variety of contexts including that of the manager of innovation and change and to evaluate and
discuss the characteristics of good communication and how to improve our communication.

1. Principle of Clarity - the idea or message to be communicated should be clearly spelt out.
2. Principle of Attention - in order to make communication effective, the receiver’s attention
should be drawn toward message.
3. Principle of Consistency-this principles states that communication should always be
consistent with the policies, plans, programs and objectives of the organization and not
conflict with them.
4. Principle of Adequacy-the information communicated should always be adequate and
complete with all respects. Inadequate information may delay may delay action and create
confusion.
5. Principles of Timeliness- states that communication should be done at proper time so that
it helps in implementing plans. Any delay in communication may not serve any purpose
rather than decision become of historical importance only.
6. Principle of Informality-formal communication is generally used for transmitting messages
and other information.
7. Principle of Feedback- the principle of feedback is very important to make the
communication effective.

c. COMMUNICATION ETHICS

1. Seek to elicit the best.

2. Listen when others speak.
3. Speak non-judgmentally.
4. Speak from your own experience.
5. Seek to understand others.
6. Avoid speaking for others.
7. Manage your own personal boundaries.
8. Respect the personal boundaries of others.
9. Avoid interrupting and side conversations.
Prepared by: Ms. Lourdes W. Umil
 10. Make sure that everyone has time to speak.

d. PRINCIPLES OF INTERPERSONAL COMMUNICATION

1. Inescapable – We can’t not communicate. We constantly communicate to those around us.

2. Irreversible – You can’t really take back something once it has been said.

3. Complicated – No form of communication is simple because of the number of variables

involved.

4. Contextual – it means that communication doesn’t happen in isolation.

a. Psychological context – who you are and what you bring to the interaction.

b. Relational context – your reactions to others.

c. Situational context – There are different situations when you are communicating.

d. Environmental context – The physical context or the place where you are
communicating; is it noisy, cold, day or night are some factors of environmental context.

Cultural context – It refers to different behaviours that might affect the interaction.

GUIDED PRACTICE: The students will do a role play of the following with the help of their
teacher.

1. The communication ethics

2. Principle of communication
3. Principle of Interpersonal Communication

INDEPENDENT PRACTICE: Students will answer the following questions in a yellow pad.

1. What are the Principle of Communication and explain each.

2. Why some ethics of communication are difficult to practice in real life? Cite one example
then explain.
3. What communication ethic is difficult for you to practice? Why? Expound your answer?

ASSIGNMENT:

Make a reflection paper about communication ethics. Write it on a short bond paper, typewritten,
TNR, 12.

WEEK 3:

IV.B. COMMUNICATION AND GLOBALIZATION

Prepared by: Ms. Lourdes W. Umil
ACTIVITY: The students will do the activity.

The name of this game is “Think, Pair and Share”. Set a problem or a question around a certain
topic, and pair up your students. Give each pair of students enough time so they can reach a
proper conclusion, and permit the kids to share their conclusion in their voice. This way your
students will be engaged, communicating, and remember more of the class than ever before.

DISCUSSION:

The image shows the different people around the globe. Multi-cultural settings occurred in an area
wherein there are different kinds of origins.

GLOBALIZATION - it is the worldwide, movement toward economic, financial, trade and

communication integration.

- In communication, Globalization would mean the increase in the social connectedness or

the expansion of one’s social community and the mutual reliance of people and nation.

FOUR MACRO SKILLS

1. Speaking

2. Listening

3. Reading

4. Writing

2 COMMUNICATION STYLE ACCORDING TO (EDWARD HALL-1976)

1. High Context Communication – it reflects a holistic thinking style, where the larger
context is taken into consideration when evaluating an action.

2. Low Context Communication – it reflects an analytical thinking style, where most of the
attention is given to specific focal objects.

