LP SWOT Analysis

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Republic of the Philippines

DEPARTMENT OF EDUCATION
Region III-Division of Nueva Ecija
ANDRES BONIFACIO NATIONAL HIGH SCHOOL
A. Bonifacio Sur, Llanera N.E
Principles of Marketing Grade 12

I. OBJECTIVES

At the end of Discussion the students should be able to:

A. Accumulate more meaningful idea to SWOT Analysis;


B. Identify the Importance of SWOT Analysis; and
C. Compare and contrast observation and methods in SWOT Analysis.

II. SUBJECT MATTER

A. TOPIC
SWOT Analysis.
B. REFERENCE
Books
Wikipedia
Bing.com
Marketing.com
C. MATERIALS
Power point Presentation
Laptop
Instructional Materials
III. PROCEDURE

A. ROUTINE ACTIVITY
Classroom Management
Prayer
Attendance
B. MOTIVATION

Before we proceed to our topic, I will show you images of different Businesses here in our
country with their tag line and you will guess their Brand Name, I will ask you follow up questions
right after you answer.
C. LESSON PROPER

1.1 What is SWOT Analysis?


1.2 What is the meaning of S.W.O.T?
1.3 What is Strength?
1.4 What is Weaknesses?
1.5 What is Opportunities?
1.6 What is Threats?
1.7 Aims of Swot Analysis

D. ACTIVITY

The Students will be divided into 10 groups, each groups are consist of 3 Members. The students
will list down their Strength. Weaknesses, Opportunities and Threats that they encounter during
their Food Bazar.
E. GENERALIZATION

Evaluating your own performance can help you improve your time management, ability to meet
deadlines and prioritise work, self-confidence, motivation and morale, among other things. It
is important to assess your performance based on defined criteria, and to monitor and acknowledge
progression towards these criteria.
F. EVALUATION

1. List down the advantage of conducting SWOT Analysis in Business Industry.

IV. ASSIGNMENT

1. How to Conduct SWOT Analysis


2. Pitfalls of SWOT Analysis

Marjorie kate L. Esquivel


Subject Teacher

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