Aktel Robi
Aktel Robi
Aktel Robi
First of all, I wish to express my gratitude to the almighty ALLAH for giving me the strength to perform
my responsibilities as an intern and complete the report within the stipulated time.
I am deeply indebted to my Faculty Advisor Ms. Syeda Shaharbanu Shahbazi, Senior Lecturer,
BRAC Business School, and BRAC University for her whole-hearted supervision during my
organizational attachment period. I am also grateful to Mr. Mahmud Hasan Faruquee, as my
organizational supervisor. It would have been very difficult to prepare this report up to this mark
without their guidance.
My gratitude goes to entire CSO Department, of BRAC University for arranging Internship Program that
facilitates integration of theoretical knowledge with real life situation.
Last but not the least, I would like to convey my gratitude to Mr. A.Z.M. Akhlaqur Rahman,
Manager, SPI and Md..Shariful Huq, Engineer, SPI, for helping me in furnishing the report.
Moreover, I would also like to express my gratitude to my Robi Axiata Ltd fellows, seniors and
colleagues who gave me good advice, suggestions, inspiration and support. I must mention the
wonderful working environment and group commitment of this organization that has enabled me
to deal with a lot of things.
EXECUTIVE SUMMARY
This report is prepared on the basis of my three-month practical experience at Robi Axiata
Limited. This internship program helped me to learn about the practical scenario of a
Telecommunication Company. Robi Axiata Limited is a dynamic and leading countrywide GSM
communication solution provider. It is a joint venture company between Axiata Group Berhad,
Malaysia and NTT DOCOMO INC, Japan. Robi Axiata Limited, formerly known as Telecom
Malaysia International (Bangladesh), commenced its operation in 1997 under the brand name
Aktel among the pioneer GSM mobile telecommunications service providers in Bangladesh. Later,
on 28th March 2010 the company started its new journey with the brand name Robi. This report
has been presented based on my observation and experience gathered from the company. The
organization has many divisions and departments but he focus is given more on the level of
employee satisfaction in Technical Division as I only got the opportunity to work in this division.
The report mentions about the facilities and benefits Robi Axiata Limited provides to their
employees. A research is conducted to draw a conclusion on the effects of these facilities and
benefits. The result that is found is quite considerable. However Robi Axiata Limited should work
a lot to convince and sustain their existing employees. The result of the research is described in
After knowing the scenario of Robi Axiata Limited in terms of their employee satisfaction a lot of
recommendation came up. The report also consist recommendations and conclusion according to
my point of view, which I think would improve the environment of the organization if
implemented.
3.9 Discipline 42‐44
Chapter‐4 Research Findings and analysis 45
4.1 About the Research 46‐49
4.2 Research Findings 49‐56
4.3 Analysis of the Collected Data 57‐62
4.4 Correlation 62‐69
4.5 Hypothesis 69‐70
4.6 Some Important Interpretations 70
Chapter‐5 Recommendations and Conclusion 71
5.1 Recommendations 72‐74
5.2 Conclusion 74‐75
Chapter‐6 Appendix 76
6.1 Questionnaire 77‐81
6.2 Tables and Figures From SPSS 81‐96
6.3 Other Products and Services 97‐98
6.4 Corporate Responsibility in Details 99‐101
6.5 Responses of the Qualitative Part of 101‐105
the questionnaire
6.6 Variables in SPSS 105‐106
6.7 Reference 107
6.8 Bibliography 108
CHAPTER- 1
INTRODUCTION
CHAPTER- 1
INTRODUCTION
The basic function of telecommunication is to connect people through voice transfer and via
Internet. Apart from this basic function, telecommunication has already started introducing some
Mobile technology is presently providing various cheap solutions in people's daily life. The
traditional thinking of connecting people through mobile phone is far behind in comparison with
the present scenario. Information technology enables telecom companies to provide economic
solutions with a very cheap and easily available access, which was earlier costly and not accessible
to some extent.
Today, “The Globe is a village” and telecommunication has become a day-to-day necessity of the
people. Nearly 35 million people own and use mobile phones as an important device and depend
on these for their ultimate connectivity.
Mobile phone is becoming a very common measure of communication in our country. The number
of mobile user is increasing day by day. It is a very attractive market for the mobile connection
providers. Presently there are six companies in the market. Each of them is trying to maintain and
increase their market share. Among them Robi Axiata Limited is one of the leading companies in
this sector.
This report is the result of three months long internship program conducted in Robi Axiata
Limited and is prepared as a requirement for the completion of the BBA program of BRAC
University. As a result I need to submit this report based on the “Standards and Effects of Employee
Satisfaction At of Robi Axiata Limited”. This report also includes information on the products and
services of Robi Axiata Limited, the overview of the organization and also facilities they offer to
General Objective:
This internship report is prepared primarily to fulfill the Bachelor of Business Administration (B.B.A)
degree requirement under the Faculty of BRAC Business School, BRAC University.
Specific Objective:
More specifically, this study entails the following aspects:
To give an overview of Robi Axiata Limited.
To focus on the products, services, work environment and facilities provided to employees of Robi
Axiata Limited.
To discuss the Standards and Effects of Employee Satisfaction on the Technology Division of Robi
Axiata Limited.
The main intention of the study is the standards and effects of employee satisfaction to find
understand and document the processes and activities carried by Robi Axiata Limited and correlate
them to get a clear picture of the level of the overall employee satisfaction. The report covers
details about the product and services, overview and also facilities provided by the company to
satisfy their employees. The main focus is on the analysis of the standard of facilities provided and
their effect on the employee satisfaction. However the study is only related to the Technology
1.4 METHODOLOGY
The study is conducted in a systematic procedure starting from selection of the topic to final report
preparation. The integral part was to identify and collect data; they were classified, analyzed,
interpreted and presented in a systematic manner to find the vital points. The overall process of
methodology followed in the study is explained further.
My supervisor assigned the topic of the study. Before the topic was assigned it was thoroughly discussed
so that, a well-organized internship report can be prepared.
Primary Data was derived from the practical deskwork. Moreover, the survey also helped me to get
Conducting a survey of thirty employees helped me to collect primary data. The questionnaire is
attached in the report in the Appendix. The survey helped me in both deriving the information and
also explaining the condition of satisfaction of the employees of the concerned division.
Secondary data was collected from Robi websites and other related websites and documents.
Some diagrams and tables were used in this report for analyzing the collected data and to explain
certain concepts and findings more clearly. The help of SPSS derived the diagrams and tables.
Moreover, collected data were analyzed more precisely. A Hypothesis was also developed to get
the accurate situation of the level of employee satisfaction in the organization.
The collected data were analyzed well and were pointed out and shown as findings at the end.
The final report is prepared after some valuable suggestions and my honorable advisor gave corrections.
1.5 LIMITATION
Depending on the feedback from members of Technology Division, this report is prepared. Though the
report would be helpful to Robi Axiata Limited a lot, some people were reluctant to provide feedback.
Some concerned might think that the information associated with them were confidential enough to
disclose to the external world. I only worked at the Technology division, and it was quite difficult to
understand about the procedure and the extent to which employees were satisfied in the other
division. Another problem was time constraint. In case of research the sample size was quite small
as it was not possible to analyze large sample due to time constraint. The duration of my work was
only three months. But this period of time is not enough for a complete and clear study. It is because
of the limitation of information some assumptions were made. So there may be some personal
mistakes in the report. Although there were many limitations I tried to give my best effort to furnish
the report.
CHAPTER- 2
OVERVIEW
OF
THE
COMPANY
CHAPTER-2
OVERVIEW OF THE COMPANY
This chapter emphasizes on the historical background of the company under study, overview of the
company, their product and services, customer base and market condition of Robi Axiata
Limited
Robi Axiata Limited is a dynamic and leading countrywide GSM communication solution provider.
It is a joint venture company between Axiata Group Berhad, Malaysia and NTT
DOCOMO INC, Japan. Robi Axiata Limited, formerly known as Telekom Malaysia
International (Bangladesh), commenced its operation in 1997 under the brand name Aktel among the
pioneer GSM mobile telecommunications service providers in Bangladesh. Later, on 28th March,
2010 the company started its new journey with the brand name Robi.
