BARRY NALEBUFF

Curriculum Vitae

Yale School of Management

PO Box 208200 421 Humphrey St
New Haven, CT 06520-8200 New Haven, CT 06511
(203) 432-5968 (203) 562-5200; (203) 562-5201 (fax)
[email protected] (203) 887-8600 (mobile)

PERSONAL
Born July 11, 1958, married, two children, USA citizen.

EDUCATION
S.B. Economics, Massachusetts Institute of Technology, 1980
S.B. Mathematics, Massachusetts Institute of Technology, 1980
M. Phil. Economics, Nuffield College, Oxford University, 1981
D. Phil. Economics, Nuffield College, Oxford University, 1982

DISSERTATION
“Prizes and Incentives,” Supervisor: Professor James Mirrlees
Awarded George Webb-Medley Thesis Prize, 1981

HONORS AND AWARDS

Phi Beta Kappa, Massachusetts Institute of Technology, 1980
Rhodes Scholar, Massachusetts and Nuffield College, 1980–82
Junior Fellow, Society of Fellows, Harvard University, 1982–85
Bicentennial Preceptorship, Princeton University, 1988–89
Sloan Fellowship, 1989–91
Miegunyah Fellowship, University of Melbourne, 1998
Jerry S. Cohen Memorial Fund Writing Award (for “Exclusionary Bundling” article), 2005
Bernstein Fabozzi/Jacobs Levy award for Outstanding Article in Journal of Portfolio
Management, 2014

ACADEMIC POSITIONS
Milton Steinbach Professor of Management, SOM, Yale University, 1995–present
Professor of Economics and Management, SOM, Yale University, 1989–1995
Assistant Professor of Economics, Princeton University, 1985–89
Junior Fellow, Society of Fellows, Harvard University, 1982–85

DIRECTORSHIPS
Nationwide Mutual (2005–ongoing)
Non-profit: Chief Executive Leadership Institute (2000–ongoing)
Honest Tea (Chairman and Cofounder) (1998–2011)
Barry Nalebuff 1/5/15 p. 2

EDITORIAL POSITIONS
World Politics, Associate Editor, 1987–89
Journal Economic Perspectives, Associate Editor, 1989–1996
Journal of Law, Economics, and Organization, Associate Editor, 1989–present
Journal of Conflict Resolution, Associate Editor, 1989–2001

TEACHING
Competitive and Cooperative Strategies
Negotiation
Decision Analysis and Game Theory
Problem Solving
Innovation
Game Theory (undergraduate)

PUBLICATIONS (BOOKS)

Mission in a Bottle: The Honest Guide to Doing Business Differently—and Succeeding, New
York: Random House, 2013 (with Seth Goldman). Translations in Japanese and Korean.
See www.missioninabottle.net.

Lifecycle Investing: A New, Safe, and Audacious Way to Improve The Performance of Your
Retirement Portfolio, New York: Basic, 2010 (with Ian Ayres). See
www.lifecycleinvesting.net.

The Art of Strategy: A Game Theorist’s Guide to Success in Business and Life, New York:
W.W. Norton, 2008 (with Avinash Dixit). Translations in Chinese, Italian and Korean.
See www.artofstrategy.net.

Economics for an Imperfect World: Essays in Honor of Joseph Stiglitz, Richard Arnott, Bruce
Greenwald, Ravi Kanbur, Barry Nalebuff (eds.), Cambridge, MA: MIT Press, 2003.

Why Not? How to Use Everyday Ingenuity to Solve Problems Big and Small, Cambridge, MA:
Harvard Business School Press, 2003 (with Ian Ayres). Translations in Bulgarian,
Chinese, Estonian, Japanese, Korean, Portuguese, Russian, Spanish, Thai, and
Vietnamese. See www.whynot.net.

Book Excerpt: Ideas Waiting to Happen, Forbes 127 (Oct. 27 2003)

Book Excerpt: A Role on the Board for the Loyal Opposition, Directors & Boards 32
(Fall 2003).
Book Excerpt: Problem Solving: What Would Croesus Do?, Darwin (Nov. 2003).

