Focused audio technology allows sound to be directed to a single individual while others nearby do not hear it. Two main companies, ATC and Holosonic Research Labs, have developed competing focused audio devices, HSS and the Audio Spotlight, respectively. HSS uses ultrasonic sound waves that can maintain a narrow beam and are converted to audible sound upon striking an object like a person's ear. Potential applications of focused audio include using it for safety purposes like lifeguards warning swimmers, for military purposes like disorienting enemies, and for entertainment like each family member enjoying private audio in a car.
Focused audio technology allows sound to be directed to a single individual while others nearby do not hear it. Two main companies, ATC and Holosonic Research Labs, have developed competing focused audio devices, HSS and the Audio Spotlight, respectively. HSS uses ultrasonic sound waves that can maintain a narrow beam and are converted to audible sound upon striking an object like a person's ear. Potential applications of focused audio include using it for safety purposes like lifeguards warning swimmers, for military purposes like disorienting enemies, and for entertainment like each family member enjoying private audio in a car.
Focused audio technology allows sound to be directed to a single individual while others nearby do not hear it. Two main companies, ATC and Holosonic Research Labs, have developed competing focused audio devices, HSS and the Audio Spotlight, respectively. HSS uses ultrasonic sound waves that can maintain a narrow beam and are converted to audible sound upon striking an object like a person's ear. Potential applications of focused audio include using it for safety purposes like lifeguards warning swimmers, for military purposes like disorienting enemies, and for entertainment like each family member enjoying private audio in a car.
Focused audio technology allows sound to be directed to a single individual while others nearby do not hear it. Two main companies, ATC and Holosonic Research Labs, have developed competing focused audio devices, HSS and the Audio Spotlight, respectively. HSS uses ultrasonic sound waves that can maintain a narrow beam and are converted to audible sound upon striking an object like a person's ear. Potential applications of focused audio include using it for safety purposes like lifeguards warning swimmers, for military purposes like disorienting enemies, and for entertainment like each family member enjoying private audio in a car.
beginning to see products enter the con- sumer, industrial, and military arenas. Two companies have developed com- peting focused audio products. The bet- ter-known product is HSS (HyperSonic Sound) from ATC (American Technology Corporation; www.atcsd.com) and the mind of Elwood Woody Norris (see our interview with Woody in last months issue of CPU on page 103). Converse- ly, Holosonic Research Labs (www.holo son ics.com) has created a product called the Audio Spotlight sound system. Both technologies give companies the ability to focus sound at one individual while near- by people hear nothing. HSS Norris has had a hand in inventing many devices, including playing a major role in development of the technology behind sonograms in the 1960s. He recently invented a personalized helicopter that Norris says could eventually become as commonplace as ATVs. In April, Norris won a $500,000 Lemelson-MIT Prize for har d hat ar ea | whi t e paper I mproved focus is almost always a good thing. For one, when you give a project complete mental focus, it usually means more success. When your cameras focus is working well, it gives you top-of-the-line photos. Additionally, the harnessing of focused light, laser light, has led to the cre- ation of several incredible technologies. Focused Audio So what about focused audio? Re- searchers have been working on such a technology for several years now, and were Basics Of HSS To visualize how sound emits from a tradi- tional speaker, think about how ripples radi- ate from a pebble tossed into a puddle. Just as with the pebble, the sound waves move in every direction away from the traditional speaker. With focused audio, such as HSS (HyperSoni c Sound), though, the sound waves move in a specific direction on a nar- row beam. Consequently, this lets the per- son holding an HSS device aim the beam at a person or object, making it appear as though the sound is originating from the place where the beam strikes first, whether its a wall or a humans ear. Because the wavelengths of the ultrasonic sound waves are very small, they can hold their narrow beam until they strike an object (in this case, a persons ear). They then de- grade, letting the person in the path of the beam hear the sound. Sources: American Technology Corporation, USA Today You can send focused audio by connecting a common audio device to an HSS device. Because this woman is in the path of the HSS beam, she can hear the sound as clearly as if she were wearing headphones. As soon as she steps a few feet away from the beams focus, though, she can no longer hear the beams sound because the ultrasonic sounds are no longer striking her ear. HSS uses a transducer instead of speaker cones. The device is about the size and thickness of a large dinner plate. The transducer for HSS is a 28-micron piezo- electric PVDF (polyvinylidene fluoride) film. PVDF film is a specially treated plas- tic film that produces sound vibration when exposed to an electrical field. This sound vibration, also called a flutter, creates the ultrasonic sound waves. his inventions, including HSS, which is highly regarded in the scientific communi- ty. Popular Science even awarded HSS its grand prize for