Ad-N-Art v. Granados - Complaint

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Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 1 of 19 Page ID #:1

1 John E. Lord (Bar No. 216111)


[email protected]
2 ONE LLP
9301 Wilshire Blvd.
3 Penthouse Suite
Beverly Hills, CA 90210
4 Telephone: (310) 866-5157
Facsimile: (310) 943-2085
5 Jenny S. Kim (Bar No. 282562)
6 [email protected]
ONE LLP
7 4000 MacArthur Blvd.
East Tower, Suite 500
8 Newport Beach, CA 92660
Telephone: (949) 502-2870
9 Facsimile: (949) 258-5081

10 Attorneys for Plaintiff


11 Ad-N-Art Inc.

12 UNITED STATES DISTRICT COURT

13 CENTRAL DISTRICT OF CALIFORNIA

14 WESTERN DIVISION

15
16 AD-N-ART INC., a Canadian Case No. 2:20-cv-02227
corporation,
17
18 Plaintiff, COMPLAINT FOR PATENT
INFRINGEMENT, TRADE DRESS
19 v. INFRINGMENT AND FALSE
20 DESIGNATION OF ORIGIN, AND
GLORIANA GRANADOS, an UNFAIR COMPETITION
21 individual; MAUI’S SHOP, an entity of
22 unknown organization; MAUI STORE, DEMAND FOR JURY TRIAL
an entity of unknown organization; and
23 DOES 1-10,
24
Defendants.
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COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 2 of 19 Page ID #:2

1 Plaintiff Ad-N-Art Inc. (“Ad-N-Art” or “Plaintiff”) hereby complains and


2 alleges against Defendants Gloriana Granados, Maui’s Shop, Maui Store, and
3 DOES 1 to 10 (collectively, “Defendants”) as follows:
4 PARTIES
5 1. Plaintiff Ad-N-Art is a Canadian corporation with its principal offices
6 located at 5760 Andover, Montreal, QC H4T 1H4, Canada.
7 2. Ad-N-Art is informed and believes that Defendant Gloriana Granados
8 is an individual who resides in San Francisco, Costa Rica, and is the principal
9 and/or alter ego of any entity doing business under the names “Maui’s Shop,”
10 “Maui Store,” “Green Maui,” “We Shop Maui,” and variations thereof. Publicly
11 available information identifies Gloriana Granados as the registered owner of the
12 domain mauistore.us, on which accused products are offered for sale.
13 3. Defendant Maui’s Shop is an entity of unknown organization. Ad-N-
14 Art is informed and believes that Maui’s Shop is the fictitious business name of
15 Defendant Gloriana Granados and/or one of the entities through which she does
16 business as the principal and/or alter ego. Publicly available information identifies
17 Maui’s Shop as the organization of the registered owner of the domain
18 mauistore.us, on which accused products are offered for sale.
19 4. Defendant Maui Store is an entity of unknown organization. Ad-N-Art
20 is informed and believes that Maui Store is the fictitious business name of
21 Defendant Gloriana Granados and/or one of the entities through which she does
22 business as the principal and/or alter ego. Defendants identify the seller of accused
23 products on their Amazon.com store page as Maui Store.
24 5. Ad-N-Art is informed and believes that at all times herein mentioned,
25 each of the Defendants was the agent, servant, employee, and/or alter ego of each
26 of the other Defendants, and in doing the things hereinafter alleged, was acting
27 within the course and scope of said agency and/or employment, and with the
28 permission and consent, express and/or implied, of the other Defendants herein. A
2
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 3 of 19 Page ID #:3

