Volume 4 - 2021

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Daraz

Insight
Book

Kn o w W h at To S to c k Fo r t h e B i g ge st C a m p a i g n s o f 2 0 2 1 !
What is Daraz Insight Book? Why Use Daraz Insight Book? How to Use Daraz Insight
Book?
• A guide with all the relevant data to • Increase your sales exponentially by
• Download the Daraz Insight Book
help you prepare for our major listing the right type of products
campaigns in the next 3 months
• Select your relevant category
• Have a look at top selling products to
• This book will tell you which improve product content
• Scroll through the frequently
products to list in every category to
searched key terms
boost sales • Get an idea about what our
customers search for by looking at
• Have a look at top selling products
• Identify the gap in the market using the frequently typed keywords
and identify the key gaps that you
search keywords and assort
can fill with relevant listings
accordingly to benefit • Get an opportunity to participate in
the largest shopping campaigns of
• Source products in sufficient
Pakistan
quantities to fulfill customer orders
in the upcoming quarter
ELECTRONICS
A Glance at Numbers
F r e q u e n t l y S e a r c h e d K e y Te r m s

Stock Products That Our Customers Frequently Search For

Search Instances
30,000

1 2 3 4 25,000

Laptop Smart watch 20,000


Mobile Power Bank
15,000

10,000
5 6 7 8 5,000

iPhone 12 0
Air Pods PUBG Trigger Hand free
max pro Mobile Laptop Power Air Pods air buds PUBG iPhone 12 hand free
Bank Trigger Max Pro
Top Selling Electronic Products

Poco M3 - 4GB RAM


TDK Super Bass - 64GB ROM -
Metal Earphones/ 6000mAh High
Handsfree with capacity Battery -
Caring Case - Black 48MP AI Triple
Camera

ALOGY Smartphone
Mobile Gaming
Double Mobile
Trigger and Anti-
Holder Wall Mount
Sweat Breathable
Phone Support
Thumb Gloves Sleeve
Socket for Charging
- L1 R1 Fire Button
Game Shooter
Controller PUBG
Top Selling Electronic Products

Mi Power Bank 3
Silicone Cover for
(10,000 mAh)
Air Pods
(Chinese Version)

Xiaomi Haylou Solar


Hanco 7 Litre Smart Watch LS05
Instant Water 12 Sport Modes -
Heater Imported - Global Edition
Natural Gas Geyser
Top Selling Electronic Products

WestPoint -
350Watts - 3 in 1
Deluxe Grinder WF TCL 32 HD LED TV -
333 - Unbreakable 32D310
Poly Carbonated -
Black

USB Rechargeable 6 20cm Ring Light


Blade Portable Mini With 7 Feet Stand
Juicer/ Blender/ and Phone Holder &
Smoothie Maker 3 Shades of Colors
380ml
Top Selling Electronic Products

Samsung 32 GB USB 7 Speed Electric


and OTG Connector - Hand Egg Beater
Flash Drive Machine - HM133

Haier - 8.5 kg - Fully


Philips Steam Iron - Automatic Top Load
Featherlight Plus - Washing Machine
GC1423/40 HWM 85-7288
Top Selling Electronic Products

W1209/XH-
JvGood Portable W1209/HW-557
LCD Writing/ Digital Thermostat
Drawing Tablet 8.5 Temperature
inch Controller Incubator
Controller

Audionic Akasaki Best 16GB/ 32GB/ 64GB


Wireless Mini DSLR Supported
Bluetooth Mobile Memory Card
Speaker
Top Selling Electronic Products

DELL Inspiron 3501


Universal 18x Zoom
15.6-inch FHD
Mobile Camera Lens
Laptop - 10TH Gen
with Clip for All
Core I3-1005G1
Smartphones -
4GB, 1TB HDD -
MODEL 26144
Black / Silver

Wireless IP Professional Studio


Surveillance Camera Backdrop - Green
360° View Rotatable Screen Chromakey -
- Night Vision - Two Video Removing
Way Audio - Motion Backdrop with
Detection - SD Card Adhesive Wall Clips
Slot - V380 (White)
Category Ideal Price Point(PKR)

Mobile & Tablets 10,000 – 40,000

TV Audio/Video Gaming 2,500 – 10,000


& Wearables

Camera 3,000 – 10,000

Computer & Laptops 3,000 – 15,000

Home Appliances 2,000 – 8,000


FASHION
A Glance at Numbers
F r e q u e n t l y S e a r c h e d K e y Te r m s

Stock Products That Our Customers Frequently Search For

Search Instances
1 2 3 4 35,000
30,000
Watches for Hand bag for Watched for 25,000
Shoes boys
boys girls boys 20,000
15,000
10,000
5,000
5 6 7 8 0

Hair
accessories Jewelry for Perfume Rings
for girls girls
Top Selling Fashion Products

Aluma Wallet - Card


Quality Leather
Holder 6 Pockets -
Analog Wrist Watch
Ultra Slim Portable
for Unisex
for Travel

