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    Tourism As A Transformation Agent: Travel Trade Industry

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    Gorsaa D Kumsaa
    1) The document discusses the travel trade industry, including travel agencies, tour operators, tour guides, and tourism expos. 2) Over 1 billion tourists traveled internationally in 2012, affecting local environments, cultures, and quality of life. 3) Travel agencies act as intermediaries between suppliers and customers, earning commissions from bookings.

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    Tourism As A Transformation Agent: Travel Trade Industry

    Uploaded by

    Gorsaa D Kumsaa
    56 views4 pages
    1) The document discusses the travel trade industry, including travel agencies, tour operators, tour guides, and tourism expos. 2) Over 1 billion tourists traveled internationally in 2012, affecting local environments, cultures, and quality of life. 3) Travel agencies act as intermediaries between suppliers and customers, earning commissions from bookings.

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    Chapter_2_Tour_Operator_Travel_Agency_an.pdf

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    1) The document discusses the travel trade industry, including travel agencies, tour operators, tour guides, and tourism expos. 2) Over 1 billion tourists traveled internationally in 2012, affecting local environments, cultures, and quality of life. 3) Travel agencies act as intermediaries between suppliers and customers, earning commissions from bookings.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    56 views4 pages

    Tourism As A Transformation Agent: Travel Trade Industry

    Uploaded by

    Gorsaa D Kumsaa
    1) The document discusses the travel trade industry, including travel agencies, tour operators, tour guides, and tourism expos. 2) Over 1 billion tourists traveled internationally in 2012, affecting local environments, cultures, and quality of life. 3) Travel agencies act as intermediaries between suppliers and customers, earning commissions from bookings.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 4

    12/2/2013

    Tourism as a Transformation Agent Travel Trade Industry

    • 1 billion tourists in 2012*


    • When people visit other cultures they affect…
    Week Two – The surrounding environment
    – The community’s culture
    Travel Trade Industry – The quality of life of people in the area
    Travel Agencies
    Q: Is the juice worth the squeeze? Tour Operators
    Tour Guides

    Travel Agencies History


    • Act as intermediaries or brokers, “middlemen” • Thomas Cook, the father of travel agencies,
    • They arrange tours or components of it helped 540 campaigners in 1841 travel from
    • They earn money by getting commissions Leicaster to Loughborough for 1 schilling for
    from suppliers such as hotels, F&B train fare and food
    establishments, transport companies, and • Developed the packaged tour – inclusive of
    tour operators room and board with Midland Railway
    • They earn additionally from revenues from • Popularized big tour groups and international
    principals and customers tours by the 1860s

    1
    12/2/2013

    Types of Travel Agencies


    Europe United States
    • Independents • Independent Travel
    PTAA VISION
    • Miniples Agencies
    • To be the leading and most respected travel and
    • Multiples • Consortiums tourism association of choice.
    • Mega Travel PTAA MISSION
    Agencies • To upgrade and professionalize the members of
    the travel & tourism industry.
    • To act as the voice of the Philippine travel
    industry in all local and global concerns.

    2
    12/2/2013

    Locally, PTAA represents the travel/tour agency sector in: Benefits TAs get from joining the PTAA
    • Proper PTAA accreditation through the issuance of a PTAA membership
    Types of Travelers served by TAs
    1. Air Safety Foundation (ASF) certificate, sticker and Ids which are issued annually.
    2. Philippine Chamber of Commerce and Industry (PCCI) • Participation in all industry events/ activities in which the association is
    involved.
    3. Hotel & Tourism Institute of the Philippines (HTIP) • Accreditation with BID, DFA, Embassies and other government agencies. Businessmen ( - )
    • Participation in educational and other professional development programs,
    4. Tourism Industry Board Foundation Inc. (TIBFI)
    5. Federation of Philippine Industries Inc. (FPII) •
    both sponsored by the Association and/ or co-sponsored with the companies.
    Regular access to updated information on relevant industry issues, events and
    Leisure Travelers ( + )
    matters of general interest through memo circulars and the PTAA Record
    6. Pacific Asia Travel Association (PATA) - Phil. Chapter
    •
    Locator, the association’s official publication.
    Marketing exposures/ promotions inbound and outbound / referrals of
    International Travelers ( + )
    7. National Tourism Council Board (NTCB) prospective clients/ business contracts through the Membership Directory
    published on an annual basis.
    8. Federation of Tourism Industries in the Philippines • Social Fellowship, networking opportunities local and international..
    • Participation in the ASEAN Tourism Forum- Travel Exchange (ATF-Travex)
    • Participation to familiarization tour organize by the Association.

    Advantages of acquiring the services of Travel Trade Industry Overview


    Tour Operators
    a Travel Agency Airline Tickets Traveler
    Train Tickets
    • CRS (Computerize Reservation Systems) such • Wholesaler of tours
    Cruise Tickets  Tourist
    as Galileo, amadeus, Abacus, Patheo, SABRE • Sells to TAs/ TMCs the tours that they create
    Hotel Stays  Trvl Agency
    • GDS for Hospitality • So technically a TA is a middleman’s
    Resort Stays  Tour Optr  Passenger
    • FamTour (familiarization tour) aka Field Trip middleman; if you want to get cheaper tours,
    • Company/ Destination information deal with a TO; TO > TA Tour Guides  Trvl Mngt Co
    Restaurant
    • Strategic alliances and convenience • International TOAs Reservations  Guest
    – ETOA, USTOA, AITO, PhilTOA Travel Insurance
    Documentation
    Assistance  Customer
    Travel Advice

    3
    12/2/2013

    Tourism Expos
    • Biggest Tour Expo is the ITB in Tour Guides
    Berlin, Germany every March
    • Local guides who are experts in immersing
    • In the Philippines, biggest is
    visitors in the complete cultural experience
    PhilTOAs Phil. Travel Mart
    • Knows everything about food, art, history,
    language, protocol, do’s and don’t’s, etc.
    • DoT has launched Mabuhay Guides
    – Experts in the field of international protocol,
    knows multiple languages, can manage first aid
    treatment, etc.

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