Co-opetition, New York: Currency/Doubleday, 1996 (with Adam Brandenburger). Translations

in Bahasa, Chinese, Dutch, French, German, Greek, Hebrew, Italian, Japanese, Korean,
Portuguese, Spanish, Swedish, Turkish, and Vietnamese. See
http://mayet.som.yale.edu/coopetition

2
Barry Nalebuff 1/5/15 p. 3

Thinking Strategically: A Competitive Edge in Business, Politics, and Everyday Life, New
York: W.W. Norton, 1991 (with Avinash Dixit). Translations in Chinese, German,
Hebrew, Italian, Japanese, Korean, Portuguese, Spanish, Turkish, and Vietnamese.

PUBLICATIONS (ARTICLES)
“The Rule of Probabilities,” Stanford Law Review, forthcoming (with Ian Ayres).

“Diversification Across Time,”, Journal of Portfolio Management, Winter 2013 (with Ian
Ayres).

Price Discrimination and Welfare,” Competition Policy International 5, no. 2 (2009): 221–241.

“Home Equity Insurance: A Pilot Project,” in Housing Markets and the Economy: Risk,
Regulation, and Policy, edited by E. Glaeser and J. Quigley, 39–82. Cambridge, MA:
Lincoln Institute of Land Policy, 2009 (with Andrew Caplin, et al.)

“Unfit to Be Tied: An Analysis of Trident v. Independent Ink (2006),” in The Antitrust

Revolution, 5th edition, edited by J. Kwoka and L. White, 365–88. New York: Oxford
University Press, 2009.

“Bundling and Antitrust,” in Issues in Competition Policy and Law, edited by D. Collins, 1881–
1910. Washington, DC: ABA Section of Antitrust Law, 2008.

“Bundling and Tying,” in The New Palgrave Dictionary of Economics, 2nd edition, edited by S.
Durlauf and L. Blume. New York: Palgrave Macmillan, 2008.

Supreme Court Amici Curiae in support of Independent Ink, Inc. in Illinois Tool Works, Inc. v.
Independent Ink, Inc., 2005 (with Ian Ayres and Lawrence Sullivan).

“Exclusionary Bundling,” The Antitrust Bulletin 50, no. 3 (2005): 321–370.

“Going Soft on Microsoft? The EU's Antitrust Case and Remedy,” The Economists’ Voice 2,
no. 2 (2005): Article 4.

“Tried and True Exclusion,” Competition Policy International 1, no. 1 (2005): 41–53.

“Encouraging Suggestive Behavior,” Harvard Business Review, December 2004 (with Ian
Ayres).

“Product Bundling in Communications Markets,” a discussion with M. Del Blanco, R. Zastrow,

and M. Lawrence-Apfelbaum. The Antitrust Source, November 2004.

“Negotiating the Deal” (with F. George Davitt) in Selling Your Business: The Transition from
Entrepreneur to Investor, edited by L. Crosier, 55–80. Hoboken, NJ: Wiley, 2004.

“Principled Problem Solving: Letting Constraints Filter and Guide Your Thinking Can Often
Be the Best Way to Reach Truly Creative Solutions,” Scientific American Mind 96 (2004)
(with Ian Ayres).

3
Barry Nalebuff 1/5/15 p. 4

“Verifying the Solution from a Nonlinear Solver: A Case Study: Comment,” American
Economic Review 94, no. 1 (2004): 382–90 (with Roni Shachar).

“Bundling as an Entry Barrier,” Quarterly Journal of Economics 119, no. 1 (2004): 159–188.

“In Praise of Honest Pricing,” MIT Sloan Management Review 45, no. 1 (2003): 24 (with Ian
Ayres).

“Bundling, Tying, and Portfolio Effects – Conceptual Issues,” DTI Economics Paper No. 1,
2003. Available at www.dti.gov.uk/ccp/topics2/pdf2/bundle1.pdf.

“Bundling, Tying, and Portfolio Effects – Case Studies Issues,” DTI Economics Paper No. 1,
2003. Available at www.dti.gov.uk/ccp/topics2/pdf2/bundle2.pdf.

“Bundling: GE-Honeywell (2001),” in The Antitrust Revolution, 4th edition, edited by J. Kwoka
and L. White, 388–412. New York: Oxford University Press, 2004. Also in 5th edition,
2009, 416–440.

