Yewubdar Mamo

Effect of Reward on Employee Motivation: The Case of United Bank
Thesis Submitted to School of Graduate Studies Addis Ababa

University in the Partial fulfillment of the Requirements for Master
of Arts Degree in Human Resources Management
By: Yewubdar Mamo
Advisor:
Wolde Emmanuel Walombo(PhD)
May 2017
Addis Ababa
ADDIS ABABA UNIVERSITY GRADUATE STUDIES, DEPARTMENT
OF HUMAN RESOURCE MANAGEMENT
EFFECT OF REWARD ON EMPLOYEE MOTIVATION: IN THE

CASE OF UNITED BANK
BY: YEWUBDAR MAMO
Approved by Board of Examiners:
Advisor Signature
Internal Examiner Signature
External Examiner Signature

CERTIFICATION
This is to certify that Yewubdar Mamo has done the study on the topic of “Effect of
Reward on Employee Motivation: The case of United Bank’’. This study is authentic and
has not been done before by any other researcher.
Advisor’s name:
Signature:
DECLARATION
I, Yewubdar Mamo hereby declare that this thesis entitled “Effect of Reward on
Motivation in the Case of United Bank” is the result of my own original work and all
source of materials used for the study have been acknowledged accordingly. No part of it
has been presented for another degree in this university or elsewhere.
Name: Yewubdar Mamo
Signature: _
Date: _
ACKNOWLEDGMENT
I express my profound gratitude to my advisor to WOLDE EMMANUEL WALOMBO

(PHD) for his invaluable guidance and patience in seeing me through this research. I deeply
appreciate his support.
My sincere thanks go to management and staff of United bank heads office and branch
office staffs for timely responding the questionnaires and their will to avail other relevant
information for the successful completion of this study.
My sincere appreciation goes to my family specially my beloved family for their love,
kindness and encouragement they gave me throughout the work despite my use of their
time.
Finally, I would like also to express my heartfelt gratitude to all other persons who in
diverse ways assisted me in the conduct of this study.
Table of Contents
CHAPTER ONE......................................................................................................................1
Introduction.............................................................................................................................1
Background of the study....................................................................................................................1
Statement of the Problem..................................................................................................................3
Research Questions............................................................................................................................4
Research Objectives..........................................................................................................................4
General Objective..............................................................................................................................4
Specific Objectives............................................................................................................................4
Hypothesis.........................................................................................................................................5
Significance of the Study...................................................................................................................5
Scope of the study..............................................................................................................................5
Limitation...........................................................................................................................6
Definition of Terms...........................................................................................................................6
Organization of the Study................................................................................................7
CHAPTER TWO......................................................................................................................8
Review of Related Literature...................................................................................................8
Theoretical review.............................................................................................................................8
Reward 8
Reward Management.........................................................................................................................9
Rewar System…................................................................................................................................9
2.1.4.RewardStratey...............................................................................................................10
Total Reward 10
Types of Reward..............................................................................................................................11
2.1.7. Motivation..............................................................................................................14
Types of Motivation........................................................................................................................16
Motivation Theory...........................................................................................................................17
Empirical Review............................................................................................................................20
Conceptual Framework....................................................................................................................21
CHAPTER THREE................................................................................................................23
Research Methodology...........................................................................................................23
Description of the Study Area.........................................................................................................23
Research Approach and Design.......................................................................................................23
Population and Sampling Design.....................................................................................24
Population 24
Sample Design24
Sampling Technique........................................................................................................................25
Type of data and tool /instruments of data collection.....................................................................26
Questionnaire Development............................................................................................................26
Data Analysis...................................................................................................................................26
Ethical Consideration......................................................................................................................27
Reliability Test................................................................................................................................27
CHAPTER FOUR..................................................................................................................29
Data Presentation, Analysis and Interpretation......................................................................29
4.1 Response Rate..................................................................................................................29
4.2. Characteristics of Respondents.......................................................................................29
4. 3. Descriptive Statistics......................................................................................................31
Relationship Between Reward and motivation...............................................................................33
Hypothesis Testing..........................................................................................................................35
Effect of Reward on Motivation.....................................................................................36
Effect of Payment on Motivation....................................................................................................37
Effect of Benefit on Motivation......................................................................................................38
Effect of Promotion on Motivation.................................................................................................39
4. 7.4 Effect of working condition on Motivation.............................................................40
Effect of Supervision on Motivation...............................................................................................41
Effect of Challenging job on Motivation........................................................................................43
Effect of Recognition on Motivation..............................................................................................44
Effect of Empowerment on Motivation...........................................................................................45
4.8. Effect of Extrinsic and Intrinsic Reward on Motivation.................................................46
CHAPTER FIVE....................................................................................................................48
Major Findings, Conclusion, and Recommendations............................................................48
Majofindings…...............................................................................................................................48
Conclusions.....................................................................................................................................49
Recommendation.............................................................................................................................49
Appendix
List of Tables
Table 2.1 components of total reward................................................................................................23
Table 3.1 Population size…..............................................................................................................25
Table 3.2 Sample size.......................................................................................................................27
Table 3.3 Cronbach’s alpha for measure of variables…....................................................................29
Table 4.1 Response rate per strata.....................................................................................................30
Table 4.2 Characteristics of respondents...........................................................................................31
Table 4.3 Descriptive statistics result of extrinsic reward.................................................................32
Table 4.4 Descriptive Statistics result of intrinsic reward.................................................................33
Table 4.5 Descriptive statistics result of motivation.........................................................................33
Table 4.6 Correlation result of reward and motivation.....................................................................35
Table 4.7 Effect of Payment on motivation.......................................................................................37
Table 4.8 Effect of benefit on motivation.........................................................................................39
Table 4.9 Effect of promotion on motivation....................................................................................40
Table 4.10 Effect of working condition on motivation.....................................................................42
Table 4.11 Effect of supervision on motivation................................................................................43
Table 4.12 Effect of challenging work on motivation.......................................................................45
Table 4.13 Effect of Recognition on motivation...............................................................................46
Table 4.14 effect of Empowerment on motivation............................................................................47
Table.4.15 Effect of Extrinsic and Intrinsic reward on motivation....................................................48

Abstract
The study sought to find out the effect of reward on employee motivation in the United Bank
of Ethiopia. The questioners were provided based on with the dimension of intrinsic and
extrinsic rewards. To achieve the overall objective of the study data collected from
employee of united bank focusing on the head office. Accordingly, 62 respondents were
participated in the study using stratified random sampling technique. Explanatory research
design was applied. The study tried to process and analyze the data using different
descriptive and inferential statistics such as, Mean & SD, frequency, Pearson correlation,
and multiple regressions. The data were analyzed by using SPSS data Package version 20.
The result revealed that all extrinsic reward and intrinsic reward dimensions mean value is
above average besides there is strong and significant relationship between all reward
dimensions and employee motivation except empowerment. The finding of the regression
analysis also revealed that payments, benefit, promotion, supervision, working condition
challenging job, recognition have significant positive effect on employee motivation. The
result of the regression analysis shows that extrinsic and intrinsic rewards have significant
and positive effect on employee motivation in the United bank. Accordingly United bank
management needs to give emphasis and due attention for all total rewards to improve the
level of employee motivation.
Key words: Reward, motivation, intrinsic reward and extrinsic reward

CHAPTER ONE
Introduction
Background of the study
Currently, we understand technology is growing rapidly in the past decades, it brings huge
impact on every sector including human resource, and however the contribution of human
resource is very important for an organization. According to Armstrong (2006) People are
the organization’s key resource and organizational performance largely depends on them.
The achievement or failure of an organization is mainly depending on the quality of the
people who work there. Without positive and creative contributions from people,
organizations cannot progress and grow.
In order to get maximum productivity from the employee the organization must motivate
them by providing different types of rewards. Armstrong and Murlis (2003) stated
organization must reward employee because in return, they are looking from certain kind of
behavior they need competent individuals who agree to contribute high level of performance
and loyalty.
Motivating employees with reward is one of the essential elements to contribute the best in
their organization. Došenović (2016) reward is one of the most important elements of
modern organization, since it is the main driving force that compensates, motivates
employees for their work.
Reward management deals with strategies, policies, and process required to ensure the
contribution of people to the organization is recognized by both financial and non-financial
means. it is about the design, implementation and maintaining of reward system which aim
to meet the need to the organization and its stakeholders Armstrong (2007).
According to Tyson & York(2000) the starting point for the manager is to design reward
system that take in to account relativities and that represent the philosophy of management
and organization strategy that the organization has decided to adopt. Lawler (2003) stated, a
truly motivational reward system must be designed with a few parameters in mind. It must
1
motivate employees to perform through valued and truly sufficient rewards, provide them
with a clear line of sight, give them the power to influence their performance, and deliver on
its promise and the magnitude of rewards must satisfy the basic human needs of survival
and security. According to Lawler (2003) organizations must choose relevant rewards over
which they have the potential capability to provide to their employees. The distribution of
rewards must be perceived as being done in a fair and equitable manner. Organizational
members must perceive a link or contingency between their job performance and the
rewards they receive. Therefore, the rewards used by an organization must be valued by the
individual members of that organization
Rewards need to be contingent on achieving desired performance levels rather than on