1 unity of interest and ownership exists between and among the Defendants such that
2 there is no distinction between or among the Defendants and if the acts alleged
3 herein by one Defendant are treated as the acts of that Defendant alone, an
4 inequitable result will follow. Ad-N-Art is informed and believes that the
5 Defendants have utilized these entities to commit the wrongs alleged herein, to
6 shield themselves from personal liability for their conduct, and to hinder, delay,
7 and/or defraud others. In order to effect justice herein, the corporate fiction
8 maintained by the Defendants must be pierced, all relief and damages should be
9 awarded against all Defendants jointly and severally, and all acts of the Defendants
10 should be treated as the acts of the other Defendants.
11 6. Does 1 through 10, inclusive, are unknown to Ad-N-Art, who
12 therefore sues said Defendants by such fictitious names. Ad-N-Art will ask leave
13 of Court to amend this Complaint and insert the true names and capacities of said
14 Defendants when the same have been ascertained. Plaintiff is informed and
15 believes and, upon such, alleges that each of the Defendants designated herein as
16 “DOE” is legally responsible in some manner for the events and happenings herein
17 alleged, and that Plaintiff’s damages as alleged herein were proximately caused by
18 such Defendants.
19 JURISDICTION AND VENUE
20 7. This Court has subject matter jurisdiction under 28 U.S.C. § 1331
21 (federal question); 28 U.S.C. § 1338(a) (any Act of Congress relating to patents,
22 copyrights, or trademarks); 15 U.S.C. § 1121 (action arising under the Lanham
23 Act); 28 U.S.C. § 1338(b) (action asserting claim of unfair competition joined with
24 a substantial and related claim under the trademark laws); and 28 U.S.C. § 1367
25 (supplemental jurisdiction).
26 8. This Court has personal jurisdiction over Defendants because Ad-N-
27 Art is informed and believes that Defendants do and have done substantial business
28 in this judicial District, including: (i) committing acts of patent infringement and/or
3
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 4 of 19 Page ID #:4

1 contributing to or inducing acts of patent infringement by others in this judicial


2 District and elsewhere in this State; (ii) regularly conducting business in this State
3 and judicial District; (iii) directing advertising to or soliciting business from
4 persons residing in this State and Judicial District; and (iv) engaging in other
5 persistent courses of conduct, and/or deriving substantial revenue from products
6 and/or services provided to persons in this District and State.
7 9. Venue is proper in this Court pursuant to 28 U.S.C. §§ 1391(b),
8 1391(c), and 1400(b). Defendants transacted business in this District and have
9 committed acts of patent infringement in this District. Ad-N-Art is informed and
10 believes that Defendants Maui’s Shop and Maui Store are foreign companies and
11 thus may be sued in this District.
12 FACTUAL BACKGROUND
13 10. Ad-N-Art is a leading innovator and seller in Canada, the United
14 States, and internationally of creative and quality beverageware. Ad-N-Art has
15 developed, manufactured, marketed, and sold exclusively a highly successful line
16 of stainless steel koozies under the world-famous brand ASOBU® Frosty Beer 2
17 Go. Ad-N-Art has sought protection for its innovations, which inter alia, has
18 resulted in the issuance of the patent-in-suit.
19 11. As a direct result of its innovative and distinctive design, Ad-N-Art's
20 ASOBU® Frosty Beer 2 Go has been a great success, and its silhouette, aesthetics,
21 colors, and presentation have immediately become uniquely associated with Ad-N-
22 Art as its source.
23 12. Ad-N-Art's ASOBU® Frosty Beer 2 Go, with its branded design, has
24 been extensively advertised throughout the United States to capitalize on the
25 existing distribution channels, including internet marketing and social media. In
26 addition, Ad-N-Art's ASOBU® Frosty Beer 2 Go has received unsolicited
27 comment and attention in print and social media throughout the world.
28
4
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 5 of 19 Page ID #:5

1 13. The innovative and distinctive design of the Ad-N-Art's ASOBU®


2 Frosty Beer 2 Go has come to represent and symbolize the superb quality of Ad-N-
3 Art's products and enjoys substantial goodwill among consumers.
4 Plaintiff’s Patent Rights and Defendants’ Infringement
5 14. On March 20, 2018, United States Patent No. D812992 (the “’D992
6 patent” or the “patent-in-suit”), entitled “Insulating Container for Beverage
7 Container,” was duly and legally issued by the United States Patent and Trademark
8 Office, a copy of which is attached hereto as Exhibit A. The ’D992 patent names
9 Eric Pisarevsky as the inventor.
10 15. Ad-N-Art Inc. is the exclusive owner by assignment of the ’D992
11 patent.
12 16. The ’D992 patent is a design patent claiming the ornamental design
13 for insulating container for a beverage container, popularly known as a “koozie,”
14 as shown and described.
15 17. Ad-N-Art sells koozies embodying the ornamental design of the
16 ’D992 patent, including the ASOBU® Frosty Beer 2 Go. The ornamental design is
17 an important component of the ASOBU® Frosty Beer 2 Go, as the design
18 manifests in the entire product and is inseparable from the product. The ASOBU®
19 Frosty Beer 2 Go has come to be associated only with the specific design of Ad-N-
20 Art and is readily distinguishable over other products in the marketplace through
21 considerable time, effort and money.
22 18. As such, the ornamental design of the ’D992 patent is a hallmark for
23 the high quality and innovative designs of products sold under the Ad-N-Art brand,
24 and a key element to identifying Ad-N-Art’s products in the marketplace.
25 19. Ad-N-Art’s products are sold in retail marketing channels, including
26 online retailers such as Amazon.com.
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5
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 6 of 19 Page ID #:6

