Paklite Electrical Industries Project
Paklite Electrical Industries Project
Paklite Electrical Industries Project
departments one by one by one. Then we discuss the main part of the
analyze the market and scanning the environment of company. The culture
person. Core values of organization are very strong. Employees are loyal
and devoted with their job. The relationship between employees and
SWOT analyses, the result of which is very good, Product mix used by the
manager.
management of this company is very efficient and is playing key role in the
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INTRODUCTION OF REPORT
The main purpose of the study of M.Com comprises of building core
concepts and practical experiences in the fields of commerce, marketing,
research and management. This approach proves to be beneficial in
evoking excellence of character building and practicality in the students of
M.Com.
In continuation of this purpose our teacher, Professor Mr. Muhammad
Mudassar Ghafoor assigned us a project of Implementation of Management
Functions on any public or private production / manufacturing organization
in Pakistan. The four management functions include Planning, Organizing,
Leading and Controlling.
In order to accomplish this task, information was required about the nature
of the company, structure of the company, nature of its products,
departments of the company, decision making approaches, foundation of
planning, management strategies and organizational culture etc.
For the purpose of acquiring information about the structure, management
and various departments of the company, our team proposed the strategy
that included visiting the Head Office of Tariq Glass Industry Ltd. situated
at 128-J Block, Model Town Lahore and their production unit, situated at 33
kilometers, Lahore Sheikhupura road Sheikhupura, more popularly known
as “TOYO NASIC” and discussing informally with the members as well as
the managers, working in various departments of the company. During our
visits, we concentrated to evaluate and capture a clear view of their
management effectiveness, decision-making processes, organizational
culture, employees’ satisfaction, and job commitment. Finally, we
conducted SWOT analysis, BCG matrix and Porter’s five models, that will
be discussed later in this report.
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LETTER OF TRANSMITTAL
The project which we have make complete very extensive and creative
which played act key rolling in it. We express our profound and cordial
style of teaching and pleasant atmosphere in the class, which made this
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COMPANY INFORMATION
HEADQUATER
Paklite activities in Pakistan are co-ordinate from the corporation's head office in
Gujranwala at Sheikhupura Road
BOARD OF DIRECTORS
CHAIRMAN &
MANAGING DIRECTOR MR. JAVAID IQBAL
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MR. MUHAMMAD HANIF
MR. ZAIB ZAHOOR
“In a world where technology increasingly touches every aspect of our daily
lives, we will be a leading solutions provider in the areas of healthcare,
lifestyle and enabling technology, aspiring to become the most admired
company in our industry as seen by our stakeholders.”
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Their basic mission is to provide the “Lighting Fixtures & Ballasts” of International
quality at affordable prices for Pakistani customers and to safeguard them from
Multinational exploitation. They also look forward to explore International Markets
in order to generate “Foreign Exchange” for their country.
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HISTORY OF PAKLITE
P
aklite Electrical Industries (Pvt) Ltd (PEIL) was incorporated as a private limited
company in May 1994. With a paid up capital of Rs 2 million, which was further
increased to Rs. 8.6 million and it now stands for Rs. 20 million. Before that, this
business was started in 1987 as a sole-proprietorship and started manufacturing
of 40-Watt Ballasts (Chowk) and Strip Lights of 4-Ft size. Soon after Company
added 20-Watt Ballasts and 2-Ft Strip Light in the line of production. Within a
short period, Company started production of many other quality items such as
Double Light, Batten Light, Street Lights, and Office Lights etc.
PEIL manufactures a range of different Electric fittings and fixtures. It has a wide
distribution network across Pakistan comprising 12 distributors, 3,000 dealers. It
has over 200 employees working in the production and other departments. It also
has a very sound and professional team of around 25 marketing personnel. The
Head Office of PEIL is located in Gujranwala. In all other cities Company is
providing services through distribution network.
Company possesses 21045 Sq Ft of land with 23151 Sq Ft covered area
including ground and 1st Flours.
PEIL is one of the fastest growing private limited company in Pakistan Electric
and Fitting Industry. It is certified as an ISO–9001 company by BVQI in 2004. It
has the highest number of self-manufactured products range in Pakistan. PEIL
has complete manufacturing expertise and does not take any vendoring services
from outside parties. The company has a very low level of sales returns. PCSIR
has approved the quality of the Blast of the company.
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INTRODUCTION
PAKLITE was established in 1987 as sole proprietorship and started manufacturing of
40-Watt Ballasts and Strip Lights of 4-Ft size. Soon after they added 20-Watt Ballasts
and 2-Ft Strip light in their line of production. Within a short period, they started
production of many other quality items such as Double Light, Batten Light, Street
Lights, Office Lights etc. Due to expanding business requirements, a company was
formulated in 1994 and was named PAKLITE Electrical Industries (Pvt) Ltd with a paid
up capital of Rs 2 million, which was further increased to Rs 8.6 million and it now
stands for Rs 20 million. They possess 21045 Sq Ft of land with 23151 Sq Ft covered
countrywide distribution network. Our market force is well equipped with modern
facilities of communications as mobiles, fax and e-mail etc. Paklite is ISO 9001-2000
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AWARDS OF PAKLITE
PAKLITE has taken ISO 2000 as a nice step towards Total Quality Management
in Feb 2004. BVQI has certified that the management system of PAKLITE
industries has been assessed and found to be in accordance with the quality
standards of ISO 2000. The implementation of (TQM) has been executed to all
plants. Quality Management is in line with ISO 2000 in all core business
operations.
