JAIPURIA INSTITUTE OF MANAGEMENT

PGDM; TRIMESTER III; ACADEMIC YEAR 2019-20

Course Code and title ITO 304, Operations Research

Credits 1.5
Term and Year III Term, 2019 -20
Course Pre-requisite(s) Data Analysis using Spread Sheet , ITO-101
Course Requirement(s) Basic knowledge of Spread sheets
Course Schedule (day and time of class) As per the time table
Classroom # (Location) As per the time table
Course Instructor Dr. Richa Srivastava
Course Instructor Email [email protected]
Course Instructor Phone (Office)
Student Consultation Hours
Office location Second floor, Old building

1. Course Overview

Optimization is an essential tool in almost every large-scale organization, be it related to

business, industry, engineering or science. Optimization models form a very important link
between the business input and the firm’s objective in the form of the output decision variables.
This course covers formulation and solution aspect of various optimization models from the
modern industry perspective.
This course helps in choosing the best solution among all the possible ones. The main focus of
this course is optimal decision making in varied business situations. The objective of the course
is to develop skills in modeling, analyzing and solving problems. The course intends to provide
students with the knowledge that can make them appreciate the use of various operations
research tools for decision making in organizations.
Operations Research course aims to realize the potential of students, so that, they can actively
play an effective role in providing support to managers to help them make better decisions at an
operational/technical level. Students will develop an understanding of different methods that
are used to provide structured and analytical approaches to decision-making. This course aims
at providing the knowledge of necessary tools and techniques that can be used by student as a
future practicing manager to optimally utilize the available resources

2. Graduate Attributes GAs), Key Differentiators (KDs), Programme Learning Outcomes

(PLOs), and CLOs

Graduate Attributes (GAs)

GA 1: Self-initiative
GA 2: Deep Discipline knowledge
GA 3: Critical Thinking and Problem Solving

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GA 4: Humanity, Team-Building and Leadership Skills
GA 5: Open and Clear Communication
GA 6: Global Outlook
GA 7: Ethical Competency and Sustainable Mindset
GA 8: Entrepreneurial and Innovative

Key Differentiators

KD 1: Entrepreneurial Mindset
KD 2: Critical Thinking
KD 3: Sustainable Mindset
KD 4: Team-Player

Programme Learning Outcomes (PLOs)

The graduates of PGDM at the end of the programme will be able to:

PLO 1: Communicate effectively and display inter-personnel skills

PLO 2: Demonstrate Leadership and Teamwork towards achievement of organizational goals
PLO 3: Apply relevant conceptual frameworks for effective decision-making
PLO 4: Develop an entrepreneurial mind set for optimal business solutions
PLO 5: Evaluate the relationship between business environment and organizations
PLO 6: Demonstrate sustainable and ethical business practices
PLO 7: Leverage technologies for business decisions
PLO 8: Demonstrate capability as an Independent learner

Course Learning Outcomes (CLO)

At the end of the course, the students should be able to:

CLO 1: Identify decision variables to develop an appropriate model. (K)

CLO 2: Select optimal strategy in a competitive business situation. (K & S)

CLO 3: Take sustainable business decisions under uncertain conditions. (K & S)

3. Mappings

Mapping of CLOs with GAs

GA 1 GA 2 GA 3 GA 4 GA 5 GA 6 GA 7 GA 8

CLO 1 X

CLO 2 X

CLO 3 X

Total 1 2

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Mapping of CLOs with Key Differentiators (KDs)

KD 1 KD 2 KD 3 KD 4

(Entrepreneurial (Critical Thinking) (Sustainability (Team Player)

Mindset) Mindset)