1 20. Ad-N-Art is informed and believes that Defendants manufacture and


2 distribute a line of koozies (“Accused Products”), including but not limited to those
3 featured at:
4 a. The Amazon product page at https://www.amazon.com/Maui-
5 Insulator-Stainless-Insulated-
6 Friendly/dp/B07TY1NKK9/ref=pd_bxgy_79_3/132-8505825-
7 0992308?_encoding=UTF8&pd_rd_i=B07TY1NKK9&pd_rd_r=b480
8 044d-c537-48c1-b6ee-
9 e92ad0af4823&pd_rd_w=ajeHI&pd_rd_wg=f6iAx&pf_rd_p=096278
10 63-9889-4290-b90a-
11 5e9f86682449&pf_rd_r=J8MED69V4MDYEDWJ2HFH&psc=1&ref
12 RID=J8MED69V4MDYEDWJ2HFH;
13 b. Defendants’ website at mauistore.us; and
14 c. Defendants’ Instagram posts at
15 https://www.instagram.com/stories/we_shop_maui/.
16 A true and correct copy of these exemplary infringing products, which Defendants
17 refer to as “Beer Bottle Insulator Holder,” “Stainless Steel Insulated Can Cooler
18 with Beer Opener,” and “Eco Friendly Smart Vacuum Bottle” are attached as
19 Exhibit B.
20 21. Ad-N-Art is informed and believes that the Accused Products are
21 offered and promoted in the same marketing channels as Ad-N-Art’s products,
22 including online retail stores—from which a customer may purchase products that
23 Defendants ship to the customer anywhere in the United States—as well as
24 websites and social media sites that may be viewed anywhere in the United States.
25 22. A comparison of Ad-N-Art’s claim in the ’D992 patent with the
26 Accused Products below exemplifies Defendants’ infringement of ’D992 patent.
27
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6
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 7 of 19 Page ID #:7

1 ’D992 Patent Accused Products


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26 23. Ad-N-Art has placed the required statutory notice under 35 U.S.C. §
27 287 on products and on literature describing the ’D992 patent.
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7
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 8 of 19 Page ID #:8

1 24. Ad-N-Art is informed and believes that Defendants copied Ad-N-


2 Art’s proprietary design to benefit from the goodwill Ad-N-Art has created in the
3 marketplace.
4 25. Defendants are without any authorization, license, or other permission
5 from Ad-N-Art to use Ad-N-Art’s patented design in connection with the making,
6 using, offering to sell, selling, or importing of the Accused Products in the United
7 States, including over the Internet.
8 26. On December 19, 2019, Ad-N-Art wrote to Defendants and demanded
9 that Defendants stop infringing its patent rights. Though Defendants did not
10 respond to the letter, they did soon thereafter list their Accused Products as “sold
11 out” on their website, and also listed the Accused Products on Amazon as “used.”
12 27. On February 10, 2020, Ad-N-Art sent a second demand letter to
13 Defendants providing a detailed notice of infringement, including by setting forth
14 Ad-N-Art’s infringing contentions in a draft complaint.
15 Plaintiff’s Trade Dress Rights and Defendants’ Infringement
16 28. Ad-N-Art holds trade dress protection in the design and appearance of
17 its ASOBU® Frosty Beer 2 Go products.
18 29. The Ad-N-Art’s ASOBU® Frosty Beer 2 Go is radically different
19 from the koozies that preceded it. It has a distinctive presentation and aesthetic—a
20 total image and overall appearance that is unique, including features such as size,
21 shape, color or color combinations, texture, graphics, and sales techniques.
22 30. The following elements of Ad-N-Art’s ASOBU® Frosty Beer 2 Go
23 product design comprise the trade dress at asserted in this case (the “Asserted
24 Trade Dress”):
25 a. The multi-part structure comprising a top component with a bottle
26 opener, a neck component, and a cylindrical component;
27 b. Threading or other screw features on the joints of said components
28 enabling assembly and disassembly;
8
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 9 of 19 Page ID #:9