Robi is truly a people-oriented brand of Bangladesh. Robi, the people's champion, is there for the
people of Bangladesh, where they want and the way they want. Having the local tradition at its core
To ensure leading-edge technology, Robi has the international expertise of Axiata and NTT
DOCOMO INC. It supports 2G voices, CAMEL Phase II & III and GPRS/EDGE service with
high-speed Internet connectivity. Its GSM service is based on a robust network architecture and
cutting edge technology such as Intelligent Network (IN), which provides peace-of-mind solutions
in terms of voice clarity, extensive nationwide network coverage and multiple global partners for
Bangladesh connecting 550 operators across 205 countries. Its customer centric solution includes
value added services (VAS), quality customer care, easy access call centers, digital network security
With its strengths and competencies developed over the years, Robi aims to provide the best quality
service experience in terms of coverage and connectivity to its customers all over Bangladesh.
Together with its unique ability to develop local insights, Robi creates distinct services with local
Robi Axiata Limited started its commercial operations as a GSM cellular phone operator with the
objective of offering state-of-the-art and modern telecommunication services to the people of Bangladesh
at competitive prices.
“ is unique. Our new brand is people-centric. We exist because of them. Anything is now
possible. Any new idea is apprecitated no matter where it comes from within the organization.
It is all in our own hands now.”
To help people understand the idea mentioned above, the company described the new brand in terms
Purpose
The purpose statement is their ambition for future, to set a common direction for new brand, a framework
for all their strategic planning.
Robi’s purpose is also to empower their customers. They claim that, “We are there for you, where
you want and in the way you want, in order to help you develop, grow and make the most of your
lives through our services.”
The new brand is here to help people to empower and enable themselves to make a better life.
They also believe that, “We will keep our promises and deliver. We will innovate, execute fresh
ideas and, as a nationwide organization, we will be respectful of our customers and
stakeholders.”
Principles
Principle statements define how people want to behave with each other in the organization. The
statements are about how the organization will value customers, suppliers, and the internal
community.
Robi also believes that no matter what they do to realize their purpose, they hold themselves accountable
to the following Guiding Principles that the way for them. They are as follows:
Shareholdings
Robi Axiata Limited is a Joint Venture company between Axiata Group Berhad (70%) and NTT
DOCOMO INC. (30%)
NTT DOCOMO INC is the world's leading mobile communications company and the largest
mobile communications company in Japan. DOCOMO serves over 53 million customers,
including 44 million people subscribing to FOMA™, launched as the world's first 3G mobile
service based on W-CDMA in 2001. DOCOMO also offers a wide variety of leading-edge mobile
multimedia services, including i-mode™, the world's most popular mobile e-mail/Internet service,
used by 48 million people. With the addition of credit card and other e-wallet functions, DOCOMO
mobile phones have become highly versatile tools for daily life. With cutting edge technology and
innovative services, DOCOMO is fast becoming a preferred lifestyle choice, continuously
expanding its role in its users’ lives, growing globally throughout Asia, Europe and North America.
NTT DOCOMO INC is listed on the Tokyo (9437), London (NDCM) and New York (DCM) stock
exchanges.
At the heart of the new brand is their new logo . It is a symbol of balance, movement and change.
The Alpona is one the most creative expressions of Bengali graphic arts.
Robi’s Alpona motif is uniquely created, especially for them. Taken from a very traditional
ceremonial form and tidied up to look more contemporary- the Alpona is vibrant and modern. It
has a very organic soft feel to it whilst providing a forward moving direction- one of positivity and
focus. The lack of sharp points and use of large curves provides a feeling of warmth and
friendliness.
2.6 DIFFERENT DIVISIONS AND DEPARTMENT OF ROBI
Robi Axiata Limited operates with following Divisions and Departments having its establishment in
different locations at Dhaka, Chittagong and other regions of Bangladesh.
Offices in Dhaka:
Head Office, other offices and Customer Care centers are situated in Dhaka.
Corporate Offices:
Divisions:
Finance Division
Marketing Division
Human Resource Division
Information Technology Division
Technical Division
Departments:
Administration Department
Internal Audit Department
Coordination Department
Corporate Strategy Department
Corporate Affairs Department
Credit Control Department
Offices in Chittagong
There are corporate offices and Customer Care Centers in Chittagong.
Robi offers an array of different packages. In addition to offering the fundamental pre-paid and
post-paid mobile services, it offers a wide range of value- added products and services such as,
SMS, GPRS, EDGE, International Roaming SMS banking, Caller Ring Back Tone, MMS, Voice
Greetings, Call Blocking on 4 August 2008, which give subscriber to control which call he or she
receive or not and Bengali SMS. Robi has got the widest International Roaming coverage among
all the operators in Bangladesh.
Robi has 20 Customer Care Centers and 430 Robi Care Points in 64 districts all over the country.
Robi has over 25,000 retail selling points along with 100,000-voucher sales point all over
Bangladesh.
2.7.1 Prepaid:
Robi Prepaid has everything to offer; a single package that delivers simplicity and flexibility at the
same time. Robi Prepaid is continuously adding new features and plans to provide absolute
freedom to the customers.Robi has the single prepaid package with the best rates in the market.
Moreover, there are different tariff plans in one package to meet different types of needs of
customers. There are instant, easy & multiple migration facility from one tariff plan to another.A
customer can have 5 FnF to any operator mobile with one Robi partner facility There is full BTCL
connectivity with FREE BTCL incoming. There is extended and simplified refill validity for ease
and freedom. Moreover, there is nationwide EasyLoad facility and high-speed internet
connectivity All available Value Added Services (e.g. SMS, MMS, GoonGoon, ringtone,
wallpaper, games, animation downloads) are available in the service. Customers can recharge their
Robi Prepaid by using scratch cards anf Easy Load facilities.
2.7.2
Postpaid:
Robi also offers post-paid service; along with the various packages. Robi Push Mail is a secure,
reliable and feature rich email solution at a price customers can afford. Now, customers can work
as if at their desktop from anywhere. Customers can know their bill information through Web
Bill, E-Bill, SMS, USSD and Customer Care Center Customers
can pay their bills by following:
Scratch Card Auto Debit Easy load Bank
Customer Care Center
More details about Robi packages and their Value added services you may have a look in the
Appendix.
Robi dreams of a prosperous and strong nation and thus Robi’s commitment to the society are an
integral part of its business. Robi intends to build a better Bangladesh by empowering people and
by providing support towards the sustainable development of the community.
In line with Government's development plan as well as its own Corporate Responsibility (CR)
philosophy, Robi engages itself in various types of Corporate Responsibility (CR) programs.
Through its CR initiatives, Robi intends to contribute towards the development of socio economic
and ecological condition of the country through enriching people's lives focusing on their primary
needs as well as conserving the unique culture & Heritage of Bangladesh.
Robi endorses its enabling and positive impact on the society, primarily, through its 'core
operations' or business footprint and secondly, through its ability to reach out to national
development goals by 'Empowering People.
Renewing its CSR philosophy, Robi is widening its core CSR area with the launching of new brand
in 2010. Robi has redefined its CSR drive under five thematic aspects - Education, ICT
(information, communication and technology), Health, Environment and Culture & Heritage with
prime focus on women empowerment. Among the core areas, education is the major thrust areas
of Robi's CSR interventions. In line with Government's 'Digital Bangladesh Vision 2021, Robi
will be working towards ICT development across the country especially in the colleges and
libraries. With special focus on women, Robi is emphasizing on women health and women
entrepreneurship. Thus Robi aspires to be a powerful agent of change through enriching people's
lives for a better living.
More detailed information about the Robi’s CSR activities are given in the Appendix.
Robi, formerly known as AKTEL, owned by Axiata (Bangladesh) Ltd, remained in the third
position with 11.10 million customers. It added 2.25 million subscribers in last one year raising
the total number of its customers to 11.10 millions.
CityCell TeleTalk
4% 2% Warid
Banglalink 6%
21%
Aktel
19%
Grameenphon
e
48%
Company’s key success factors are their means to prosper in the market place. KSF includes
product attributes, competencies, and market achievements with the greatest impact on future
competitive success in the market.