merely doing certain tasks. It should be meaningful and valuable to the individual based on
objective and goals. Rewards are not based on competitive struggles within the workplace,
between conditions in the workplace and fulfillment of individual needs. However, a reward
system needs to have a positive impact on behavior. Rahim & Daud(2012).
Rewards are grouped in to extrinsic or intrinsic. Extrinsic rewards are tangible reward that
an employee receives from the employer and this includes salary/pay, incentive, bonus,
stock options, promotions, job security, flextime, etc. Intrinsic rewards are intangible or
psychological reward that employees get from the work itself. These are self-initiated
rewards such as pride in one work, a feeling of accomplishment, appreciation, meeting new
challenges, positive and caring attitude from employer, participate in decision making or
being a part of a team. Satiullah(2014).
If human resource management is about the development of policies for effective utilization
of human resource in the organization of human resource management is doubly concerned
with motivation. Berman, Bowman and Jonathan, (2010). Motivation can be defined as the
drive or energy that compels people to act, with energy and persistence, towards some goal.
When people have motivation, they work with energy, enthusiasm and initiation Berman,
Bowman, and Jonathan, (2010). Jehanzeb et al. (2010) state that, in the existing vibrant
environment the extremely motivated employees provide their service as a synergy for
achievement of organization goals, business strategy , high proficiency growth and
performance , on the other hand when they lack motivation , they accomplish less and seem
to need more supervision to do even a basic amount of work and overcome modest
challenge.
Statement of the Problem
The problem being discussed here is current as well as relevant for any organization. As
employees, they are the main resource for any organization and these rewards directly have
an impact on them. Motivation is an intangible and subjective term while reward systems
are objective and clearly well-defined and attempting to relate one subjective concept to
an objective one is a daunting task.
While reward is arguably one of the key drivers of motivation and one of the most
studied areas, doubts have been cast by Herzberg et al. (1957) and Armstrong (2008)
on the effectiveness of rewards. They argued that, while lack of it causes dissatisfaction,
its provision does not result in lasting motivation. The effects of reward on motivation
vary from organization to organization.
Most people are motivated by money at least for their basic needs and wants (DeNisi and
Griffins, 2008). Employee motivation through reward can be in several forms including
salary raises, performance bonuses, and other extra benefits such as vacations, cars and
other tangible items that are used as rewards (Campbell, 2007).
Many researchers have focused on b e n e f i t, recognition, work environment as employee
motivators in different organizations (Kosgei, 2011). However none has studied employee
reward at United Bank SC.
Usually reward system was designed by top management. The problem here is that maybe
they design the reward system without consulting with the employee and thus the
designed may not be able to satisfy employees need and expectation. So we can say this
reward system is not well structured and because of that it cannot really fully motivate
the employee. In case the reward is something that does not have any good for the
employee then it may not be enough to motivate the employee. As a result, the
performance of the company will be affected due to this problem.Good performance of a
company can really help organizations maintain their recognized so that these appear as
positive consequences for showing the desired behavior to motivation among
employees
So, this study sought to address this gap by enquiring on the effect of reward on employee
motivation at United Bank SC. by assuming independent variable as reward and
dependent variable as employee motivation.
Research Questions
 What is the employees’ perception towards Reward management practice of the

Bank
 What is the relationship between reward and employee motivation in United Bank?
 What is the effect of extrinsic reward on employee motivation?
 What is the effect of intrinsic reward on employee motivation?
Research Objectives
General Objective
In line with the research question, the general objective of this research is to examine the
effect of reward on employee motivation.
Specific Objectives
 To assess the reward practice of united bank.

 To determine the relationship between reward and employee motivation
 To examine the effect of extrinsic rewards on motivation in the United Bank
 To investigate the effect of intrinsic rewards on employee motivation in the united
bank
Hypothesis
H1: There is positive and significant relationship between payment and motivation
H2: There is positive and significant relationship between benefit and motivation
H3: There is positive and significant relationship between promotion and motivation
H4: There is positive and significant relationship between Supervision and motivation
H5: There is positive and significant relationship between working condition and motivation
H6: There is positive and significant relationship between challenging & interesting job and
motivation
H7: There is positive and significant relationship between recognition and motivation
H8: There is positive and significant relationship between empowerment (Autonomy) and
motivation
Significance of the Study
The outcome of the study will give insight about the effects of extrinsic and intrinsic
rewards on employee motivation in united Bank .It would also have greater importance for
the management of united bank as it will help them to focus more on having motivated
workforce. At the same, the study will benefit the individual employees as well for their
self-development. Finally, this study is served as a ground work for further studies to be
carried out in this line
Scope of the study

The research conducted focuses on the employee of united bank SC who are working in
the head office. Data collection is delimited to three departments of controlling, finance and
Accounts, and Information Technology departments considering that the period within
which the research must be completed for submission is less than one academic year.
Furthermore, the scope was set on the theories used to analyze the level of motivation
with the reward system.. The scope also includes independent variable divided into two,
extrinsic and intrinsic reward.Also for dependent variable which is employee motivation.
Limitation
Employee Motivation is a challenging area in human resource management and is also

subject to other considerations. Moreover the outcome of the study entirely depends on
responses of the respondents included in the study. The study only includes rewards system
items extrinsic and intrinsic rewards while extrinsic rewards listed as payment, benefit,
promotion, working condition and Supervision/leadership that the employee receives as part
of their job. On the other hand an intrinsic reward associated with the satisfaction that comes
from actually performing challenging and interesting job, recognition and self-
empowerment or autonomy. This study was carried out with closed ended questions based
on a survey questionnaire designed that contains only eight factors and these limits the
respondents with no other options to respondents provide their preferable and honest
feedback..
Definition of Terms
Reward: are all the monetary, non-monetary and psychological payment that an
organization provides for its employees in exchange for the work they perform Bratton, J. &
Gold, J.(2007).
Extrinsic rewards: are the physical benefits provided by the organization such as pay,
bonus, fringe benefits and career development opportunities Jehanzeb, J. et.al. (2012)
Intrinsic rewards: refer to the rewards that come from the content of the job itself, and
encompass motivational characteristics of the job such as autonomy, role clarity and training
Jehanzeb, J.( 2012)
Motivation: may be defined as the complex of forces inspiring a person at work in an
organization to intensify his desire and willingness to use his potentialities for achievement
of organizational objectives Singh, N. (2000).
Organization of the Study
The research paper is organized into five chapters. Chapter one contain background of the
study, statement of the problem, research questions and hypothesis , research objectives,
significance of the study, limitation of the study, definition of terms. Chapter two provides
literature review about the study area which is reward and motivation. Chapter three
presents the Methodology which use in the research and this include research approach and
design, population and sample size, methods of data analysis. Chapter four discusses about
data analysis and results. Finally chapter five comprises about the conclusion and
recommendation.
CHAPTER TWO
Review of Related Literature

This chapter provides an insight about reward, reward systems, aims of reward system,
types of reward, definition of motivation, types of motivation and different theories of
motivation.
Theoretical Review
Reward
Reward is the compensation and/or benefit where by an employee receives from an
organization for his or her good service. Reward is not simply offering direct currencies and
other forms that can be converting to currency. It also involves the provision of good
working environment, favourable interpersonal relationship inside the organization,
allowing involving in decision-making processes, facing and feeling sense of achievement,
with preferable growth opportunities (Jiang, Z. 2009)
The word rewards state the benefits that workers receive from their jobs and significant
elements of employee job attitudes such as organizational commitment, motivation and job
satisfaction (Kalleberg1977, Mottaz1988) as cited in Vijauakumar & Subah, (2013).
According to Bratton & Gold (2007) reward refers to all the monetary, non-monetary and
psychological payment that an organization provides for its employees in exchange for the
work they perform.
Rewards are important to engage employees and perform effectively and efficiently in the
organization. When employees develop interest, they are more dedicated to maintain high
level of performance. Jehanzeb, et al. (2012). Rewards increase the level of efficiency and
performance of the employees on their jobs and in the result thereof increase the success of
the organization Head & Eshwar(2014).
Reward Management
According to Armstrong (2006) Reward management is concerned with the formulation

