HEC Paris Executive MBA 2014
HEC Paris Executive MBA 2014
HEC Paris Executive MBA 2014
MBA
WHATS NEW
WELCOME
WELCOME
UNIQUE PROGRAM
a world-class
degree
one Unique program
MAJORS
OBJECTIVES
OBJECTIVES
A SOUND investment
The HEC Paris Executive MBA offers you the opportunity to successfully:
adapt your skills to a changing environment by developing and implementing innovative leadership models,
identify critical growth factors and develop the global vision that
leaders need to drive corporate success,
deepen your understanding of the intern ational business landscape and
immerse yourself in the most dynamic business regions of the world,
develop appropriate and innovative solutions and implement them in
your organizations,
acquire the latest in management theory and techniques from some of the
finest minds in the academic world,
boost your career and become a key actor in your companys strategic
decision-making and change management processes,
enhance your personal and professional network.
PARTICIPANT PROFILES
OVER
39 15 40
AVERAGE
PROFESSIONAL
AVERAGE AGE
EXPERIENCE
NATIONALITIES
OUR PARTICIPANTS
Bringing Diverse profiles together
The outstanding women and men who participate in the HEC Paris
Executive MBA come from all over the world and represent awide range
of industries and sectors.
We ensure that the valuable professional and personal experiences of the
men and women who follow the program enrich the learning experience for
all participants and continually nourish the curriculum.
The combination of high-caliber participants and innovative learning
methods enable you to learn, not just from world-renowned researchers and
guest speakers, but also to share knowledge and leadership approaches
with peers from truly diverse geographical, educational and professional
backgrounds.
DERPARTMENT
33% GENERAL MANAGEMENT
20% MARKETING SALES
14% FINANCE
8% RESEARCH DEVELOPMENT
8% OPERATIONS
6% OTHER
4% INFORMATION SYSTEMS
3% LEGAL
2% COMMUNICATION
2% HUMAN RESOURCES
COMPANY SIZE
50% > 2 000
19% > 51-500
14% > 1-50
NEW APPROACH
Innovative
learning
Methods
A hands-on approach
torealworld training
Before attending the HEC EMBA, I worked as Project Director for Louis Vuitton
Eyewear. I knew I wanted to go in a new direction, but I didnt know where or how. The HEC EMBA Luxury Major seemed to be perfect for giving me the direction
I needed. I learned everything I wanted to know!
The program confirmed my desire to start my own business. It
gave me the tools I needed to create a memorable experience
for my customers and to improve my management skills.
Sandrine Pereira,
CEO and Founder of The House of Eyewear
INTERNATIONAL PROGRAM
AN
INTERNATIONAL
PROGRAM
Designed to train global leaders
INTERNATIONAL PROGRAM
Marketing
Financial Accounting
Corporate Finance
Managerial Economics
Operations Management
Information Systems
Business Strategy
Corporate Strategy
Strategy Implementation
Business Performance Management
Strategic HR Management
Fundamentals of Leadership
Leadership in Context
Business Environment
Business Simulation
The China module of the entrepreneurship & innovation major is taught in English with simultaneous
translation into Mandarin. The other 7 majors are run
exclusively in English.
10
PRESTIGIOUS PARTNERSHIPS
PRESTIGIOUS
Partnerships
Living globalization
MOBILITY
St. PETERSBURG
MONTREAL
PARIS
BOSTON
TOULOUSE
MILAN
BEIJING
SHANGHAI
PHOENIX
HANGZHOU
SAN FRANCISCO
DOHA
BANGALORE
SAO PAULO
CAPE TOWN
INTERNATIONAL MOBILITY
International
Accreditations
11
12
MAJORS
eight Majors
MAJORS
Montreal
(Concordia University)
Paris/Toulouse
KEY BENEFITS
Develop the global vision needed to be a driving force
in the world of Aerospace & Aviation.
Understand the dynamics and complexity of these
markets.
Acquire invaluable insights into the evolution of the
industrys business models on a global level.
PROGRAM
Module 1
Mastering the Economics of the Industry and Risk
Management (Montreal, Canada)
Module 2
Corporate Strategies for Growth (Toulouse and Paris,
France)
RESEARCH PROJECT
13
MAJORS
Phoenix
14
Paris
KEY BENEFITS
Gain a comprehensive understanding of the economics of both customer and employee loyalty.
Develop strategies to build customer loyalty in
service settings.
Apply best practice in a service context to the interrelated disciplines of strategy, operations, marketing
and human resource management.
Discover
some of the creative and innovative
approaches used by leading companies to add value to
the services they provide.
PROGRAM
Module 1
(Phoenix, Arizona- USA)
Module 2
(Paris, France)
Digital Transformation
of Businesses
MAJORS
Paris
KEY BENEFITS
Enhance your ability to identify opportunities, position
business units and assess the competition.
Build strategic tools to forecast digital business
models and optimize positioning, pricing and
distribution strategies.
Develop essential managerial skills to understand
and respond to market needs more effectively.