CLO 1

CLO 2

CLO 3 X

Total 1

Mapping of CLOs with PLOs

 
PLO-1 PLO-2 PLO-3 PLO-4 PLO-5 PLO 6 PLO-7 PLO-8
CLO1 X

CLO2 X

CLO3 X

Total 2 1

4. Book and References

Text Book
Hiller, F.S., Lieberman, G.J, Nag B., Basu P., Introduction to Operations Research, McGraw
Hill, New Delhi, 2015, 9th edition.
References:
 Hiller and Hiller, Introduction to Management Science, McGraw Hill Education, New
Delhi, 2015, 4th Edition.
 Stevenson, J. William, Ozgur. C., Introduction to Management Science with
spreadsheets McGraw Hill Education, New Delhi, 2016, 10th reprint, Indian Edition.
 Taha, H.A., Operations Research – An Introduction, Pearson Education, New Delhi,
2008, 8th edition.
 Anderson, Sweeney, Williams, Camm, Martin, Quantitative Methods for Business,
Cengage Learning, New Delhi 2015, 13th edition.

Internet Resources
 ebscohost-ebooks: Introduction to Operations Research- Kaufmann, A.; Faure, Robert,
Academic Press-eBook
 ebscohost-ebooks: Applications of Management Science in Productivity, Finance &
Operations: Lawrence, Kenneth D.; Klimberg, Ronald K. In: Applications of
Management Science. Edition: 1st ed. Amsterdam : Elsevier JAI-eBook.
 Nptel.iitk.ac.in

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  Learnerstv.com
 http://people.brunel.ac.uk/~mastjjb/jeb/or/contents.html (J E BEASLEY OR NOTES)
 www.palgrave-journals.com/ORI/free articles.html – This website contains the articles
related to the recent work done in the area of Operations Research and its application.

5. Session Plan

Session Topic / Sub Reading Pedagogy Session Learning CLO

No. Topic Reference Outcomes
Module I: Deterministic Optimization Models
1 Overview of Chapter Discussions Understand the need of CLO1
Operations 1,2 using OR as a
Research Pp. 1 - 18 quantitative approach of
decision making
2 Linear Chapter 3 National Identify the situations in CLO1
Programming Pp. 24-95 Furniture Mart: which LP technique can
-Introduction Case Discussion be applied and
and understand the general
Formulation mathematical structure of
a linear programming
model
3 Linear Chapter4 Staffing a Call Understand how to solve CLO2
Programming Pp. 97- Center: Case a LPP and learn how to
Solution 125 Discussions, interpret the solution
Methods & Problem Solving
Interpretation by MS Excel
using Excel
4 Sensitivity Chapter 6 Case-lets, Appreciate the CLO2
Analysis Pp. 234- Discussions, significance of
277 Problem Solving Sensitivity Analysis in
by MS Excel managerial decision
making and performing
Sensitivity Analysis on
various parameters in
LPP models

Module II: Network Optimization

5 Network Chapter 9 Case-lets, Learning to formulate CLO2
Optimization Pp 393- Discussions and apply Network
Models: 413 models for smart city
Minimum Cost planning
Flow Problems Handouts
6 Network Chapter 9 Case-lets, Applying Network CLO2
Optimization Pp 407- Discussions, optimization models for
Models: 412 Solving by MS planning maximum flow
Maximum Flow Handouts Excel through a network
Problems
7 Network Chapter 9 Littletown Fire Applying Network CLO2
Optimization Pp 398- Department optimization models for
Models: 401 Problem: Case planning shortest route

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 Shortest Path Handouts
Discussions,
Problems Solving by MS
Excel
Module III: Stochastic Optimization Models and its application
8 Game Theory: Chapter14 Case-lets, Understanding how CLO3
Formulation for Pp 715- Discussions optimal strategies are
Competitive 736 formulated in conflict
Situations and competitive
environment
9 Game Theory: Chapter14 Case-lets, Understanding how to CLO3
Modelling for Pp 715- Discussions model for identifying the
Competitive 736 optimal strategies in
Situations , conflict and competitive
Saddle Point environment
10 Decision Chapter15 Goferbroke Oil Understand the steps of CLO3
Analysis: Pp. 739 - Company: Case decision making process
Decision 745 Discussion and to make decisions
making under under risk
risk
11 Decision Chapter15 Discussion & Applying the Decision CLO3
Analysis: Pp. 746 - Problem Solving analysis concepts for
Decision 752 identifying the optimum
making with decisions
experimentation
12 Decision Chapter15 Discussion & Learn to make the CLO3
Analysis: Pp. 753 - Problem Solving decisions using decision
Decision Trees 767 trees
Analysis