and implementation of strategies and policies, the purposes of which are to reward people
fairly, equitable and consistently in accordance with their value to the organization and thus
help the organization to achieve its strategic goals. It deals with the design, implementation
and maintenance of reward syst em (system, process, practice and procedures) that aim to
meet the needs of both the organization and its stakeholders.’
Velnamy (2009) state that the purpose of managing the system of rewards within the
organisation is to attract and retain the human resources the organisation needs to achieve its
objectives. To retain the services of employees and maintain a high level of performance, it
is necessary to increase their motivation and commitment. In effect the organisation is
aiming to bring about an alignment of organizational and individual objectives when the
spotlight is on reward management.
REWARD SYSTEM
A reward system consists of the integrated policies, processes and practices and
administrative procedure for implementing the system within the framework of the human
resources (HR) strategy and the total organizational system. Bratton & Gold (2007).
Reward system is an important tool that management can use to channel employee
motivation in desired ways. In other words, reward systems seek to attract people to join the
organization to keep them coming to work, and motivate them to perform to high levels.
The reward system consists of all organization components – including people processes
rules and decision making activities involved in the allocation of compensation and benefits
to employees in exchange for their contribution to the organization Pratheepkanth (2011).
Došenović (2016) also states that, the main role of the reward system is to align individual
employee interests and strategic objective of the company by attracting and retaining skilled
people, encouraging and supporting employees to develop their skills and knowledge,
motivating employees and creating a culture where employees care about the success of
companies in which they work.
Reward Strategy
According to Velnampy (2009) Reward strategy is the deliberate utilization of the pay
system as an essential integrating mechanism through which the efforts of various sub units
and individuals are directed towards the achievement of an organization strategic objective,
subject to internal or external constraints. Velnampy (2009) continue states that modern
compensation administration frequently embraces a strategic approach where the mix and
level of direct pay and benefits are chosen to reinforce the organization’s overall strategic
objectives (Integration among four basis policy decisions is required in the design of a
consistent compensation system. These decisions involve the comparison of jobs within an
organization(internal equity/internal consistency, setting pay levels relative to competitors
(External equity/External competitiveness),adjusting pay for individual employees (pay for
performance, rewards systems, skill based pay design), and the administration of the
compensation function (benefits administration, and benefits communication).
Total Reward
Total rewards summarizes all the aspects of work that is valued by employees whether it is
related to healthy work environment, better opportunities of learning and development or
the benefits packages linked to the pay Nazir, Shahand & Zaman (2012). According to
Armstrong, (2009) total reward is the combination of financial and non-financial rewards
available to employees. It includes base pay, contingent pay, employee benefits and rewards
from the work itself .Armstrong & Stephen (2005) state total reward combines the impact of
the two major categories of reward, transactional rewards and relational rewards.
Transactional rewards are tangible rewards arising from transactions between the employers
and employees concerning pay and benefits, whereas relational rewards are intangible
rewards concerned with learning and development and the work experience.
Table .1. Components of total reward
Transactional Basic Pay Total Remuneration
Rewards Contingent Pay
Employee Benefit
Relational Learning and development Non-financial/intrinsic Total Reward

rewards
Rewards The work experience
Achievement, Recognition,
Responsibility, Autonomy,
Growth
Source: Armstrong, M. and Stephenson T.2005
Types of Reward
There are two major types of rewards which employees receive from their work. These are
extrinsic and intrinsic reward.
1. Extrinsic Rewards
Extrinsic rewards are the physical benefits provided by the organization that satisfy an
employee's basic need for survival and security and drive from factors associated with the
job context. This include financial payments such as pay, bonus, fringe benefits and non-
financial such as working condition and managerial behavior. Bratton & Gold (2007) and
Vijauakumar & Subah, (2013). Their common thread is that they are external to the job and
come from an outside source, mainly management.
Payment
Heery and Noon (2001) defined pay as payment, in which include many components like
basic salary, bonuses, pay for doing extra work and incentives”. According to Yousaf et al.
(2014) Employees are offered a financial reward for their services called pay which is a
foremost requirement in human resource management. Employees who do their best want
reasonable pay that satisfies their needs. An equitable pay makes them feel appreciated so
they expect to pay according to their efforts because they do not want to be unacknowledged
for their services.
Benefits
According to Lekovic & Marik (2013) Benefits are components of the system of
compensation, have represented for long the field of harmonization of compensation.
Benefits are the rewards, that are available to the employees in the organization can be seen
as motivators that activate and orient further activities for attaining goals of the
organization. Lekovic & Maric (2013) discussed benefits includes shorter work time,
vacations and holidays, pensions, insurance (life, social, health,etc.), maternity leave, ,etc,
Promotion
Promotion programs are mostly joined with reward programs they retain a different purpose
altogether. Promotion programs are generally not monetary in nature though they may have
a cost to the company. William (2016) every employees has a dream of social recognition
and accomplishment to achieve. As a result, promotion fulfils the desire for achieving
distinction and craving social approval. Promotion helps satisfying employees need for
security, belonging and personal growth and individuals often feel that they have not been
treated fairly if they so long without promotion.
Working Conditions
Working conditions is about providing healthy, safe and so far as practicable pleasant
working environment for employees and this environment are where employee feels that
they have reasons for doing work and get pleasure from doing their job.Armstrong (2006) &
Yousaf et al. (2014). This includes the relationships with colleagues, working hours, work
load, availability of resources and the like.
Leadership/Supervisor
Leaders play a vital role in reward management. They exist to get things done through
people, ensuring that the task is achieved but also building and maintaining constructive and
supportive relationships between themselves and members of their team and between the
people within the group Armstrong (2005).
2. Intrinsic Rewards
Intrinsic rewards refer to psychological enjoyment and satisfaction of change, sometimes

called 'Psychic income'; that a worker derives from her or his paid work, and that satisfies
higher level needs for self-esteem and personal development. These drive from factors
inherent in the way in which the work is designed that is the job content. This includes
design features, such as the degree of variety of the work and the content of autonomy as
well as the significance attributed to the work (Bratton & Gold J 2007). Intrinsic rewards are
related to the worker’s perception of the job and, hence, are affected by job design; intrinsic
rewards may be called as non-financial/non-monetary rewards Velnampy (2009).
According to Ajimal et al (2015) intrinsic rewards have the great importance to integrate the
commitment in employees. Organization provided the opportunities to employees by their
performance for the recognition and acknowledgement as rewards and in result the
employee emotionally attached with organization due to being recognized. The intrinsic
rewards are more helpful for employers to develop and construct the emotional attachment
among employees towards organization goals and objectives.
Recognition
Recognition is an appreciation to be shown to individuals for their achievements either

informally on a day-to-day basis. Recognition can be provided by positive and immediate
feedback from managers and the other forms of recognition are public ‘applause’, retreats,
trips abroad and long-service awards, all of which can function as rewards Armstrong
(2007). According to William (2016) outstanding employees expect their effort to be
acknowledged by the organization. People need to know not only how well they have
achieved their objectives or done their work but also that their achievements are appreciated.
Employees become more loyal to their organization if organization recognizes their work.
Empowerment
Employee participation in decision making improves effectiveness and innovation and at the
same time it enhances employee motivation and trust in the organization. An equal
opportunity of participation in decision making can be effective in giving employees a sense
of pride and ownership. When the employees are empowered to take action, it gives them
the ownership of their job. The empowerment helps them to take responsibility of their job
and impact of their performance on the organization Yousaf et al. (2014). The human
resource practices that focus on employee decision making, power, access to information
and plays important role in motivating employee. William (2016)
2.1.7. Motivation
Motivation is a powerful force that a person attempt to attain specific goal and it is a source
of innovation and being productive in an organization.
Motivation is defined as the complex of forces that inspires a person at work in an

organization to intensify his desire and willingness to use his potentialities for achievement
of organizational objectives and it is an action that impels or urges an individual to assume
an attitude generally favorable towards his work leading him to perform satisfactorily. Singh
(2005) whereas Armstrong (2009) defines a motive is a reason for doing something.
Motivation is concerned with the strength and direction of behavior and the factors that
influence people to behave in certain ways. The term ‘motivation’ can refer variously to the
goals individuals have, the ways in which individuals chose their goals and the ways in
which others try to change their behavior.
Motivation concerns the study of urges, drives, impulses, preferences, aspirations etc. of
people at work, who, if satisfied, tend to promote and maintain high moral. Motivating a
worker to create a need and desire on the part of a worker to better his present performance.
Singh, N. (2005), A manager who leads through motivation creates a condition under which
other people feel continually inspired to work hard and perform to the best of their abilities,
and it is simply highly motivated person works hard at the job and unmotivated person does
not. Schermerhorn (2011).Depending on the individual what motivates employee varies
Sleimi and Davut (2015) employees have a different perception of reward, some of them
prefer to have intrinsic rewards and others prefer extrinsic rewards.
Motivation at work can takes place in two ways. First, people can motivate themselves by
seeking, finding and carrying out work (or being given work) that satisfies their needs or at
least lead them to expect that their goals will be achieved. Secondly people can be motivated
by management through each method as pay, promotion, praises etc Armstrong (2006).
Beardwell and Claydon (2007) proposed that motivation, in the context of work, is a
psychological process that results from the interaction between an employee and the work
environment and it is characterized by a certain level of willingness. The employees are
willing to increase their work effort in order to obtain a specific need or desire that they
hold.According to Smith (2015) motivation is “the process that accounts for an individual’s
intensity, direction, and persistence of effort toward attaining a goal”. Intensity is related to
the drive or energy behind individual action and effort. Direction refers to how efforts are
correctly channelled into the direction that will benefit the organization and persistence
deals with how long an individual can maintain efforts to achieve goals.
Motivation theory tries to explain why people at work behave the way they do in terms of
their efforts and strive for achievement. The process of motivation can be shown as follows;
Fig 2: Model of Motivation
Take Action
Establish goal
Need
Attain goal
Source: Armstrong (2005)