PCSIR
PAKLITE Ballast are also tested and certified through Pakistan Council of
Scientific & Industrial Research. The test report by PCSIR shows that the test
results regarding ballast general and safety requirements as well as performance
requirements are quite satisfactory as per PS 497-1 (1997) and PS 497-2 (1997)
respectively.
PSI
Pakistan Standard Institution (PSI) has also certified the Paklite Electrical
Industries. The company after detailed survey as found to be perfectly within the
set objectives. It is verified that unit has all the potential to be a quality conscious
organization and statements contained in quality control performs were found to
be correct and the system in place.
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The evidence of these certificates is annexed with the documentation. Many
other large companies have also certified the PAKLITE for their good quality.
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Delight customers
Deliver on commitments
Develop people
Depend on each other
Strip Lights
Batten Lights
Industrial Lights
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Street Lights
Diffuser Lights
Road Lights
Ballasts (ranging from 10 Watts to 400 Watts)
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GOALS AND OBJECTIVES
ISSUES
To achieve these objectives are not easy. Good planning, better management
and authentic controls mandatory for achieving objectives. Sudden slumps in
Pakistani economy have compelled the investors to review the investing projects.
Time-to-time changes in economic policy have discouraged the investors, from
previous two decades.
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Political disturbance is a major cause of economic backwardness. Inputs prices
are increasing consecutively, causing significant increase in products prices. In
this way end-consumer suffers, they stop to reduce buying and ultimately
company has less demand for its products and services.
QUALTIY POLICY
PROFESSIONALISM
MARKETING
MANAGEMENT
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FINANCE
PRODUCTION
QUALITY CONTROL
RESEARCH AND DEVELOPMENT
STRATEGIC PLANNING
ELECTRICAL
CO- ORDIANTOR PRODUCTION ADVERTISING
DIRECTOR
DIRECTOR OFFICER
ELECTRONIC
ENGINEER
GENERAL
MANAGER
COMPLAIN
OFFICER
ASST GM
CNC
OPERATOR
PRODUCTION
MANAGER
ASST
ASST
ASST
ASST. FINISH
STORE PURCHASE
HELPER GOODS
KEEPER OFFICER
Dye STOREKEEPER
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MANAGERIAL ETHICS AND CORPORATE SOCIAL
RESPONSIBILITIES
The highly skilled, committed employees of the PAKLITE and the work that they
produce form the basis for the company's success. This philosophy is at the
heart of the value-oriented and values-based personnel and social policies of the
PAKLITE. For more than 15 years, this has been part of the PAKLITE corporate
culture, which is based on trust, tolerance, and the concept of "give and take”.
Working in the PAKLITE means meeting the demanding requirements of a
premium manufacturer - being enthusiastic about the brands and products,
achieving results of the highest quality, being willing to learn at all times, being
flexible when it come to forms of work and working times and, most of all,
wanting to push the success of the PAKLITE further forward in harmony with the
model of sustainability.
The company offers excellent employment conditions in terms of salary and
social welfare benefits, following its concept of "give and take". This too makes
the PAKLITE one of the Pakistan’s most attractive employers.
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Following are the main Products of the
Company:
Strip Lights
Channel Lights
Industrial Lights
Street Lights
Highway Lights
Flood Lights
Office Lights
STRIP LIGHTS
Paklite Slim Shaped Strip Light is most commonly used economical lighting
fixture available in 4ft, 2ft and 1ft sizes. Due to its low price factor it is titled by
“PL ECONO” and extensively used where initial cost is concerned.
FEATURES:
Foldable sides
Brilliant white powder coating paint
Outfitted with lizard cover from sides
De-greased & de-rusted mild steel sheet
Pre-wired & equipped with standard Paklite quality ballast
APPLICATIONS:
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Stores
Pantries
Wash Rooms
Galleries
Quarters
Corridors
Verandas
Balconies
Walking Areas
CHANNEL LIGHTS
Modern Way to the series lighting. Paklite semi covered light is a light-to-light
attachment system with built in channel. Give enormous look while installed in
series and beneath your production flows.
FEATURES:
Built in channel
Pre treated body for long lasting color satisfaction
All Plastic material used in it made up of quality A.B.S Plastic
Also Available in such material to avoid rusting and deforming for critical
environmental conditions.
Pre wired & equipped with Paklite quality ballast
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APPLICATIONS:
Halls
Go downs
Cold Storage
Dyeing Units
Stitching Units
Weaving Units
Schools
Hospitals
Covered Passages
INDUSTRIAL LIGHTS
Durability and maintenance cost stand first. Industrial light is available in 4ft, 2ft,
single and double rods utility. Also available in stainless steel for tough
environment.
FEATURES:
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Accessible facility for wall fixing and hanging.
APPLICATIONS:
Halls
Stores
Schools
Banks
Go downs
Dying Areas
Ware Houses
Textile Industries
STREET LIGHTS
Traditional Lighting for boundary walls and uncovered passage areas. Quality is
priority that’s why its strong structure would last for long in tough weather.
FEATURES:
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Special hammer paint on pre treated mild steel sheet body to with stands
rough atmospheric conditions.
APPLICATIONS:
Parks
Streets
Parking
Garages
Walkways
Back Yards
Small Roads
Play Grounds
Boundary Walls
HIGHWAY LIGHTS
Make your project more lustrous example for others to follow. High way light
series is a dazzling, flickering and sparkling new product to make your project
more attractive and impressive.