OTHER COMMUNICATION STYLES

1. Direct – the messages reveal the speakers true intention.

Prepared by: Ms. Lourdes W. Umil

 2. Indirect – the messages camouflages the intention.

3. Self-Enhancing – The messages promote positive aspects of self.

4. Elaborated – messages use of rich expressions.

5. Understated – there is extensive use of silence, pauses and understatement

NON-VERBAL COMMUNICATION - It is also called manual language. Process of sending and

receiving messages without using words, either spoken or written.

Examples of Non-Verbal Communications

HAND GESTURES

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 OTHER NON-VERBAL LANGUAGE

1. EYE CONTACT 2. PROXEMICS 3. PARALANGUAGE

IV.C – BARRIERS TO EFFECTIVE COMMUNICATION

1. The use of jargons - Using technical words to your audience will have a hard time in
understanding.

2. Emotional factors - As communicator you should know to control your emotions.

3. Entertaining Distractions - You must learn to sift happenings in your life to ignore
distractions.
Prepared by: Ms. Lourdes W. Umil
4. Differences in perspectives - These differences should not be a reason to fail in having a
good communication.

5. Physical Disabilities - The first thing to learn about this is acceptance about the current
situation.

6. Language Differences - Make sure you know to speak the same language as your receiver.

Prepared by: Ms. Lourdes W. Umil

7. Expectations and prejudices - You should learn to control your prejudices because it may
lead to wrong assumptions.

8. Cultural differences - be sensitive and observe the hints given by your receiver.

COMMUNICATING IN MULTI CULTURAL SETTINGS

Prepared by: Ms. Lourdes W. Umil

GUIDED PRACTICE: The students will do this activity with the help of their teacher.

The teacher poses a question or makes a statement. Students then move to the appropriate
corner of the classroom to indicate their response to the prompt. For example, the corner choices
might include “I strongly agree,” “I strongly disagree,” “I agree somewhat,” and “I’m not sure.”

INDEPENDENT PRACTICE:

Students will cite 10 non-verbal gestures not mentioned in the discussion. To be written in one
whole sheet of yellow pad.

ASSIGNMENT: To be presented in the class next meeting (individual).

Save atleast two videos of different gestures from different countries to be presented on next
meeting.

WEEK 4:

ACTIVITY:

This interactive learning strategy is even more interactive than others! Divide your class into
different groups of students and assign them to each of the boards you’ve set up in the room.
Assign one topic/question per board. After each group writes an answer, they rotate to the next
board. Here, they write their answer below the first answer of the previous group. Let them go
around the room until all the groups have covered all the boards.

DISCUSSION:

Cross cultural communication cannot be evaded anymore especially if you will be working in a
company that has a diverse workforce.
Prepared by: Ms. Lourdes W. Umil
CROSS- CULTURAL COMMUNICATION - It involves a comparison of interactions among people
from the different cultural background.

INTER CULTURAL COMMUNICATION – is the sharing of meanings with and receiving and
interpreting ideas from people whose cultural background is different from yours.

VARIATIONS OF INTERCULTURAL COMMUNICATION

1. Interracial Communication – is the interaction among people of different races.

2. Inter-ethnic Communication – is the interaction among people who have different ethnic
groups

3. 3. International Communication – is the interaction between persons representing

different political structures.

4. Intra-cultural Communication – is the interaction that includes all forms of communication

among members of the same racial, ethnic and subculture.

AREAS OF COMMON CULTURAL DIFFERENCES

a. Perception of time b. family structure c.hygiene

d. clothing e. personal space f. religious beliefs

g. manners h. body language i. gender roles

j. reaction to problems k. food meal/times l. greetings

IV.D VARIETIES AND REGISTERS OF SPOKEN AND WRITTEN LANGUAGE

LANGUAGE REGISTER - pertains to the level and style of your writing or speaking.

