MS 93

No.
of Printed Pages : 5
MS-93
MANAGEMENT PROGRAMME
Term-End Examination
June, 2013
MS-93 : MANAGEMENT OF NEW
AND SMALL ENTERPRISES
Maximum Marks : 100
(Weightage 70%)
Time : 3 hours
Note : (i) Attempt any three questions from Section-A. carrying

20 marks each.
(ii) Section - B is compulsory and carries 40 marks.
SECTION-A
1.
Briefly explain the meaning of Entrepreneurial

competencies.Discuss the stages in which it is
developed?
2.
What are the factors which influence the decision

for selection of site for a Small Scale Enterprizes
(SSE). State the locational problems confronted
in the selection of plant site with respect to single
as well as multi-facility location.
3.
Discuss the common errors committed in the

formulation of a Business plan.
MS-93
P.T.O.
4.
What are the functions carried out in work

services
and how are these managed ?
Illustrate.
5.
Write short notes on any four of the following:

(a)
Total Performance Index.
(b)
Inventory control
(c)
Firm Flexibility
(d)
Professionalisation in family Business.
(e)
Market Demand Analysis.
MS-93
SECTION-B
6.
Read carefully the case given below and answer

the questions given at the end of the case :
IT'S ALL ABOUT MONEY
Nirmal Jain came from a family of commodity
traders.Over the years,they had made and lost
large sums of money.After completing his
postgraduation from TIM Ahmedabad,he decided
to start his own venture rather than take up a job
in the corporate world.Starting Probity
Research,an equity research firm,really paid
off.The nineties was the time the Indian masses
had discovered the stock exchange as an
investment vehicle and they needed all the advice
they could get to understand this uncertain
environment.By 1999,Probity Research had a
turnover of almost one crore and things were
looking good,But Nirmal was not happy; he
wanted to try for something much bigger.
It was around that time that the Internet
too was having an impact on business and society
in India.Anybody who knew a little about it was
getting into some business based on the Net in
the fear of missing out on something big.Nirmal
too was excited about this new medium of
communicating and doing business.He took a big
risk and put all his content online by launching
Indiainfoline.com.This put an end to the way he
MS-93
was conducting his business and opened up

entirely new possibilities.Not everyone was
convinced that he was on the right track.Many
members of his top management at Probity
Research left him and his family was apprehensive
that he had prematurely ended a good business.
Initially things seem to have worked out for
the better. Even though he had not started making
profits, Indiainfoline was making a name for itself
and was able to gain very high visibility in the
right circles. He was attracting interest from
banks and venture capitalist alike. Indiainfoline
became the first company to offer e-broking in
India and Nirmal was even contemplating starting
a TV channel.
With the dot-com bust, everything seemed
to come apart. Good employees left the firm,
financer pulled out and revenues plummeted .The
stock market plummeted and that affected his
basic business premise.
As a reaction to the macro-economic
changes, he scaled down operations, got rid of all
frills and concentrated on e-broking and financial
services. He persevered with his new business
model through some harrowing times and finally
things started looking up in 2003. Currently,
Indiainfoline has revenues of over Z 300 crore and
annual profit of over Z 60 crore. Nirmal Jain's stake
in Indiainfoline to be worth over Z 300 crore.
MS-93
P.T.O.
Questions :
(a) Do you think Nirmal Jain took a gamble by
starting Indiainfoline?
(b) What are the external factors at work which
prompted Nirmal Jain to take the plunge?
7.
To facilitate small scale sector government has

stipulated that investors bringing FDI in single
brand retailing should source 30% of there
products from small scale sector.
Discuss the advantages and disadvantages of this
measure for Small and Medium Enterprizes
(SMES).
MS-93

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No.

Note : (i) Attempt any three questions from Section-A. carrying

Briefly explain the meaning of Entrepreneurial

What are the factors which influence the decision

Discuss the common errors committed in the

What are the functions carried out in work

and how are these managed ?

Write short notes on any four of the following:

Total Performance Index.

Professionalisation in family Business.

Market Demand Analysis.

Read carefully the case given below and answer

was conducting his business and opened up

To facilitate small scale sector government has

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