Scribd Logo
Upload

Welcome to Scribd!

  • 87 views

    Sales Pitch of Eatigo (A Trip Advisor Company)

    Uploaded by

    nikhil
    Eatigo is a TripAdvisor company that partners with restaurants to generate customers during off-peak hours by offering discounts from 10-50% through their reservation platform. They use yield management to connect empty tables with customers, sending diners when restaurants have availability to better manage inventory and pricing. Eatigo has over 1200 restaurants listed in Pune, Mumbai, and Bengaluru and sees thousands of daily users and reservations across these cities.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Sales Pitch of Eatigo (A Trip Advisor Company)

    Uploaded by

    nikhil
    87 views4 pages
    Eatigo is a TripAdvisor company that partners with restaurants to generate customers during off-peak hours by offering discounts from 10-50% through their reservation platform. They use yield management to connect empty tables with customers, sending diners when restaurants have availability to better manage inventory and pricing. Eatigo has over 1200 restaurants listed in Pune, Mumbai, and Bengaluru and sees thousands of daily users and reservations across these cities.

    Original Description:

    PS

    Original Title

    Personal Selling

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Eatigo is a TripAdvisor company that partners with restaurants to generate customers during off-peak hours by offering discounts from 10-50% through their reservation platform. They use yield management to connect empty tables with customers, sending diners when restaurants have availability to better manage inventory and pricing. Eatigo has over 1200 restaurants listed in Pune, Mumbai, and Bengaluru and sees thousands of daily users and reservations across these cities.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    87 views4 pages

    Sales Pitch of Eatigo (A Trip Advisor Company)

    Uploaded by

    nikhil
    Eatigo is a TripAdvisor company that partners with restaurants to generate customers during off-peak hours by offering discounts from 10-50% through their reservation platform. They use yield management to connect empty tables with customers, sending diners when restaurants have availability to better manage inventory and pricing. Eatigo has over 1200 restaurants listed in Pune, Mumbai, and Bengaluru and sees thousands of daily users and reservations across these cities.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    You are on page 1of 4

    Sales Pitch of Eatigo (A Trip Advisor Company)

    1. Eatigo work with their partners to get them customers during off-peak hours.
    2. To pull these customers, Eatigo incentives them with discounts all throughout the
    opening hours with discounts ranging between 10% to 50%, with 1 hour in a day
    promoted at 50%.
    3. The reason Eatigo can offer higher discounts through is because the discount is only
    applicable on food (no beverages) and not on the total bill. Also, the discount through
    Eatigo cannot be combined with any other promotions.
    4. 80% of our traffic is generated during the off peak hours of our partners.
    5. Eatigo is into yield management, they connect empty tables with empty stomach, as
    they send customers during the off peak hrs & peak hrs when we have vacant tables in
    the outlet by giving discounts, they can also manage the inventory and as well as the
    discount pattern.
    6. In Pune, Mumbai & Bengaluru we have 1200+ restaurant listed on our portal.
    7. Daily Active Users for Pune is 6K and for Mumbai is 8.2K, and Monthly Active Users
    for Pune is 50K & Mumbai is 78K, 17 % of these are new users. Our average
    reservation per restaurant is 32 covers per day.
    Highlights of Eatigo

    1· Eatigo is backed by the world's largest Travel E-commerce company Tripadvisor.

    2· They are the first and the only company in the world to apply cloud-based & real
    time yield management to the Food and Beverage industry.

    3· Eatigo is the Top Ranked Dining Reservation application in South East Asia and
    currently live in Bangkok, Pattaya, Hong Kong, Kuala Lumpur, Singapore, Manila,
    Pune and Mumbai

    4· Eatigo is No1. off-peak reservation platform for restaurants and consistently


    ranked number one app for dining on the PlayStore and iOS.

    5· Eatigo does 10,000+ reservations per day in South Asian markets and has seated
    more than 5 million diners.

    6· Eatigo has more than 4500+ top rated restaurants featured which includes brands
    like: Barbeque Town, Little Italy, Village, Angrezi Dhaba, Pot Pourri, Glocal Juction,
    Punjab Grill, Agents jack, Harry's Bar 7 kitchen, Drinx Exchange, Publiq, The Sky
    Beam, Space Bar, Son Of A Gun, Blue Parrot, Gourmet Union, 2ndPint Brew Co, PIE
    Pan India Eatery, Monk's & Blue's, Flying Duck Co, The Curious Restro Lounge, The
    Break Room Restro, Tales & Spirits, Teddy Boy, Kobe Sizzler, Sofitel @BKC,
    Novotel, IBIS, JW Marriott, Taj, Courtyard Marriott, Sahara Star Hotel,
    InterContinental Marine Drive, Marriott Resnaissance, Sheraton Grand, Hyatt, The
    Lalit, Holiday Inn, Radisson, DoubleTree by Hilton, The Peninsula, Royal Orchid
    Sheraton, Lemon Tree Hotels and much more
    Yield Management Opportunity
    User flow of the Application

    User Wants to dine out.

    Platform User accesses eatigo


    via application, mobile site,
    website and eatigo partners.

    Reservation User makes a reservation


    providing name, mobile
    number and email address.

    Confirmation User & restaurant receive


    Confirmation via email,
    SMS and app notification.

    Restaurant User mention his or her


    name upon arrival
    at the restaurant.

    You might also like