DIFFERENT LANGUAGE REGISTERS

1. FROZEN REGISTER - This is the most formal register. The Language used is fixed or
constant. It does not change in time. The nature of the language does not require any
feedback.
EXAMPLES:
a. Formal ceremonies
b. Prose of poetry
c. National Anthem
d. School Creeds
e. The Lord’s Prayer

Prepared by: Ms. Lourdes W. Umil

 f. Preamble to the constitution
g. Religious services

2. FORMAL REGISTER - The Language requires formal English because it is used in official
and ceremonial settings. The language used is of a standard variety and has an agreed
upon vocabulary that is well documented. The language is written without emotion.
EXAMPLES:
a. Professional writing
b. Business correspondence
c. Essays
d. Reports
e. Official Speeches
f. Announcements
g. Court Proceedings
h. Business Meeting
i. Swearing in ceremony
j. An interview

3. CONSULTATIVE REGISTER – The language used is specifically for the purpose of

soliciting aid, support, or intervention. In the setting, one person is deemed an expert and
the other person is the receiver of such expertise.
EXAMPLES:
a. Superior and subordinate conversation
b. Client and doctor consultation
c. Teacher and student conversation
d. Client and lawyer consultation

4. A. INFORMAL REGISTER (Casual) - The language is conversational. The language is

focused on gaining information it uses slangs, jargons and contractions.
EXAMPLES:
a. Writing to friends
b. Family conversations
c. Chats with people you know very well
d. Personal e-mails
e. Phone texts
f. Short notes

Prepared by: Ms. Lourdes W. Umil

 g. Diaries and journals

4.B.INFORMAL REGISTER (Intimate) - The language is personal and casual. The language is
used between two persons who share close relationships or bonds.

EXAMPLES:

a. Lovers

b. Mothers giving pet names to their children based on some character traits.

c. Best friends formulating slangs based on some shared experience.

5. NEUTRAL REGISTER - The language is not necessarily formal or informal nor it is usually
positive or negative. The language sticks to facts.
EXAMPLES:
a. Technical writing
b. Reviews
c. Articles
d. Some letters
e. Some essays

GUIDED PRACTICE: The students will do the activity with the guidance of their teacher.

During the last five minutes of class ask students to reflect on the lesson and write down
what they’ve learned. Then, ask them to consider how they would apply this concept or skill in a
practical setting.

INDEPENDENT PRACTICE: Students will answer the following questions:

1. What are the language registers?

2. What are the common areas of cultural differences?
3. Explain why cultural differences become communication barriers?
4. Give your insights on what is more important informal or formal communication? Explain
your answer.

ASSIGNMENT:

Make a reflection paper on how the cultural differences affect the effective communication.

WEEK 5:

Prepared by: Ms. Lourdes W. Umil

ACTIVITY: Students will do the activity before the teacher starts the discussion.

The name of this activity is Pick the Winner. Divide the class into groups and let them work on the
same topic/problem. Let them record an answer/strategy on paper or digitally. Then, ask the
groups to switch with a nearby group and let them evaluate their answer. After a few minutes,
allow each set of groups to merge and ask them to select the best answer from the two choices,
which will be presented to the complete class.

DISCUSSION:

CHARACTERISTICS OF SPOKEN LANGUAGE

1. It develops presupposes the presence of an “interlocutor”.

2. It is mostly maintain in dialogue form.
3. It utilizes the human voice and all kind of gestures.
4. It is spontaneous but momentary.
5. It cannot be detached from the user.
6. It widely uses intensifying words.
7. It is characterized by the insertion into the utterance of words without any meaning.

VARIETIES OF SPOKEN LANGUAGE

1. Interactional
2. Referential
3. Expressive
4. Transactional
5. Phatic

CHARACTERISTICS OF WRITTEN LANGUAGE

1. It presupposes the absence of the interlocutor.

2. It maintained in the form of monologue.
3. It is more carefully organized and explained.
4. It is able to live forever with the idea it expresses.
5. It can be detached from the writer and has the chance to be corrected.
6. It bears a greater responsibility.

