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    Founding: Research and Development Facilities

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    anjali
    L'Oréal S.A. is a French personal care company founded in 1909 by chemist Eugène Paul Louis Schueller as Société Française de Teintures Inoffensives pour Cheveux to develop hair dye formulas. By 1950, L'Oréal employed 100 chemists researching beauty products, growing to over 1,000 by 1984 and 88,000 employees globally by 2020. While initially focused on hair color, L'Oréal now markets over 500 brands across all beauty sectors, from skincare to fragrances, through a wide variety of retail channels. The company operates six research and development centers worldwide dedicated to innovation.

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    Founding: Research and Development Facilities

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    anjali
    44 views1 page
    L'Oréal S.A. is a French personal care company founded in 1909 by chemist Eugène Paul Louis Schueller as Société Française de Teintures Inoffensives pour Cheveux to develop hair dye formulas. By 1950, L'Oréal employed 100 chemists researching beauty products, growing to over 1,000 by 1984 and 88,000 employees globally by 2020. While initially focused on hair color, L'Oréal now markets over 500 brands across all beauty sectors, from skincare to fragrances, through a wide variety of retail channels. The company operates six research and development centers worldwide dedicated to innovation.

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    L'Oréal S.A. is a French personal care company founded in 1909 by chemist Eugène Paul Louis Schueller as Société Française de Teintures Inoffensives pour Cheveux to develop hair dye formulas. By 1950, L'Oréal employed 100 chemists researching beauty products, growing to over 1,000 by 1984 and 88,000 employees globally by 2020. While initially focused on hair color, L'Oréal now markets over 500 brands across all beauty sectors, from skincare to fragrances, through a wide variety of retail channels. The company operates six research and development centers worldwide dedicated to innovation.

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    44 views1 page

    Founding: Research and Development Facilities

    Uploaded by

    anjali
    L'Oréal S.A. is a French personal care company founded in 1909 by chemist Eugène Paul Louis Schueller as Société Française de Teintures Inoffensives pour Cheveux to develop hair dye formulas. By 1950, L'Oréal employed 100 chemists researching beauty products, growing to over 1,000 by 1984 and 88,000 employees globally by 2020. While initially focused on hair color, L'Oréal now markets over 500 brands across all beauty sectors, from skincare to fragrances, through a wide variety of retail channels. The company operates six research and development centers worldwide dedicated to innovation.

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    L'Oréal S.A.

     is a French personal care company headquartered in Clichy, Hauts-de-Seine[2] with a registered office in Paris.[3] It is the world's
    largest cosmetics company and has developed activities in the field concentrating on hair colour, skin care, sun protection, make-

    up, perfume, and hair care.[4] Founding[edit]


    In 1909–1956, the first steps, constructing a model, Eugène Paul Louis Schueller, a young French chemist developed a hair dye formula called Oréale.
    Schueller formulated and manufactured his own products, which he then decided to sell to Parisian hairdressers. On 31 July 1919, Schueller registered
    his company,[5] the Société Française de Teintures Inoffensives pour Cheveux (Safe Hair Dye Company of France). The guiding principles of the
    company, which eventually became L'Oréal, were research and innovation in the field of beauty. In 1920, the company employed three chemists. By
    1950, the team was 100 strong; by 1984 was 1,000 and is roughly 88,000 today (in 2020) .

    Schueller provided financial support and held meetings for La Cagoule at L'Oréal headquarters. La Cagoule was a violent French fascist-leaning and
    an anti-communist group whose leader formed a political party Mouvement Social Révolutionnaire (MSR, Social Revolutionary Movement) which in
    Occupied France supported the Vichy collaboration with the Germans. [6] L'Oréal hired several members of the group as executives after World War II,
    such as Jacques Corrèze, who served as CEO of the United States operation. This involvement was extensively researched by Israeli
    historian Michael Bar-Zohar in his book, Bitter Scent.

    L'Oréal got its start in the hair-color business, but the company soon branched out into other cleansing and beauty products. L'Oréal currently markets
    over 500 brands and thousands of individual products in all sectors of the beauty business: hair color, permanents, hair styling, body and
    skincare, cleansers, makeup, and fragrance. The company's products are found in a wide variety of distribution channels, from hair salons and
    perfumeries to hyper - and supermarkets, health/beauty outlets, pharmacies and direct mail.

    Research and development facilities[edit]


    L'Oréal has six worldwide research and development centres: two in France: Aulnay and Chevilly; one in the U.S.: Clark, New Jersey; one
    in Japan: Kawasaki, Kanagawa Prefecture ; in 2005 one was established in Shanghai, China, and one in India. A future facility in the US will be
    in Berkeley Heights, New Jersey.

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