Bank Mandiri Infographics

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COMPANY PROFILE

PT Bank Mandiri (Persero) Tbk is an Indonesia-based


company primarily engaged in banking sector. It operates
under the name Bank Mandiri. Its products include saving
accounts, current accounts and fixed deposits. It also
offers various loans, such as home loan, working capital
loan and investment loan.

CULTURE & STRATEGY


1.      Strengthen the leadership in wholesale segment
2.      Become number 1 choices for customer in retail
segment
3.      Integrate business in all segment Mandiri Bank has,
including subsidiary company
1.      Trust
2.      Integrity
3.      Professionalism
4.      Customer focus

INTERNATIONAL STRATEGIES
The company involves the location of most activities in a
single country, but builds on more coordinated marketing.
This is a common stage for companies from emerging
economies, as they retain some locational advantages
from their home country, but seek to build a stronger
brand and network overseas

STRATEGIC CAPABILITY
Bank Mandiri allocated their budget for multiple
development of their technology in order to increase
customer service and customer satisfaction

BANK MANDIRI PORTER'S FIVE


FORCES
Threats from competitors : High
 Buyer power : medium
 Threats from new entry : medium
 Supplier power : low
 Threats from subtitutions : high

VALUE CHAIN
Primary activities:
1.      Inbound logistics: consumer banking, UKMK,
commercial and corporate baking, and treasury & financial
institution.
2.      Operations: treasury, financial institution, & special
asset management; loan administration; deposit service,
payment processing; regulatory reporting.
3.      Outbound logistics: outlets, e-channel.
4.      Marketing and sales: institutional banking, corporate
banking, commercial & business banking, micro & retail
banking, consumer finance
5.      Service: internet banking, mobile banking, customer
service, teller.

FIONA - MICHAEL- EVELYN V - KELLY - JOSEPHINE

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