Casual Rubber Shoe


Fleece Poncho
Jolly for Men
for Women
Top Selling Fashion Products

Buy 1 Get 1 Free


Black & Brown
5 Pairs of Cotton
Genuine Leather
Ankle Summer Socks
Wallet - Real
for Men
Leather Wallet For
Men

Pair of Ear Cuff Long


Brown Mexican
Chain Leaf Tassel -
Jacket for Men
Stylish Earrings for
Girls
Top Selling Fashion Products

Topsky Large
Golden Watch
Capacity Storage Box
Pearls Bracelet and
- Dustproof and
Ladies Watches for
Moisture Proof
Girls
Clothes Organizer

Over the Door Solid


Travel Sleeping Eye
Metal Screwless 7
Mask - Black Shade
Hooks Storage
Blindfold Eye Patch
Hanger Organizer
Night Sleep - Black
Category Ideal Price Point(PKR)

Bags & Travel 150 – 1,000

Fashion 150 - 700

150 - 700
Watches, Sunglasses, Jewelry
Fast Moving Consumer Goods (FMCG)
A Glance at Numbers
F r e q u e n t l y S e a r c h e d K e y Te r m s

Stock Products That Our Customers Frequently Search For

Search Instances
16,000
1 2 3 4 14,000
12,000
Watches for Mask Make up Condom
Girls male 10,000
8,000
6,000

5 6 7 8 4,000
2,000
Shirts for 0
Baby Dress Makeup Lipstick
girls night mask make up condom makeup lipstick baby shirts for
dress for male dress girls
girls
Top Selling FMCG Products

Tea Whitener Tea powder


Over 26,000 sold Over 58,000 sold

Baby Food Formula


Detergent
Over 37,000 sold
Over 31,000 sold
Top Selling FMCG Products

Soap Shampoo
Over 10,000 Sold Over 20,000 Sold

Face Masks
Cat Food Over 5,000 sold
Over 3,000 sold
Category Ideal Price Point(PKR)

Groceries 150 - 500

Health & Beauty 150 - 500

Mother & Baby 150 - 500

Pet Supplies 150 - 500


LIFESTYLE
A Glance at Numbers
F r e q u e n t l y S e a r c h e d K e y Te r m s

Stock Products That Our Customers Frequently Search For

Search Instances
20,000
1 2 3 4 18,000
16,000
Kitchen Mi Band 4 Water Bottle 14,000
Cycle
Accessories 12,000
10,000
8,000

5 6 7 8 6,000
4,000
2,000
Sofa Cum 0
Hoverboard Bed Sheets Bat smart toys car smart cycle kitchen sofa cover
Bed
watch watch for accessories
men
Top Selling Lifestyle Products

Tummy Trimmer Closet Organizer -


High Quality Dual Wardrobe Hanging
Power Spring Belly Storage Bag –
Loosening Fitness 5/6 Layers Shelf
Exercise Machine Foldable Bag

Door Draft - Dust &


Air Stopper/ Insect
Box of 5 PPC
Protector (32 inches
70 GSM A4
- 44 inches) - Black
Top Selling Lifestyle Products

Tile Stickers - Pack of


Magic Hanger - 12 pieces for Home
Smart Cloth Décor - Walls Self
Organizing Adhesive Tile Sticker
4.4 X 4.4 (12 Pieces)

6Pcs Kitchen
Glow In The Dark Led Reusable Silicone
Butterfly Night Light - Stretch Seal Lid
Led Color Changing Food Storage Bowl
for Kids Room Cover
Top Selling Lifestyle Products

Kitchen Microwave Kitchen Cabinet Door


Oven Cover - Oil Plastic Bracket
Proof/ Dustproof Garbage Trash Bag/
Decorative Storage Towel Hanging
Microwave Cover Holder

Multifunction Nicer
6Pcs Kitchen
Dicer Plus - High
Reusable Silicone
Quality Speedy
Stretch Seal Lid
Chopper - Vegetable
Food Storage Bowl
Fruit Twist Shredder/
Cover
Manual Meat
Grinder/ Garlic Cutter
Top Selling Lifestyle Products

Reusable Silicone
Magic Washing Customized Car Plate
Gloves Pair with and Bike Number
Scrubber for Plate Keychain -
Multipurpose Single Side Keychain
Cleaning & Washing

20W Imported Hot 5m Balloon Arch


Glue Gun Small with 5 Strip Tape for
Transparent + 2 Wedding/ Birthday
Glittered (Full sized) Party Balloon
sticks | DIY Craft Decoration
Category Ideal Price Point(PKR)
Bedding & Bath 150 - 500

Furniture & Décor 1,000 – 7,000

Kitchen & Dining 150 – 500

Laundry & Cleaning 150 – 500

Media, Music & Books 150 – 500

Motors 2,500 – 10,000

Sports & Outdoors 150 – 1,000

Stationery & Craft 150 – 500

Tools, DIY & Outdoor 1,000 – 8,000

Toys & Games 150 - 700


Happy
Selling

Kn o w W h at To S to c k Fo r t h e B i g ge st C a m p a i g n s o f 2 0 2 1 !

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