Prepared by: Ms. Lourdes W. Umil

 RULES OF FORMAL LANGUAGE REGISTER

1. D not use contractions

2. Spell out numbers less than ten

3. Write in third person point of view

4. Avoid using too much passive voice

5. Avoid using slang, idiom, exaggeration and clichés.

6. Avoid abbreviation and acronym.

7. Do not use slang abbreviation.

8. Do not start sentences with words like and, so, but, also.

FOUR TYPES OF MESSAGE IN COMMUNICATION

1. POSITIVE – It conveys good feeling.

Examples: Letters of appreciation, Thanks Giving, Expression of interest, sympathy.

2. NEGATIVE – convey disappointment disapproval.

Examples: Letters of disapproval, disappointments

3. NEUTRAL – convey no feeling

Examples: day to day messages, reports, routine letters and reminders

4. PERSUASIVE – Action demanding communication system.

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 Examples: Memos, Invitations, brochures

PURPOSE OF MESSAGE

GUIDED PRACTICE: The students will do an activity.

Students will be grouped into four groups and each group shall have four members each. Each
group will make a role play showing the four types of message in communication. The teacher will
assign each group on what type of message they will portray. Each portrayal needs to be recorded
and will be played during the synchronous discussion.

INDEPENDENT PRACTICE: The students will answer the following questions.

Write TRUE if the statement is correct but if it is FALSE, change the underline to make the
sentence correct. (2 pts each). To be answered in one sheet of yellow pad.

1. Maintaining the dialogue form is one of the characteristics of spoken language.

2. Recreational is varieties of spoken language.
3. Referencial is another varieties of spoken language.
4. Father is an example of colloquial language.
5. Parent is an example of literature language.
6. Able to live forever with the idea it expresses is one characteristic of written language
7. Use abbreviation and acronym in formal language register.
8. Positive conveys negative feeling in message communication.
9. Negative conveys no feeling in message communication.
10. Communication systems are designed with six different goals in mind.

WEEK 6:

Prepared by: Ms. Lourdes W. Umil

ACTIVITY: Students will do an activity.

In groups, students discuss examples of movies that made use of a concept or event discussed in
class, trying to identify at least one way the movie makers got it right, and one way they got it
wrong. Think about movies showing historical facts, geographical facts, and biographies of famous
people.

DISCUSSION:

IV.E COMMUNICATION AIDS AND STRATEGIES UING TOOLS OF TECHNOLOGY

- This topic talks about the blue prints for how the information will be exchanged.
It can help an individual to communicate more effectively with people around them. These
are the
FORMS OF COMMUNICATION AIDS

POWERPOINT PRESENTATION

PREZI

BRAINSHARK

Prepared by: Ms. Lourdes W. Umil

 POSTERS

BILLBOARDS

TARPAULIN

HOW TO USE POWERPOINT AS COMMUNICATION AID

1. Make your template as simple as possible.

2. Consider light and color.
3. Check your font size and style from the perspective of your audience.
4. Check the pictures you use.
5. Use words or phrases, not sentences.
6. Do not kill your audience with bullets.
7. Limit the use of animation in validating an important concept.
8. Highlight to emphasize.
Prepared by: Ms. Lourdes W. Umil
 9. Slide and handouts are not one and the same.
GUIDELINES IN DESIGNING YOUR POSTERS, BILLBOARDS AND TARPAULINS

1. Start with a good idea.

2. Use your life as motivation
3. Do good in using the medium.
4. Dirty your hands.
5. Remember the “rule of fives” of advertising.
6. Love the brand.
7. Use of the magic of scales and proportion
8. Forget conventions.
DESIGNING PRODUCT PACKAGES

1. Make them use of the packaging for other purposes after they have consumed.
2. Make sure the package does no harm to the product.
3. Use the special edition effect.
4. Think out of the box.
5. Use less to have more.
6. Integrate trends with packaging design.
7. Study your market and design for them.
8. Make it fun.
9. Your best competitor is yourself so compete with your product’s present packaging and
outdo it.
10. Easy carry makes money.