6. Assessment Tasks

Assessment Item Description Weightage CLO

Quiz (3 Nos) Multiple choice/situation based questions to 30% CLO1
test the conceptual knowledge
Individual Students will be required to submit one /two 20% CLO2,CLO3
Assignment individual assignments based on analysis of
cases/case-lets or success stories based on
applications of Operations Research Models.
End-Term Exam Application based questions 50% CLO2,CLO3

7. Rubrics for Assessment Tasks

Rubrics for Quiz (30 Marks)

Criteria Poor Average Good

(Below 35%) (35% – below 70%) (70% and above)

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 Clarity of Only up to 35% answers are Between 35% – 70% Between 70% and above
Concepts and correct. Most of the concepts answers are correct. answers are correct. Majority
ability to apply are not clear and student is Many of the concepts of concepts are clear and
unable to understand the are clear and understood by student.
(Weight:
same. understood by student.
100%)

Rubrics for Individual Assignment (20 Marks)

Criteria Poor Average Good

(Below 35%) (35%-below 70%) (70% and above)

Initiative and Issues inadequately Issues explained, but Issues are well explained
Identification of the explained. Incomplete some finer points are and appropriate information
relevant issues and information identified missing. Information is analysed
information identified up to average
pertaining to OR extent
area (10 marks)

Analysis of No analysis on the presented Basic analysis Complete and appropriate

information as per information performed on available Analysis of available
the identified information information with
issues.(10 marks) Interpretation for decision
making

Rubrics for End Term Exam (50 Marks)

Criteria Poor Average Good

(Below 35%) (35%- below 70%) (70% and above)
Clarity of Only up to 35% Between 35% – 70% 70% or more answers are correct. Most
concepts and answers are correct. answers are correct. Many of concepts are clear and understood by
ability to Most of the concepts of the concepts are clear the student, provide answers in business
apply them are not clear and and understood by student language and may also be able to
(weight: student is unable to and able to solve the indicate the additional information
100%) understand the same. problems given required for better decision making

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 Instructions:

Students will be expected to maintain a daily log of their learning and make an action plan.
The continuous evaluation tools would be implemented as per schedule and collected for
evaluation.

Students are encouraged to visit videos available on Impartus, you tube on TED talks, and
readings available at websites like course era, etc.

8. Academic Conduct
Institute’s Policy Statements

It is the responsibility of every student to be aware of the requirements for this course, and
understand the specific details included in this document. It is emphasized that this course
requires a significant commitment outside of formal class contact.  The learning tasks in this
course may include classes (lectures or seminars), required reading, preparation of answers to
set questions, exercises and problems, and self-study. In addition, students may be required to
complete an assignment, test or examination.

LMS-Moodle/Impartus

LMS-Moodle/Impartus is used to host course resources for all courses. Students can download
lectures, additional reading materials, and tutorial notes to support class participation.

 Late Submission

Assessment tasks submitted after the due date, without prior approval/arrangement, will be not
be accepted. Requests for extension of time must be made with the faculty member concerned
and based on Special Consideration guidelines. 

Plagiarism:

Plagiarism is looked at as the presentation of the expressed thought or work of another person
as though it is one's own without properly acknowledging that person.

 Cases of plagiarism will be dealt with according to Plagiarism Policy of the institute. It is
advisable that students should read the Student Handbook for detailed guidelines. It is also
advisable that students must not allow other students to copy their work and must take care to
safeguard against this happening. In cases of copying, normally all students involved will be
penalized equally; an exception will be if the students can demonstrate that the work is their
own and they took reasonable care to safeguard against copying.

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