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    RieNevan is a Vietnamese streetwear brand founded in 2012 that creates sneakers inspired by Vietnamese culture. The brand aims to preserve traditional Vietnamese culture while bringing international design elements to their products. Notable products include the RieNevan "23" sneaker which was handcrafted and sold out quickly, and introduced new cushioning technology to Vietnamese brands. RieNevan manufactures their sneakers in Vietnam and their youthful designs have attracted a growing customer base interested in supporting local Vietnamese brands.

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    RieNevan is a Vietnamese streetwear brand founded in 2012 that creates sneakers inspired by Vietnamese culture. The brand aims to preserve traditional Vietnamese culture while bringing international design elements to their products. Notable products include the RieNevan "23" sneaker which was handcrafted and sold out quickly, and introduced new cushioning technology to Vietnamese brands. RieNevan manufactures their sneakers in Vietnam and their youthful designs have attracted a growing customer base interested in supporting local Vietnamese brands.

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    RieNevan is a Vietnamese streetwear brand founded in 2012 that creates sneakers inspired by Vietnamese culture. The brand aims to preserve traditional Vietnamese culture while bringing international design elements to their products. Notable products include the RieNevan "23" sneaker which was handcrafted and sold out quickly, and introduced new cushioning technology to Vietnamese brands. RieNevan manufactures their sneakers in Vietnam and their youthful designs have attracted a growing customer base interested in supporting local Vietnamese brands.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    30 views2 pages

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    Uploaded by

    DH K
    RieNevan is a Vietnamese streetwear brand founded in 2012 that creates sneakers inspired by Vietnamese culture. The brand aims to preserve traditional Vietnamese culture while bringing international design elements to their products. Notable products include the RieNevan "23" sneaker which was handcrafted and sold out quickly, and introduced new cushioning technology to Vietnamese brands. RieNevan manufactures their sneakers in Vietnam and their youthful designs have attracted a growing customer base interested in supporting local Vietnamese brands.

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    1

    RIENEVAN is a street-based brand created in 2012 by founder Nguyen Ngoc Tien with a

    flourishing of products inspired by Vietnamese Culture. At RieNevan, every day we are diligent

    and dedicated, to give you the best quality shoes and every product created has a pure

    Vietnamese value.With the spirit of Vietnamese people, the brand has been affirming the first

    sneaker brand of Vietnamese people worldwide. Always aim to the core, preserve and develop

    the quintessence of traditional culture, bring the quintessence of measurement into Vietnamese

    products.

    Up to now, after 4 years of researching and developing sneaker, in 2016, RieNevan established

    the company and started the transformation, becoming a pioneer brand in designing,

    manufacturing and retailing skateboard sneaker in Vietnam. Nam, the brand has received high

    praise from the community

    RieNevan's products are manufactured by two factories in Ho Chi Minh City and Dong Nai,

    Vietnam

    With many modern machines and people trained in a professional and friendly environment.

    The first step

    The first product named RieNevan “23” was handcrafted and vintage designed for

    skateboarding, selling only the first 100 pairs in June 2016 and sold out in just 2 days. The

    product cannot then be re-produced because the supplier has left the shoes out of service. Classic

    product has become a limited edition. The second version of RieNevan “23” officially appeared

    with a shoe sole designed from the concept of Dong Son Drum, attracting great attention from

    the community and media across the country. As a product for skateboarding, however,
    RieNevan “23” still receives a lot of love from the young people in Vietnam for fashion

    purposes.

    For the first time in Vietnam, RieNevan has introduced Lifestyle products that apply buffer

    technology to increase smoothness and elasticity, usually only applicable to professional sports

    products. The new E2-FOAM is on the RieNevan 23 and other RieNevan models. Marking

    technological advancement for Vietnamese brands.

    2. Besides the familiar international shoe brands such as Nike, Adidas, Puma, Converse, ...,

    Vietnamese shoe brands are also not medium. The Vietnamese shoe models, also known

    collectively as local brand shoes, were often not known by consumers before.

    But now, more and more customers are interested and used with many durable and beautiful

    products, catching up with fashion trends. Moreover, Vietnamese shoe products also possess a

    variety of designs with new and distinctive collections to meet the tastes and demands of

    customers, especially young people. This is an important and prerequisite criterion for customers

    to choose when buying shoes.

    Rienevan's shoe design is considered beautiful and youthful compared to other Vietnamese shoe

    brands. This is very suitable for the current generation.

    Not only that, Rienevan has also gradually proven its ability and attraction by its durable,

    beautiful and affordable products.

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