Distribution Related Strong network of dealers/ wholesale retailers, like, Robi Customer Care
Centers, Robi Touch Points etc.
KSFs
Financial KSFs Strong Balance Sheet to be able to invest in infrastructure and network.
The company value chain consists of the value chain of its’ own as well as the value chains of its
suppliers and its distributions channel allies engaged in getting its products or services to its end
users. The competitiveness in end users market requires that the company managers understand
the entire value chain system for delivering a product or service to end users of the company’s
own value chain.
Supplier Company’s Forward Channel Value
Related Value Own Value Chains
Chains Chains
The supplier related value chain is a very critical factor for the success of the telecom companies.
The suppliers are mainly the network providers like Nokia, Siemens, Huwaei etc, who provide
and maintain the network and the infrastructure.
Forward channel of Robi are those allies and collaborating partners like the distributors and
dealers who distribute the SIM cards, scratch cards all over the country, the handset providers like
Nokia, Siemens, Motorola, Sony Ericsson etc. who jointly work with the mobile operators to
provide user friendly and better attribute sets.
with overall responsibilities of business direction of the organization and leading dynamically
towards the attainment of its purpose and principles. In attaining the purpose and principles, the
Chief Financial Officer, General Managers & department Heads assists the MD. Robi has
established a strong and formidable sales channel, which consists of direct dealers and its own
sales force.
Company Secretary
BOD Internal Audit
Mangi g r
Chief Financial Officer Direct Chief Operating Officer
IT Technical
Finance Corporate
Strategy
Sales
Marketing
HR
Customer
Coordination Corporate
Services Regional
& Regulator
y Affairs
Director,
Chittagong
The organization has an executive committee, which includes Chairman, Directors, Managing
Director, Chief Financial Officer and other General Managers.
Robi Axiata Limited consists of many departments and divisions. The main focus is on the
Technical division because I only got the opportunity to work in the Site Procurement and
Infrastructure (SPI) under the Technical Division.
TECHNICAL DIVISON
As I have got the opportunity to work in this division I can provide a slight view of the operation.
The Technical division is mainly concerned with the civil work. They first plan by doing the site
research or site survey. Then they build the BTS room or shelter for the safety of necessary
machineries, such as Generator. After that the tower is built to develop a network.
Basically, this division works to create the entire necessary infrastructure to create a network
around the country. The division operates in four zones. Different zones deal with different
districts. Each Zone has a team, with managers, specialist and Engineers. I got the opportunity of
working with Zone-4 that deals with some districts in region of Bogra, Rahshahi, Khulna and
Barisal.
Initially I had to keep record of the site status (Work in progress, Ready, Flooded or Halt) and also
the record of new vendors and kick-off date in a data base. This was done in Excel.
Then I got the opportunity to attend a training program which was on SAP. After the training I was
given the responsibility to deal with the bills they maintain.
Types of Payment bill I went through are related to the payment they give to the construction
companies after the contracted work is done. The payment can be in advance (20-30% of the
Purchase Order (PO)). The payments are 1ST Running Bill, 2nd Running Bill, Final Payment (After
the complete work is done, the payment figure is 95% of the Actual amount) and Retention
payment (5% of actual work done, it can be claimed by the vendor with 6months to 1year.)
Bills were related to different types of work. They are Civil Infrastructure work, Tower,
Prefabrication Shelter, GSM 1800, Generator Room Construction, Pole work, Subsoil
Investigation (soil test), and Site acquisition.
I was provided with detailed hardcopy of the bill then I had to enter required data into the software
called SAP to get the printout of the Certification of work completed (Partially or Full) and the
Request for Payment sheet. I was also responsible to handover these files to concerned Mangers
and Specialist, to get the files checked and signed.
CHAPTER- 3
EMPLOYMENT
OPPORTUNITIES
AND
FACILITITIES
OF ROBI
CHAPTER-3
EMPLOYMENT OPPORTUNITIES AND
FACILITIES OF ROBI
Robi views its people as the prime capital of the company. The company represents a world of
opportunity, challenge and fulfillment. This is a performance driven organization, which believes
that performance comes from belongingness and ownership and they always reward the
performers in all aspects. Functional skills development focuses on developing & sharpening the
technical skills of their people that they may be the best-in-class in their areas of expertise -
technology, marketing, sales, finance, customer analytics, strategy, human resource, internal
Robi cares about their people and their development. Here they will find opportunities for
continued education and training. The organization is also working on the process and strategies
to empower their people through leadership program. Robi is committed to help their people
learn, develop & enhance their functional skills, leadership capabilities & personal effectiveness.
Their leadership development focuses developing leaders who think before they act and act
according to the values that the organization embraces. Along with that they run Group
Accelerated Development Program and Opco (Operating Country) Development Program. They
carefully design their training and development activities keeping in mind the industry’s best
practices. They also offer international career for the employees through Open resourcing policy
Robi Offers a market competitive rewards package that is designed to make employee feel as an
integral part of the team and directly involved in the company's success. Their asset is their
diversified workforce who is making the mark in the industry to create a unique workplace.
Performance
Management System (PMS) helps the employee make the most of their working life at Robi. The
process supports the employees in identifying and delivering against challenging goals that
impact the organization. It helps the employee to plan how they will develop skills and
leadership behaviors for their current position and for the years ahead. The company diversified
workforce is the main asset of their organization. Robi believes diversity is one of the key factors
for success in any organization and hence they focus in this area consciously.
It is HR’s vision to handhold the company, be its strategic partner, adding value in each step
taken towards making Robi Axiata Limted the Employer of Choice. Robi engages their
country, as they want to be the “Employer of Choice”. They aim to ally themselves with the best
private and public universities of the country. Sponsoring career fairs and counseling sessions
with graduating students they impart a flavor of the corporate world and provide the employees
with an exposure to best practices. This helps them in procuring the top students by inviting them
Robi’s policy is to hire the best talents in the job market and groom them to perform even better.
The organization robust Performance Management System aids in identifying their talent,
assessing their employees’ skill set and providing development initiatives in form of training and
The Performance Management System helps identify areas of improvement for each employee.
Their Competence Development Unit does a training need analysis, coming up with a calendar of
training sessions that focus on the areas identified for improvement. Thus, they equip their
employees with the required skills to achieve and enhance in their career.
They recognize the passion to perform in their employees. The group to be groomed into future
leaders nurtures the top performers of the company. The Group Accelerated Development
Program serve as a breeding ground for future leaders, giving their managers international
exposure and propping them for global challenges where the employees would be given
Moreover, the company also arranges for job rotations and assigns employees to projects so as to
create breath to their careers as well. Such initiatives inspire employees to be creative and take
ownership of responsibilities.
At Robi, they empower to share their voice. Their introduction to CXO chat and blog sites
provides the platform for employees to be heard. Moreover, their Employee Satisfaction index
survey gauges the opinion in areas, which concern working environment and cultural issues.
They respect the opinion of their employees and strive to accommodate their views so as to
ensure a conduced work environment that thrives with passion and facilities performance.
Moreover, they are particularly attentive to equipment requirements. Their employees are
provided with necessary computers, phones and Internet connection so that the employees are
At Robi Axiata Limited, they aim to enrich the lives of their employees with targeted benefit
packages that take off the burden of personal obligations. The benefits are designed in a manner
to exemplify their concern for their employees’ well being not only in terms of life, but also in
terms of living standard. Child support, determined hospitalization costs, transportation are few
Maintaining the highest ethical standards and integrity in their operations is a crucial factor at
Robi. Therefore, the company has introduced their Guiding Principles that is they expect their
employees to embed in his or her mind and upholds in one’s responsibility. Their code of Ethics
safeguards their ethical standards by clearly defining their way of working. With such systems in
place they ensure that they do business with a conscience and safeguard their employees from
exploitation.
It should be noted that all their employees are obliged to sign a Letter of Understanding (LOU)
after reading the Code of Ethics. They expect their employees to exemplify the guiding
principles in their work and regulate their actions by the stipulations in Code of Conduct.