inventions in 2002. Ultimately, Norris was able to succeed with focused audio where others had failed. The idea for focused audio has been around for decades, but other inventors were unable to create a device that could be cost effective and practical to use. Holosonic Research Joseph Pompei started working in the audio industry for Bose when he was 16 years old. He created the Audio Spot- light while working at the MIT Media Lab. Pompei later founded Holosonic to commercialize the idea. Both Pompei and Norris have filed dozens of patents on their ideas. Both technologies are built on the same basic har d hat ar ea | whi t e paper Make Focused Audio Waves Work Focused audio devices, such as HSS, generate sound waves in a nar- row beam, much like laser light. The wavelengths from ultrasonic sound are usually only a few millimeters, which lets them travel in a narrow, focused beam. Inventor Woody Norris says he began considering the idea behind HSS in the mid-1970s after studying the way color TV works by blending red, green, and blue light to create the TV picture. He thought that by blending two types of sound waves, he would be able to create other kinds of sound. Knowing that ultrasonic sound waves can travel over longer distances than sound waves at lower pitches, Norris figured out a way to have two different ultrasonic waves carry information about a sound. As the waves strike a solid object, such as a persons ear, they distort by slowing and crashing into each other. This collision causes them to re-create the original sound in the air around the object. Thats why you dont hear anything when you step out of the beam of focused audio; without anything to crash into, the ultrasonic waves continue traveling without any degradation. Thats also why sound waves from HSS technology could appear as if theyre coming from what- ever they hit first, rather than the HSS speaker. Aim the HSS speaker at a wall, and the sound will seem to come from the wall. When two sound waves are created simultaneously, they combine to create two new fre- quencies: One thats a difference between the frequencies of the original waves, and one thats a combination of the frequencies. Hermann von Helmholtz, a German physicist, discovered this phenome- non 150 years ago, which occurs because air is nonlinear (as shown in the lower-right chart). By carefully measuring the frequencies generated when playing two notes loudly on a pipe organ, he discovered that four tones actually occurred. When using ultrasonic waves, the combined frequency is beyond the capacity of human hearing. But the frequency thats the difference between the two is within the human hearing range. For example, to create middle C (which has a frequency of 263Hz), youd send two ultrasonic waves with frequencies of 200,000Hz and 200,263Hz. The combined frequency would be 400,263Hz, well beyond human hearing capabilities. But the difference in frequency would be 263Hz. Obviously, implementing the HSS technology is far more complex than this exam- ple shows, but it provides a basic idea of how HSS works. (An example of HSS tones is shown in the lower-right chart.) In this example all four tones are within the human hearing range, all of which occur at different strengths. (Stronger tones are represented by longer vertical lines.) In this example only one of the four tones is within the human hearing range. Sources: ATC, WoodyNorris.com Hypersonic speaker Piezoelectric crystals joined to an acoustical interface principle, though, using ultrasonic waves to deliver sounds inside the range of human hearing. Although development of and research on focused audio contin- ues (some problems with the technology include re-creating bass tones and pre- venting the waves from occasionally bouncing off unintended objects), some products are becoming more mainstream. Use Focused Audio The list of potential applications for focused audio is impressive, ranging from convenience to safety-related to advertis- ing-related. Here are a few: Safety. A lifeguard could use focused audio where audio from a megaphone couldnt reach to warn a swimmer who is too far from shore. The focused audio would carry farther than audio from the lifeguards voice or from a megaphone. A police officer could direct commands to individual people, rather than to all bystanders, to disperse a crowd or to move pedestrians more smoothly. Researchers could focus the noise from a crosswalk signal that helps a blind per- son know when to cross the street, letting the blind person know when he or she has strayed out of the crosswalk boundaries. Military. The U.S. military is experi- menting with using focused audio to disorient and disable enemies. (ATCs product is called HIDA [High Intensity Directed Acoustic].) A powerful blast of audio waves could disorient an individual, causing him to fall to the ground and be rendered helpless, while leaving by- standers unharmed. Individuals whove experienced a version of HIDA designed for the military say, even at low levels, the audio waves are extremely powerful and disarming, causing a variety of temporary health problems including painful, immo- bilizing headaches. Because HIDA works on the bones in your inner ear, the device would incapacitate even deaf people. On a busy, noisy deck of an aircraft carrier, personnel often cant hear instruc- tions or warnings from fellow soldiers. Focused audio could come through loud and clear to help prevent accidents. When storming an enemy stronghold, soldiers could fool the enemy into think- ing an attack was coming from one direc- tion by bouncing focused audio off an object. The soldiers then could attack from the other direction and catch the enemy by surprise. Entertainment. A family