Strategic Public Policy Vision For CSR

Part 1: Government and Corporate Social Responsibility (GCSR)
Chapter 1: Strategic Public Policy Vision for Corporate Social Responsibility

Specific Objectives
After this chapter, you should be able to:
 learn the defenitions and applications of corporate social responsibility
 identify the difference between three aspects of corporate social responsibilty
 understand and appreciate the CSR framework
 identify the three CSR where do we stand models
 enumerate the elements included in the approach taken to CSR
 understand the significance of CSR for business sectors
 understand the role of business in society and economy
 discuss the CSR Background on National Framework
 learn on how business sectors develop relationship with their social environments
 apply CSR in your respective workplace
Content Outline
Introduction
Corporate Social Responsibility Reference Framework
CSR where do we stand
Building the nation as an economic and social space
Introduction
Government and Corporate Social Responsibility (GCSR) has made an impressive
entry on the economic, business, political and social science. It is a form of corporate self-
regulation integrated into a business model. CSR policy functions as a built-in, self-
regulating mechanism whereby business monitors and ensures its active compliance with
the spirit of the law, ethical standards, and international norms.
Thus, when we discuss about Government and Social Responsibility or Corporate
Social Responsibilty, we should make a distinction between three aspects, according to
Albareda, Lozano, Marcuccio, Rocher and Yu:
1. Agenda: the variety of practices, measures and proposals that come under the
term CSR.
2. Understanding: what we understand by CSR – and the various terms associated
with it – and therefore, what business model is proposed and what role business
firm is considered to play in society.
3. Vision: what project for society CSR conforms to
The presence of CSR has grown rapidly in several organizations (Government and
Non-Government Organizations). Several companies have integrated it into their corporate
philosophy, agenda, assigning management responsibilities in their organizational
structure, and asking themselves what they were doing and what they ought to be doing.
On the other hand, the government plays a very important role in promoting
corporate social responsibility for various reasons. For one, this sector can encourage the
business sector to advocate an ethical, social, and environmentally-conscious business
transaction with their stakeholders. This is because they primarily enforce compliance with
the legislative and regulatory structure of the business sector. For example, the
government must enforce compliance in matters of sustainable development for natural
resources. Another reason is they maintain the observance of smooth and peaceful
business operations in the community through programs that demonstrate social
responsibility and responsible investment.
CSR must be a long term commitment and at the same time a road map of the
company for action and not something that is immobile. It is within this context, that we
should resist the temptation to present CSR to public opinion as a race to see who projects
the best image in this area.
Corporate Social Responsibility Reference Framework

The Green Papers “Promoting a European Framework for Corporate Social
Responsibility” and the subsequent “Communication Concerning Social Responsibility: A
Business Contribution to Sustainable Development” (2002) published by the European
Commission have undoubtedly become the yardsticks for approaching this topic.
Companies with CSR models

The Coca-Cola Company’s CSR program known as 5×20 has the goal of employing
five million women in developing countries by 2020 in both bottling and distribution
roles. This goal will not only benefit the women in the communities surrounding
Coca-Cola manufacturing plants but could also benefit the communities as a whole,
as the company aims to provide better access to health care and improved
education to their employees.
The corporate social responsibility model implemented by Visa provides financial
opportunities for people in developing areas of the world. By partnering with local
governments and nonprofit organizations, people who previously did not have
access to the benefits of banking and financial services now do. The Gates
Foundation found that this type of service helps low income and poor people
manage their finances in trying times, build assets, and increase connectivity
worldwide.
On a smaller scale, there are entrepreneurial companies known as B Corporations
employing CSR into the very fabric of their own businesses. Their missions are
threefold: people, planet, and profits. The “B” refers to beneficial, and thirty-one
states in the U.S. currently recognize B Corps. These businesses are required by
law to meet strict standards of social and environmental performance, with
companies like Seventh Generation, Pura Vida, and Etsy great examples of B Corps.
Conclusion
Corporate social responsibility is more than just a business trend or fad. Businesses that want to stay
relevant to new generations and who want to help people in need around the world while increasing
their own revenue and efficiency will benefit from embracing CSR. Corporate Social Responsibility
does helps a lot to companies as well as environment. Companies takes part in various activities
which will benefit people and more importantly environment. We should recommend CSR to
everyone whether it is small company or MNC or a startup. After all the whole motive of CSR is
changing the world by our actions.

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Part 1: Government and Corporate Social Responsibility (GCSR)

Chapter 1: Strategic Public Policy Vision for Corporate Social Responsibility

Corporate Social Responsibility Reference Framework

Companies with CSR models

education to their employees.

The corporate social responsibility model implemented by Visa provides financial

On a smaller scale, there are entrepreneurial companies known as B Corporations

law to meet strict standards of social and environmental performance, with

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