In this model, motivation is initiated by the conscious or unconscious recognition of
unsatisfied needs. These needs create wants, which are desires to achieve or attain
something. Goals are then established that it is believed will satisfy these needs and a
behavior pathway is selected that it is believed will achieve the goal. If the goal is achieved,
the need is satisfied and the behavior is likely to be repeated the next time a similar need
emerges. If the goal is not achieved, the same action is less likely to be repeated Armstrong
(2005).
Types of Motivation
There are two types of motivation as originally identified by Herzberg et.al. (1957)
Intrinsic motivation
Intrinsic motivation is carrying out of an activity that satisfies internally rather than for some
other exterior goals. Armstrong (2006) define intrinsic motivation is self-generated factors
that influence people to behave in a particular way or to move in a particular direction.
These factors include responsibility feeling that the work is important and having control
over one’s own resources, autonomy (freedom to act), scope to use and develop skills and
abilities, interesting and challenging work and opportunities for advancement. According to
Dubrin (2007) the intrinsically motivated person has energy and passion for the task. The
person will be the most creative when he/she is motivated primarily by the satisfaction and
challenges of the work itself. According to Armstrong (2006)The intrinsic motivators are
concerned with the ‘quality of working life’ are likely to have a deeper and long term effect
because they are inherent in individuals and not imposed from outside. Sleimi &
Davut(2015) usually, presence of this type of motivation has a special affirmative effects
one employees, it enhance employees concerning about their work, make them trying to do
their duties at the best ways, and it increase employees willingness and adherence toward
their jobs
Extrinsic Motivation
Extrinsic motivation is what it is done to or for people to motivate them. This includes
rewards such as increased pay, praise, or promotion and punishment, such as disciplinary
action withholding or criticism Armstrong (2006). They are often determined at the
organizational level and may be largely outside the control of the individual managers
Joseph( 2015). Extrinsic motivation is related to doing something for economic outcome
Sleimi & Davut (2015).Extrinsic motivation can have an immediate and powerful effect, but
it will not necessarily last long.
Motivation Theory
A central aspect for all organizations is to motivate their employees. From an organizational
perspective, the motivation is important due to the fact that it can empower high-performing
employees to stay within the organization. Additionally, the employees can through a higher
degree of motivation develop their overall skills in their specific job task and be more
engaged to perform at a higher level. Alvesson & Sveningson, (2008)
2.1.9.1 Maslow’s hierarchy of Need theory
The needs of human beings are arranged in a hierarchy based on their importance. The
hierarchy has five levels from the lowest physiological need, safety needs, social needs;
esteem needs and to the highest need of self –actualization and each preceding need has to
be met in order to reach self-actualization.
Maslow's theory of motivation believes that humans are always in need. Whenever attain
some goals, he/she is motivated to go to the next step or hierarchy. Maslow’s theory of
motivation states that when a lower need is satisfied, the next highest becomes dominant
and the individual’s attention is turned to satisfying this higher need Armstrong (2006).
The Five hierarchy basic needs of Maslow
1. Physiological Needs
According to Dubrin (2007) these are basic bodily needs such as the need for water, air,
food, rest and sleep. Once meet, the second level of needs emerges. Managers might satisfy
physiological needs by providing enough pay to an employee to survive and working
conditions that permit a healthy environment.
2. Safety Needs
This are needs relating to obtaining a secure environment without threats to well-being.
These include needs for security and freedom from environmental threat. Many employees
who work at dangerous jobs, such as loggers and miners, would be motivated by the chance
to have safer working conditions. After a person feels safe and secure, the third level of
needs emerges.(Ibid)
3. Social and Love Needs
Needs at this level include belonging to a group, affiliating with people, giving and
receiving love. Mangers contribute to the satisfaction of social needs by promoting team
work and encouraging social attraction in matters concerning work problems. (Ibid)
4. Esteem Needs
Needs include self-respect based on genuine achievement, respect from others, prestige,
recognition and appreciation. Occupations with high status satisfy esteem needs. Managers
can satisfy the esteem needs of employees by praising their work and giving them the
opportunity for recognition. After reasonable satisfaction of esteem needs, most people will
strive to achieve more of their potential through self-actualization. (Ibid)
5. Self -Actualization
The top of the hierarchy are needs for self-fulfillment and personal development and the
need to grow to one’s fullest potential. Self-actualized people are those who have become
what they are capable of becoming. Managers can help employees move toward self-
actualization by giving them challenging assignments, including the chance to do creative
work. (ibid)
2.1.9..2 Hertzberg’s Two-Factor Theory
A well-cited motivation theory is Hertzberg’s two-factor theory. This theory argues that
employees have two different factors, which are named, satisfiers and dissatisfiers. The
dissatisfiers can only provide that the employees within the organization are not dissatisfied,
and the satisfiers are therefore the factors that could increase employees’ motivation. The
dissatisfiers can for example be high salary or bonuses that employees are working in. These
are factors that need to be fulfilled so that employees do not feel uncomfortable. However,
these factors cannot generate satisfaction for the employee. The satisfiers on the other hand,
which for example could be personal development, greater responsibility and the work tasks
itself, can satisfy the employees. (Alvesson & Sveningson, 2008)
According to Hertzberg, specific emphasis should be put on tasks that the employees
associate with the job task, or the results from these tasks. The organization should to a
greater extent put effort on personal development and recognition for a well-done work or
through the use of promotion, which are more intrinsic motivational aspect that to a greater
extent should be emphasized on. (Robbins et al, 2010)
2.1.9.3 Goal-Setting Theory

Latham and Locke (1979) argue that setting goals are a fundamental aspect in achieving
motivational effectiveness. In addition, the authors emphasize that those goals, which are
unrealistic and arbitrary, could become a demotivating aspect for the organization’s
employees. According to their analysis, goals that are designed to a slightly difficult
approach are the ones that to a greater extent are motivating the employees to greater
productivity. On the other hand, goals that are too hard to achieve or too easy to reach is
resulting in a less productive action by the employees.
According to Locke and Latham (2002) goals are mainly serving four different mechanisms.
Firstly, the goals serves as a distinct directive function, which allows the employee to, at a
greater extent, focus on goal-oriented activities, instead of focusing on activities that is
beyond the goals. This mechanism provides the fact that the firm can align the employees
with the organization’s overall targets, when well-designed goals are used. The second
aspect that Locke and Latham points out is that goals allow employees to take on greater
effort and is functioned as a stimulating function. If the organization had tougher goals, the
employees would to a larger extent put more effort in comparison with low-setting goals,
which provide less effort by the employees. Thirdly, goals are providing persistence
affection to the employees, which imply that employees that control their own time to reach
the goal increase their effort in the task. Finally, the authors describe that goals are
encouraging employees to use their overall knowledge and expertise to solve the task.
Empirical Review
A study carried out by Vijahkumar & Subha (2009) examined there is direct and positive
relationship between reward and motivation and work satisfaction, hence if rewards offered
to employees to be altered, then there would be a corresponding change in work motivation
and satisfaction and they conclude on their research if rewards improved could have a
positive effect on motivation and satisfaction.
Hafiza,et al.(2011) conclude in their study, there is a significant and positive relationship
between extrinsic rewards and employee motivation but organization not offering right
amount of financial rewards to their employees and pay is a significant factor which affect
employee motivation.
The study outcome of Ajimal et al.(2015) that intrinsic and extrinsic rewards show
significant influence on the employee’s satisfaction and motivation level. Intrinsic and
extrinsic rewards are essential for employee motivation and satisfaction, if employees are
rewarded appropriately with salaries, bonuses and increment for their hard work then they
will be motivated greatly towards achievement of their representative objectives and in the
same way if employees are acknowledged properly against their efforts then they will be
more satisfied and happier towards their official objectives.
The finding of the Quyyum, & Sukirno(2012) show that employees ranked high salary as
the most important motivational factor and the next important factor to employees is
seniority –based promotion. Particular characteristic of society are reflected in the fact that
people generally obtain specific degree/skill once their life and do not have ambition to
learn more to do not have access to require to learn and develop themselves. The third most
factor to employees is work and family life, the reason for this desire is also described in
their research.
A research conducted by Smith, Joubert & Karodia (2015) with the title “The impact of
intrinsic and extrinsic rewards on employee motivation at a medical devices company in
south Africa” show that although employees rated annual salary increases (extrinsic
rewards), as being the most motivating, the overall results of their study revealed that
employees in the organization appear to be more motivated by intrinsic rewards. Autonomy,
growth and development, competence, and a sense of significant contribution and
accomplishment were perceived as highly motivating.
Nebiat,(2010) conducted a research on ‘relationship between Reward and Nurse’s
motivation in Addis Ababa Hospitals’. The objective of this research was to examine the
relationship between rewards and nurse work motivation in hospitals administrated by
Addis Ababa Health Bureau. Self-administered questionnaire was used to collect data. The
collected data analyzed by using descriptive statistics. By 88% respondent rate the result
revealed that there is positive and significant relationship between reward and the nurse’s
work motivation. Payment is the most significant variable among financial reward and
recognition is the least significant from non-financial reward variable
Conceptual Framework
A conceptual framework refers to the extent a researcher conceptualizes to be the