FEATURES:
APPLICATIONS:
Fly Over
High Ways
Inter Changes
Under Passes
Airports
Long Parking
Petrol Stations
FLOOD LIGHTS
Paklite Flood light series used with high power magnetic ballast to give extensive
light output for security purposes. Paklite quality fixture with correct light
distribution system would make flood light a boundary watchman.
FEATURES:
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Pre fitted with Paklite quality ballast and igniter.
Light distribution is such designed to cover broader area in focused
position.
Sealing ring is made of high temperature resistant silicon rubber.
Reflector is made of pure aluminum plate and the surface is treated with
anodic oxidation.
APPLICATIONS:
Under Constructions
Mega Projects
Stadiums
Sports Complexes
Inter Changes
Show Rooms
Searching areas
Shopping Plazas
OFFICE LIGHTS
Paklite DP Series is a simple and easy installation surface fixture for direct ceiling
applications. Available in 1x4, 2x2 and 2x4 ft sizes to fulfill customer’s need.
FEATURES:
APPLICATIONS:
Corridors
Executive interior Walkways
Conference rooms
Hospitals
Schools
Lobbies
Marriage Halls
High roofs need high bay lights. Presenting high bay light series, a style in
lighting designs that really differ. Especially for those lighting designers, experts
that really want feasibility, professional look and correct light distribution.
FEATURES:
Easy Installation
Protected from dust
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Powder coated paint resistant
Available in Aluminum and PCM bowl
Doom available in different sizes
Extra grip on light by its installation strip
Specially designed die-casted structure for strong grip
Gearbox made of casted aluminum with wide cooling fins.
APPLICATIONS:
High roofs
Airport Hangers
Searching Areas
Sports complex
CANOPY LIGHTS
Specially developed canopy light for petrol pumps and gas stations. In the dark
hours of the night or early morning, artificial lighting becomes an indispensable
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part of running a petrol station. Correct light distribution and extensive light output
would figure your project out in late hours.
FEATURES:
APPLICATIONS:
Gas Stations
Petrol pumps
Car Service Stations
PAKLITE BALLASTS
In the Paklite labs, the engineers have developed a new breed of ballasts to
make such lighting system that saves more energy, are more adaptable, and
deliver optimal lamp performance. The innovative, technologies in our new
quality ballasts exceed expectations, and are like nothing else available. Our
Production line passes through a series of tests I-e; High Voltage test, High
voltage leakage test, low voltage test & impact test etc.
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FEATURES:
APPLICATIONS:
T8, T10 and T12 Rods Application. (For low power ballast)
Road Lights, Street Lamps, Flood Lights
High way lights
High Bay lights (for high power ballasts)
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11 Sadiq Woolen Mills Gujranwala Ballast+Strip Lights
12 Services Textile Gujrat Ballast+Ind. Lights
13 Spin Kot Textile Ind Sheikhupura Ballast
14 Hajvery Textile Sheikhupura Batten Lights
15 Alvera Textile Mlls Sheikhupura Textile+Sodium Lights
16 Fazal Cotton Mills Sheikhupura Batten Lights
17 Chenab Ltd Faisal Abad Industrial+Off Lights
18 Arzoo Textile Ltd Faisal Abad Ind+Batten Lights
19 Bilal Textile (Pvt.) Ltd Faisal Abad Industrial Lights
20 Gul Ahmad Textile Division Karachi Industrial+Off Lights
21 Siddiq Sons Denim Mills Ltd Karachi All Range
22 Reliance Weaving Mills Ltd Multan Batten Lights+Channel
23 Crescent Textile Mills Pindi Bhattian Strip+batten+Ind Lights
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11 Pakistan Atomic Energy Commission Islamabad Ballast+Off Lights
12 District Hospital Rawalpindi Strip+Batten Lights
13 Fauji Foundation Rawalpindi All Range
14 Tehsil Municipal Administration Gujranwala Ballast+Street Lights
15 Tehsil Municipal Administration Gujranwala Ballast+Road Lights 250
16 Tehsil Municipal Administration Mianwali Ballast+Street Lights
17 Tehsil Municipal Administration Sialkot Flood Lights+Highway
18 Tehsil Municipal Administration D.G Khan Ballast
19 Tehsil Municipal Administration Khoshab Ballast+Street Lights
20 Munucipal Carporation Sialkot All Range
21 Munucipal Carporation Peshawar Street Lights
22 Munucipal Carporation Jhang All Range
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PAKLITE DEPARTMENTS
1. Production department
2. Marketing department
3. R&D department
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4. Purchase department
5. Sales department
6. Finance department
9. Inventory Department
PAKLITE
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Accounts Inventory
Production Marketing R&D Purchase Finance HRM Q.C.
Dept. Dept.
Dept. Dept. Dept. Dept. Dept. Dept. Dept.
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PRODUCTION DEPARTMENTS
Manager of production department prepare the production budget and plan all
production activities from A to Zee. Production department play a vital role in
quality control system. Production budget is forward to all departments to achieve
the budgeted targets. This process is executed by informing the department with
the help of a formal written document. More over production departments
manage the inventory system and finished goods
PRO Manager manages this department. Under him Electrical engineer &
coordinator & Asst. manger are working. This department control production
process. The production management team is responsible for realizing the
visions of the Producer and the Director within constraints of technical possibility.
This involves coordinating the operations of various production sub-disciplines.
The production manager is the highest-ranking person on the production team.
