Summer Training Project Report: Study of " "

SUMMER TRAINING PROJECT REPORT
ON
STUDY OF
" CUSTOMER SATISFACTION IN GVK EMRI "
Submitted for the partial fulfillment of the requirement
For the Degree of

Master In Business Administration
From
DR. A. P. J. ABDUL KALAM TECHNICAL UNIVERSITY, UTTAR PARADESH
UNDER THE GUIDANCE OF
FACULTY GUIDE: SUBMITTED BY:

Mandavi Srivastav Laxmi Kant Trivedi
Sagar Institute of Technology Roll No.: 1514170036
& Management, Barabanki MBA 3rd Semester
SAGAR INSTITUTE OF TECHNOLOGY & MANAGEMENT,

BARABANKI
(2015-2017)
CP-147, Kanpur Road,
Sector D1, LDA Colony,
Lucknow, Uttar Pradesh
Pin No. 226012
TO WHOM SO EVER IT MAY CONCERN
THIS IS TO CERTIFIED THAT MR. LAXMI KANT TRIVEDI, M.B.A. 3RD SEMESTER
STUDENT, ROLL NO. 1514170036 OF SAGAR INSTITUTE TECHNOLOGY &
MANAGEMENT, BARABANKI HAS COMPLETED HIS SUMMER TRAINING IN
OUR ORGANIZATION WITH TIME DURATION OF SIX WEEK AND HIS PROJECT
WAS ‘CUSTOMER SATISFACTION ON GVK EMRI’.
WE WISH HIM A FUTURE AHEAD.
MR. SANTOSH SINGH

DY. BRANCH HEAD
DECLARATION
This is to declare that I, LAXMI KANT TRIVEDI (Roll No.1514170036) student of MBA,
3rd semester, have personally worked on the project entitled “CUSTOMER
SATISFACTION IN GVK EMRI” The data mentioned in this report were obtained during
genuine work done and collected by me. The data obtained from other sources have been
duly acknowledged. The result embodied in this project has not been submitted to any other
University or Institute for the award of any degree.
Date:
Place: Lucknow
LAXMI KANT TRIVEDI

ACKNOWLEDGEMENT
I readily acknowledge my ineptness to my parents whose support, dedication and
honest efforts have given me an immense help in doing this project. It gives me immense
pleasure to express my deep sense of gratitude and appreciation to my external guide Mr.
Santosh Singh whose constant encouragement and valuable suggestion gave back bone
support in completing this summer training report. I take the opportunity to thanks to my
Internal Guide Mrs. Mandavi Srivastava.
For motivating, encouraging, guiding and supporting at every step and sparing his
valuable time for me. Last but not the least I record my sincere thanks to all beloved and
respectable persons who helped me and could find any separate mention.
Above all I praise “GOD” the most beneficial, the most merciful that I have been able to
complete my training project successfully.

PREFACE
I respect to the allotted period, I have formed relationship with the organization
as trainee but informally it is a sacred place for me as it’s my first practical
exposure to an organization to know and get aware to an organizational real
practical stressful environment.
Although I am student of M.B.A Lucknow. It is a two year full time
degree courses. So far this training is scheduled for third semester syllabi as a
separate topic to be asked in detail in viva-voice conducted by external So far I
have completed 5th semester examination. Thus study will provided me a better
opportunity to survive in cut throat competition with a prosperous existence. I
have tried my best to gain out of well framed circumstances & with the help of
experienced personnel who helped me out so for become possible to them. As
being a very confidential functioning many things are there which can’t be
known but on the basis of gathered information and certain hints, the project has
been formed. It may have something missing but I have tried to present all
things what I have received. Although this report has been got checked by
different personnel but after that if there is some shortcomings I expect it to be
rectified. So the whole study bifurcated in different parts. Certain observations
& suggestions also have been stated which if possible to be reviewed.

EXECUTIVE SUMMARY
While working in the organization I was trained as a relationship personnel
being engaged into various jobs such as dealing with clients, answering
customer queries through telephonic conversations and providing them
knowledge about new schemes and converting them into our customers.
As my summer internship project I was given the topic on “CUSTOMER
SATISFACTION IN GVK EMRI”. The project work was for this research
was conducted in Lucknow to study the customer satisfaction level.
The research has been conducted to gather information from 100 respondents &
a structured questionnaire will be used to collect the information from the
respondents. The data which was collected from them will be analyzed and
classified. It was found that though the ambulance has the highest market share
it needs to improve on its service quality and retail services.

CONTENTS
1. Introduction……………………………………………………………………
2. Company Profile………………………………………………………………
3. Organization chart……………………………………………………………..
4. Product range…………………………………………………………………..
5. Objective ………………………………………………………………………..
6. Research Methodology………………………………………………………….
7. Data Analysis & Interpretation ………………………………………………..
8. Finding……………………………………………………………………………
9. Conclusions……………………………………………………………………….
10. Suggestions………………………………………………………………………..
Bibliography………………………………………………………………………………
Annexure………………………………………………………………………………….

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SUMMER TRAINING PROJECT REPORT

Submitted for the partial fulfillment of the requirement

For the Degree of

UNDER THE GUIDANCE OF

FACULTY GUIDE: SUBMITTED BY:

SAGAR INSTITUTE OF TECHNOLOGY & MANAGEMENT,

TO WHOM SO EVER IT MAY CONCERN

STUDENT, ROLL NO. 1514170036 OF SAGAR INSTITUTE TECHNOLOGY &

MANAGEMENT, BARABANKI HAS COMPLETED HIS SUMMER TRAINING IN

WAS ‘CUSTOMER SATISFACTION ON GVK EMRI’.

WE WISH HIM A FUTURE AHEAD.

MR. SANTOSH SINGH

3rd semester, have personally worked on the project entitled “CUSTOMER

University or Institute for the award of any degree.

LAXMI KANT TRIVEDI

I readily acknowledge my ineptness to my parents whose support, dedication and

Internal Guide Mrs. Mandavi Srivastava.

complete my training project successfully.

as trainee but informally it is a sacred place for me as it’s my first practical

exposure to an organization to know and get aware to an organizational real

practical stressful environment.

Although I am student of M.B.A Lucknow. It is a two year full time

separate topic to be asked in detail in viva-voice conducted by external So far I

opportunity to survive in cut throat competition with a prosperous existence. I

experienced personnel who helped me out so for become possible to them. As

different personnel but after that if there is some shortcomings I expect it to be

rectified. So the whole study bifurcated in different parts. Certain observations

& suggestions also have been stated which if possible to be reviewed.

While working in the organization I was trained as a relationship personnel

customer queries through telephonic conversations and providing them

As my summer internship project I was given the topic on “CUSTOMER

was conducted in Lucknow to study the customer satisfaction level.

a structured questionnaire will be used to collect the information from the

it needs to improve on its service quality and retail services.

7. Data Analysis & Interpretation ………………………………………………..

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