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    Knorr Survey

    Uploaded by

    Yasmine El Alami
    This survey asks respondents questions about their soup consumption habits. It collects information about how often they eat soup, what types of soups they purchase, what brands they associate with soup, and what factors they consider when choosing a soup. Respondents are also asked for some demographic information like their age, gender, and where they do their main food shopping. The survey aims to understand consumer preferences and behaviors around ready-made soup products.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Knorr Survey

    Uploaded by

    Yasmine El Alami
    298 views3 pages
    This survey asks respondents questions about their soup consumption habits. It collects information about how often they eat soup, what types of soups they purchase, what brands they associate with soup, and what factors they consider when choosing a soup. Respondents are also asked for some demographic information like their age, gender, and where they do their main food shopping. The survey aims to understand consumer preferences and behaviors around ready-made soup products.

    Original Description:

    this a Knorr soup survey

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    This survey asks respondents questions about their soup consumption habits. It collects information about how often they eat soup, what types of soups they purchase, what brands they associate with soup, and what factors they consider when choosing a soup. Respondents are also asked for some demographic information like their age, gender, and where they do their main food shopping. The survey aims to understand consumer preferences and behaviors around ready-made soup products.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    298 views3 pages

    Knorr Survey

    Uploaded by

    Yasmine El Alami
    This survey asks respondents questions about their soup consumption habits. It collects information about how often they eat soup, what types of soups they purchase, what brands they associate with soup, and what factors they consider when choosing a soup. Respondents are also asked for some demographic information like their age, gender, and where they do their main food shopping. The survey aims to understand consumer preferences and behaviors around ready-made soup products.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    Survey

    Soup Questionnaire

    Do you buy ready made Soup?


    Yes 
    No  (If no End Survey)

    How often do you consume soup?


    Daily 
    Once a week  
    A few times a month
    Once a month 
    A few times a year 

    Which age group do you belong to?


    17-23
    24-30
    31-50
    51 or over`

    What is your gender?


    Female
    Male

    Where do you usually consume soup?


    At home 
    At a restaurant 
    At work
    Other : please specify

     What type of Soup do you buy ?


    Chilled
    Tinned
    Instant/ Powdered
    Frozen
    Other (please specify)

    How much instant soup do you have at home right now?


    0 Can
    1-3 Cans
    4-5 Cans
    more than 5 Cans
    What is your preferred soup texture?
    Smooth
    Creamy
    Chunky
    Other (please specify)

    What flavor of soup do you prefer?


    Chicken Corn
    Hot and Sour French Onion
    Cream of ChickenTomato
    Other (please specify)

    What do you usually have with your soup? (Choose all that apply)
    Nothing
    Croutons
    Bread
    Bread Sticks

    What do you think is the best packaging for Soup ?


    Tin
    Carton
    Plastic Tub
    Sachet
    Other (please specify)

    What brand comes to your mind when you think of soup?


    Other (please specify)

    What factors did you consider when deciding which soup to consume? (Choose all that
    apply)
    Price 
    Availability
    Trusted Brand
    Taste
    Need to lose weight
    Back-up, always at the back of my food cupboard
    Health benefits
    Other (please specify)

    When are you most likely to consume Soup?


    Starter
    Light lunch
    Dinner
    Other (please specify)
    Where do you do your main food shop? 
    Interspare
    Coop and coop
    Pam
    Cadoro
    Co-op
    Carrefour
    Lidl
    Other (please specify)

    What do you think is the best packaging for Soup ?


    Tin
    Carton
    Plastic Tub
    Sachet
    Other (please specify)

    How much are you willing to pay per cup of soup?


    1.00 euro
    1.50 euro
    1.75 euro
    2.00 euro
    2.20 euro
    2.20+
    Other (please specify)
    What brand of soup do you associate with the jingle: « ..... life can be delicious”

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