3.2 SOME TERMS OF EMPLOYMENT AT ROBI
3.2.1 Probation
All employees recruited on a permanent basis have to undergo a period of six months as
probationary period to ascertain their capability and suitability for employment and are judged
with a performance appraisal at the end of fifth month. On successful completion of the
probationary period employee is given a letter of confirmation. During probation period no benefit
of provident fund or gratuity are accrued. And employee is entitled to avail 50% of entitled annual
leave during this period and seven days for medical leave during the period.
During probation either party upon 24 hours notice may terminate employment and confirmed
employees are required to give one-month notice for resignation or should give up one-month basic
salary.
3.2.2 Punctuality
Robi is very particular about time. Employees are required to arrive at work before 9:00 am. Incase
of disregard of this rule the action is treated as late and recorded in the Attendance Register
accordingly. Similarly if the employees leave the work without authorized permission before 5:45
pm is treated as indiscipline.
3.3 DURATION AND PROCEDURE OF LEAVES AT ROBI
50% of the entitlement of the annual leave can be accumulated or carried forward to the next
service year and rest can be lapsed if not availed.
Employee medical leave is entitled for 14 days for all level of executives. Employee must have
to produce medical certificate for medical leave. There is no provision of accumulation of
medical leave.
Quarantine Leave is leave of absence from duty necessitated by orders not to attend office in
employee. The authority up to maximum grants such leave 15 working days. However, the
employee concerned has to submit a medical certificate from a registered medical practitioner.
3.3.4 Accident Leave
Employees who get injured by an accident occurred while on duty is allowed Accident Leave with
full pay for the period required for full recovery and become fit to join duties. If the accident causes
partial or full disablement and the joining to duties is uncertain, then Management is going to
decide on accident.
A female employee who has been employed for period of not less than ninety days during the nine
months immediately preceding her confinement shall be granted ninety consecutive days maternity
leave on full pay. Maternity leave shall be granted after twenty-eight weeks of pregnancy and
application for maternity leave shall be made not less than two months prior to date on which it is
desired that the maternity leave shall commence. Such entitlement applies for two times during her
service with the company.
Leave on account of miscarriage prior to the twenty-eight week of pregnancy shall not be
considered as maternity leave as medical leave.
Male employees are entitled for three working days paternity leave. One employee can avail
paternity leave up to two times during his tenure.
Employees are entitled for three working days compassionate leave in case of death of their
parents, spouse and children to cope up with the shock.
consecutive days (including holidays) for Holy Hajj with prior approval of the Management. An
employee can avail Hajj Leave once in his or her service tenure with Robi.
The company may grant an employee, at its discretion, no pay leave on important personal
ground upon approval of the divisional head, provided that the employee has exhausted his or her
annual leave. Functional Heads are responsible to approve for such leave depending on the
circumstances.
An employee when required to work on any weekly holiday or govt. holiday shall be given a
substitute day off which should be taken within one month of that date or will be forfeited.
Employees may take day off leave instead of any weekly or Government holiday if he or she
works on that day for at least eight hours in one day. The leave must be taken within the
following month and necessary documents (attendance register) must be produced for the
approval. On the other hand, the employees will not be entitled for day off leave if they take
applying for the leave encashment up to a maximum of ten days. The encashment is based only
on Basic salary.
Monthly salary is transferred to employee individual salary account each month with other
allowances less deductions such as income tax, contributory provident fund etc. Each employee
receives a monthly pay statement detailed gross pay and deduction. The Gross or Average
MD / CEO 32 Confidential
Manager 23 150,000
3.4.1 Allowance
Allowances are paid with monthly take-home salary, namely house rent, medical conveyance and
utility.
Robi usually awards two bonuses in a year on occasion of Eid or Christmas as Festival bonus.
Robi offers other variable bonuses like; performance bonus (related with individual performance)
and company performance bonus (special bonus for company performance or success) to the
employees.
3.4.5 Soft Furnishing Allowance
This allowance is paid as a part of house maintenance of the staffs. Only executive and above
(permanent) are entitled for the allowance. This allowance is paid on yearly basis at the end of
the year.
Manager 8,000
Executive 4,000
involves Building Assistant) are eligible for overtime. Maximum ceiling for overtime is 48
Executives 1400
Non-Executive 500-800
Only those who are entitled to shifting duty are eligible for the allowance.
Manager and Senior Manager Tk- 300 per day Tk 500 per day
3.4.9 Salary Review
Salary is reviewed periodically with consistent with the living standard and competitive salary
The contribution in Provident Fund is 10 % of the basic salary from both sides, employee are
eligible for company contribution after five years of membership of the fund. Employee is also
partial disability and permanent total disability are covered. Moreover, the insured amount for
All regular employees are entitled for Child Birth Allowance as per stated below:
Manager and above: (Both employee and spouse) Tk 15,000 per delivery
Assistant Manager and below: (Both employee and spouse) Tk 10,000 per delivery.
All employees are entitled for the benefit (all permanent employees and their families, all
probationers and their families and all contractual employees and their families including Non
Executives) as per the level pf emplacement or Grade. (Family means spouse and children up to
25 years old). An employee can claim for two-hospitalization cost per year. An employee
should take prior approval from the Head of Human Resources in writing in advance of any pre-
planned hospitalization. In case of emergency the employee is ask to inform the Human
Resource.
Immediately.
An employee who is required to travel out station on company business beyond a radius of 33 Km.
Non-Executive 300-400
If the work requires a stay of 8 Hours or more but less than 24 Hours or more inclusive of
travel time
Executive 400
Non-Executive 180-250
An employee who is required to travel out station on company business beyond a radius of 33
Km from his office (within Bangladesh) and requires a stay of 24 hours or more shall be entitled
An employee traveling outside Bangladesh, on company business is paid Daily meal allowance.
receipts for the Airport Charges, Tax and Transportation Expenses. The mode of transport using
hired vehicle is approved first by the Managing Director. The airfares for such business trip or
Executive Economy
3.4.17 Accommodation Allowance (Overseas)
allowance
The company pay a transfer allowance of Tk. 15,000/= for a married employee (Executive and
above) and Tk. 9,000 /= for a single employee, for the inconvenience caused by such transfer
from one station to other. Transfer allowance for non-executive is Tk. 9,000 /= (married) and Tk.
Employees authorized to use his or her vehicle in performing the duty, is reimbursed transport
expenses:
The company provides Interest free wedding loan for the confirmed permanent employee. Loan
All confirmed regular employees are entitled for a monthly meal allowance as per their Job Grade
All regular employees are entitled for Children Education Allowance up to maximum two
children (age should be with in 25 years). Allowance is payable with the monthly salary as per
3.4.23 Gratuity
All confirmed regular employees are entitled for Gratuity as per stated below:
Years of Service Allowance
After 8 years 1.5 last drawn basis for each completed year
For all confirmed regular employees the reward in the form of Gold Medal worth different values
All regular employees are entitled for Leave Fare Assistance on monthly basis as per their Job
3.5.1 Introduction
After joining, new employee is subjected to attend an introduction program. This program
provides new employee with basic background information about employer, information about
company rules and practices, organization’s products and services. HR Division conducts this
To achieve the overall organization goal, each employee is assigned with his individual goal. A
periodic (normally in the month of December) appraisal is conducted with the view to
monitoring the employee performance and to find out the training need and developments of
each employee. Good performers are awarded accordingly for their contribution to the
organization.
Robi Axiata Limited management gives immense emphasis on developing its Human Resources
by allocating huge money with yearly training programs (both local and overseas training).
Annual training calendar is drawn up consisting with the training need assessment of all
members of the organization. In- house training is also arranged with Robi’s own facilitaors.
Usually trainees are sending to Sweden, Egypt, France, Malaysia, Indonesia and India for various
training programs.
3.5.4 Promotion
A systematic promotion policy is followed in terms of promoting the deserving employees in line
with the succession plan. Promotion is given to an employee when there is vacancy in the higher
position and the employee has the required skills, experience to undertake the job. Up gradation
3.6 MOTIVATION
Performance Bonus
Performance bonus is given to the good performers with accordance with the company rules and
Reward and Recognition policy is introduced to award the outstanding performers, best team
performers and the best support staff.