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OBJECTIVES OF PRODUCTION DEPARTMEN
YEAR OF ESTABLISHMENT: -
PRODUCTION: -
The production network of the PAKLITE is the backbone for growth in all our
markets. Thanks to the close cooperation between all of the plants,
manufacturing takes place quickly and flexibly. They create significant
advantages in the Pakistani market. The Paklite currently has 1 production and
assembly plant, in Pakistan in Gujranwala.
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SOME OTHER DEPARTMENT WHICH ARE INCLUDE IN
PRODUCTION DEPARTMENT
Ballast department
Press shop
Cutting department
Moulding and holding department
CNC department
Paint department
Finishing department
Packing department
• BALLAST DEPARTMENT
PRESS SHOP
In press shop steel and other material is pressed so that it can be easily used for
further processing. Press shop includes a foreman with his assistants. And
production manager also lead to the press shop foreman.
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• CUTTING DEPARTMENT
Cutting department cuts the steel and other material according to requirement. In
cutting department cutting foreman perform this job with his assistants and other
employees working in cutting department.
After cutting steel, it is used in manufacturing
lights especially in ballasts and poles.
• MOULDING DEPARTMENT
Moulding department convert steel and other material into the shape in which it is
required in Moulding department. Moulding second foreman perform his activities
with his asst and other non- managerial employees.
• FINISHING DEPARTMENT
After the process of Moulding department finish goods e.g. streetlights, industrial
lights, office lights etc are made with the help of copper, aluminium and other
material. Finishing department provides the finished goods to the finish goods
storekeeper. That keeps the goods in the store with the help of his assistants and
other non- managerial employees.
• PACKING DEPARTMENT
The job of packing department is to pack the finish goods. It includes packing
foreman that packs the finish goods with the help of his assistants.
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MARKETING DEPARTMENT
The written marketing plan with management objective is prepared periodically,
by identifying the areas, policies and procedures to touch those areas. The plan
is revised when and where required basis. The plan is prepared on the basis of
market research, survey, copies of the construction tenders etc. The plan is sub
divided in to area, market, and city and project wise and provided to the
distributors and sales officers.
Marketing departments also prepare the annual sales budget on self-judgment
basis. Managing Director also checks sales budget. Targets are assigned to all
sales and marketing officers on the basis of sales budget.
The Paklite is committed to maintaining and enhancing its presence in key
markets in Pakistan. Paklite
marketing subsidiaries are
present in all over Pakistan.
Marketing manager manages
marketing department. The
market force is well equipped
with modern facilities of
communication as mobiles, fax
and e-mails.
MARKETING MANAGER
This department is operating to stimulate demand for organization products.
Marketing management is a business discipline focused on the practical
application of marketing techniques and the management of a firm's marketing
resources and activities. Marketing managers are often responsible for
influencing the level, timing, and composition of customer demand in a manner
that will achieve the company's objectives.
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Marketing management’s defined as the art and science of choosing target
markets and getting, keeping and growing customers through creating,
delivering, and communicating superior customer value. Any activity or resource
the firm uses to acquire customers and manage the company's relationships with
them is within the purview of marketing management.
YEAR OF ESTABLISHMENT: -
In 1994, when the company was incorporated this department was established.
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R&D DEPARTMENT
R&D department always work to maintain the best quality but with low cost for
customer satisfaction. This department continues working on modification in
existing products and introducing new products according to choice of new
generation.
This dept. is specially designed to cater the needs and desires of valued
customers. R&D manager manages this department. Research is a consciously
directed investigation to find new knowledge. It is the forerunner of an increasing
number of products and process. Progressive firms actively search out new
product ideas from both external and internal sources. Externally, customers and
competitors are major contributors
Year of establishment:-
In 1994, when the company was incorporated this department was established
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PURCHASE DEPARTMENT
Managing Director is responsible for selection, pre-qualification and registration
of suppliers. Managing Director is responsible for continual evaluation and
performance monitoring of approved suppliers. All departmental Supervisors are
responsible for the verification of purchase products. Purchaser is responsible for
the purchase of all items. Purchaser receives purchase requisition from various
departments. He review and approves all purchase order by G.M. Finance and
Director Production.
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FINANCE DEPARTMENT
This department produces the data that measures company’s financial health
and guides the company in responding to weakness and opportunities.
Following are the roles played by this department:
1. Monitor business financial performance
2. Prepare forecasts and budgets
3. Ensure the business has enough cash to meet both current
4. Obligations and emerging opportunities.
Basic skills in financial management start in the critical areas of cash
management and bookkeeping, which should be done according to certain
financial controls to ensure integrity in the bookkeeping process. New leaders
and managers should soon go on to learn how to generate financial statements
(from bookkeeping journals) and analyze those statements to really understand
the financial condition of the business. Financial analysis shows the "reality" of
the situation of a business -- seen as such; financial management is one of the
most important practices in management
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FINANCE DEPARTMENT HIERARCHY
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FUNCTIONS OF THIS DEPARTMENT
The financial staff’s task is to acquire and then help operate resources so as to
maximize the value of the firm. Here are some specific activities:
1. Budget Management
A budget depicts what you expect to spend (expenses) and earn (revenue) over
a time period. Amounts are categorized according to the type of business
activities, or accounts. Budgets are useful for planning finances and then tracking
if operating according to plan. They are also useful for projecting how much
money l need for a major initiative, for example, buying a facility, hiring a new
employee, etc. There are yearly (operating) budgets, project budgets, cash
budgets, etc. The overall format of a budget is a record of planned income and
planned expenses for a fixed period of time
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should the company finance with, equity, or some combination of the two, and if
debt is used, how much should be long term and how much short term.