11. Strategically use colors to outdo competition.

12. Let them see the product.

OTHER PURPOSE OF COMMUNICATION

1. INFORMATIVE COMMUNCATION – It is factual, accurate and unbiased. It aims to

educate readers.

Prepared by: Ms. Lourdes W. Umil

 2. PERSUASION – It is the process of convincing people to change their attitude towards an
issue and believe your ideas.

THREE MODES OF PERSUASION ACCORDING TO ARISTOTLE

a. LOGOS – refers to the content of the discussion.

b. PATHOS – refers to the emotional influence of the speaker to the audience.

c. ETHOS – refers to the personal character of the speaker.

3. ARGUMENTATIVE COMMUNCATION – You choose to stand on a controversial issue and

attack or argue against the position or perspective of other person.

TYPES OF SPEECHES ACCORDING TO PURPOSE

1. SPEECH TO INFORM – The most common type of speech. The speaker needs to educate
or inform the audience to the things they are not aware of or they need to know.
2. SPEECH TO ENTERTAIN – It is usually short and it gives the audience an enjoyable and
relaxing experience.

GUIDED PRACTICE: The students will do an activity with their teacher.

Each student will choose one form of communication aid and will explain how effective it is in
persuading the people.

INDEPENDENT PRACTICE: Students will do the following independently.

During the last five minutes of class ask students to reflect on the lesson and write down what
they’ve learned. Then, ask them to consider how they would apply this concept or skill in a
practical setting.

ASSIGNMENT: Have watched at least five different short videos of TV commercials and
explain what the purpose of each commercial is. Be ready to present it in the class.

WEEK 7:

ACTIVITY:

Prepared by: Ms. Lourdes W. Umil

 The name of this activity is Peer review writing task. To assist students with a writing
assignment, encourage them to exchange drafts with a partner. The partner reads the essay
and writes a three-paragraph response: the first paragraph outlines the strengths of the essay,
the second paragraph discusses the essay’s problems, and the third paragraph is a description
of what the partner would focus on in revision if it were her essay. Students can learn a lot from
each other and themselves as well!

DISCUSSION:

GUIDES IN WRITING AND DELIVERING ENTERTAINING SPEECH

a. Choose a light topic

b. Enjoy the moment

c. Visualize the story in your head

d. Surprise your audience

3. SPEECH TO PERSUADE – It aims to influence the thinking or behavior of the audience.

IV.F COMMUNICATION FOR WORK PURPOSES

- We cannot deny the importance of communication in the workplace for without it the
industry or company will not survive. Different work fields have different reasons why
communication is important for them.

Work Place Communication - is very important to companies because it allows companies to

be productive and operate effectively. Employees can experience an increase in morale,
productively and commitment if they are able to communicate up and down the communication
chain in an organization.

IMPORTANCE OF COMMUNICATION IN THE WORKPLACE

1. Employers expect employees to be effective communicators and rate employees for their
communicative performances.

2. Communication is a key issue that impacts on planning effectiveness, organizational change

and implementation.

3. It is pivotal to dealing with people and the workplace, and is fundamental to organizational
success.

4. Workplace communication improves worker productivity.

5. Workplace communication can increase employee job satisfaction.

6. Workplace communication can also have positive effect on absenteeism and turnover rates.

FOUR EFFECTIVE WAYS TO COMMUNICATE IN THE WORKPLACE

1. Upward Communication - is the questions, inquiries and even complaints that employees
direct toward their superiors.
Prepared by: Ms. Lourdes W. Umil
 2. Downward Communication - is the guidance and leadership management gives to
employees.