relationship between contextual variables in the study and shows the relationship graphically
or diagrammatically Mugenda & Mugenda, (2003). The relationship describes the
association between the independent variables and the dependent variables.
Since the study focus on the effects of reward on employee motivation, different extrinsic
and intrinsic rewards are considered and these extrinsic and intrinsic rewards are taken as
independent variable. Within extrinsic reward payment, benefit, promotion,
supervision/leadership and working condition are included and, the intrinsic reward variable
are Challenging and interesting task, recognition and empowerment and Autonomy; and
employees’ motivation is considered as dependent variable for this research. These
independent and dependent variables are shown in the following conceptual framework.
Fig. Conceptual framework
Independent variable
Extrinsic Reward Intrinsic Reward
Payment Challenging & interesting Job
Benefit Recognition
Promotion Empowerment & Autonomy
Supervisor
Working Condition
Dependent Variable
Motivation
Source: Self Developed based the ideas in the literature

CHAPTER THREE
Research Methodology
This chapter presents the research methodology that was used to conduct this study thus,
it focused on the following: research design, population and sampling techniques, data
collection methods, research procedures, and data analysis methods
Description of the Study Area

United Bank was incorporated as a Share Company on 10 September 1998 in accordance
with the Commercial Code of Ethiopia of 1960 and the Licensing and Supervision of
Banking Business Proclamation No. 84/1994. The Bank obtained a banking services license
from the National Bank of Ethiopia and is registered with the Trade, Industry and Tourism
Bureau of the Addis Ababa City Administration.
Over the years united Bank built itself into a progressive and modern banking institution,
endowed with a strong financial structure and strong management, as well as a large and
ever-increasing customers and correspondent base. Today, United Bank is a full service
Bank that offers its customers a wide range of commercial banking services with a network
of 145 Branches and 27 sub-Branches. As at 30 June 2016, the total human resource
complement of the Bank had reached 3,213 staff (334 managerial, 1,777 clerical and 1,102
non-clerical). And this study area is assessing the effects of rewards and employee
motivation in United Bank. It is mainly focus on examining the employee motivation with
both intrinsic and extrinsic rewards
Research Approach and Design
Quantitative research is a means for testing objective theories by examining the relationship
among variables. These variables, in turn, can be measured typically on instruments, so that
numbered data can be analysed using statistical procedures. Creswell (2009)
To assess the effect of rewards and employee motivation, quantitative research approach
were employed and the research design of the study was explanatory research design
because, the objective of the study identified was to understand the cause and effect
relationship of intrinsic and extrinsic rewards on employee motivation.
Population and Sampling Design

Population
The study population comprised a total of 137 employees of united bank SC head office
in Addis Ababa from various organizational departments. The study population refers to
the total collection of elements which one would like to study or make inferences. The
population aspect however refers to the individual participant or object on which the
measurement is taken Cooper and Schindler,( 2011).
Table 3.1 Population size
Department Population Percentage

Control Dept 94 69%
Finance and Accounts 25 18%
IT Technology 18 13%
Total 137 100%
Source: researcher’s own compilation of Survey data 2017
Sample Design
3.3.2.1Sampling
Frame
A sampling frame consists of a list of all items from which the sample is drawn
Kothari ( 2004). The sampling frame for this study was a list of employees from three
departments of h e a d office total of 137 employees as provided by the Human resources
office of the organization.
Sampling Technique
Kothari (2004) defines sampling design/technique as a definite plan for obtaining a

sample from the sampling frame. A stratified sampling technique was used. This
method was considered to give the best. The departmental classification was able to
attain a good level of homogeneity. hence the sample picked from the different
departments would give a better representation of the population. Stratified sampling
technique also helped reduce bias on any one given area as departments with higher
population had more respondents. The researcher divided the strata into, Control
department, finance and Accounts and, I T department staffs and the sample was picked
randomly from the list of staff per department.
Sample Size
Sample size represents the number of items selected from the population Kothari, 2004).
According to Mason and Marchal (2002) a good sample size depends on three key factors
namely; the level of confidence desired, the margin of error and the variability of the
population.. Mugenda and Mugenda (2003) stated that even a sample size of 10% could
be sufficient. A 50% was deemed to be a sufficient sample and a good representation of
the whole population Table 3.2 below shows the sample size distribution of respondents
across the departments.
Table 3.2 sample size
Category Population Sample ratio Sample size

Control dept 94 50% 47
Finance and accou 25 50% 13
IT Technolgy 18 50% 9
Total 137 100% 69
Type of data and tool /instruments of data collection
Questionnaire Development
This study is used structured questionnaires with close ended questions and all of the data
that was gathered with quantitative methods. This study were focused on 69 respondents
with a limited timeline for data gathering and analysis therefore closed ended questions are
needed. The questionnaires for the current research study are attached in Appendix 1. The
questionnaires were divided into two parts. The first part consists of demographic questions
contains personal characteristics of respondents including: age range, gender, educational
level, current department, and years of experience. The second part consists lists of
quantitative questions, which requires rating from 1 to 5 (1= strongly disagree, 2= disagree,
3= neutral, 4= agree, 5= strongly agree) on the questionnaire’s answers. The flow of the
questionnaire moves from topic to topic that involves questions that are directed towards the
effect of rewards on employees motivation having the following items, extrinsic rewards,
and intrinsic rewards
Data Collection Techniques
The study was based on primary sources of data which is gathered through structured
questionnaire. In this study the eight given constructs have been measured by forty one
questions using a five-point Likert scale adapted from the study conducted by Ha, et al.
(2011).
The secondary data is obtained through document analysis to supplement the primary data.
A number of related books, journals and articles on reward and motivation.
Data Analysis
The purpose of data analysis is to reduce accumulated data to a manageable size,
developing summaries, looking for patterns, and applying statistical techniques Cooper
and Schindler (2011). To fulfill the objective of the research, the data analysis is done. The
data that are collected from the primary survey were summarized, compiled, edited, and
coded. Descriptive and inferential statistics were employed for the data analysis process by
using computer software called Statistical Package for social scientists (SPSS) version 20.
The descriptive statistics includes frequencies, percentages, means and standard deviation
and the inferential statistics includes correlation analysis and regression analysis.
Ethical Consideration
During the course of administering the questionnaires, names and any identifying remarks
were not used. The confidentiality of the respondents is kept and any data received for the
study kept at the hands of the researcher. The data's were used based on the questionnaire of
respondents rather than using the researcher opinion and input.
Reliability Test
Cronbach’s alpha is a tool for assessing reliability scale which normally ranges between 0
and 1.Internal consistency reliability is a measure of consistency between different items of
the same construct. If a multiple-item construct measure is administered to respondents, the
extent to which respondents rate those items in a similar manner is a reflection of internal
consistency. Hence, a multiple–item measurement scale internal consistency method is used
to the study. According to George and Mallery (2003) a Cronbach’s alpha coefficient
greater than 0.9 implies excellent, greater than 0.8 is good, greater than 0.7 is acceptable,
greater than 0.6 is questionable, greater than 0.5 is poor, and less than 0.5 is unacceptable”.
Based on the principle in order to establish the degree of reliability, consistency, and
accuracy of the instrument, a pilot study was conducted. The pilot study was carried out in
some selected branches of the United Bank to ensure the consistency and reliability of the
test scores. Accordingly the cronbach alpha for extrinsic reward is found to be .885, for the
intrinsic reward found to be .865 and for motivation .778. It shows that acceptable internal
consistency.
Table.3.3. Cronbach alpha for measures of the variables
Variables Crobach’s Alpha No. of items
Extrinsic Reward .885 24
Intrinsic Reward .865 12
Motivation .778 5

CHAPTER FOUR
Data Presentation, Analysis and Interpretation

This chapter discusses the results of the findings of the data analyzed from the
questionnaires. The data was analyzed based on the research objectives and
questionnaire items using a statistical tool, to generate frequency distribution tables,
means, charts, graphs and the results of analysis presented.
4.1 Response Rate
Table 4.1 Response Rate per Strata
Category Sample size Response Percentage

Control 47 40 85%
Finance and Accounts 13 13 100%
Information technology 9 9 100%
Total 69 62 90%
As the above table shows, out of the targeted sixty nine respondents, sixty two responded to
the questionnaire, this represented a 90% response rate. Accordingly, the analysis of this
study was based on the number of questionnaires collected.
4.2. Characteristics of Respondents
The demographic characteristics of respondent gathered for this study were gender, age,
educational level, years of service and department.
Table 4.2. Characteristics of respondents
No. Profile Description Response Percentage (%)
1 Gender Male 43 69.4%