5. Risk Management
All businesses face risks including natural disasters such as fires and floods,
uncertainties in commodity and security markets, volatile interest’s rates,
and fluctuating foreign exchange rates. However many of these risks can
be reduced by purchasing insurance or by hedging in the derivatives
markets. The financial staff is responsible for the firm’s overall risk
management program, identifying the risks that should be managed and
then managing them in the most efficient manner.
SALES DEPARTMENT
Sales department had a wide contact with a number of large textile mills, plazas,
municipal corporations, hospitals, air headquarter and with other places. It sells
its products through a big network of electric shops and salesmen. Sales
department includes sales officer with his assistants.
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INVENTORY DEPARTMENT
This department is managed by inventory manager who directs and control
activities we purpose of getting the right inventory in the right place at the right
time in the right quantity in the right form at the right cost. This dept. manages all
the inventory from purchase of raw material up to the sale of finished goods. An
inventory is an idle resource that possesses economic value Inventories are
usually in the form of raw material, semi finished goods used in the production
process, or finished products ready for delivery to consumers.
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Reason of its formulation
Inventory management has been the key to success of many firms and the cause
of failure of numerous others. Insufficient inventories hamper production and fail
to generate adequate sales, whereas excessive inventories adversely affect the
firm’s cash flows and liquidity position. From either perspective, inventory
management is a serious challenge to the viability of an organization; therefore
this department is established in the organization
Year of Establishment: -
In 1994, when the company was incorporated this department was established.
OBJECTIVES
• The creation of goodwill of the Paklite by their proper handling and timely
supply of raw material to production department for the use in the production
process.
• To encourage their employees so much to achieve their goals and given
tasks by
1. Ethically
2. Morally
3. Spiritually
4. Monetary
• To determine the order level, minimum level, maximum level and danger level
• By using the ACM (Average Costing method) of inventory to get the up to
date knowledge of inventory
• Recording of the arrivals
• Recording of the arrivals
• To keep aware the top management about the performance
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• To give task to the employees and monitor their task to evaluate performance
of the employees
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HRM DEPARTMENT
Getting and keeping competent employees are critical to the success of every
organization, whether the organization is just starting or has been in business for
years. Therefore, part of every manager’s job in the organizing function is human
resource management.
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Reason of its formulation: -
HRM is an important strategic tool. It can help establish an organization, s
sustainable competitive advantage. It has a significant impact on organizational
performance. For these reasons, this department is included in the organization.
Year of establishment: -
In 1994, when the company was incorporated this department was established
Department Hierarchy
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QUALITY CONTROL
The company maintains the quality at every step in production process of the
strip light. During this process the company makes different tests on the ballast at
each level of production.
Quality Policy: -
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STUCTURAL DIMENTIONS OF PEIL
Formalization
PEIL is an organization with not very high level of formalization. But there are
explicit job descriptions, numerous organizational rules, and clearly defined
procedures covering work processes, therefore job behaviors of employees are
structured at PEIL. And also the degree of formalization varies within this
organization.
Specialization
Work specialization is the degree to which activities in an organization are
divided into separate jobs. PEIL uses high work specialization to efficiently make
products. Managers at PEIL see work specialization as an important organizing
mechanism but not as a source of ever-increasing productivity.
Hierarchy of Authority
Paklite delegates authority to their managers. At the lower level the problems are
handled by the supervisor in production department, the supervisor has the
authority to take the decision for the betterment. But in the upper level of
management there is no delegation of authority.
Centralization
The management structure for operation possesses both characteristics of
centralization and decentralization. Strategic decisions are made by top
management and middle management tries to achieve targets set by the top
management. As a whole it is more centralized. Any worker, any manager can
share his problem with top-level management. There is no restriction about that.
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Professionalism
Company has a team of professionals, as the challenges of 21st century cannot
be met without professionalism. It is enjoying services of professionals in these
fields:
• Marketing
• Management
• Finance
• Production
• Quality Control (ISO 9001-2000)
• Research and Development
Personnel Ratio
Total number of employees of PEIL is as follow:
Technology
Every organization has at least one form of technology to convert its inputs into
outputs. Workers at PEIL work on a standardized assembly line.
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Because it is the age of mass production due to change automatic structure so
that in production department automatic press, injection moldings machines are
being used instead of a hand press and hand molding presses, similarly
automatic cranes for loading and unloading for raw material and automatic lifts
are being used to increase the efficiency and to reduce the wastage of time.
Paklite has a sound operation system in producing out put, total quality
management is deeply observed, implemented and control with the help of
computer based operational management to yields out quality products.
External Environment
Its environment can affect organizational structure. PEIL faces the following
external environment:
Technological Environment
Today, it is an era of technology. High and advanced technology improves the
production and helps to reduce the cost of production. Today every customer is
conscious about the quality of the product and wants greater satisfaction against
the product which they are offer in the market. So technology plays a vital role to
provide the better quality product to the customer at lower price and helps in to
grow the market share, which is the main objective of the organization
Economic Environment
Economic environment is very important for an organizational growth. If the
economic environment is instable then the local and foreign investor are shy of
investment in any type of the business. Govt. of Pakistan tries to boost up the
economic condition of the country through various steps; for example, they give
relaxation in income tax, they give subsidies to the investors in different field,
they provide security to investor that his organization is not transferred into public
property.