1 c. The use of stainless steel material combined with a matte black finish
2 over at least some of the components;
3 d. The sales technique of displaying the product in advertisements,
4 wherein the product is shown in various configurations, including:
5 i. With all components assembled;
6 ii. With the top component removed and placed adjacent to the
7 assembly of the neck component and the cylindrical
8 component;
9 iii. With the cylindrical component removed and placed adjacent to
10 the assembly of the top component and neck component; and/or
11 iv. With line drawings to indicate where a bottle or can may be
12 inserted; and/or
13 e. The tonal imprint of a logo or branding element on the cylindrical
14 component
15 31. Each of these elements of the Ad-N-Art’s ASOBU® Frosty Beer 2 Go
16 product design is distinctive and serves to identify Ad-N-Art as the source.
17 32. Rather than innovate and develop its own style for its koozie products,
18 Defendants chose to copy Ad-N-Art’s innovative and distinctive style. The
19 similarities between Ad-N-Art’s ASOBU® Frosty Beer 2 Go and the Accused
20 Product are striking:
21 ///
22 ///
23 ///
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COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 10 of 19 Page ID #:10

1 Ad-N-Art’s ASOBU® Frosty Beer 2 Accused Product


2 Go
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COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 11 of 19 Page ID #:11

1 Ad-N-Art’s ASOBU® Frosty Beer 2 Accused Product


2 Go
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13 33. Defendants had many choices in designing their koozies, none of
14 which resemble Ad-N-Art’s ASOBU® Frosty Beer 2 Go. Third-party products on
15 the market amply show that Defendants could have achieved the functional
16 objectives of wrapping a beverage container in insulating material without
17 appropriating any of the unique and distinctive features of Ad-N-Art’s ASOBU®
18 Frosty Beer 2 Go:1
19
1
See https://www.bottlekeeper.com/products/standard-2-
20 0?variant=200013414425&gclid=Cj0KCQiA7OnxBRCNARIsAIW53B9R8XlKyxGpFpY
X32B4_9MO8RtNJAWbkoTYfZW7nOZG-pjzUnsoYXoaAkSSEALw_wcB;
21 https://www.totallypromotional.com/best-value-collapsible-can-;
https://www.customink.com/products/styles/foldable-foam-zipper-bottle-
22 cooler/126000?PK=126003&quote_qty=100&samples=true&quote_fc=1&noindex=1&pc
=PLA-
23 154982&&mrkgcl=293&mrkgadid=3325931660&product_id=126000%7CBlack%7COne
%20Size%7CSample&adpos=&creative=325359389466&device=c&matchtype=&networ
24 k=g&gclid=Cj0KCQiA7OnxBRCNARIsAIW53B920TV7Ji0g2xcpIJ3UJIkfflG49AMi0J8
XseVdWMgkXWmowEkbUMoaArSrEALw_wcB&gclsrc=aw.ds
25 cooler.html?gclid=Cj0KCQiA7OnxBRCNARIsAIW53B9QjbpxH3wSg74G_4hsy77Y7C
HY_zZMyQcnKVI6G2IJxKFOTcnayaQaAkRaEALw_wcB;
26 https://www.withlogos.com/16-oz-tall-boy-
coolie?gclid=Cj0KCQiA7OnxBRCNARIsAIW53B8Ym-
27 ccQ2vrILVpxxD562tqqOR3IY0PYJCPhg9vxlPUnZ9oI59ySh4aAu0bEALw_wcB;
https://www.customink.com/products/styles/foldable-large-bottle-koozie/243300;
28 https://www.koozieguy.com/hoodie.html; https://www.joopzy.com/military-vest-bottle-
11
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 12 of 19 Page ID #:12

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34. Defendants have purposely and meticulously taken steps to create a
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copycat of Ad-N-Art’s ASOBU® Frosty Beer 2 Go, and to encourage consumers
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to confuse the two brands to profit from the goodwill Ad-N-Art has acquired
17
through its careful and diligent marketing.
18
35. Thus, without investing any of the resources or innovation required in
19
developing a strong brand identity and intellectual property portfolio, Defendants
20
reaped all the benefits of Ad-N-Art’s investment and goodwill in the market.
21
22
23 koozie/;
https://www.yeti.com/en_US/drinkware/colster/21070090007.html?country=US&currency
24 =USD&CAWELAID=120329620000001206&CAGPSPN=pla&CAAGID=81261507083
&CATCI=pla-
25 533013616956&utm_source=google&utm_medium=cpc&utm_content=__iv_p_1_g_8126
1507083_c_393441556015_w_pla-
26 533013616956_n_g_d_c_v__l__t__r__x_pla_y_7597392_f_online_o_21070090007_z_U
S_i_en_j_533013616956_s__e__h_9031526_ii__vi__&gclid=Cj0KCQiA7OnxBRCNARI
27 sAIW53B-
ZhZgqHgGmEOzhM6aOC6XtNY0ZCmcZGB_vGc0xSpJ7GR3iyYBMzWwaAnmYEAL
28 w_wcB&gclsrc=aw.ds.
12
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 13 of 19 Page ID #:13