Female 19 30.6%
Total 62 100%
2 Age ( in Years ) below 25 years old 8 12.9%
25-35 years old 31 50.0%
36-45 years old 21 33.9%
46 and Above 2 3.2%
Total 62 100%
3 Educational Background Diploma 6 9.7%

BA/BSc 47 75.8%
Master's Degree and Above 9 14.5%
Total 62 100%
4 Experience in United Bank Less than 3 year 4 6.5%
3 – 5 years 30 48.5%
6 years – 10 years 17 27.4%
Above 10 years 11 17.7%
Total 62 100%
5 Your Department Control Departments 40 64.5%

Finance and Accounts 13 21%
Information Techno.( IT ) 9 14.5%
Total 62 100%

Table 4.2 presents the gender distribution of the respondents. Out of 62 respondents
43(69.4%) were male while 19(30.6%) were females.
As Table 4.2 shows that of age group of respondents, the larger number of respondents is
between the ages of 25-35 old which adds to 31 respondents and represents to 50 % or half of
the total respondents. The second largest age groups are 36-45 years of old which consist 21
(33.9%) of the total respondents. The remaining cover 8(12.9%) and 2(3.2%) of the population
which accounts below the age of 25 and above 46 years of old respectively.
Regarding to education level of the research participants.6 (9.7 %) of the respondents has
completed diploma education. 47(75.8%) of the respondents have completed bachelors’
and 9(14.5) % of participants have completed Master’s degree in various fields.
As the above table 4. 2 shows 64.5% of the respondents are from control department, while
21% and 14.5% are from Finance and account department and Information technology
department respectively.
4. 3. Result of descriptive statistics of analysis
In this part, the data that are collected and entered were reported using SPSS. The mean value
and standard deviation of reward variables are analyzed and presented.
4.3.1 Result of descriptive Statistics of Extrinsic reward
Table 4. 3. Descriptive statistics result of extrinsic reward

Extrinsic Reward Variable N Mean SD
Payment 62 3.5392 .58383
Benefit 62 3.3266 .43558
Promotion 62 3.3419 .72010
Supervision 62 3.3333 .68810
Working Condition 62 3.6419 .65099
Table 4.3 shows the means and standard deviations of extrinsic reward variables such as
payment, benefits, promotion, and working condition rated by respondents. The result from
this study shows that Payment (mean=3.5392), Benefit (mean=3.3266), Promotion
(mean=3.3419), Supervision (mean=3.3333) and working condition (mean=3.6419).
Result of descriptive Statistics of Intrinsic Rewards
Table 4.4 Descriptive statistics result of intrinsic rewards

Intrinsic Reward Variable N Mean SD
Challenging & interesting job 62 3.5484 .78906
Recognition 62 3.6210 .69356
Empowerment& Autonomy 62 3.5161 .61716
Total 3.5618
From the above table 4.4, the means and standard deviations of intrinsic reward variables
such as challenging & interesting job (mean=3.5484), Recognition (mean=3.6210), and
empowerment and autonomy (3.5161) rated by respondents.
Result of descriptive Statistics of Motivation
Table.4.5 Descriptive statistic of Dependent Variable (motivation)
Dependent Variable N Mean SD
Motivation 62 3.6871 .70187
The response of the respondent for that dependent variable of motivation shows somewhat
above average. This implies that the employees of the united bank are moderately motivated
Relationship of Reward and Motivation
For this study Pearson’s correlation analysis was used to measure the magnitude of the
relationship between reward and employee motivation. In addition correlation analysis was
used to provide evidence of convergent validity. A correlation coefficient is a very useful
means to summarize the relationship between two variables with a single number that falls
between -1 and +1 Field (2005). A correlation analysis with Pearson´s correlation
coefficient (r) was conducted on all variables in this study to explore the relationships
between variables. To interpret the strengths of relationships between variables, the
guidelines suggested by Field (2005) were followed, mainly for their simplicity. His
classification of the correlation coefficient(r) is as follows: 0.1to 0.30 is weak; 0.3 –0.50 is
moderate; and > 0.5 is strong. Regarding the relationship between the variables, table 4.8
clearly shows that the variables are significantly correlated at a significant level of p<0.05
except empowerment.
Table 4.6 Correlation results of reward and motivation
motiv Pay Ben Pro sup Wcon Chal Rec Emp

ation
Motivation Pearson 1 0.602 0.576 502 0.262 0.639 0.460 0.394 0.212
1 Sig. (2-tailed .000 .000 .000 .039 .000 .000 .002 0.097
Pay Pearson 1 0.583 0.383 0.237 0.381 0.364 0.752 0.461
1 Sig. (2-tailed 000 .002 .000 .000 .000 .000 .000
Ben Pearson 1 0.511 0.365 0.682 0.403 0.430 0.033
1 Sig. (2-tailed .000 .004 .000 .001 .000 .796
Pro Pearson 1 -0.029 0.179 0.768 0.485 0.211
1 Sig. (2-tailed 0.825 0.165 .000 .000 .100
Sup Pearson 1 0.598 0.181 0.361 0.302
1 Sig. (2-tailed .000 0.159 .004 0.017
Wcon Pearson 1 0.377 0.334 0.053
1 Sig. (2-tailed .002 .008 0.680
Chal Pearson 1 0.686 0.255
1 Sig. (2-tailed .000 .045
Rec Pearson 1 0.460
1 Sig. (2-tailed .000
Emp Pearson 1
1 Sig. (2-tailed
Pay= payment, ben= benefit, pro= promotion, Sup= supervision, Wcon= working condition,
chal=challenging job , Rec=recognition, Emp= empowerment
As depicted from above table the relationship between employee motivation and reward
dimensions are significantly correlated, except empowerment, P>0.05. Payment, working
condition, benefit and promotion are highly positively correlated with employee motivation
whereas Challenging job and recognition are moderately correlated, and supervision has
weak relationship with motivation.
Hypothesis Testing
Based on the above correlation result the hypothesis of the study are tested and presented as
follows.
H1: There is positive and significant relationship between Payment and Motivation.
The output obtained from the SPSS indicates that, payment has significance and positively
associated with the dependent variable (motivation) which have value (r=.602, p<0.01).this
indicates that payment contributes the most next to working condition.
H2: There is positive and significant relationship between benefit and motivation
Benefit has significant and strong positive relationship with motivation with the value of
(r=0.576), p<0.01)
H3: There is positive and significant relationship between promotion and motivation
Promotion like other dimensions has significant positive relationship with motivation having
a value (r=0.502, P<0.01)
H4: there is positive and relationship between supervision and motivation
As shown in SPSS result supervision has positive significant relationship with motivation
with the value of r=0.262, p<0.05).
H5: There is positive and significant relationship between working condition and
motivation
Table 4.6 shows that working condition has significant and strong positive relationship with
motivation. It has the highest contribution of all other dimensions with a value r=0.639,
P<.01)
H6: There is positive and significant relationship between Challenging and interesting
job and motivation.
Challenging work has positive and significant relationship with motivation which has a
value of r=0.460, p<0.01)
H7: There is positive and significant relationship between Recognition or appreciation

and motivation
The SPSS result describes recognition or appreciation has significant positive relationship
with motivation the result shown a value of r=0.394, P<0.01)
H8: There is positive and significant relationship between Empowerment and

motivation
Empowerment do not have significant relationship with motivation that is p value is above
0.05(p=0.097) thus the hypothesis is rejected.
Effect of Reward on Motivation
4.7.1 Effect of Payment on Motivation
Table 4.7 Effect of payment on motivation

Model Summary
Model R R Square Adjusted Std. Error of the

R Estimate
Square
a
1 .602 .363 .352 .56483
a. Predictors: (Constant), pay
ANOVAa
Model Sum of Squares df Mean Square F Sig.
Regression 10.908 1 10.908 34.190 .000b

1 Residual 19.142 60 .319
Total 30.050 61
a. Dependent Variable: mot

b. Predictors: (Constant), pay
Coefficientsa
Model Unstandardized Coefficients Standardize t Sig.

d
Coefficients
B Std. Error Beta
(Constant) 1.124 .444 2.530 .014
1
pay .724 .124 .602 5.847 .000

The model revealed R² value of 0.362 indicates that 36.2 % of the total variance occurred in
employee motivation was explained by the mentioned by payment. It also shows that the
values of payment can perfectly predict the values of the dependent variable by 36.2%.The
adjusted R² of 0.352 shown that payment fit to the model by approximately 35.2%.
The ANOVA table shows the overall significance/acceptability of the model from a
statistical perspective. As the significance value of F statistics shows a value (.000), which
is less than p<0.05, the model is significant.
As the coefficient table above shows payment has the positive standardized coefficient β
=0.602, p<0.05 and it has positive and significant effect on employee motivation.
4.7.3 Effect of Benefit on Motivation
Table. 4.8. Effect of Benefit on Motivation
Model Summary

R Estimate
Square
a
1 .576 .331 .320 .57865
a. Predictors: (Constant), ben
ANOVAa
Regression 9.960 1 9.960 29.745 .000b

1 Residual 20.090 60 .335
Total 30.050 61

b. Predictors: (Constant), ben
Coefficientsa

d
Coefficients
B Std. Error Beta
(Constant) .601 .571 1.054 .296
1
ben .928 .170 .576 5.454 .000

The model revealed R² value of 0.331 indicates that 33.1% of the total variance occurred in
employee motivation was explained by benefit. It also shows that the values of benefit can
perfectly predict the values of the dependent variable motivation by 33.1% and the adjusted
R² of 0.320 revealed that benefit fit to the model by 32%.
The ANOVA table shows the overall significance of the model from a statistical
perspective. As the significance value of F statistics shows a value (.000), which is less than
p<0.05, the model is significant.
As the coefficient table shows benefit has the positive standardized coefficient β =0.576,
p<0.05 and it has also positive and significant effect on employee motivation.
Effect of Promotion on Motivation
Table.4.9 Effect of promotion on motivation
Model Summary

R Estimate
Square
1 .502a .252 .239 .61210
a. Predictors: (Constant), pro
ANOVAa
Model Sum of df Mean Square F Sig.

