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    This 3 credit core course on Managerial Economics provides students with an overview of economic theories and models to support managerial decision making. The course objectives are to enable students to apply economic reasoning to business problems and analyze practices using an analytical approach. Students will learn key economic concepts, analyze the firm using demand, supply and costs theories, and apply principles to managerial issues. Students will be evaluated through quizzes, exams, and case studies to assess their understanding and application of course concepts.

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    Expected To Be Able To

    Uploaded by

    shakar47
    55 views3 pages
    This 3 credit core course on Managerial Economics provides students with an overview of economic theories and models to support managerial decision making. The course objectives are to enable students to apply economic reasoning to business problems and analyze practices using an analytical approach. Students will learn key economic concepts, analyze the firm using demand, supply and costs theories, and apply principles to managerial issues. Students will be evaluated through quizzes, exams, and case studies to assess their understanding and application of course concepts.

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    This 3 credit core course on Managerial Economics provides students with an overview of economic theories and models to support managerial decision making. The course objectives are to enable students to apply economic reasoning to business problems and analyze practices using an analytical approach. Students will learn key economic concepts, analyze the firm using demand, supply and costs theories, and apply principles to managerial issues. Students will be evaluated through quizzes, exams, and case studies to assess their understanding and application of course concepts.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    55 views3 pages

    Expected To Be Able To

    Uploaded by

    shakar47
    This 3 credit core course on Managerial Economics provides students with an overview of economic theories and models to support managerial decision making. The course objectives are to enable students to apply economic reasoning to business problems and analyze practices using an analytical approach. Students will learn key economic concepts, analyze the firm using demand, supply and costs theories, and apply principles to managerial issues. Students will be evaluated through quizzes, exams, and case studies to assess their understanding and application of course concepts.

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    of 3

    MANAGERIAL ECONOMICS

    COURSE CODE: ECON231


    CREDITS: 3
    PROGRAM: BBA
    COURSE STATUS (CORE/ ELECTIVE): Core

    DESCRIPTION:
    This course provides a solid foundation of economic theories and models for use in
    managerial decision-making. The course provides students with an overview of theories of
    demand, supply, production and competition and equips them with the tools and techniques
    to make effective economic decisions under different business environments.

    OBJECTIVES OF THE COURSE:


    To enable students to approach managerial decision problems using economic reasoning.
    To present business practice topics using an analytical approach

    EXPECTED LEARNING OUTCOMES: At the end of a module the learner will be


    expected to be able to:
    1. Analyse and discuss economic theories related to the firm
    2. Analyse business practices with respect to pricing and competition
    3. Define and apply key tools in economics
    4. Apply economic principles to a range of managerial problems

    DETAILS OF THE COURSE SYLLABUS:


    1. Introduction to the Firm
    2. Demand, Supply and Equilibrium
    3. Elasticity
    4. Demand Estimation and Forecasting
    5. Theory of Production
    6. Estimation of Costs
    7. Pricing and Output Decisions
    8. Asymmetric Information
    9. Measuring and Managing Risks

    INDICATIVE READING LIST - Key Texts and Sources


    Essential reading
    Keat P. G., P. K. Y. Young and S. Banerjee (2012) Managerial Economics (6e), Pearson

    Recommended reading
    Salvatore, D. (2007) Managerial economics in a global economy (6e), OUP
    Samuelson, W. F. and S. G. Marks (2010) Managerial economics (6e), Wiley
    Datta D. (2017) Managerial economics (1e), PHI
    Other textbooks
    Pindyck R. S., D. L. Rubinfeld and P. L. Mehta (2009) Microeconomics (7e), Pearson
    Mankiw N. G. (2012) Principles of Economics (6e), Cengage Learning

    EVALUATION PLAN (in % adding up to 100%)


    Evaluation Component Mapping Learning Outcomes Weightage (%)
    Quizzes - 5 1, 2, 3, 4 50 (10 each)
    Mid Semester Exam 1, 2, 3, 4 20
    End Semester Exam 1, 2, 3, 4 30

    Evaluation Details
    Component 1: Quizzes
    This component helps a student display his/her understanding of concepts taught.

    Component 2: Mid Semester Exam


    This component helps a student understand the concepts and apply them in solving problems.

    Component 3: End Semester Exam


    This component helps a student in integrating the various concepts taught in the course and
    apply them in solving real world problems related to economics.

    Pedagogy/ Summary of Teaching and Learning


    Classroom teaching with the help of computer aided presentations, class discussions

    DETAILED SESSION PLAN:


    Session TOPIC Relevant Text Book Chapter, Pre-Reading,
    No. Post-session Reading, Assignment Details,
    Cases (with product no. if from HBS)
    1-3 Introduction to the Firm Keat, Young & Banerjee 2012 Ch. 1, 2

    4-9 Demand, Supply and Equilibrium Keat, Young & Banerjee 2012 Ch. 3

    9-12 Elasticity Keat, Young & Banerjee 2012 Ch. 4

    13-18 Demand Estimation and Forecasting Keat, Young & Banerjee 2012 Ch. 5

    19-24 Theory of Production Keat, Young & Banerjee 2012 Ch. 6

    25-27 Estimation of Costs Keat, Young & Banerjee 2012 Ch. 7

    28-36 Pricing and Output Decisions Keat, Young & Banerjee 2012 Ch. 8, 9
    37-39 Asymmetric Information Keat, Young & Banerjee 2012 Ch. 11 pp.
    413-420
    40-45 Measuring and Managing Risks Keat, Young & Banerjee 2012 Ch. 12

    RELATIONSHIP OF COURSE OUTCOMES TO PROGRAM OUTCOMES:

    Sr. No. Program Outcomes None Low High

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