1 36. Despite being on clear notice of infringement of these and other


2 intellectual property rights owned by Ad-N-Art, Defendants have capitalized on
3 Ad-N-Art’s distinctive, novel, and original design that customers have come to
4 associate with the high quality and innovative products that Ad-N-Art offers.
5 FIRST CLAIM FOR RELIEF
6 (Infringement of the ’D992 Patent – 35 U.S.C. §§ 271 et seq.)
7 37. Ad-N-Art realleges and incorporates by reference the foregoing
8 paragraphs, as though fully set forth herein.
9 38. Defendants have been and are directly infringing, actively inducing
10 others to infringe, and/or contributing to the infringement of the ’D992 patent by
11 making, using, offering for sale, selling, and/or otherwise distributing the Accused
12 Products, having a design that would appear to an ordinary observer to be
13 substantially similar to the claim of the ’D992 Patent, for example Defendants’
14 Accused Products as shown above, in violation of 35 U.S.C. § 271.
15 39. Defendants’ infringement has been deliberate, willful, intentional, as
16 Defendants engaged in these wrongful acts with full knowledge of the existence of
17 the ’D992 patent and with full knowledge that its activities were an infringement of
18 the ’D992 patent.
19 40. In particular, as noted above, Ad-N-Art has placed the required
20 statutory notice under 35 U.S.C. § 287 on products and on literature describing the
21 ’D992 patent, and Ad-N-Art is informed and believes that Defendants are thus well
22 aware of the ’D992 patent and the rights granted Ad-N-Art thereunder. Moreover,
23 Ad-N-Art provided actual notice of the infringement to Defendants at least as early
24 as December 19, 2019.
25 41. Defendants’ infringement has injured or will injure Ad-N-Art, and
26 Ad-N-Art is entitled to recover damages adequate to compensate it for Defendants’
27 infringement, which in no event can be less than a reasonably royalty.
28
13
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 14 of 19 Page ID #:14

1 42. Because Defendants’ infringement has caused or will cause Ad-N-Art


2 substantial damage and irreparable injury by its infringement of the ’D992 patent,
3 Ad-N-Art will continue to suffer damage and irreparable injury unless and until
4 Defendant is enjoined by this Court from continuing their infringement.
5 43. Ad-N-Art is entitled to injunctive relief and compensatory relief,
6 including attorneys’ fees and costs, as well as enhanced damages pursuant to 35
7 U.S.C. §§ 271, 281, and 283 to 285, and 289.
8 SECOND CLAIM FOR RELIEF
9 (Trade Dress Infringement and False Designation of Origin – Lanham Act
10 Section 43(a), 15 U.S.C. § 1125(a))
11 44. Ad-N-Art realleges and incorporates by reference the foregoing
12 paragraphs, as though fully set forth herein.
13 45. Ad-N-Art is the owner of all right and title to the distinctive Asserted
14 Trade Dress. The Asserted Trade Dress, embodied in Ad-N-Art’s products, and in
15 particular in the ASOBU® Frosty Beer 2 Go, is inherently distinctive and not
16 functional.
17 46. In addition, the Asserted Trade Dress, as embodied in Ad-N-Art’s
18 products, and in particular in the ASOBU® Frosty Beer 2 Go, has acquired
19 secondary meaning. Based on extensive and consistent advertising, promotion and
20 sales throughout the United States, the Asserted Trade Dress has acquired
21 distinctiveness and enjoys secondary meaning among consumers, identifying Ad-
22 N-Art as the source of these products.
23 47. Ad-N-Art’s extensive promotion of the distinctive Asserted Trade
24 Dress has resulted in Ad-N-Art’s acquisition of valuable, legally protected rights in
25 the Asserted Trade Dress as well as considerable customer goodwill.
26 48. Defendants’ line of the Accused Products has misappropriated the
27 Asserted Trade Dress by mimicking a combination of several elements of that
28 trade dress. The manufacture and distribution of Defendants’ products with product
14
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 15 of 19 Page ID #:15