Squares
Regression 7.570 1 7.570 20.203 .000b

1 Residual 22.480 60 .375
Total 30.050 61

d
Coefficients
B Std. Error Beta
(Constant) 2.052 .372 5.518 .000
1
pro .489 .109 4.495 .000
.502
The model shown R² value of 0.252 indicates that 25.2% of the total variance occurred in
employee motivation was explained by promotion and It also shows that the values of
promotion can perfectly predict the values of the motivation by 25.2%.
The adjusted R² of 0.239 revealed that promotion fit to the model by approximately 24%. It
also shows that the values of promotion can perfectly predict the values of the motivation by
25.2%.
perspective. As the significance value of F statistics revealed a value (.000), which is less
than p<0.05, the model is significant.
The coefficient table shows that promotion has the positive standardized coefficient β
=0.502, p<0.05 and it has also positive and significant effect on employee motivation as
other variables above.
Effect of Working Condition on motivation
Table 4.10 Effect of working condition on motivation
Model Summary

R Estimate
Square
1 .639a .408 .399 .54428
a. Predictors: (Constant), work
ANOVAa
Regression 12.275 1 12.275 41.436 .000b

1 Residual 17.775 60 .296
Total 30.050 61
Coefficientsa

d
Coefficients
B Std. Error Beta
(Constant) 1.177 .396 2.974 .004
1
work .689 .107 .639 6.437 .000

The model revealed R² value of 0. 408 Indicates that 40.8% of the total variance occurred
in employee motivation was described by working condition . It also shows that the values
of working condition can perfectly predict the values of the dependent variable motivation
by 40.8%. and the adjusted R² of 0.399 revealed that benefit fit to the model by
approximately 40%.
As the coefficient table shows working condition has the positive standardized coefficient β
=0.639, p<0.05 and it has also positive and significant effect on employee motivation.
4.7.6 Effect of Supervision/leadership on motivation
Table 4.11 Effect of Supervision/leadership on motivation
Model Summary

R Estimate
Square
a
1 .262 .069 .053 .68288
a. Predictors: (Constant), sup

ANOVAa
Regression 2.070 1 2.070 4.439 .039b

1 Residual 27.980 60 .466
Total 30.050 61

b. Predictors: (Constant), sup
Coefficientsa

d
Coefficients
B Std. Error Beta
(Constant) 2.795 .432 6.465 .000
1
sup .268 .127 .262 2.107 .039

The model revealed R² value of 0. 069 this indicates that 6.9% of the total variance
occurred in employee motivation was described by supervision /leadership .and the adjusted
R² of 0.053 revealed that supervisor relation with employees fit to the model by
approximately 5.3%
perspective. As the significance value of F statistics shows a value p=0.39, the model is
significant.
The coefficient table shows supervision has the positive standardized coefficient β =0.262,
p=0.39 and it has also positive and significant effect on employee motivation.
4.7.6 Effect of Challenging and interesting job on motivation
Table 4.12 Effect of Challenging and interesting job on motivation

Model Summary

R Estimate
Square
1 .460a .212 .198 .62839
a. Predictors: (Constant), chall
ANOVAa
Regression 6.357 1 6.357 16.100 .000b

1 Residual 23.692 60 .395
Total 30.050 61

b. Predictors: (Constant), chall
Coefficientsa

d
Coefficients
B Std. Error Beta
(Constant) 2.235 .371 6.033 .000
1
chall .409 .102 .460 4.012 .000

The model revealed R² value of 0. 212 indicates that 21.2% of the total variance occurred
in employee motivation was described by challenging and interesting job . It also shows that
the values of challenging and interesting job can perfectly predict the values of the
dependent variable motivation by 21.2%. and the adjusted R² of 0.198 revealed that benefit
fit to the model by approximately 20%.
The coefficient table shows interesting and challenging job has the positive standardized
coefficient β =0.460, p<0.05 and it has also positive and significant effect on employee
motivation
4.7.7. Effect of Recognition on Motivation
Table. 4.13 Effect of Recognition on Motivation
Model Summary

R Estimate
Square
a
1 .394 .155 .141 .65047
a. Predictors: (Constant), rec
ANOVAa
Regression 4.663 1 4.663 11.020 .002b

1 Residual 25.387 60 .423
Total 30.050 61

b. Predictors: (Constant), rec
Coefficientsa

d
Coefficients
B Std. Error Beta
(Constant) 2.244 .443 5.069 .000
1
rec .399 .120 .394 3.320 .002
The model revealed R² value of 0. 155 indicates that 15.5% of the total variance occurred
in employee motivation was described by recognition. It also shows that the values of
recognition can perfectly predict the values of the dependent variable motivation by 15.5%.
and the adjusted R² of 0.141 revealed that benefit fit to the model by approximately 14%.
The coefficient table shows recognition has the positive standardized coefficient β =0.394,
p<0.05 and it has also positive and significant effect on employee motivation.
4.7.8 Effect of Empowerment on Employee Motivation
Table. 4.14 Effect of Empowerment on Employee Motivation
Model Summary

R Estimate
Square
1 .212a .045 .029 .69154
a. Predictors: (Constant), emp
ANOVAa
Regression 1.356 1 1.356 2.835 .097b

1 Residual 28.694 60 .478
Total 30.050 61

b. Predictors: (Constant), emp
Coefficientsa

d
Coefficients
B Std. Error Beta
(Constant) 2.838 .512 5.542 .000
1
emp .242 .143 .212 1.684 .097

The model revealed R² value of 0. 045 indicates that 4.5% of the total variance occurred in
employee motivation was described by empowerment. It also shows that the values of
empowerment or autonomy can perfectly predict the values of the dependent variable
motivation by 4.5%, and the adjusted R² of 0.029 revealed that benefit fit to the model by
approximately 3%.
The coefficient table shows empowerment has the positive standardized coefficient β
=0.212, p>0.05 and it has also positive but insignificant effect on employee motivation.
4.8 Regression result on extrinsic and intrinsic reward
Table 4.15 regression result of extrinsic and intrinsic reward