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Political Environment
Political environment also affects the business. There is greater tension between
our neighbor country and us. So every political party tries to improve the
economic condition of the business and pay much attention on that segment.
Foreign investment plays a vital role in the strength of the economy so the
political parties every time tries to stable the political condition of the country.
Culture
PEIL focus on individual development. It recognize the worth and value of
individuals and seeks to create cultures in which employees can continually grow
and learn. There is mutual trust, honesty and openness in PEIL’s culture.
Managers are not afraid to admit mistakes. PEIL communicate ethical
expectations to their employees, visibly reward ethical acts and punish unethical
ones. It controls organizational member interaction among each other, and
motivate the employees behavior towards organizational goals.
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DESIGN DIMENSTIONS OF PEIL
• Inventory Management
In the PAKLITE the following procedure uses to manage the inventory.
Ordering of Material
Receiving of Material
Recording of Material
Issuing of Material
Recording of Issue material
Accounting of raw materials
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• Ordering of Material
Storekeeper shall raise the demand on becoming an item on reorder level of
inventory. The purchaser shall place the order to the approved supplier by
M.D/Director. The Director shall bargain Price with the supplier, particularly of the
raw material. The purchaser shall also bargain the price of the stores to be
purchased by the final approval shall be got from the M.D/Director. Order may be
in writing/oral/telephonic. Supplies should possible be made from manufacturer
of quality goods.
• Receiving of Material
All the material purchased, at the time of delivery by supplier, or by the company
purchaser, shall be checked, counted at the gate by the gate clerk and he shall
issue inward gate pass in triplicate, to copies to supplier or carrier, who shall
present these two copies to store keeper along with the material. Storekeeper
shall check, count/weigh the material in accordance with the gate pass. He shall
get the material & sign the Gate pass in token of receipt of goods. Storekeeper
shall prepare daily goods received note (GRN) in duplicate from Gate passes of
materials received by him. Each entry of materials in GRN shall be valued from
the bills of the supplier or predetermined rate of material. One copy of the valued
GRN shall be submitted to accounts office along with the copy of gate passes
entered therein. All bills of the suppliers shall be certified by the storekeeper
through a stamp that good have been taken on stock vide GRN- NO, & Date.
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balance amount over balance quantity. The calculated rate shall be called the
issue rate of the items.
• Issuing of Material
Every department foreman shall prepare tore indent for material required to him
in triplicate. The store indent will be approved by any of the directors or his
authorized production in charge. Storekeeper will issue material against
approved indent. Foreman will sign the indent in token of receipt of the material.
The items included in the indent but not issued due to their non-availability in the
store, shall be market “N/Y”. First two copies of the indent shall be torn off from
the indent book by the storekeeper and third copy shall remain in the indent
book. The storekeeper after issue of material, shall evaluate the indent at issue
rate of each material item issued and will total the indent. One copy of the indent
shall be submitted to the account section daily.
• Recording of Issue
Storekeeper shall make posting of all entries of indent in stock register against
the account of each item, with quantity & value. At each issue, the item stock will
be balanced in quantity and value.
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Process Flow Chart Of Commercial Items
D. MATERIAL
RECEIVED
BY
INVENTORY.
TRANSFERRE
D TO PRESS
SHOP SEC 1
MATERIAL
SHARING, CUTTING, TRANSFERRE
BENDING & D TO
PUNCHING OF THE MOLDING SEC
SHEET TO MAKE IT
STRIPES AND
HOLDERS FRAMES
BALLAST
TRANSFERRE MOLDING OF
FROM
D TO POWDER A.B.S TO MAKE
BALLAST
COATING SEC ROD & STARTER
PAINT SECTION
HOLDERS
CHECKING OF TRANSFERRE
VOLTS & D TO
CURRENT OF PACKING DEP
THE BALLAST
ASSEMBLING OF HOLDERS,
BALLAST AND STARTERS
COVERED TO STRIP
PACKING PACKING OF
MATERIAL FROM PREPARED STRIP
INVENTORY LITE
TRANSFERRE
D TO
WAREHOUSE
DISPATCHED
TO CONSUMER
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Process Flowchart Of Ballast
MATERIAL
RECEIVED
BY
INVENTORY.
ISSUED TO
PRESS SHOP ENAMEL WIRE
SEC 1 TRANSFERRED
TO BALLAST
SECTION
MATERIAL
TRANSFERRED TO
BALLAST SHOP
CHECKING THE
CURRENT & RECYLE BALLAST
VOLTS OF THE INTO BALLAST
BALLAST SECTION
TRANFER TO THE
PACKERS DEP
TRANSFERRED
TO WAREHOUSE
DISPATCH TO CONSUMER
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REPORTING RELATIONSHIPS
Management Profile
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Responsibility Matrix
ISO 9001:2000 CE GM IM F.M S. Sup.