1 design features that mimic a combination of several elements of the Asserted Trade
2 Dress is likely to cause confusion, or to cause mistake, or to deceive the consumer
3 as to the affiliation, connection or association of Defendants with Ad-N-Art, or as
4 to the origin, sponsorship, or approval by Ad-N-Art of Defendants’ goods, services
5 or commercial activities.
6 49. Defendants’ actions constitute unfair competition and false
7 designation or origin in violation of Section 43(a) of the Lanham Act, 15 U.S.C. §
8 1125(a).
9 50. Ad-N-Art is informed and believes that Defendants knew of the
10 Asserted Trade Dress when they designed their products, and at least as early as
11 December 19, 2019, have refused to change their product design in response to Ad-
12 N-Art’s request. Accordingly, Defendants’ infringement has been and continues to
13 be intentional, willful and without regard to Ad-N-Art’s rights in the Asserted
14 Trade Dress.
15 51. As a direct and proximate result of Defendants’ unlawful acts and
16 practices, including those set forth above, Defendants have caused, are causing,
17 and unless immediately enjoined by this Court, will continue to cause immediate
18 and irreparable harm to Ad-N-Art, for which there is no adequate remedy at law,
19 and for which it is entitled to injunctive relief.
20 52. Ad-N-Art is informed and believes that Defendants have gained
21 profits by virtue of their infringement of the Asserted Trade Dress.
22 53. Ad-N-Art also has sustained damages as a direct and proximate result
23 of Defendants’ infringement of the Asserted Trade Dress in an amount to be
24 proven at trial.
25 54. Because Defendants’ actions have been willful, Ad-N-Art is entitled
26 to treble its actual damages or Defendants’ profits, whichever is greater, and to an
27 award of costs, and, this being an exceptional case, reasonable attorneys’ fees
28 pursuant to 15 U.S.C. § 1117(a).
15
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 16 of 19 Page ID #:16

1 THIRD CLAIM FOR RELIEF


2 (Unfair Competition – California Business
3 and Professions Code § 17200, et seq.)
4 55. Ad-N-Art realleges and incorporates by reference the foregoing
5 paragraphs, as though fully set forth herein.
6 56. The acts of Defendants described above constitute fraudulent,
7 unlawful, and unfair business practices as defined by California Business &
8 Professions Code § 17200, et seq.
9 57. Ad-N-Art has valid and protectable prior rights in the Asserted Trade
10 Dress. The Asserted Trade Dress identifies Ad-N-Art as the source of its products,
11 and in particular in the ASOBU® Frosty Beer 2 Go. The Asserted Trade Dress is
12 inherently distinctive, and, through Ad-N-Art’s long use, has come to be associated
13 solely with Ad-N-Art as the source.
14 58. Defendants’ infringing use of the Asserted Trade Dress is likely to
15 cause confusion as to the source of Defendants’ products and is likely to cause
16 others to be confused or mistaken into believing that there is a relationship between
17 Defendants and Ad-N-Art or that Defendants’ products are affiliated with or
18 sponsored by Ad-N-Art.
19 59. The above-described acts and practices by Defendants are likely to
20 mislead or deceive the general public and therefore constitute fraudulent business
21 practices in violation of California Business & Professions Code §§ 17200, et seq.
22 The above-described acts constitute unfair competition and trade dress
23 infringement under Section 43(a) of the Lanham Act, 15 U.S.C. § 1125(a), and are
24 therefore unlawful acts in violation of California Business & Professions Code §§
25 17200, et seq.
26 PRAYER FOR RELIEF
27 WHEREFORE, Plaintiff asks this Court to enter judgment in its favor and
28 against Defendants and grant the following relief:
16
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 17 of 19 Page ID #:17

1 A. Enter judgment that Defendants have infringed and are infringing the
2 ’D992 patent;
3 B. Enter judgment that the aforementioned infringement by Defendants
4 has been and is willful;
5 C. Enter an order permanently enjoining Defendants and their officers,
6 agents, employees, and all others in active concert or participation with Defendants
7 or any of them from further infringing, whether directly or indirectly, the ’D992
8 patent and the Asserted Trade Dress; from passing off Defendants’ products as
9 being associated with and or sponsored or affiliated with Ad-N-Art; from
10 committing any other unfair business practices directed toward obtaining for
11 themselves the business and customers of Ad-N-Art; and from committing any
12 other unfair business practices directed toward devaluing or diminishing the brand
13 or business of Ad-N-Art; or alternatively, a judicial decree that Defendants pay an
14 ongoing royalty in an amount to be determined for continued infringement after the
15 date of judgment;
16 D. Enter a judgment and order requiring Defendants to recall from any
17 distributors and retailers and to deliver to Ad-N-Art for destruction or other
18 disposition all remaining inventory of all Accused Products and related items,
19 including all advertisements, promotional and marketing materials therefore, as
20 well as means of making same;
21 E. Enter a judgment and order requiring Defendants to file with this
22 Court and serve on Ad-N-Art within thirty (30) days after entry of the injunction a
23 report in writing, under oath setting forth in detail the manner and form in which
24 Defendants have complied with the injunction;
25 F. Award Plaintiff its damages in an amount sufficient to compensate
26 Plaintiff for Defendants’ infringement of the ’D992 patent, pursuant to 35 U.S.C. §
27 284 and 289;
28
17
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 18 of 19 Page ID #:18