“The Strategy of Bundling” in The Many Facets of Leadership, edited by M. Goldsmith, 293–
301. New York: FT Prentice Hall, 2003.

“Thin Kin Gout, Oft’ He Box” (with Ian Ayres) in Leading Authorities on Business: Winning
Strategies from the Greatest Minds, edited by M. Goldsmith and J. Belasco, 195–201.
Washington, DC: Leading Authorities Press, 2002.

“Competing Against Bundles,” in Incentives, Organization, and Public Economics, edited by P.

Hammond and G. Myles. Oxford: Oxford University Press, 2000.

“Follow the Leader: A Pivotal Voter Theory,” American Economic Review 89, no. 3 (1999):
525–547 (with Ron Shachar).

“The Prisoners' Dilemma,” in The New Palgrave Dictionary of Economics and the Law, edited
by P. Newman. New York: St Martin's Press, 2001.

“Comment on ‘Incentive Reforms in Developing Country Bureaucracies: Lessons from Tax

Administration,’ by Dilip Mookherjee,” in Annual World Bank Conference on
Development Economics 1997, edited by B. Pleskovic and J. Stiglitz, 126–131. The
World Bank, 1998.

“Common Knowledge as a Barrier to Negotiation,” UCLA Law Review, August 1997, 1631–59
(with Ian Ayres).

“Competition Among Institutions,” Journal of Economic Theory 72, no. 1 (1997): 306–342
(with Andrew Caplin).

“On a Clear Day You Can See the Coase Theorem,” in The Environment and Emerging
Development Issues, Vol. 1, edited by P. Dasgupta and K. Mäler, 35–47. Oxford: Oxford
University Press, 1997.

“Inside Intel,” Harvard Business Review, November–December 1996, 168–175 (with Adam
Brandenburger).

4
Barry Nalebuff 1/5/15 p. 5

“The Rationally Shrinking Union,” Economics and Politics 8, no. 1 (1996): 51–60 (with
Richard Sansing).

“The Right Game: Use Game Theory to Shape Strategy,” Harvard Business Review 73, no. 4
(1995): 57–71 (with Adam Brandenburger). Reprinted in Seeing Differently: Insights on
Innovation, edited by J. S. Brown. Cambridge, MA: Harvard Business School Press,
1997.

“An Introduction to Vote Counting Schemes,” Journal of Economic Perspectives 9, no. 1

(1995): 3–26 (with Jonathan Levin). Reprinted in Readings in Microeconomic Theory,
edited by M La Manna. London: The Dryden Press, 1997.

“Game Theory” (with A. Dixit), and “Prisoners' Dilemma” (with A. Dixit), in Fortune
Encyclopedia of Economics, edited by D. Henderson. New York: Warner Books, 1993.

“To the Raider Goes the Surplus? A Reexamination of the Free-Rider Problem,” Journal of
Economics and Management Strategy 1, no.1 (1992): 37–62 (with Bengt Holmstrom).

“Individuals and Institutions,” American Economic Review 82, no. 2 (1992): 317–22 (with
Andrew Caplin).

“Conservatism and Auditor-Client Negotiations,” Journal of Accounting Research 29,

Supplement (1991): 31–54 (with Rick Antle).

“Making Strategies Credible” (with A. Dixit) in Strategic Reflections on Human Behavior,

edited by R. Zeckhauser, 161–184. Cambridge, MA: MIT Press, 1991.

“Rational Deterrence in an Imperfect World,” World Politics 43, no. 2 (1991): 313–335.

“Aggregation and Imperfect Competition: On the Existence of Equilibrium,” Econometrica 59,

no. 1 (1991): 25–60 (with Andrew Caplin).

“Aggregation and Social Choice: A Mean Voter Theorem,” Econometrica 59, no. 1 (1991): 1–
24 (with Andrew Caplin).

“The Commitment to Seniority in Self-Governing Groups,” Journal of Law, Economics, and

Organization 6, Special Issue (1990): 45–72 (with Kenneth Shepsle).