4 QUALITY SYSTEM
4.1 General Requirements P P S S S
4.2 General documentation S P S S S
requirements
5. MANAGEMENT RESPONSIBILITY
5.1 Management Commitment P P S S S
5.2 Customer Focus P P P S S
5.3 Quality Policy P P P P P
5.4 Planning P P S S S
5.5 Responsibility, Authority & P P S S S
Communication
5.6 Management Review P P P S S
6. RESOURCE MANAGEMENT
6.1 General (Provision of P P S S S
Resources)
6.2 Human Resources P P S S S
6.3 Infrastructure P P S S S
6.4 Work Environment P P S S S
7 PRODUCT REALIZATION
7.1 Planning of realization P P S S P
processes
7.2 Customer related P P P S S
processes
7.3 Design and/or P P S S S
Development
7.4 Purchasing P P S P S
7.5 Production & Service P P S S P
Provision
7.6 Control of measuring & S P S S S
monitoring devices
8. MONITORING & IMPROVEMENT
8.1 General (Planning) S P S S S
8.2 Measurement and S P S S S
monitoring
8.3 Control of non-conformity P P S S P
8.4 Analysis of data S P S S S
8.5 Improvement P P P P P
P Primary responsibility
S Secondary responsibility
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PRODUCTION DEPARTMENT
PLANNING
ORGANIZING
LEADING
• He motivates all involved parties in production and influence team work and
lead them to achieve desired production
• He leads all employees of production to avoid confliction in the work of
production
CONTROLLING
• He ensure whether desired units of production are achieved or not and if not
they will correct it according to desired performance
• He controls the work of employees by suggesting them to follow necessary
actions to correct the situation
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PACKING DEPARTMENT
PLANNING
ORGANIZING
LEADING
CONTROLLING
• He checks the desired packing have done or not and if not he will analyze the
deviations
• He will control waste material through process of recycling
• He controls by checking how many units are loaded to transport after packing
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FINANCE DEPARTMENT
PLANNING
ORGANIZING
LEADING
CONTROLLING
PLANNING
ORGANIZING
LEADING
CONTROLLING
SALES DEPARTMENT
PLANNING
• The sales manager plans how much sales volume he has to achieve
• He sets target of sales of diversified products
• He sets the profit margin
• He plans in which market segment profit margin can be increased
ORGANIZING
• He organizes the work what tasks are to be done to achieve desired sales
and desired profit and
• Who will supervise the work of sales and evaluate the profit margin
• He distributes the work among all employees of sales department
LEADING
• The sales manager lead all employees and coordinate their work
activities to achieve desired sales
• He will guide them in which market segments targeted profits can be
achieved
• He will guide them what tasks are to be performed to achieve desired volume
of sales
CONTROLLING
• He controls all activities and check whether desired sales are achieved
or not
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• He will check whether targeted profits are achieved or not and if not he will
analyze the deviations and then correct them
R&D DEPARTMENT
PLANNING
ORGANIZING
LEADING
• He leads all the employees of R&D to perform their work efficiently and
effectively
• He resolves all the conflicts of the employees of R&D department
• He leads them in which market segment there is more demand of their
product
CONTROLLING
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• He analyzes whether the product is developed after analyzing the demands of
the product in the market
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SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
IN SHORT,
“It is a simple and powerful way to analyze the current market situation.”
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SWOT ANALYSIS OF PAKLITE
ELECTRICAL INDUSTRY:
INTERNAL ANALYSIS
While doing the Internal Analysis of Paklite Electric Company we will check there,
Strengths
Weaknesses
EXTERNAL ANALYSIS
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STRENGTHS
They have well organized distribution channels in the whole country. Their
products are available from Karachi to Khyber. They have their agency holders in
almost all the cities of the world.
Their market force is well equipped with the modern facilities of communication.
Like Internet, mobile phones, fax etc. So they can communicate with each other
easily and also can find the information from the external sources.
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4. Imported Machinery
They have heavy imported machinery, which is very helpful for them for the
reduction of cost. They have imported Slitting Mach, a machine to cut coils and
also the machinery for Molding Department has been imported from the modern
countries.
Manufacturing of Dyes
They have a special department in which they produce the Dyes to manufacture
their product. So they are able to produce most of the dyes, which they are using
in the manufacturing of their different products under the same roof. This is very
fruitful in order to enhance the self-sufficiency of the organization.
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6. Approvals and Certificates
The products of Paklite are only one in their field, which is approved by PSI.
Their Ballasts are also tested and certified by PCSIR (Pakistan Council of
Scientific and Industrial Research)
They have loyalty for their customers and vendors. They are customer oriented,
they believe on the strategy of customer pull. They make those products, which
are liked and demanded by them.
They have unipolicy for price in the whole country. Their products will be
available in the whole market at the same price no matter from where they are
being purchased.
WEAKNESSES
Paklite Electric Company like all other organizations also has some weak points.
The detail description of the weaknesses of the Paklite is as under:
1) Lack of advertisement
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2) No Brand Power
One of the main weaknesses of the Paklite is that they have no Brand Power.
People are less aware of their brand name. The brand power plays a very
important role for any organization. A firm with strong brand name finds it very
easy to attract the customers in the market.
3) No Exports
Another major weakness of the Paklite is that they have no exports. They have
products of International Quality, which can be exported to other countries in
order to, earn foreign exchange.
OPPORTUNITIES
Paklite Electric Company has following opportunities in the external and internal
environment.
1. Opportunity of Globalization
Paklite has the opportunity to go to the globe. They have the global market to
expand their business. They can do so with the help of export in the international
market. In this way, not only they can earn profit but also the foreign exchange
for the country.
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Thus it is an opportunity for them to come forward and capture the market with
their better planning and strategies.
Paklite has the opportunity to bring variation in the existing products and also for
the manufacturing of new products. They can also adopt atomization, which will
be helpful in reducing the cost of production.
THREATS
Followings are the important threats prevailing in the environment for Paklite
Electric Company.
The main threat for Paklite is the increasing price of inputs that includes Copper
and Steel. Increase in the prices of Copper and steel has resulted in the closing
of a lot of firms in Pakistan in the last few years. So it is a great threat for Paklite.
