Target Customers Worksheet

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Most businesses fail because they don’t bother to

understand their customers.


Customers don’t care about your products…yet.
If you can prove you understand them, half the
sale is already done.
Because customers will only buy from those who
understand them.
If you cannot fill this sheet in 10 minutes or less, you
don’t know who your customers are.
It’s time to prove to yourself you know who you are
posting for, every day.
My customer’s name is__________. They’re M/F.
They’re____ years old and live in ______________.
S/he is (Chose one) single, in a relationship, married,
or….. sign….it’s complicated.
Number of children is ______. OMG! How stressful!
I feel for you….
When they wake up in the morning they’re anxious
about________________:(____________________
__________________________________.
Wait! I can’t fit all that on this page… just one item
please.
They head out the door to their job as a __________.
Their greatest fear in their career is ______________.
In their personal life it’s________________.
After work they’re off to_________ because they
enjoy doing _________:)________.
Damn! If doing_____________:)________________
(Don’t put anything sexual) makes them that happy, then
they should do it more often!!! ;)
They follow these accounts:
__________
__________
__________
__________
__________
I am serious, you better fill the above completely. If
you don’t know who your competitors are, you will
lose your business to them.
Okay let’s continue.
Because I know who they follow, I know how to
target them.
I know that I need to be different than those
accounts by ___________________________.
Because by doing __________________ I will attract
their customers to me.
Target Customers locked. 3…2…1… Post!
Bonus points…

If you fill this out, it will happen.

When I make my first $100 on Instagram, I will


_______________.

When I make my first $5000, I will_______________.


And
When I make my first $10,000, I will definitely
_________________and,
________________________________________.

Okay, time to make that first $100.

;)

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