3. Formal Communication – is any communication that promotes the workplace objective.

4. Informal Communication – involves discussing topics that do not pertain to work.

EFFECTIVE COMMUNICATION IN HEALTHCARE

1. Talk to patients in terminologies they will understand.

2. Avoid using templates when talking to patients.
3. Learn to listen and encourage them to express their concerns and fears.
4. Maintain eye contact and be mindful of your non-verbal codes.
5. Be accurate in communicating with your colleagues.
EFFECTIVE COMMUNICATION IN BUSINESS INDUSTRY

1. Practice active listening.

2. Be mindful of non-verbal signals sent to you and always send positive body language to
people.
3. Observe eye to eye contact.
4. Be assertive in presenting your ideas.
5. Understand the cultural background of the people around you.
EFFECTIVE COMMUNICATION IN THE LAW INDUSTRY

1. Lawyers should be able to understand the verbal and non-verbal language they receive.
2. Lawyers should be capable of building relationships easily.
3. Lawyers should know which role to play and when.
4. Lawyers should be present and attentive.

GUIDED PRACTICE:
Students will write their reflections on a lesson, such as what they learned, what caused them

difficulty, strategies they found helpful, or other lesson-related topics. Students can reflect on

and process lessons. By reading student work–especially —types of learning journals that help

student’s think–teachers can identify class and individual misconceptions and successes. 

INDEPENDENT PRACTICE: Identify the following. Write your answer in one whole sheet of

yellow pad.

Prepared by: Ms. Lourdes W. Umil

 1. It is very important to companies because it allows companies to be productive and

cooperative effectively.

2. It is the questions, inquiries and even complaints that employees direct toward their

superiors.

3. It is the guidance and leadership management gives to employees.

4. It is any communication that promotes the workplace objective.

5. It involves discussing topics that do not pertain to work.

6. It aims to influence the thinking behaviour of an audience.

7. They are expected the employees to be effective communicators and rate employees for

their communicative performances.

8. It is the key issue that impacts on planning effectiveness, organizational change and

implementation.

9. It can increase employees’ job satisfaction.

10. It is a communication within between the healthcare personnel.

ASSIGNMENT: Watch the link below and make a reaction paper about the video. Please

include in your reaction paper why it is important to have a good communication in a

workplace.

https://study.com/academy/lesson/workplace-communication-importance-strategies-

examples.html

WEEK 8:

ACTIVITY:
Prepared by: Ms. Lourdes W. Umil
 Let students brainstorm the main points of the last lesson. Then, pair up your students and

assign them 2 roles. One of them is the teacher, and the other the student. The teacher’s job is

to sketch the main points, while the student’s job is to cross off points on his list as they are

mentioned and come up with 2 to 3 points that the teacher missed.

DISCUSSION:

COMMON COMMUNICATION MATERIALS

MINUTES – written records of meetings conducted by a group. It serves as a reminder of the

tasks assigned to particular participants.

MINUTES INCLUDE THE FOLLOWING:

1. Date and time of meeting

2. Names of all attendees
3. Name of absentees.
4. Distributed documents during the meeting
5. Decisions made for each item in the agenda.
6. Next meeting date and time
MEMO – Are short formal internal communications of an organization. They are used to covey
information regarding problems or solutions to problems.
MEMO INCLUDES THE FOLLOWING:
1. To ( this is/are your recipients and their titles applicable)
2. From (Your complete name with job title)
3. Subject (in one word or a phrase, write the main idea of your memo)
4. Date ( write the complete date)
ADVANTAGES OF OFFICE MEMO

1. Time saving
2. Less formality
3. Maintain the good relationship between boss and subordinates
4. Low cost
5. Reference
6. Informs decisions and actions
7. Provide information

Prepared by: Ms. Lourdes W. Umil

 BUSINESS LETTER– it is a formal communication used by a company for internal or external
purposes.

