Makayla A. Williams: Public Relations Practitioner

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MAKAYLA A.

WILLIAMS
PUBLIC RELATIONS PRACTITIONER

EDUCATION WORK EXPERIENCE

North Carolina Agricultural and Technical State Summer Intern


University, Greensboro, NC
MWPR,INC| July 2020-August 2020
Bachelor of Science in Journalism and Mass
Communication Assist in creating new ways to promote its online product store for clients.
Concentration: Public Relations Assist with the creation of press materials and the promotion for multiple clients.
Minor: Marketing Completing research analysis for client projects and typing reports in a timely manner
Expected Grad Date: December 2020 Communicating with clients on a weekly basis to touch base on progress of projects and their
needs.

AFFILIATIONS Digital Media Director


The A&T Register | May 2019- May 2020
WPP NextGen Leaders Summer Series
(BCW Global) Responsible for the oversight, mentoring, and coaching of 15 students working in the social
Learning from top professionals within WPP, a media, public relations and multimedia department for the on campus student newspaper,
transformative communications company. The A&T Register..
Participant in a 10-week leadership web- Lead team in strategy, staff assignments and overseeing the execution of media programs.
series ranging from, diversity and inclusion, Monitored the web traffic for all social media and increasing the online presence of the
strategic thinking and client relationships. university by integrating social media for university events.
PR Council Agency-Ready Certificate Program Established and maintained relationships with local media companies, and university officials.
(2020)
Agency-led webinars varying from strategic Public Relations Director-National Association of Black Journalists
thinking, writing 101, crisis communication,
North Carolina Agriucultral and Technical State University | May 2019- May 2020
etc.
Completing a minimum of 20 hours over an
Created program ideas for over 70 Journalism and Mass Communication students to help
eight week period to gain certification.
mentor, inform, and network.
ColorComm Fellow (2019)
Created flyers for 10 programs for the academic school year to promote student engagement
A prestigious fellowship program dedicated to
with the organization.
the rising women of color in the media
Organized, planned and executed NABJ programs throughout the academic school year.
industry.
Mentorship and training sessions with leaders
in the communications industry in New York Universitat Autonoma de Barcelona
City
Barcelona, Spain-International Marketing | Summer 2019
National Association of Black Journalists Member
(2017-Present) Studied and analyzed international case studies on different brands such as: Zara, NFL,
Starbucks, etc. Analyzed international companies’ expansion into new markets.
Created and pitched new marketing concepts to bring American products into Spanish
Markets.
REACH ME AT

Mobile: 919-685-0843
[email protected]
www.makaylaawilliams.wordpress.com
3305 Venus Dr, Durham, North Carolina, 27703

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