3.7 SAFETY AND SECURITY
For confronting contingency or any possible accident in the work places, Robi offices contains
fire extinguishers and first aid box and Robi is working to establish a comprehensive safety and
The scholarship program of Robi is a good will project. The target of the project is to send
meritorious but financially insolvent Bangladeshi students for high qulity academic programs in
Multimedia University (MMU) of Malaysia. Every year, they send three students to study in IT,
3.8.2 Donations
Robi provides donation to different social organization as a gesture of their recognition and
contribution to the society. Robi as Aktel provided charity Mobile Plus connection to the
Anjuman Mufidul Islam, Lion Eye Hospital and Shandhani Blood Donation for their outstanding
3.9 DISCIPLINE
Rob follows systematic methods (show cause, personal hearing, suspension, enquiry and
punishment) while taking disciplinary action against any accused employee as per law of the
land. The following acts or omissions shall be treated as misconduct for which Management may
The measurement of punishment should be proportionate to the severity of the offence committed.
The punishment could be follows:
a) Written Warning
b) Suspension without pay for a period not exceeding seven working days
c) Defer increment for a period not exceeding two years
d) Degradation to any lower grade
e) Dismiss the employee without notice
f) Termination
g) Impose any other lesser punishment other than (a) to (e)
Right of Appeal
An employee on whom any form of punishment is imposed as provided above shall have right of
appeal to the Chief Executive Officer of the company within fourteen fays from the date of
notification of punishment served on the employee.
3.9.1 Retrenchment
salary for each completed years of service b) payment of outstanding annual leave day. The
principle of “Last in First Out” is followed. In the event of vacancy arising within twelve months
of the retrenchment, the company gives preference to applications from ex-employees declared
redundant previously.
3.9.2 Medically Boarding Out
When an employee is incapable either physically or mentally to under go his or her job,
management may discharge him or her from service upon recommendation of the Government
Medical Board.
3.9.3 Retirement
Till now, I have discussed about the facilities that Robi Axiata Limited provides to their employees
in order to satisfy and sustain their good performing employees. In the farther chapters these data
are analyzed in details to get a clear picture of the Level of employee satisfaction at Robi Axiata
Limited.
CHAPTER- 4
RESEARCH FINDINGS
AND
ANALYSIS
CHAPTER-4
RESEARCH
FINDINGS AND ANALYSIS
This chapter is all about the research that was conducted to get a clear view about the employee
satisfaction at Robi Axiata Limited. This part also includes the findings, analysis of those findings
and also some important interpretations. The research is based on all facilities and benefits
provided by the company (as mentioned in the last chapter). This chapter will reveal the level of
employee satisfaction regarding those facilities.
Designation
-Employees
Years of work
-
experience at
Environment Robi
-Facilities
-Services Division
Level of
satisfaction
regarding: -
Leaves - Salary
and benefits -
Safety and
Security
- Motivation
- Safety and
security -
Discipline
- Assessment
- Over all
i t
The questionnaire consisted of two parts Part A- The questionnaire asked for some personal
information like age, gender, designation, years of experience at Robi and Division they are
working in. Part B- The questionnaire was detailed in such a way so that the employee can express
their satisfaction level regarding every aspects, such as, leaves, salary and benefits, motivation,
safety and security, discipline and employee assessment. Moreover the questionnaire form also
included some questions out of which a qualitative conclusion can be drawn. The options are
assigned on a Nominal scale. The Questionnaire is attached in the report later in the Appendix.
Data were collected through survey. Both the qualitative and quantitative data were collected
through the questionnaire. Then the collected data were input in the SPSS to derive finding
(tables and diagrams). The purpose of the collection of data was to gain an overall picture of the
level of employee satisfaction. This was done through a survey with the Employee. The
After deriving output from SPSS the collected data were analyzed which are provided later in the
report.
After analyzing all collected data and following all the mentioned steps, writing this report was
possible.
4.2 RESEARCH FINDINGS (COLLECTED DATA)
As I mentioned earlier that data were collected through survey. The questionnaire contained
neutral and 3 = important and in one case 1 = Excellent, 2 = Good, 3 = average and 1 = bad.
The options are arranged on a nominal scale so that we can put value on the SPSS. Then the
collected quantitative data were put in the SPSS according to the nominated points. Variables
Gender:
In the survey it was found that 20 employees (66.7%) are between the age of 20-30 years of age.
8 (26.7 %) of them are between the age of 31-40 years of age. Lastly only 2 (6.7%) of them are
In the survey 19 out of 30 (63.3%) respondents are specialists. 6 out 30 (20%) respondents are
Festival Bonus 1 2 18 9
Overtime 7 17 6
Allowance
Shifts 1 3 20 4 2
Holiday 2 2 10 12 4
Allowance
Salary Review 2 1 8 19
Salary
Traveling and 4 3 13 8 2
Accommodation
Allowance
Timeliness of 1 2 13 14
salary handover
Counts of 9 15 80 110 56
Response
Motivation
Table 4 (C): Level of Importance of Motivational Factors
Important
Performance 6 1 23
Bonus
Motivational Reward 5 1 24
Factors And
Recognition
Counts of 11 2 47
Responses
Necessity of More Safety and Security Facilities
24 respondents (80%) said “yes”
6 of them (20%) said “No”
Discipline
In the questionnaire there are three questions through which the qualitative are derived.
They are as follows
According to you do you think any of the leaves provided by the company should have more
duration? Please provide reasons if it is convenient for you.
Do extra facilities such as mobile, ID card and Business Cards play a vital role in satisfying
employees or giving employee recognition? Why?
Mention the requirement of Safety and Security.
6 out of 11 of the female employees want the company to extend the maternity leave and make it
6 months. On the other hand 7 out of 19 male employees want the Paternity leave to be
increased. 5 out of 30 employees feel that the Casual leave should be introduced. 6 out of 30
employees want more festival leave. 1 employee wants the annual leave those are not carried
forward can be converted to cash. 1 employee wants the compensatory day-off to be emphasized
All employees said that extra facilities like, mobile phone, ID card and Business card play vital
role in employee satisfaction. Reasons they provide are that they give identity and recognition
make the employee a part of the organization and also work as motivational factors.
8 out of 30 employees feel that the premises should have proper fire exit. 2 of the employees want
the area to be more hygienic. 8 employees that are the maximum employees want the organization
to be stricter about the entrance of outside people. 4 of them demand for logistic and safety
training.3 employees feel that the area should have CC camera. However, 5 respondents feel that
no safety and security facilities should be added.
All data collected is analyzed in details in this part. All the diagrams included in this part are
derived from SPSS. Some diagrams and tables are provided later in the Appendix. Tables provided
in the Part 4.1 are also used in the analysis.
In the survey the maximum respondents were male. The respondents are mostly between the age
of 20-30. Moreover, maximum respondents are Specialist. In addition, the maximum work
experience respondents have is 8 years, in which the highest number of employees has the work
experience of 3 years.
Leaves
From the Table 4 (A) an overall picture of the level of employee satisfaction regarding leave can
be seen. Digits marked in Red are the total counts of responses, which show that the employees
are satisfied with the rules and regulations and duration of all leaves. However, a good amount of
employees are somewhat satisfied with the leaves. Fortunately a very few number of employees
are dissatisfied with the aspects of leaves.
Incase of Annual leave the maximum employees are happy with the rules and durations. However,
a wealthy amount of employees are somewhat satisfied, but no one seems to be dissatisfied with
the leave.
Most employees seem to be perfectly satisfied with Medical leave. In fact the highest amount of
employees responded positively in case of this leave. However one employee seems to be
somewhat dissatisfied.
In case of leave without pay and compensatory day-off most of the employees are neutral. The
reason behind this is that some of them did not experience these leaves and some of them did not
know that the company is offering these leaves.
In case of Maternity leave most female employees are somewhat satisfied, but a very few were
dissatisfied because the organization has not yet implemented the maternity leave of 6 months as
declared by the Government. But it has been heard that very soon the company will offer maternity
leave for duration as declared by the Government (this information is highlighted in the qualitative
part of the questionnaire).
The result of paternity leave was very much fluctuating. Most male employees were somewhat
satisfactory and neutral. In the quantitative question as mentioned earlier most men said that the
paternity leave should be extended so that they can fulfill their responsibility while the baby birth.
