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    Jabatan Perdagangan DPB 5063: Digital Entrepreneurship Development Final Project (Clo 3 & Clo 4)

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    Nur Azilah
    This document outlines the final project requirements for a Digital Entrepreneurship course. Students must [1] compile a final report summarizing their online business, including business idea, social media strategy, challenges, website, and social/email/mobile marketing. They must [2] provide evidence of sales like screenshots and receipts. Students will [3] present their final report which counts for 75% of the final grade, with a 25% presentation component.

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    Jabatan Perdagangan DPB 5063: Digital Entrepreneurship Development Final Project (Clo 3 & Clo 4)

    Uploaded by

    Nur Azilah
    88 views1 page
    This document outlines the final project requirements for a Digital Entrepreneurship course. Students must [1] compile a final report summarizing their online business, including business idea, social media strategy, challenges, website, and social/email/mobile marketing. They must [2] provide evidence of sales like screenshots and receipts. Students will [3] present their final report which counts for 75% of the final grade, with a 25% presentation component.

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    Final Project

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    This document outlines the final project requirements for a Digital Entrepreneurship course. Students must [1] compile a final report summarizing their online business, including business idea, social media strategy, challenges, website, and social/email/mobile marketing. They must [2] provide evidence of sales like screenshots and receipts. Students will [3] present their final report which counts for 75% of the final grade, with a 25% presentation component.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    88 views1 page

    Jabatan Perdagangan DPB 5063: Digital Entrepreneurship Development Final Project (Clo 3 & Clo 4)

    Uploaded by

    Nur Azilah
    This document outlines the final project requirements for a Digital Entrepreneurship course. Students must [1] compile a final report summarizing their online business, including business idea, social media strategy, challenges, website, and social/email/mobile marketing. They must [2] provide evidence of sales like screenshots and receipts. Students will [3] present their final report which counts for 75% of the final grade, with a 25% presentation component.

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    © All Rights Reserved
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    JABATAN PERDAGANGAN

    DPB 5063: DIGITAL ENTREPRENEURSHIP DEVELOPMENT


    FINAL PROJECT (CLO 3 & CLO 4)

    LEARNING OUTCOME:

    At the end of the programme, the learners will be able to create a successful online business presence and
    generate revenue.

    MARK

    Marks allocated: 35% from :


     Final report = 75%
     Presentation = 25%

    ASSESSMENT

    1. Compile all you have done from Topic 2 - Topic 7 to form the final assessment to cover the
    following :
    i. Explain the idea behind your business and product
    ii. Present the choice of social media and the social media strategy
    iii. Outline the challenges that you faced in the execution of the business from.
    iv. Create your product and service specific website
    v. Integrate social media with your website
    vi. Use email and mobile marketing as the strategy to reach customers and promote your
    product
    vii. Use Google analytics to measure the scope of exposure of the business
    viii. Provide evidence on sales made using social media
    þ Evidence of product and services promoted online (screen shot)
    þ Evidence of inquiry using facebook, whatapp or email (screen shot)
    þ Evidence of payment made (bank-in slips)
    þ Evidence of delivery of product (courier service provider receipt copy, product
    description on the receipt)
    þ Evidence of customer receiving the product (feedback form is required)

    2. Emphasize how you will carry out the business ethically


    3. Recommend how you could improve your business if you choose to continue the business
    after the completion of the programme

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