Dependent. Independent R Adjusted F val. Beta T Sig.
Variable Variable square R square
Motivation Extrinsic .524 .516 66.143 .724 8.133 .000
reward
Intrinsic .205 .191 15.435 .452 3.929 .000
reward
The results shown in the above table 4.15 indicates a relatively high percentage of employee
motivation which can be described by the variables of extrinsic variable. The coefficient of
relationship illustrates that the value of R2 for extrinsic reward is 0.524; which means 52%
of the variance in motivation was described by extrinsic rewards. Whereas R2 for intrinsic
reward is 0.205; which implies that 20.5% of the variance in employee motivation was
described by intrinsic rewards.
The column labeled Beta (β) value of standardized coefficients indicates the variables that
contribute to the dependent variable. The regression analysis for this study indicates that
employee motivation is positively and significantly related with extrinsic rewards (β=.724,
p<0.05). Whereas the regression analysis of this study also indicates that employee
motivation is positively and significantly related with the intrinsic reward (β=0.205,
P<0.05).
CHAPTER FIVE
Major Findings, Conclusion, and Recommendations
Major Findings
The main objective of this study is to determine the effect of reward in employee motivation
in united bank. Specific objectives include assessing the reward practice of united bank,
identifying whether there is significant relationship between reward and employee
motivation, examining the effect of extrinsic and intrinsic rewards on employee motivation.
Moreover, assessing which factors contributing to employees’ motivation in the united
Bank.
The reward practice of united bank it is found that the mean of extrinsic reward variables
such as payment, benefits, promotion, and working condition rated by respondents. The
result from this study shows that Payment, Benefit, Promotion, Supervision and working
condition. With regard to their result, the extrinsic reward practiced in the bank is somehow
satisfactory. The Mean of intrinsic reward variables such as challenging & interesting job,
Recognition and empowerment and Autonomy (3.5161) rated by respondents. From the
result it is observed that, the intrinsic reward practiced in the united bank is also somehow
satisfactory. The response of the respondent for that dependent variable of motivation with
the Mean Result show that is somewhat above average. This implies that the employees of
the united bank are moderately motivated.
Results from Pearson’s Product Moment Correlation Coefficient revealed that, there is
positive and statistically significant relationship between extrinsic and intrinsic reward and
employee motivation. Rather Pearson correlation result shown that empowerment does not
have significant relationship with motivation.
The Regression result also shown the reward variables has the positive and significant effect
on employee motivation but empowerment has no significant effect on employee motivation
with p >0.05.
About extrinsic and intrinsic reward, the regression result shows extrinsic reward and an
intrinsic reward has positive and significant effect on employee motivation.
Conclusions
The purpose of the study to examine the effect reward employee’s motivation and based on the
findings of the research and the literature discussed, the following conclusions can be drawn:-
The descriptive statistics on extrinsic and intrinsic reward depicts the mean of extrinsic
reward is rage from 3.3-3.6 this indicates as seen by the respondents of united bank
somewhat above average. It also shown that the mean of intrinsic reward range is between
3.5-3.6 implies it is above average. The employee motivation mean result 3.7 shown
employees is moderately motivated.
Reward and employee motivation relationship result was shown in Pearson correlation
coefficient leads to conclusion that there is strong and significant correlation between all
dimensions with employee motivation except empowerment.
Conclusion drawn from regression result is that payment, benefit, promotion, working
condition, supervision, challenging and interesting job, and recognition has positive
significant effect on employee motivation in united bank. While empowerment has no
impact on employee motivation in united bank.
The research find out that intrinsic and extrinsic rewards have much importance to motivate
employees and increases job satisfaction level.
Recommendation
From the findings the study recommends reward packages must be valuable to the
employees and should be based on realistic and reliable standards. The rewards exercised at
united bank SC must be clearly identified and should have some meaning for the employees
and easily understood by the workers so that they can easily calculate personal cost
benefits for various levels of effort put by them.
The united bank management should consider that both extrinsic and intrinsic reward are
important for employee motivation and also give emphasis for both types of rewards to
improve employees’ motivation. Applying an effective total rewards system may result
satisfied, engaged and productive employees. As a whole, it is assumed that by making
some adjustment in the reward, the United Bank able to raise employee work motivation
and advance company performance.
Recommendation for future studies

This study suggests that future research be directed to explore how other variable for
example work life balance, career development, job security and the like can influence
employee motivation.
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United Bank Annual Report 2016
http://www.unitedbank.com
Addis Ababa University
School of Commerce
Masters of Arts Program in Human Resource Management
Questionnaire
Introduction
This questionnaire is intended to gather primary data on “Effect of Reward on Employee
Motivation in the United Bank. The purpose of the study is to fulfill a thesis requirement for
the Master of Arts Degree Human Resource of Management at Addis Ababa University
School of Commerce. Your responses for the questions are very important for the success of
completing this study. All information collected through the questionnaire will be used only
for the purpose of the study and will be kept confidential. And thus, I would like to thank
you in advance for your kindly cooperation.
Part One: Biographical Information (please use the right (√) mark to show your choice)
1. Gender
2. Age – – > 46 years
3. Educational Background
If other Specify ---------------------------------
4. How long have you served in United Bank
– –
5. In which department are you working currently?

Control department finance and Accounts Information Technology
Part 2. Please indicate the extent to which you agree or disagree with the statement by
putting tick (√) mark with the corresponding score value
Regarding to extrinsic reward
Score Values
Strongly Agree (5)

Strongly Disagree(1)
Agree(4)
Neutral(3)
Disagree(2)
S.N. Statement
Payment
1 The pay system is clearly stated and communicated to me 1 2 3 4 5
2 The Basis of pay for performance is reasonable
3 My salary is satisfactory in relation to the job I do
4 I earn same salary with others doing the same job in the Bank
5 Salary increments are decided in a fair manner
6 Pay scale of the bank treats each employee equitable
7 Performance related incentives improve my work motivation
Benefit
There is equal treatment of each staff in the benefit policy of the bank
8
9 The medical and insurance scheme are attractive
10 I never faced problems of leave arrangements
11 The bank's loan (housing loan) policy is attractive
Promotion
12 There exists an opportunity for promotion in the bank

13 Promotion is an important factor in my work motivation
14 The criteria for promotion are acceptable
15 Staffs are promoted in a fair & honest way
16 Everyone has equal chance to be promoted
Supervisor/Leadership
17 My supervisor is satisfied with my work
18 My Supervisor is cooperation
19 I receive adequate guidance and support from my supervisor
Working Conditions
20 My working hours are reasonable
21 The office layout is convenient to do my job
22 I’m free to be with my colleagues
23 All the necessary resources for work are available
24 I have good communication with my co-workers
Regarding to Intrinsic Reward
Score Values
Strongly Disagree(1)
Strongly Agree
S.N. Statement
Agree
Neutral
Disagree(2)
Challenging and interesting task
25 I am interested in my work
26 I perform challenging work and it makes me happy
My work consists of varieties of tasks
27
28 I am happy of the work I am working
Appreciation and Recognition
29 The feeling of accomplishment I get from the job
30 I receive constructive criticisms about my work
31 I get credit for what I do
32 I am told that I am making progress
Empowerment and Autonomy
33 I have part in decision making process

34 I have certain degree of autonomy in my work
35 I’m allowed to decide on the methods to perform my work
36 I am independently of other when I perform my work
Regarding Motivation
37 The intrinsic reward practice of the Bank makes me competent and motivated.
38 The extrinsic reward practice of the bank makes me competent and motivated
39 I feel encouraged by my organization effort to reward and motivated me
40 I feel motivated by the organization effort to improve employee reward
Overall I am motivated both intrinsic and extrinsic reward practice of my
41 organization
Thank You!

Yewubdar Mamo

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Effect of Reward on Employee Motivation: The Case of United Bank

Thesis Submitted to School of Graduate Studies Addis Ababa

By: Yewubdar Mamo

Wolde Emmanuel Walombo(PhD)

EFFECT OF REWARD ON EMPLOYEE MOTIVATION: IN THE

BY: YEWUBDAR MAMO

Approved by Board of Examiners:

Internal Examiner Signature

External Examiner Signature

Name: Yewubdar Mamo

I express my profound gratitude to my advisor to WOLDE EMMANUEL WALOMBO

Table 2.1 components of total reward................................................................................................23

Table 3.1 Population size…..............................................................................................................25

Table 3.2 Sample size.......................................................................................................................27

Table 3.3 Cronbach’s alpha for measure of variables…....................................................................29

Table 4.1 Response rate per strata.....................................................................................................30

Table 4.2 Characteristics of respondents...........................................................................................31

Table 4.3 Descriptive statistics result of extrinsic reward.................................................................32

Table 4.4 Descriptive Statistics result of intrinsic reward.................................................................33

Table 4.5 Descriptive statistics result of motivation.........................................................................33

Table 4.6 Correlation result of reward and motivation.....................................................................35

Table 4.7 Effect of Payment on motivation.......................................................................................37

Table 4.8 Effect of benefit on motivation.........................................................................................39

Table 4.9 Effect of promotion on motivation....................................................................................40

Table 4.10 Effect of working condition on motivation.....................................................................42

Table 4.11 Effect of supervision on motivation................................................................................43

Table 4.12 Effect of challenging work on motivation.......................................................................45

Table 4.13 Effect of Recognition on motivation...............................................................................46

Table 4.14 effect of Empowerment on motivation............................................................................47

Table.4.15 Effect of Extrinsic and Intrinsic reward on motivation....................................................48

Key words: Reward, motivation, intrinsic reward and extrinsic reward

Background of the study

Rewards need to be contingent on achieving desired performance levels rather than on

 What is the employees’ perception towards Reward management practice of the

 What is the effect of intrinsic reward on employee motivation?

 To assess the reward practice of united bank.

Significance of the Study

Scope of the study

Employee Motivation is a challenging area in human resource management and is also

Organization of the Study

Review of Related Literature

According to Armstrong (2006) Reward management is concerned with the formulation

Rewards Contingent Pay

Relational Learning and development Non-financial/intrinsic Total Reward

Source: Armstrong, M. and Stephenson T.2005

Intrinsic rewards refer to psychological enjoyment and satisfaction of change, sometimes

Recognition is an appreciation to be shown to individuals for their achievements either

Motivation is defined as the complex of forces that inspires a person at work in an

Source: Armstrong (2005)

2.1.9.1 Maslow’s hierarchy of Need theory

The Five hierarchy basic needs of Maslow

3. Social and Love Needs

2.1.9.3 Goal-Setting Theory

A conceptual framework refers to the extent a researcher conceptualizes to be the

Fig. Conceptual framework

Extrinsic Reward Intrinsic Reward

Payment Challenging & interesting Job

Promotion Empowerment & Autonomy

Source: Self Developed based the ideas in the literature

Description of the Study Area