The result regarding salary and benefit is quite like the result in case of leave. From the Table 4
(B) it can be seen that maximum employees are somewhat satisfied with the rules and regulations
of their salary and benefits.
As shown in the table in case of allowance most of the employees are satisfied. Moreover, a healthy
amount of employees are somewhat satisfied with the allowance that the company provides. Very
few employees expressed their dissatisfaction regarding salary and benefits.
Again in case of Festival bonus the result is similar to the result of allowances. Most employees
are somewhat satisfied, as they get the amount equal to their basic salary during Eid and Christmas.
Overtime allowance is given only to some Grades of employees as mentioned earlier. According
to the table maximum numbers of employees are somewhat satisfied. A few amounts are satisfied,
but more than that employees are neutral about the case.
In case of shifts the highest amount of employees are neutral as they are not use to this benefit.
Most of the employees have not done the shift duty. Compared to other benefits a very few
employees are satisfied and somewhat satisfied with the benefit. Some of the employees who have
done the duty are dissatisfied; they feel that the amount provided is not sufficient.
In case of holiday allowance most of the employees are somewhat satisfied and few of them are
satisfied. On the other hand most of the employees are neutral. This is because they have not
experienced the benefit of holiday allowance. However, a very few employees are dissatisfied with
the facilities provided in the holiday allowance.
The salary review is done so that the amount of salary is set in such way that it gives complete
support to the lifestyle of employees. Most of the employees are somewhat satisfied with the
facility. Moreover, some are neutral about the facility as they do not have idea about the method
of salary review. However, some are dissatisfied as they feel that the organization do not go
through this facility accordingly.
Maximum employees are neutral in this case. This may be because their work experience is less
than 5 years, as an employee is only eligible to contribute to Provident fund and gratuity after 5
years of membership of the fund. Moreover, a good amount of employees are somewhat satisfied
with the facility. Fortunately a very few amount is somewhat dissatisfied with the facility.
Most of the employees are neutral about the traveling and accommodation, as they neither found
it impressive nor unbeneficial. A good amount of employees are somewhat satisfied as they find it
very motivating to get facilitated during travel.
Most of the employees are satisfied with the timeliness of salary handover, as they feel that they
get their monthly salary on time. Then a good amount of employees are somewhat satisfied as they
feel sometimes it becomes late in receiving the salary. However, very few of them are neutral and
only one employee is dissatisfied.
Motivation
Before deriving the level of satisfaction regarding the motivational factors, it was very essential to
find out how much important are these motivational factors to the employees. In Table 4 (C) it is
shown that most or almost every employee find performance bonus and reward and recognition
very important.
In Table 4 (D) it is shown that most of the employees are somewhat satisfied with the performance
bonus and reward and recognition provided by the company. The employees feel that the company
provides bonus based on both individual and group performance. Moreover, they are happy with
the rewards and recognition provided by the company. However a very few amount of employees
are dissatisfied which can have a negative impact on the company and employee productivity.
Some are neutral as they are neither satisfied nor dissatisfied with the motivational factor provided
by the company.
Moreover, respondents were asked whether ID card, Business cards and mobile phone play a vital
role in employee satisfaction or not. Every one said that these work as a motivational factor, as it
gives recognition and mobile phone work as a motivation for employees.
Most of the employees are satisfied and somewhat satisfied with the facilities provided for the
safety and security in the organization. A very few seems to be dissatisfied the reason behind this
was found when the employees were asked to specify their requirements for safety and security.
Almost all employees stated that more facilities for safety and security are required. Maximum
employees said that there should be more restrictions to outsiders and the fire exit should be
improved. However, one of the employees stated a very essential monitory reason, which is the
employee feels that festival bonus should be included in contractual sector as well.
Discipline
Disciplinary acts followed by Robi are mention earlier in the report. Most of the employees that
are 56.7% find the disciplinary act and rules of punishment averagely fair. Moreover 43.3% find
it fair. 60% of the employees stated that the organization is improving due to these disciplinary
acts and punishments. However, some of them are neutral as they not sure whether it is having an
impact on the organization or not. Therefore most of the employees were neutral when they were
asked whether the organization follows these acts accordingly or not.
At the end of every year mostly in December an employee assessment is done to measure the level
of performance of the employees. Most of the employees seem to be satisfied with the employee
assessment, as 36.7% said that the assessment is fair and 60% of them said that the environment
of the organization is improving due to the assessment, as all employees are striving to perform
better every year to have a better evaluation result.
As one of the employees in the organization said that the organization has made some changes in
the assessment process five times in last five years. I could not know about the changes as it was
confidential, but I wanted to find out whether these changes have positive impact on the
organization. 70% of the respondents stated that the organization is positively affected by these
changes.
As the dependent variable of the research is Employee Satisfaction it was very essential to know
the level of employee satisfaction regarding the entire environment of Robi. 70% of the employees
are satisfied with the environment of Robi. However, this information is not enough to draw
conclusion therefore further analysis of data in conducted.
Factor That Link Mostly To Employee satisfaction
It is not enough to know the level of employee satisfaction therefore the respondents were asked
to state that on which factor does the employee’s level of satisfaction is mostly based. The
maximum number of employees that is 73.3% said that salary and benefit boosts up the level of
employee satisfaction.
4.4 CORRELATIONS
It is mentioned earlier that the Dependant variable is Employee satisfaction. The variable is
correlated with independent variables like gender, age, designation, and work experience at Robi
to measure the level of employee satisfaction in the view of these aspects individually. Figures
and tables are derived with the help of SPSS by the process of Cross Tabulation.
Table 4(E): Level of Satisfaction of the Entire Environment of Robi * Gender (Cross
tabulation)
Count
Gender
Neutral 1 0 1
Somewhat satisfactory 5 1 6
Satisfactory 12 9 21
Total 19 11 30
14
12
10
4
Gender
2
Male
0 Female
Dissatisfactory Neutral Satisfactory
Somewhat Dissatisfac Somewhat satisfactor
The purpose of doing this correlation between the levels of employee is satisfaction and gender is
to project that which gender is more satisfied in the organization. As shown in Table 4 (E) 12
out of 19 male respondents are satisfied, where as 9 out of 11 female employees are satisfied
with the entire environment of Robi Axiata Limited. 1 male employee is dissatisfied, where none
of the female employees are completely dissatisfied. Therefore, the female employees are more
satisfied than male employees at Robi. In the Figure 3 the bar of male employees are higher as
Table 4 (F) Level of Satisfaction of the Entire Environment of Robi * Age (Cross
tabulation)
Count
Age
Neutral 1 0 0 1
Somewhat satisfactory 4 2 0 6
Satisfactory 14 5 2 21
Total 20 8 2 30
16
14
12
10
6
Age
4
20-30
2 31-40
0 > 40
Dissatisfactory Neutral Satisfactory
Somewhat Dissatisfac Somewhat satisfactor
As shown in the Table 4 (F) the employees between the ages of 20-30 years of age are mostly
satisfied. This may be because the facilities they provide finely coincide with the employee’s life
style and needs.
Table 4(G): Level of Satisfaction of the Entire Environment of Robi * Designation (Cross
tabulation)
Count
Designation
Neutral 0 0 1 1
Somewhat satisfactory 2 2 2 6
Satisfactory 3 4 14 21
Total 5 6 19 30
16
14
12
10
6
Designation
4
Engineer
2 Manager
0 Specialist
Dissatisfactory Neutral Satisfactory
Somewhat Dissatisfac Somewhat satisfactor
As shown in the Table 4(G), most Engineers (3 out of 5 respondents) and Managers (4 out of 6
respondents) are satisfied. On the other hand 14 out of 19 Specialists are satisfied. Therefore, it
can be stated that Engineers and Managers are mostly satisfied in the Technology Division of Robi.
