LANG GUIDE TO SENDING ELECTRONIC FILES

LosAngelesNewspaperGroup
The LANG GUIDE TO SENDING ELECTRONIC FILES is a helpful handout to assist you in producing and
delivering your ads for newspaper production. Though the information contained here is specic to the
Macintosh environment of LANG you may nd much of the information helpful for other newspapers as well.

1. WHAT SOFTWARE WE ACCEPT FTP Connection

In order to achieve the most fluid transport of your ad to LANG, FTP (File Transfer Protocol) allows us to see that you are sending
we recommend that you create a PDF (portable document format) us a file as soon as you begin uploading.
file of your ad. However, to best accommodate you, LANG can also To log onto our FTP site you can use a FTP client software
accept the following file formats: application such as Fetch (for Macintosh) or WS_FTP Pro for
• QuarkXpress 6.0 and earlier versions Windows based computers. You can find these and other free
• Adobe Photoshop CS3 and earlier versions applications on http://www.downloads.com.
• Adobe Illustrator CS3 and earlier versions Use the following information for logging in to our FTP site:
• Adobe InDesign CS3 and earlier versions Host
Host Site:
site: 209.77.243.7
173.227.60.178
• Adobe Acrobat CS3 and earlier versions (PDF files) User
UserID:
ID:lang
lang(lower
(lowercase)
case)
NOTE: Please do not send your ads in a Microsoft Word, Excel, Password:
Password:12341234
PowerPoint or Publisher document . The graphic formats do not Directory:
Directory:leave
leavethis
thisblank
blank
translate well. You can also use various web browsers such as Netscape or Internet
Explorer (Windows OS only). To use a web browser type in the
2. PDF following: ftp://lang:[email protected]
ftp://lang:[email protected] (lang is the user id and
LANG highly recommends creating a PDF file first by generating 1234 is the password).
a postscript file and then using Adobe Acrobat Distiller with “PDFX1a” You will see a list of folders:
or “Press” settings to create the PDF. We DO NOT currently support DailyBreeze -Torrance Daily Breeze
PDFs created with the “Save As” or “Export” features that are included Lb -Long Beach Press Telegram
in many of the newer software applications. It is very important that ONT -Inland Valley Daily Bulletin
all fonts in the PDF file are embedded, the color is either Grayscale Red - -Redlands Daily Facts
or CMYK and all tranparencies are flattened. Sb -San Bernardino Sun
Wc -San Gabriel Valley Newspapers
3. TYPE OF MEDIA WE ACCEPT Wh -LA Daily News
LANG accepts most of the popular computer disk formats such Double click the appropriate folder and upload your file. Make sure
as DVD and CD. When supplying native files be sure to include all that the files have the proper file extensions or they won’t transfer
document fonts, including those located in Photoshop and Illustrator properly.
files. Adobe Illustrator - - .ai
EPS - .eps
4. NAMING YOUR FILES JPEG - .jpg
LANG receives a large number of ads on a daily basis. Therefore,
Tiff - .tif
it is very important that you name your file in a descriptive manner.
PDF - .pdf
Please use the following naming convention for your file:
QuarkXpress - .qxd
RunDate_AdvertiserName.file extension
Adobe InDesign - .indd
If you have any questions regarding file extensions please call.
5. SENDING ADS VIA THE INTERNET
LANG recommends you send your ads directly to our FTP site.
If you choose not to send us a PDF file, you should compress all your 6. A NOTE ABOUT FONTS
The Postscript fonts on a Windows based computer do not
ad elements before you send your ad. To do this, place all elements
transfer well to the Macintosh environment used by LANG. Where
into a folder, including fonts. All electronically transmitted files
allowable we will use the equivalent Macintosh based font.
should then be compressed with an application such as Stuffit or
All type done in Illustrator or Freehand should be changed to
WinZip. This will both decrease transmission time and reduce the
vector paths (outlines). Fonts should also be embedded in a PDF
possibility of data corruption. Send the compressed ad file to us via
file. This will enusre that the font does not default to an undesirable
our FTP site.
font.
LANG side 2 GUIDE TO SENDING ELECTRONIC FILES
LosAngelesNewspaperGroup

7. A NOTE ABOUT COLOR LANG ROP Tab Sizes

Since LANG only uses process colors (cyan, magenta, yel-
low, and black), spot colors, RGB colors, and Lab colors cannot be Maximum depth is 10.5 inches
matched as a mixed color. It is therefore important that your ad be Columns Decimal Inches
setup in either process color (CMYK) or grayscale color modes only. 1 1.65
Failure to do so will result in poor color reproduction. 2 3.41
3 5.18
8. A NOTE ABOUT USING WINDOWS
In general there are no major difficulties in transferring ad 4 6.95
documents from a Windows platform to the Macintosh computer 5 8.72
platform if the ad is done in one of the software programs listed Doubletruck 19.20
under category #1 WHAT SOFTWARE WE ACCEPT. You should Full page size 5 columns x 10.5 inches
ask for a proof; however, since it is not uncommon for type to shift
spacing parameters after the transfer of the document. Corel Draw LANG CLASSIFIED Tab Sizes
users should export their documents as Adobe Illustrator EPS files Maximum depth is 10.5 inches
before sending them to LANG . Columns Decimal Inches
9. SIZE CHART 1 0.98
2 2.04
LANG ROP Broadsheet Sizes 3 3.10
Maximum depth is 21 inches 4 4.15
Columns Decimal Inches 5 5.21
1 1.65 6 6.27
2 3.41 7 7.33
3 5.18 8 8.38
4 6.95 Doubletruck 19.20
5 8.72 Full page size 8 columns x 10.5 inches
6 10.5
Doubletruck 22
10. HOW TO REACH PRODUCTION SUPPORT
Your production questions are always welcome. Though we may
Full page size 6 columns x 21 inches not have all the answers relating to specific software technical support,
we have a strong background in those technical areas concerning how
LANG CLASSIFIED Broadsheet Sizes to get your advertisement to reproduce properly.
Maximum depth is 21 inches
INLAND VALLEY DAILY BULLETIN
Columns Decimal Inches Phone: (909) 483-9379
1 0.98
LA DAILY NEWS
2 2.04 Phone: (818) 713-3514
3 3.10
LONG BEACH PRESS TELEGRAM
4 4.15 Phone: (818) 713-3514
5 5.21
SAN BERNARDINO SUN
6 6.27 Phone: (909) 386-3839
7 7.33
SAN GABRIEL VALLEY NEWSPAPERS
8 8.38 Phone: (626) 962-8811 x2115 or x2400
9 9.44
Last Updated 010808

REDLANDS DAILY FACTS

10 10.5 Phone: (909) 386-3918
Doubletruck 22 TORRANCE DAILY BREEZE
Full page size 10 columns x 21 inches Phone: (310) 540-5511 x279 or x450