2. Low profitability
The profits of Paklite Electric Company are decreasing for the last few years,
which is an alarming situation for the company. The profit is the primary objective
for every organization and also important for the survival and growth. So it is a
big threat for Paklite.
The brand power of their main competitor i.e. Philips is a big threat for Paklite.
The awareness of the people about the products of Philips is affecting their
business to a great extent.
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MOTIVATION
Motivation process
Unsatisfied need => Tension => Drives => Search Behavior => Satisfied
needs => Reduction of tension => new unsatisfied needs
1. Physiological needs:
Hunger, thirst, shelter, and other bodily needs
2. Safety needs:
Security and protection from physical and emotional harm
3. Social needs:
Affection, belongingness, love, acceptance, and friendship.
4. Esteem needs:
Internal esteem (self-respect, autonomy, achievement), and external
esteem (status, recognition, attention, power, and face)
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5. Needs for self-actualization:
The drive to best realize one's potential, including potential in personal
growth, achievements and self-fulfillment.
Low-order needs
Physiological and safety needs, they are satisfied externally (payment, unions)
High-order needs
Social, esteem, and self-actualization needs, they are satisfied internally.
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RECOMMENDATIONS
1. Advertisement
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product without its advertisement. The advertisement strategy of Paklite is
not satisfactory. So, if they want to increase their sale and profits they
must do better advertisement of their products. Both Print Media and
Electronic Media can be important in this regard.
4. Aggressive Policy
5. Diversification
Paklite is dealing in the same line of production from the last few years.
The diversification and innovations in their products are not up to the
mark. Although they have strong line of production but Diversification has
got great importance now days. So, Paklite should emphasis on the
diversified and innovative products.
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6. Increase in Brand Power
7. Atomization
9. Sale of Dyes:
Paklite has capacity to produce the dyes, which is being used by them in
the manufacturing of their products. But they are not selling their dyes.
There are some small firms, which are not able to produce dyes and they,
purchase. So, Paklite can also sell their dyes, which will be fruitful for
them.
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In Paklite management functions are not properly applied because they are
not following each step of management functions. So, we recommend
following management functions properly.
11. Globalization
They should set business unit around the globe for increasing their market
growth and future profits.
BIBILOGRAPHY
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Internet:
www.paklite.com
www.alibaba.com
www.powersourcing.com
www.aseansources.com
www.gujranwalacity.com
Books:
Business Management
By Stephen P. Robbins
Organizational Behavior
By Fred Loothen
Industrial Management
By Henery D. Hodges
Interviews:
Mr.Mushtaq
G.M of Paklite
Mr.Saleem
Production Manager
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A
Activities:
The time or resources needed to progress from one event to another in a PERT
Network.
Authority:
The rights inherent in a managerial position to tell people what to do and what to
expect them to do it.
Business plan:
Behavior:
Budget:
Communication:
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The transfer and understanding of meaning, customer service, functions of
Internet gripe sites, managing, methods, and comparison of organizational,
political correctness.
Communication networks:
Conceptual skill:
The ability to think and to conceptualize about abstract and complex situations.
Control:
The process of monitoring the activities to ensure that they are being
accomplished as planned and of correcting any significant deviations.
Controlling:
Creativity:
Data:
Decision:
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E
Effectiveness:
Expert power:
Exports:
To sale the products outside the country which are manufactured inside the
country
External environment:
Managers at the lowest level of the organization who manage the work of no
managerial employees who are directly involved with the production or creation
of the organization’s products.
Focus strategy:
Finance:
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G
Geographical departmentalization:
Growth strategy:
Goals:
Process activities necessary for staffing the organization and sustaining high
employee performance.
The process by which managers ensure that they have the right number and
kinds of people in the right times, who are capable of effectively and efficiently
performing assigned talks.
Human skills:
The ability to work well with other people individually and in a group.
Imports:
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To purchase the goods from outside the country.
Innovation:
The process of taking a creative idea and turning it into a useful product service,
or method of operation.
Knowledge management:
Labor union:
Leader:
One who can influence others and who has managerial authority.
Leading:
Management:
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Coordinating work activities so these are completed efficiently and effectively
with and through other people.
Manager:
Someone who works with and through other people by coordinating their work
activities in order to accomplish organizational goals.
Manufacturing organization:
Middle managers:
Manager between the first-line level and top level of the organization who
manage the work of first-line managers.
Mission:
Multinational organization:
Need:
Non-managerial employees:
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The employees who do not participate in the management activities like clerks,
peons, sweepers etc.
Opportunities:
Organization:
Organizing:
Perception:
Performance:
Performing:
The fourth stage of group development when the group is fully functional.
Planning:
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A management function that involves the process of defining the organizational
goals establishing an overall strategy for achieving those goals.
Project:
A one-time-only set of activities that have a definite beginning and ending point in
time.
Quality:
Resources:
Responsibility:
Risk:
A situation where the decision maker is able to estimate the likelihood of certain
outcomes.
Roles:
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S
Small business:
A business that is independently owned operated and financed; has fewer than
100 employees; doesn’t necessarily engage in any new or innovative practice;
and has relatively little impact on its industry.
Strengths:
Any activities that organization does well or any unique resources that it has.
SWOT analysis:
Technical skill:
Threats:
Top managers:
Managers at or near the top level of the organization who are responsible of
making organization-wide decisions and establishing the goals and plans that
affect the entire organization.
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U
Uncertainty:
Values:
Weakness:
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