1 G. Award enhanced damages to Plaintiff in an amount not less than three


2 times the compensatory damages awarded by this Court for Defendants’ willful
3 infringement of the ’D992 patent, pursuant to 35 U.S.C. § 284 and 289;
4 H. Declare this case to be “exceptional” under 35 U.S.C. § 285, and
5 award Plaintiff its attorneys’ fees, expenses, and costs incurred in this action;
6 I. Award Plaintiff its actual damages, in an amount to be proven at trial,
7 pursuant to 15 U.S.C. § 1117(a);
8 J. Award Plaintiff reasonable funds for future corrective advertising;
9 K. Order an accounting of Defendants’ profits pursuant to 15 U.S.C. §
10 1117;
11 L. Award a judgment trebling any damages award pursuant to 15 U.S.C.
12 § 1117;
13 M. Award punitive damages pursuant to California Civil Code § 3294;
14 N. Award restitution relief against Defendants and in favor of Plaintiff,
15 including disgorgement of wrongfully obtained profits and any other appropriate
16 relief;
17 O. Award an assessment and award of pre- and post-judgment interest on
18 all damages awarded; and
19 P. Any further relief that this Court deems just and proper.
20
21 Dated: March 6, 2020 ONE LLP
22
By: /s/ John E. Lord
23
John E. Lord
24 Jenny S. Kim
25
Attorneys for Plaintiff,
26 Ad-N-Art Inc.
27
28
18
COMPLAINT
Case 2:20-cv-02227 Document 1 Filed 03/06/20 Page 19 of 19 Page ID #:19

1 DEMAND FOR JURY TRIAL


2 Plaintiff hereby demands a trial by jury as to all claims and all issues properly
3 triable thereby.
4
5 Dated: March 6, 2020 ONE LLP
6
By: /s/ John E. Lord
7
John E. Lord
8 Jenny S. Kim
9
Attorneys for Plaintiff
10 Ad-N-Art Inc.
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
19
COMPLAINT
Case 2:20-cv-02227 Document 1-1 Filed 03/06/20 Page 1 of 10 Page ID #:20

EXHIBIT A
Case 2:20-cv-02227 Document 1-1 Filed 03/06/20 Page 2 of 10 Page ID #:21
|I LA DATA DI UN NOT THE ETHAMNA UN USOOD8129925