However, in the Figure 5 the bar of Specialist is highest because most of the respondents were
specialist
4.4.4 Correlation between the Level of Employee Satisfaction and Years of Experience
Table 4(H): Years of Experience at the Organization * Level of Satisfaction of the Entire
Environment of Robi (Cross tabulation)
Years of Experience at the Organization
Figure 6: Correlation between the Level of Employee Satisfaction and Years Of Experience
In the Table 4(H) and the Figure 6 it is shown that employees with the work experience of 1 year,
5 years, 8 years, less than 1 year, more than 1 year, more than 5 years and more than 6 years are
completely satisfied with the environment of the company. However, Employees with the work
experience of 2-7 years and more than 3 years to less than 5 years have slight dissatisfaction with
the environment. The reason behind this is that new employees are eager to perform better and old
employees are more committed to the organization. It is normally in between the period of
continuous service when the employee’s satisfaction level deteriorates. This is the period when
they try to switch jobs and search for other options. Moreover as you can see in the diagram it is
during 5 years time the satisfaction starts rising, this can also be due to rewards and recognition. I
have mentioned earlier that Robi gives gold medals for continuous service of 5 years. Therefore
employees are overwhelmed due to the reward and their satisfaction level rises.
4.4.5 Correlation between the Level of Employee Satisfaction and Factor Mostly Linked To
Employee Satisfaction
Table 4(I): Level of Satisfaction of the Entire Environment of Robi * Factor That Link
Mostly to Employee Satisfaction (Cross tabulation)
Count
Neutral 0 1 0 0 1
Somewhat satisfactory 2 4 0 0 6
Satisfactory 1 16 4 0 21
Total 3 22 4 1 30
20
Motivation
0 Assessment
Figure 7: Correlation between the Level of Employee Satisfaction and Years of Experience
In the Table 4 (I) and Figure 7 it is shown that most satisfied employees finds salary and benefits
as the most important factor that effect the level of employee satisfaction. The second most
important factor is motivation. However, leaves and assessment are not that effective factor.
Therefore, it is clear that Robi should work more on Salary and Benefits in order to keep their
employees satisfied.
4.5 HYPOTHESIS
Std. Error
N Mean Std. Deviation Mean
Level of Satisfaction of
The Entire 30 4.50 .974 .178
Environment of Robi
After analyzing the data a hypothesis was developed based on the dependent variable, which is
employee satisfaction.
The dependent variable was tested with the help of SPSS and Table 4(J) and Table4 (K) were
derived. As shown in Table 4(K), the Significant Value (sig.) is 1. According to the Theory Of
Hypothesis if the Significant Value is greater than 0.05 then we accept the Null Hypothesis and if
the value is less than 0.05 then we accept the Alternative Hypothesis. Here the Significant Value
is greater than 0.05, which is 1. Therefore, we accept the Null Hypothesis and can conclude that
are mostly the earning member of the family, so their expectation is higher than that of
female.
New employees and old employees are more satisfied as they are more commited to their
work.
Salary and benefits and motivational factors play avital role in satisfying employees.
Employees at Robi are eagered to have some training ragarding safety and security.
organization.
Employees satisfactory level at Robi Axiata Limited seems to be considerable. However, the
company needs to work a lot to retain their old employees or sustain the existing good
performers. Looking at the interpretations some reccommendation and conclusions are possible
RECCOMENDATION
AND
CONCLUSION
CHAPTER-5
RECCOMMENDATION AND
CONCLUSION
After analysis the data the scenario became quite clear and understandable. Alhough information
collected were not sufficient to comment on the employee satisfaction level of the enitire
organization some useful and essential factors were revealed during study. In this chapter I tried
to explain those facts influencing them with my point of view.
5.1 RECCOMENDATIONS
any aspect of the company. However, as it is the requirement of the report so I have come up
with few recommendations, after conducting the research. They are as follows:
Robi Axiata limited can provide training on the facilities they provide, such as benefits,.
allowances etc so that employees have more idea on utilizing the facilities they are receiving in a
proper manner.
Some employees suggested that they should be provided with more training on safety and security.
Therefore Robi could organize training on safety and security for the welfare and safe guard of
employees.
Robi could promote their disciplinary acts and rules of punishment more to their employees so that
they have complete idea about the effects of these measures.
Robi could work more on making the salary and benefits they provide to make them more attracting
as employees find this factor very important to boost their satisfaction level.
Robi could work more on their premises to protect against natural calamities, so that employees
feel safe as it is a very essential in employee satisfaction.
Robi could introduce Casual leave as many employees refered to do so. They could increase
paternity leave. Robi could also increase compassionate leave, as 3 days are not enough for
someone to recover from shock of death of close people.The company could conduct salary review
more oftenn as some employees are not satisfied with the salary review. This will help the company
satisfy their employees.Other than providing benefits and facilities more often, that rise the cost of
the company, Robi could work more on conducting some Employee Involvement Programs to
sustain their employees. Getting employees' ideas and getting their involvement is critical in
rapidly changing world. If the company is going to be competitive, it's mandatory to involve not
just hands, but the ideas from everyone in your organization.
The company can also provide recognition to their employees through a lot of activities at
minimum cost. A recognition program does not have to be expensive. The structure of a
recognition program is limited only by your imagination. An effective program has the following
components:
• Fairness
• High visibility and consistency.
To be fair, a program must not favor one employee over another, merely because of his or her
position within the organization, or his relationship with his supervisor. There must be an effective
means of identifying employees who should be recognized. In many programs, there is an easy
means by which employees can nominate others for recognition. As a supplement to a nomination
program, supervisors can keep lists of notable employee achievements.
Robi Axiata Limited is a great place to work in which I can say from my personal experience of 3
months period internship. However, to sustain their existing good performers Robi could
implement a bit more facilities. As a result it will also bring the level of employee satisfaction in
an impressive level.
5.2 CONCLUSION
HR of Robi is working all the time to sustain and satisfy its employees. According to my own
experience the working environment of the organization is very inspiring. However, the
organization needs to work a lot to satisfy its experienced and old employees. The organization is
always keen to implement new rules and actions for improvement.
For starters, the process of Employee Involvement Programs may improve individual motivation
and morale. Involvement programs help capture the creativity, energy, and ideas many people
have. They also allow departments and individuals to work cross-functionally, and create an
environment of learning and constant renewal. This may improve work methods and processes
continually, reduce the costs of doing business, improve safety, and reduce accidents. Exchanging
ideas always improves communication and the knowledge that top management is open and willing
to act on the ideas improves trust.
Recognition can be achieved by employees having the reward given at a gathering of employees,
and by recognizing the award in corporate communications, such as the corporate newsletter or
Intranet site.
According to the result of the research and my practical observation the employees seem quite
satisfied and fulfilled working in the organization. Still it is not worth less to work towards
perfection. Therefore the organization is all the time moving towards making the work
environment the ‘employee choice.’ The result of the research can be coinciding with the practical
situation of the organization. Hopefully the standards and effects of employee satisfaction will be
even better in the near future
CHAPTER-6
APPENDIX
6.1 QUESTIONNAIRE
QUESTIONNAIRE
Dear Respondent,
I, Sabrina Nasser Lya, student of BRAC University (BBA Department) is conducting a survey
to measure the level of employee satisfaction in the Technology Department of Robi. This survey
is done to derive information that would help me to furnish my internship report. It would be
very kind of you if you accurately respond to the questionnaire. I assure you that information is
going to be used for academic purpose only.
Part-A
PERSONAL INFORMATION:
Designation:
Division:
Part- B
LEAVES
Please rank the level of satisfaction regarding the duration and rules and regulations of the
following:
The measurement is done on a nominal scale of five points, where, 5 = Satisfactory, 4 =
Somewhat Satisfactory, 3 = Neutral, 2 = Somewhat Dissatisfactory and 1 =
Dissatisfactory.
According to you do you think any of the leaves provided by the company should have more
duration? (It can also be other leaves then mentioned in the questionnaire). Please provide
reasons if it is convenient for you.
Please rank the level of satisfaction regarding the duration and rules and regulations of the
following:
Allowance: Satisfactory Somewhat Satisfactory Neutral Somewhat
Dissatisfactory Dissatisfactory
MOTIVATION
Please rank the level of satisfaction regarding the duration and rules and regulations of the
following:
Do extra facilities such as mobile, ID card and Business Cards play a vital role in
satisfying employees or giving employee recognition? Why?
SAFETY AND SECURITY
Do you feel that Robi should introduce more facilities regarding Safety and Security?
Yes No Please mention:
DISCIPLINE
Do you think that these measures are improving the environment of the organization?