riding in a car could enjoy individual musical choices without headphones. Focused audio would give each person his or her music choice, and no one could hear the other persons music. Museum patrons looking for an audio description of a particular exhibit could stand in one spot near the exhibit and receive the information via focused audio. Other patrons who didnt want to hear the audio stream could stand a couple of feet away, but still in front of the exhibit, and not hear any of the audio description. For gaming, the possibilities are almost endless. Focused audio could give games har d hat ar ea | whi t e paper How Traditional Speakers Work Source: HowStuffWorks.com A basic speaker translates the electrical signals that a CD or other audio source creates into physical vibrations that become sound waves. A speaker rapidly vibrates its diaphragm (or cone) to create the sound waves. A speaker uses many parts to vibrate the diaphragm. Spider. A flexible ring that attaches the voice coil to the basket, which lets the coil move back and forth. Voice coil. A coil of wire that acts as an electromagnet. The voice coil, in conjunction with the magnet, creates the vibrations by constantly reversing the polar orientation of the electromagnet. The voice coil is alternately attracted to and repelled from the magnet, causing it to move back and forth rapidly. The voice coil is connected to the di- aphragm, and the coils movements shift the diaphragm. Basket. The metal frame of the speaker. Suspension. A flexible rim connected to the cone that lets the cone move. The suspension also is attached to the basket. Focused audio devices generate . . . amazing realism. First-person shooters could hear sounds occurring around them in the proper position that corre- lates to the game without the hassle of a multispeaker setup. In multiplayer games, each player could hear game sounds or tips personalized to his situation in the game without any other player hearing. At a sporting event, a coach could give directions from the sidelines to individual players without the need for in-helmet speakers and without the opponent hearing. Also, a fan could heckle an opposing player and ensure that only the player hears him. Television viewers could hear a pro- gram without bothering anyone else in the room, such as a sleeping spouse. Advertising. As a customer pauses to consider a product display in a store, a focused audio speaker would give the cus- tomer information about the product without disturbing any other shoppers. In noisy atmospheres, such as a busy city street, a pedestrian walking past a restaurant could clearly hear the daily spe- cials with the focused audio dominating the stray noise. At a trade show, focused audio could draw people into the trade show booth by overcoming the stray noise in the building and giving passersby the type of informa- tion theyre seeking. Did You Hear That? As with almost any technology, in the wrong hands HSS and focused audio could be dangerous. Beyond the military applications we already described, there are potential problems for everyday life. Those whove witnessed a first-hand demonstration of HSS say it seems as though the sound is coming from inside their heads, even though they know the device generating the sound is 100 yards or more away. Sound creepy? Yeah, its a little creepy, especially if you didn t know the location of the device generat- ing the sound. If an advertiser, or some- one else, could speak to you from a city bl ock or more away, that coul d be unnerving, especially if you didnt know who was speaki ng to you and why. Without regulations, advertisers might have the ability to bombard you with audio ads anytime, anywhere, and from any direction. If focused audio technology finds its way into the everyday fabric of life, though, it definitely could change the ramifications of the phrase, Im hearing voices inside my head. Such voices may no longer mean you need psychiatric help; instead, they could mean Heinz is asking you directly to pick up a bottle of its new low-carb ketchup, instead of just looking at the display in the store. by Kyle Schurman har d hat ar ea | whi t e paper Other Focused Audio Solutions Sources: Dakota Audio, Brown Innovations Solutions from American Technology Corporation and Holosonic Re- search arent the only ideas for delivering focused audio. Dakota Audio. Dakota Audios (www.dakotaaudio.com) product, called Focused Sound (left), sends multiple sound waves from multiple speakers to a focused point. If the listener is standing at the point where the speakers are aimed, she will hear a resulting sound that combines all the sound waves. Those people standing away from the focused point will hear a far-lower sound level. To create this focal point using the speakers alone, the speakers would need to be arranged perfectly, each one equidistant from the desired point. Focused Sound lets you place the speakers in any arrangement thats convenient; the product creates delays in the sound waves from certain speakers, letting all of the sound waves converge at the proper time. By further controlling the delays, Focused Sound can change the focal point or make it larger or smaller. Brown Innovations. Brown Innovations (www.browninnovations .com) makes use of sound domes and a product called Localizer (right) to create focused audio. When the listener is under the dome, she hears the full audio effect. When she steps outside the dome, though, Brown says the audio level drops by 80%. The domes natural spherical surface reflection allows Browns technicians to pinpoint the sound to the user located directly under the dome. Brown says the sound seems as if its coming from headphones. . . . sound waves in a narrow beam.