Pitch Deck Template: Prepared by
Pitch Deck Template: Prepared by
Pitch Deck Template: Prepared by
id
www.angin.id
PITCH DECK
TEMPLATE
Prepared by
o Problems
o Solutions
o Target Customer
COMMON
o Market Sizing
3
SAMPLE
Template by:
Tips
Show how it relevant to the audience
SOLUTIONS
What do you do? How does it solve the problem? What makes it different?
Tips
Time to showcase product demo/ snapshot and/or
prototype
TA R G E T C U S T O M E R S
Who will buy your products/services?
Key points
• Users vs customers What investors think
• What is their profile? What is the market
• You cannot target everyone opportunity? Is it going to be
big?
Tips
Create a customer persona if it helps!
MARKET SIZING
How big is the market opportunity?
Key points
• Market volume: What investors think
Number of target customers × Penetration rate
• Market value: How big is your market?
Market volume × Average value
Tips
Data is a key!
COMPETITION LANDSCAPE
How big is the market opportunity?
Tips
Adjust the positioning according to your company
BUSINESS MODEL
How do you gain revenue?
Key points
• For early-stage: specify the current and future What investors think
model
How will the revenue stream
• Examples: subscription fee, sales margin,
help the company to scale? Is
transaction fee
it sustainable?
• Can also mention: Wholesale (B2B), Retail (B2C)
Tips
You can provide some diagrams if it helps
TRACTION
What have you achieved?
Key points
What investors think
• When was it firstly founded?
• Key achievements, examples: Validation! Any proof that
• Number of customers
• Total revenue, GTV, GMV
your product can address the
• Geographical reach problem?
• Acknowledgement (awards, media coverage)
Tips
Understand the key metrics in your industry
I M PA C T
What measurable impact have you achieved? Or what would you aim to achieve?
Key points
• What impact themes are you addressing? What investors think
• Impact measurement indicators, examples:
How does it align with my
• Percentage of women in management level
• Carbon footprint reduced impact thesis?
• Number of water usage saved
Tips
Can refer to impact metrics like IRIS.
Make sure it aligns and is embedded on your business activities
SAMPLE
MILESTONES Template by:
TEAM
Who are the key people in the team? What are their roles?
Key points
• 3-5 key people in the team What investors think
• Position in the team Is it the winning team? Do
• Any relevant background/experience? they have skin in the game?
• You can include key investors and advisors Are they reliable and solid?
Tips
Show pictures, especially during the pitching session
O B J E C T I V E A N D S T R AT E G Y
Where will this investment take you? How do you plan to get it?
Key points
• Time period for 1-2 year What investors think
• Break them down into short-term goals
Do they know what they do?
Is it realistic?
Tips
SMART goal: Specific, Measurable, Achievable, Realistic, Timely
THE ASK
What do you need from me?
Key points
What investors think
• Your investment ask
• Runway period
•Why do we have to invest now?
• Funding allocation •Why do we have to invest in your
• Non-monetary support you need company not others?
• Why us and why now •What do you need to succeed?
Tips
Be strategic, it is a trigger for further discussion
C O N TA C T D E TA I L S
Address
ABC Street, Jakarta 12345
Phone Number
021-12345678/890
Email Address
[email protected]
Website
www.companyname.com
www.angin.id
www.angin.id
Thank you
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