MEMO INCLUDES THE FOLLOWING:

1. Heading ( Complete address of the sender/company)

2. Date (Complete date/spell out the month, followed by the day and year.

3. Salutation (Write the appropriate designation of the person followed by surname, end it with
colon)

4. Introduction (Indicate the purpose of the letter.

5. Body (All supporting details for the purpose of the letter should be written here.

6. Conclusion (This is the part where you write your appeal or the action that you would like to
receive from your recipient.

7. Complimentary close (You should end your letter according to your relationship to the
recipient.

8. Signature line (write your complete name on the first line and your designation on the
second line.

INCIDENT REPORT – is a form that discloses details of an unexpected event that happened in
the workplace. This report is done to document unusual events that might result to disputable
issues. Example of unusual events are conflict between food attendant and a guest that results
to public scandal, an event that exposed an employee to a certain risk.

GUIDE IN WRITING INCIDENT REPORT

1. Find the facts and be specific in narrating the incident (Facts may be date, time, locations,
involved persons, job title, department, immediate supervisor, name of witness, events
leading to incident)
2. Determine the sequence
3. Analyze (make thorough investigation of the causes of the incident)
4. Recommend (Endorse corrective actions)

GUIDED PRACTICE:

Students will make their unique graphic organizer about the topic discussed.

INDEPENDENT PRACTICE:

Students will show and present their graphic organizer in the class and explain why they come
up on such organizer.

ASSIGNMENT: Students will answer the following questions.

1. What is communication for academic purposes?

2. What are the modes of learning?
Prepared by: Ms. Lourdes W. Umil
 3. How to be a good listener?
4. How to develop independent learning strategies?

WEEK 9:

ACTIVITY:

Mechanics of the game: In this twist on think-pair-share, pose an open-ended question to your
class and ask students to come up with their best answer. Next, pair learners up and get them to
agree on a response. Get two pairs together, and the foursome needs to do the same thing.
Continue until half the group goes head to head with the other half.

DISCUSSION:

IV. F COMMUNICATION FOR ACADEMIC PURPOSES

MODES OF LEARNING

1. Lectures 6. Tests
2. Seminars 7. Library
3. Tutorials 8. Group Discussion
4. Assignments
5. Laboratory Activities
DEVELOPING INDEPENDENT LEARNING STRATEGIES

1. Use memory aids such as mnemonics to recall key facts.

2. Recite things to yourself in order to reprint them in your mind.

3. Discover optimum times for your study.

4. Find ways of coping with difficult work.

5. Take note of ergonomic factors like light, ventilation and seating.

6. Read ahead of lectures.

7. Review work daily, weekly and monthly.

TIME MANAGEMENT

1. Time is an equal opportunity resource.

2. Time is an usual commodity that cannot be stockpiled.

Prepared by: Ms. Lourdes W. Umil
3. Time is a non-renewable resource.

4. Approach time as if you are in control.

5. Set realistic goals.

6. Allow flexibility.

7. Avoid marathon sessions.

8. Set clear start and finishing times.

9. Plan for the unplanned.

TO BE A GOOD LISTENER PRACTICE THE FOLLOWING

1. Decide to listen first.
2. Try to be quiet.
3. Do not be tempted to make response before speaker has finished talking.
4. Maintain eye contact.
5. Remove any physical barriers.
6. Use facial expression and body position in sending acknowledgement.
7. Listen beyond words.
OBSTACLES TO LISTENING
1. Pre-occupation with self or assuming the role of the speaker.
2. Preoccupation with external issues.
3. Leveling
4. Evaluating source
5. Assimilation
6. Friend or foe factor.
7. Hearing what expected and listening with prejudice.
GUIDED PRACTICE: Students will do a role play showing the different obstacles to listening.
The teacher will serve as a judge and will choose the best presenter.

INDEPENDENT PRACTICE: Enumerate the following:

1. Modes of learning.
2. Developing Independent Learning Strategies.
3. Obstacles to listening.
4. Things to consider in practicing a good listener.