Yes No Neutral
Are these regulations followed by the organization as per rule? Yes No Neutral
ASSESSMENT
The organization conducts employee assessment every year, please mention the level
of fairness of the performance evaluation
Satisfactory Somewhat Satisfactory Neutral Somewhat Dissatisfactory
Dissatisfactory
Please mention which factor can be linked mostly with your level of Satisfaction.
Leaves Salary and Benefits Motivation Discipline Assessment
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TABLES:
Gender
Cumulative
Frequency Percent Valid Percent Percent
Valid Male 19 63.3 63.3 63.3
Female 11 36.7 36.7 100.0
Total 30 100.0 100.0
Age
Cumulative
Frequency Percent Valid Percent Percent
Valid 20-30 20 66.7 66.7 66.7
31-40 8 26.7 26.7 93.3
> 40 2 6.7 6.7 100.0
Total 30 100.0 100.0
Designation
Cumulative
Frequency Percent Valid Percent Percent
Valid Engineer 5 16.7 16.7 16.7
Manager 6 20.0 20.0 36.7
Specialis
19 63.3 63.3 100.0
t
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid 1 2 6.7 6.7 6.7
2 2 6.7 6.7 13.3
3 6 20.0 20.0 33.3
4 4 13.3 13.3 46.7
5 1 3.3 3.3 50.0
6 4 13.3 13.3 63.3
7 1 3.3 3.3 66.7
8 1 3.3 3.3 70.0
Less than
1 3.3 3.3 73.3
1
More than
1 3.3 3.3 76.7
1
More than
1 3.3 3.3 80.0
3
More than
2 6.7 6.7 86.7
4
More than
3 10.0 10.0 96.7
5
More than
1 3.3 3.3 100.0
6
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Neutral 1 3.3 3.3 3.3
Somewhat
10 33.3 33.3 36.7
satisfactory
Satisfactory 19 63.3 63.3 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Somewhat
Dissatisfactory 1 3.3 3.3 3.3
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 3 10.0 15.8 15.8
Somewhat
Dissatisfactory 3 10.0 15.8 31.6
Cumulative
Frequency Percent Valid Percent Percent
Valid Somewhat
Dissatisfactory 2 6.7 6.7 6.7
Cumulative
Frequency Percent Valid Percent Percent
Valid Neutral 7 23.3 23.3 23.3
Somewhat
17 56.7 56.7 80.0
satisfactory
Satisfactory 6 20.0 20.0 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 1 3.3 3.3 3.3
Somewhat
Dissatisfactory 3 10.0 10.0 13.3
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 2 6.7 6.7 6.7
Somewhat
Dissatisfactory 2 6.7 6.7 13.3
Cumulative
Frequency Percent Valid Percent Percent
Valid Somewhat
Dissatisfactory 2 6.7 6.7 6.7
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 4 13.3 13.3 13.3
Somewhat
Dissatisfactory 3 10.0 10.0 23.3
Cumulative
Frequency Percent Valid Percent Percent
Valid Somewhat
Dissatisfactory 1 3.3 3.3 3.3
Cumulative
Frequency Percent Valid Percent Percent
Valid very
23 76.7 76.7 76.7
Important
Neutral 1 3.3 3.3 80.0
Important 6 20.0 20.0 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid very
24 80.0 80.0 80.0
Important
Neutral 1 3.3 3.3 83.3
Important 5 16.7 16.7 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 4 13.3 13.3 13.3
Somewhat
Dissatisfactory 3 10.0 10.0 23.3
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 1 3.3 3.3 3.3
Somewhat
Dissatisfactory 4 13.3 13.3 16.7
Cumulative
Frequency Percent Valid Percent Percent
Valid Yes 24 80.0 80.0 80.0
No 6 20.0 20.0 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Good 13 43.3 43.3 43.3
Averag
17 56.7 56.7 100.0
e
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Yes 18 60.0 60.0 60.0
No 2 6.7 6.7 66.7
Neutral 10 33.3 33.3 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Yes 10 33.3 33.3 33.3
Neutral 20 66.7 66.7 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 2 6.7 6.7 6.7
Somewhat
Dissatisfactory 2 6.7 6.7 13.3
Cumulative
Frequency Percent Valid Percent Percent
Valid Yes 18 60.0 60.0 60.0
No 7 23.3 23.3 83.3
Neutral 5 16.7 16.7 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Yes 21 70.0 70.0 70.0
No 1 3.3 3.3 73.3
Neutral 8 26.7 26.7 100.0
Total 30 100.0 100.0
Cumulative
Frequency Percent Valid Percent Percent
Valid Dissatisfactory 1 3.3 3.3 3.3
Somewhat
Dissatisfactory 1 3.3 3.3 6.7
Cumulative
Frequency Percent Valid Percent Percent
Valid Leaves 3 10.0 10.0 10.0
Salary and
22 73.3 73.3 83.3
Benefits
Motivation 4 13.3 13.3 96.7
Assessment 1 3.3 3.3 100.0
Total 30 100.0 100.0
FIGURES:
Age
Gender
Years of Experience at the Orga
Level of Satisfaction of Providend Fund and GratuProvident fund and Gratuity vi el of Satisfaction of
Travelling and accomodation Traveling and Accommodation A
Level of Satisfaction of Timeliness of Level of Satisfaction of Timeliness of
Sa Level of Importance of Performance Bonus
Salary Handover
Other Packages:
SHASROYEE Plan
Prepaid SHASROYEE - (previously known as NORMAL) customers can now talk and
SMS to a Robi Priyo (partner) number at new rate (24 hours)–
Robi Prothom Package for YOUTH-Robi introduces a new Prepaid package for youth,
which has market lowest tariff and other benefits to meet their needs.
Prepaid Shorol package- (previous Super Simple) customers can now talk and SMS to a
Robi Priyo (partner) number at a special rate (24 hours)–
Robi Corporate
International Roaming
Robi GoonGoon
Robi Radio
Other Value-Added-Services
Entertainment
Downloads
Internet & Data Services
Messaging
Community and Chat
Information Service
Mobile assistance
Education & Career
Lifestyle
Finance
m- ticket- Robi has taken the lead in introducing the m-ticketing service in Bangladesh for
the welfare of the people, contributing yet again to the establishment of a “Digital
Bangladesh”.
Balance Transfer and Request
Call Management
Customer Services
Robi Shishu:
Birth sponsor for all the babies at Marie Stopes Clinic born on March 28, 2010
Robi believes that the newborns of today will be the torchbearers of the future... building a brighter,
better and safer tomorrow for our nation. On the 28th of March, Robi, our new brand, was born.
On this auspicious occasion, Robi celebrated life with others born on the same day and stood by
all mothers who gave birth on this date at Marie Stopes Clinic facilities across Bangladesh, and
sponsor all their medical fees.
In the questionnaire there are three qualitative questions they are as follows:
According to you do you think any of the leaves provided by the company should have
more duration? Please provide reasons if it is convenient for you.
However, 3 respondents do not feel that any of the leave offers by the company should be
extended.
Do extra facilities such as mobile, ID card and Business Cards play a vital role in
satisfying employees or giving employee recognition? Why?
Variables those were put in the SPSS are as follows (these are the labels from the SPSS):
Gender
Age
Designation
http://www.robi.com.bd/index.php/page/view/104
http://www.robi.com.bd/index.php/page/view/99
http://www.robi.com.bd/index.php/page/view/331
http://en.wikipedia.org/wiki/Robi
http://www.robi.com.bd/index.php/page/view/113
http://www.robi.com.bd/index.php/ccpoint/
http://www.robi.com.bd/index.php/pressad/index
http://www.telcotalkbd.com/2010/07/country-has-now-5998-million-mobile.html
http://www.businessknowhow.com/manage/involvement.htm
http://www.busreslab.com/policies/goodpol4.htm
http://www.google.com/images?um=1&hl=en&biw=922&bih=501&tbs=isch%3A1&sa=
1&q=Picture+of+steps+of+conducting+a+research&aq=o&aqi=&aql=&oq=&gs_rfai=
http://www.statistica.com.au/spss.html
http://stattrek.com/Lesson5/HypothesisTesting.aspx
6.8 BIBLIOGRAPHY