“Excess Capacity, Efficiency, and Industrial Policy,” in Managing Excess Capacity, edited by
C. Baden-Fuller, 45–58. London: Basil Blackwell, 1990 (with Pankaj Ghemawat).

“The Devolution of Declining Industries,” Quarterly Journal of Economics 105, no. 1 (1990):
167–186 (with Pankaj Ghemawat).

“Minimal Nuclear Deterrence,” Journal of Conflict Resolution 32, no. 3 (1988): 411–425.

“Issues in the Appraisal of Energy Projects for Oil-Importing Developing Countries,” Oxford
Economic Papers 39 (1987): 190–122 (with Sudhir Anand). Reprinted in Prices,
Quantities, and Expectations, edited by P.J.N. Sinclair. Oxford: Oxford University Press,
1987.

5
Barry Nalebuff 1/5/15 p. 6

“On 64%-Majority Rule,” Econometrica 56, no. 4 (1988): 787–815, (with Andrew Caplin).

“Credible Pre-Trial Negotiation,” Rand Journal of Economics 18, no. 2 (1987): 198–210.

“Multi-Dimensional Product Differentiation and Price Competition,” Oxford Economic Papers

38, Supplement, (1986): 129–146 (with Andrew Caplin). Reprinted in Strategic
Behaviour and Industrial Competition, edited by D. Morris. Oxford: Oxford University
Press, 1986.

“Brinkmanship and Nuclear Deterrence: The Neutrality of Escalation,” Conflict Management

and Peace Science 9, no. 2 (1986): 19–30.

“Self-Selection and Testing,” Review of Economic Studies 54, no. 2 (1987): 265–279 (with
David Scharfstein).

“Pensions and the Retirement Decision” (with Richard Zeckhauser) in Pensions, Labor, and
Individual Choice, edited by D. Wise, 283–316. Chicago: University of Chicago, 1985.

“Exit,” Rand Journal of Economics 16, no. 2 (1985): 184–194 (with Pankaj Ghemawat).

“Asymmetric Equilibria in the War of Attrition,” Journal of Theoretical Biology 113 (1985):
517–527 (with John Riley).

“Dragon Slaying and Ballroom Dancing: The Private Supply of a Public Good,” Journal of
Public Economics 25 (1984): 1–12 (with Christopher Bliss).

“Some Aspects of Risk Sharing in Non-Classical Environments” (with Hal Varian) in Social
Insurance, edited by L. Soderstrom, 1–19. Amsterdam: North-Holland, 1983.

“Prizes and Incentives: Towards a General Theory of Compensation and Competition,” Bell
Journal of Economics 14, no. 1 (1983): 21–43 (with Joseph Stiglitz).

“Information, Competition, and Markets,” American Economic Review 73, no. 2 (1983): 278–
283 (with Joseph Stiglitz).

POPULAR PRESS
Forbes columnist (with Ian Ayres): http://www.whynot.net/main/op_eds.html

Insurance You Want to Collect (May 10, 2010)

Winning the Audit Lottery (November 30, 2009)
A Market Test for Credit Cards (July 13, 2009)
A Voluntary Gas Tax (March 16, 2009)
Your Personal Climate Exchange (November 24, 2008)
Sell The Conventions (October 13, 2008)
An Equity Kicker (May 19, 2008)
The New Green (January 7, 2008)
Experiment (September 3, 2007)
Cupid and Colleges (May 21, 2007)
For the Love of the Game (March 12, 2007)

6
Barry Nalebuff 1/5/15 p. 7

Environmental Atonement (December 25, 2006)

Skin in the Game (November 13, 2006)
Easy Savings (September 4, 2006)
The Ticket to Savings (May 22, 2006)
When the Blind See Better (February 13, 2006)
Mortgage Your Retirement (November 14, 2005)
Promises to Keep 78 (July 4, 2005)
Peer Pressure 135 (April 11, 2005)
Stop Thief 88 (Jan. 10, 2005)
Race, Tips and Economics 136 (Nov. 1, 2004)
Throwaway Tickets 52 (August 18, 2004)
Dialing for Thieves 76 (April 19, 2004)
Don’t Sell Us Short 57 (Feb. 2, 2004)
It Beats a CD 160 (Dec. 8, 2003)
Blackbox for Cars 83 (August 11, 2003)
An Educated Consumer 95 (June 09, 2003)
Make Car Insurance Fairer 154 (March 17, 2003)
The Virtues of a Virtual Strike 128 (Oct. 25, 2002)
Price-Protect Your Home 101 (Sept 16, 2002)
Opt-Out Advertising 164 (June 20, 2002)
A Community of Ideas 173 (May 9, 2002)
If Telemarketers Paid For Your Time 225 (April 15, 2002)