ASSIGNMENT:

Watch a short video about public speaking and save it in USB then narrate it in the class if the
subject of your chosen video is a good or effective speaker.

Prepared by: Ms. Lourdes W. Umil

 WEEK 10:
ACTIVITY:
Discover students' misconceptions. See if students can identify what is the correct answer when
given a false fact. It’s useful when going over a previous lesson. It encourages students to think
deeply and wager all the possibilities.

DISCUSSION:

POOR LISTENING HABITS

1. Pseudo-listening - giving the impression that one is listening.
2. Stage hogs - interested only in expressing their ideas and don’t care about what others
say.
3. Selective listening - responding only to the part of the remarks that interest them.
4. Insulated listening - the listener avoids acknowledging any message.
5. Defensive listening - taking innocent remarks as personal attack.

6. Ambushing - listening to certain information so that they will use it against the speaker

ADVANTAGES OF ACTIVE LISTENING

1. Active listening enables us to reflect on the sense of what the speaker is saying and feeling.
2. Enables us to check on our understanding.
3. With active listening, we stimulate the speaker to explore further his or her feelings and
thoughts.
4. It helps to listen to signal words in a lecture.
READING STRATEGIES

1. Preview 5. Recalling
2. Scanning 6. Questioning
3. Skimming 7. Critical Reading
4. Reciting

ASPECTS OF THE SPEAKER

1. Mastery of the mechanics of speech.

2. Logical structuring of the message.
3. Choice of appropriate style.
Prepared by: Ms. Lourdes W. Umil
 4. Effective delivery

5. Awareness of the message’s context.

6. Understanding of the recipients.

7. Voice quality.
8. Dress and grooming.
FACTORS IN CONSIDERING THE AUDIENCE
1. Choice of topic
2. Number of audience
3. Specialist language
4. Level of education
5. Knowing the group
6. Experience
7. Age

8. Gender

9. Religion

10. Occupation

11. Racial Background

MODES OF PRESENTATION

1. MANUSCRIPT 2. IMPROMPTU

Prepared by: Ms. Lourdes W. Umil

 3. EXTEMPORANEOUS 4. MEMORIZED
GUIDED PRACTICE:
Students will pick one question from the box and answer it briefly. Teacher will add to the answer
of the student if needed.

INDEPENDENT PRACTICE: Students will answer the following questions independently.

Define the following:

1. It is giving the impression that one is listening.

2. This is poor listening habit wherein the listener is interested only with her own ideas and
doesn’t care about others.
3. Responding only to the part of the remarks that interest them.
4. The listener avoids acknowledging any message.
5. Taking innocent remarks as personal attack.
6. Listening to certain information so that they can use it against the speaker.

Enumerate the following:

1. What are the advantages of active listening?

2. What are the reading strategies?
3. What are the aspects of the speaker?
4. What are the factors in considering the students?

V. RESOURCES

A. PowerPoint Presentation
B. Audio and Video clips of various media such as TV commercials.
C. Web References
D. Texts from newspapers and magazines

V. REFERENCES:

https://www.teachthought.com/pedagogy/20-simple-assessment-strategies-can-use-every-day/

Prepared by: Ms. Lourdes W. Umil

 https://www.carrollk12.org/instruction/curriculum/Documents/Guided%20Practice%20and
%20Formative%20Assessment.pdf

https://www.bookwidgets.com/blog/2018/06/20-interactive-teaching-activities-for-in-the-interactive-
classroom

https://www.slideshare.net/drjayeshpatidar/communication-process-26090063

https://worldofwork.io/2019/07/the-7-cs-of-communication/

https://www.businesstopia.net/communication/cultural-barriers-communication

Https://Www.Researchgate.Net/Publication/304782482_Communication_In_The_Workplace_Guidelin
es_For_Improving_Effectiveness

Prepared by: Ms. Lourdes W. Umil