PROGRAM
Module 1
Location to be confirmed
Module 2
(Paris, France)
15
16
MAJORS
Paris
Doha
ENERGY
This Major is aimed at executives and senior managers working or planning to work
in industries and services where energy production and consumption can have
significant consequences on the corporate bottom line. It addresses the need for
leaders to develop a comprehensive and strategic view of energy issues, including
climate impact on the global economy.
KEY BENEFITS
Develop a comprehensive and strategic view of
energy issues, including climate impact on the global
economy.
Acquire an in-depth understanding of the energy
business environment and market drivers.
Heighten your awareness of energy technologies and
their potential impact on business models.
Develop and implement strategies that address
issues associated with energy prices, volatility and
hedging, as well as energy-sensitive investment and
financing requirements.
Share experience and network with other HEC Paris
Executive MBA participants and business executives
from the energy sector.
ENERGY
PROGRAM
Module 1
From Primary Energy Resources to End Markets
(Doha, Qatar)
Module 2
Power Markets and Carbon Constraint: Whats in it
for the End Users? (Paris, France)
MAJORS
Paris
KEY BENEFITS
Discover the key success factors of entrepreneurship.
Develop an entrepreneurial spirit and overcome the
fear of failure.
Assess the robustness of your project and the potential of a new business venture.
Identify and seize opportunities to raise funds.
Design a winning Business Plan.
Move your project forward to the next stage.
PROGRAM
Module 1
Paris, France
Module 2
Location to be confirmed
17
18
MAJORS
Boston
Paris
(Babson College)
Hangzhou/Shanghai
(Zhejiang University)
ENTREPRENEURSHIP
& INNOVATION
KEY BENEFITS
Develop entrepreneurial energy and a culture of
innovation in your company.
Learn how to collaborate effectively with other
players and specialists both inside and outside of your
organization, and gain their support.
Identify opportunities, build business plans and
create value.
PROGRAM
There are two options for this two-week program.
Option A Paris, France (May) and Boston,
USA (October).
Option B Paris, France (May) and Shanghai,
China (October).
RESEARCH PROJECT
MAJORS
Paris
Milan
(Bocconi University)
LUXURY
This Major is aimed at executives and senior managers who already manage
luxury brands and companies or will do so in the near future. A combination of
world-class faculty, cutting-edge research in the field and the significant number
of CEOs from luxury organizations among its alumni, means that HEC Paris is
uniquely positioned to provide an exclusive program in this sector.
KEY BENEFITS
Develop the necessary skills and know-how to
manage luxury brands and companies.
Delve deeply into the culture of luxury in order
to grasp the essence of its management.
Take the right and relevant strategic decisions
concerning the marketing of luxury brands worldwide.
PROGRAM
LUXURY
RESEARCH PROJECT
19
20
MAJORS
Bangalore
Cape Town
REINVENTING BUSINESS
FOR EMERGING MARKETS
KEY BENEFITS
Understand the complexities of dealing with low
income communities.
Discover and analyze new business models that can
create financial, social and environmental value.
Foster a culture of creativity, strategic innovation and
leadership by applying sustainable innovation learning
in all organizations.
PROGRAM
Module 1
(Cape Town, South Africa)
Module 2
(Bangalore, India)
FACULTY
HEC PARIs
faculty
Lecturers
Affiliate professors
700
115
94
40
Academic excellence
The Executive MBA is backed by a dedicated
Academic Board that guarantees the program's
overall academic rigor and excellence. It is headed
by the Executive MBA Academic Director, Professor
Frdric Dalsace, who supervises and coordinates a
team of experienced Academic Coordinators who
are present throughout.
In addition to the Academic Coordinators, each
Core Course has its own Course Leader whose
main responsibility is to ensure the academic
relevance, quality and coherence of course content.
21
22
ADMISSIONS
GetTING started
1
2
Admissions
PRELIMINARY INTERVIEW
Personal essays
Two references forms
CV
Your companys organizational chart
Diplomas
English Language Exam (TOEIC, TOEFL or
IELTS)
SELECTION CRITERIA
A rich professional experience (minimum 8 years /average 15 years)
A track record of influencing your companys strategic decisions
Your involvement in international projects
The ambition to have greater managerial and decision-making responsibilities
The coherence of your professional and personal goals with the program
SELECTION PROCESS
COMMUNITY
HEC EXECUTIVE
COMMUNITY
23
EXECUTIVE EDUCATION
HEC PARIS EXECUTIVE MBA
6-14, avenue de la Porte de Champerret
75838 paris cedex 117 france
+33 (0)1 55 65 59 77
[email protected]
www.exed.hec.edu/executive-mbas
CONTACT CHINA
+86 (10)5979 7048
+86 (21)5465 7011
[email protected]
CONTACT QATAR
+974 4454 0161
[email protected]
Design: HEC Paris Executive Education / photos: J-M. BIAIS, V. Tessier, Unique Agency, Shutterstock.