Marketplace commentator (with Ian Ayres): http://www.whynot.net/main/audio.php

Home Equity Insurance (April 16, 2009)

Better Benchmarking (June 21, 2005)
Cable Bundling (Nov. 19, 2004)
Cellphone Sleuth (Aug. 20, 2004)
A Donation Booth? (June 23, 2004)
Say Goodbye to TIVO (June 9, 2004)
Getting Iraq to Undermine OPEC (April 6, 2004)
Benefits of Non-Transparency (Feb. 23, 2004)
Who’s Right? (Nov. 10, 2003)
Blackboxes For Cars (Sept. 16, 2003)
Sarbanes/Oxley’s First Birthday (July 30, 2003)
Pay Per Mile Auto Insurance (Feb. 25, 2003)
Spoiling Spam (Dec.24, 2002)
Virtual Strikes (Oct. 4, 2002)
Disclosing Hidden Fees to Consumers (Aug. 28, 2002)
An Alternative to Expensing Stock Options (July 24, 2002)

WSHU “Better Biz” 5-part series on CT businesses: http://www.wshu.org/news/betterbiz.php

OTHER PUBLICATIONS
“Economic Puzzles #1–11,” Journal of Economic Perspectives, 1987–1990.

“The Sophisticates Abroad,” Journal of Political Economy 94, no. 6 (1986): back cover.

WORKING PAPERS

7
Barry Nalebuff 1/5/15 p. 8

“Competing Complements” (with Ramon Casadesus-Masanell and David Yoffie), NET

Institute Working Paper No. 07-44, http://ssrn.com/abstract=1032461.

“One-Way Essential Complements” (with Keith Chen), Cowles Foundation Discussion Paper
No. 1588; Yale Economic Applications and Policy Discussion Paper No. 22. Available at
SSRN: http://ssrn.com/abstract=937384.

“Bundling as a Way to Leverage Monopoly,” Yale SOM Working Paper No. ES-36,
http://ssrn.com/abstract=586648.

“Equilibrium Unemployment as a Worker Screening Device” (with Andrés Rodriguéz and

Joseph Stiglitz), NBER Discussion paper #4357.

“On a Fundamental Conflict Between Equity and Efficiency” (with John Geanakoplos),
Princeton University Discussion paper #137.

“Revenge and Rational Play” (with Martin Shubik), Princeton University Discussion paper
#138.

“Prices and Qualities” (with Joseph Stiglitz), Princeton University Econometric Research
program Discussion paper #297.

“The Ambiguous Antitrust Implications of Information Sharing” (with Richard Zeckhauser),

Princeton University Discussion paper #106 (with Richard Zeckhauser).

WORK IN PROGRESS
“Trial By Mathematics: An Appeal to Bayes’ Rule,” (with Craig Tovey)

“Mr. Prude, Mr. Lewd and the Paretian Liberal,” (with Amartya Sen).

REFEREE OF ARTICLES
American Economic Review, Econometrica, Economica, Economics and Politics, Journal of
Economics and Business, Journal of Economic Theory, Journal of Law, Economics, and
Organization, Journal of Political Economy, National Science Foundation, Oxford Economic
Papers, Quarterly Journal of Economics, Rand Journal of Economics, Review of Economic
Studies, Review of Economics and Statistics.

YALE COMMITTEES
YLS-SOM Joint JD-MBA Committee, SOM Finance committee; SOM Silver Scholar Selection
Committee; Chief Executive Leadership Institute board; Yale Information Technology
Committee. Yale Business Transformation Committee. Previous member SOM Appointments
Committee (1990–2003) and Yale University Budget Committee (1995–2000).