(12 ) Pisarevsky
United States Design Patent ( 10) Patent No.: US D812 , 992 S
(45) Date of Patent: * * *Mar. 20, 2018
(54) INSULATING CONTAINER FOR BEVERAGE FOREIGN PATENT DOCUMENTS
CONTAINER CN 104555043 A * 4 /2015
CN 205034470 U * 2 /2016
(71 ) Applicant: Eric Pisarevsky, Montreal (CA ) (Continued )
(72 ) Inventor: Eric Pisarevsky, Montreal (CA )
OTHER PUBLICATIONS
( * ) Notice: This patent is subject to a terminal dis Brewtis the BottleKeeper, posted at Dudiwantthat.com , posted on
claimer . Dec . 26 , 2013 , site visited Dec . 1, 2016 , < http ://www .dudeiwant
(* * ) Term : 15 Years that.com / gear/food - drink/brewtis -the-bottlekeeper.asp > *
(Continued )
(21) Appl. No.: 29 /550,370 Primary Examiner — Barbara Fox
( 22 ) Filed : Jan . 3 , 2016 Assistant Examiner — Messina L Smith
(51) LOC (11) Ci. .... 09 -03
(57 ) CLAIM
(52) U . S . CI.
USPC ......... .. ..... ..... . 17/624 . 3 The ornamental design for an insulating container for a
(58 ) Field of Classification Search beverage container, as shown and described .
USPC ..... D7/523 , 509 , 300.1 , 605 , 543 , 510 , 538 , DESCRIPTION
D7/537 , 301– 302 , 514 ; D9/516 , 544 ,
D9/ 562 – 564, 569, 520 , 548 FIG . 1 is a perspective view of an insulating container for a
CPC . ...... CO2F 2307/ 02 ; CO2F 1/002; A45F 3 / 16 ; beverage container showing my new design .
A45F 2003/ 163; A45F 2003/ 166 ; A45F FIG . 2 is an exploded view thereof;
2200 /0583 ; B62J 11/ 00 ; B65D 1 /0207; FIG . 3 is a right side view of the configuration shown in FIG .
B65D 47 / 30 ; B65D 23/ 102 ; A47G
19 / 2205; A47G 19 /2288 ; A476 19 /23 ;
A476 19 /2294 ; A47G 19 /2272; A476 FIG . 4 is a left view thereof;
19 /28 FIG . 5 is a front view thereof;
See application file for complete search history. FIG . 6 is a rear view thereof;
FIG . 7 is a top view thereof;
(56 ) References Cited FIG . 8 is a bottom view thereof ;
FIG . 9 is a perspective view thereof in a second configura
U . S . PATENT DOCUMENTS tion ; and ,
FIG . 10 is a perspective view thereof in a third configuration .
D476 ,570 S * 7 /2003 Silvers ................ D9/ 500 The broken line showing of a bottle in FIG . 9 and a can in
D561,026 S * 2 /2008 Rica ............... D9/500 FIG . 10 depicts environment and forms no part of the
D587 ,595 S * 3 /2009 Schuemann ...... ........ D9/520
D684 ,805 S * 6 / 2013 Bjerre -Poulsen D7/ 300 . 1 claimed design . All other broken lines depict portions of the
D689 ,332 S * 9 /2013 Krasner ... D30 / 132 insulating container for a beverage container that form no
D699,516 S * 2/ 2014 Kim ............................... 17/510
D742,233 S * 11/2015 Klarin ............. . ... ... D9/500
part of the claimed design .
(Continued ) 1 Claim , 7 Drawing Sheets
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Case 2:20-cv-02227 Document 1-1 Filed 03/06/20 Page 3 of 10 Page ID #:22

US D812 , 992 S
Page 2

(56) References Cited


U . S . PATENT DOCUMENTS
2007/0138212 A1* 6 /2007 Greenbaum ......... B65D22281/383
/ 245. 1
2010/0084362 A1* 4 /2010 Letchinger ............ B65D21511/ 200
/ 04
2012/0199548 Al * 8/2012 Kitto .................. B65D 55 / 16
215 /316
2013/0153591 Al* 6 / 2013 Grimes ............... A01K 91/02
220 / 735
FOREIGN PATENT DOCUMENTS
CN 205164271 U * 4 /2016
KR 446651 Y1 * 11/2009
KR 2010000510 U * 1/ 2010
KR 2014139157 A * 12/ 2014
WO WO 9929394 Al * 6 / 1999 ............. BO1D 35 /02
OTHER PUBLICATIONS
Frosty Beer 2 Go FC2G , posted at Asobubottle .com , no posting
date given , © 2012 , site visited Dec . 1, 2016 , < http ://www .
asobubottle.com /product/51.html> . *
Asobu Frosty Beer 2 Go Vacuum Insulated Double Walled Stainless
Steel Beer Bottle and Can Cooler with Beer Opener (Black ), posted
at Amazon .com , posted on Aug . 7 , 2016 , site visited Dec. 1, 2016 ,
< https ://www .amazon .com /Frosty - Vacuum -Insulated -Double
Stainless/dp /B01JW13602 > .*
Frosty Beer 2 Go - FC2GO, posted at Adnart.com , no posting date
given , © 2011, site visited Dec . 1 , 2016 , < http ://www .adnart.com /
us/ product.php ?id = 339 > .*
* cited by examiner
Case 2:20-cv-02227 Document 1-1 Filed 03/06/20 Page 4 of 10 Page ID #:23

atent Mar. 20 , 2018 Sheet 1 of 7 US D812 ,992 s

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Case 2:20-cv-02227 Document 1-1 Filed 03/06/20 Page 5 of 10 Page ID #:24

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Case 2:20-cv-02227 Document 1-1 Filed 03/06/20 Page 7 of 10 Page ID #:26

U . S . Patent Mar. 20, 2018 Sheet 4 of 7 US D812 ,992 s

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Case 2:20-cv-02227 Document 1-1 Filed 03/06/20 Page 10 of 10 Page ID #:29

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