In German, Volks pronounced as (folks), means people and Wagen means Car.

Hence:

Volkswagen means "people's car" in German, in which it is pronounced [flksvan].

marketing
The Sales and Marketing division markets Volkswagen products worldwide. Product Marketing At the beginning of the product development phase, Product Marketing conducts analyses on the various market and customer requirements. In cooperation with Development and other specialist departments, it accompanies new products during the entire development process. Based on the market research results, product characteristics are defined, equipment and price components are established and continuously developed and finalised throughout the development process until the market launch. Marketing Communications The Marketing Communications department devises international advertising campaigns, integrating all media channels, for example print, TV, internet and mobile devices. Brand Management and the Exhibitions and Events department guarantee that the brand makes a powerful impact.

Enlarge Sales Organisation Our vehicles are sold worldwide from Wolfsburg by way of a multi-stage sales system extending from the manufacturer to the importer and through to the dealer via the sales regions of Germany, Europe, America, CIS/Middle East/Africa and Asia-Pacific. Each area analyses the regional market requirements and adapts the products and prices to the specific country accordingly. After Sales After Sales is responsible for helping dealers in matters regarding service, which means ensuring high quality for advice and repairs. Sales Genuine Parts guarantees the worldwide supply of genuine parts in conjunction with importers. Mehr Informationen

Volkswagen dealer job portal

Prod

The Volkswagen Group's product range worldwide comprises more than 190 vehicle projects, with nine brands in more than 150 countries. The "Products" Group division is responsible, across all brands and business areas, for efficient and effective product development and implementation for the Volkswagen Group and the Volkswagen brand. We devise the product strategy, control vehicle projects for the "small", "compact" and "mid/full-size" model lines and develop standards for planning and controlling the product process. Our tasks - as exciting as they are diverse The world markets in which Volkswagen successfully operates place very different demands on our products. Our customers in Europe, for example, have different requirements from those in India, and our customers in America differ from those in China in terms of what they want in a car. Our task is therefore to ensure that the right products are available in the respective market. For this reason, we use a modular system in vehicle development. This not only allows us to reduce direct costs and investment but also, for example, to shorten the development times for new vehicles.

Enlarge The Alternative Mobility department develops concepts as a basis for future, strategic product decisions. To do so, we evaluate new technologies, trends in research and, last but not least, our competitors. And the results are impressive, as demonstrated by our electric vehicle, the E-Up. The Product Collaborations department coordinates cooperation with partner companies. The Product Lines are organised according to the international vehicle segments "small", "compact" and "mid/full-size". Here we take corporate responsibility for the individual vehicle projects and the platforms concerned. In Product Planning, we devise plans for specific individual projects based on the product range. Part of our work entails determining the time and scope of individual projects as well as the requirements of the various markets. Using this information we define the vehicle's characteristics and examine the fundamental feasibility of the project. Product Control/Project Management is responsible for monitoring the vehicles from Development through to project completion and ensuring that the project goals are accomplished. These include the market launch as per schedule, attaining milestones and keeping within the target budget as well as product conformity in the respective markets.

Enlarge Our Platform department looks after the platform for a product line and coordinates its efficient deployment in vehicle projects of the Group brands. This involves agreeing on platform-specific specifications such as price, market, volume, technology and deadlines with the business areas and vehicle projects concerned. In order to ensure that the "Products" Group division is continuously optimised and developed, the Product Process department coordinates the development and implementation of standards for planning and steering the product development process. In Process Development we initiate innovative methods and processes and assist with their implementation in the vehicle projects. In addition to these tasks, we are also responsible for the centralised support and coordination of collaborations and doctoral theses with universities and research institutes. While new models and technologies are being developed at Volkswagen, new legal requirements may arise or existing market requirements change. This could be new specifications for catalytic converters or the implementation of new communication technologies, for example. We plan and manage these changes in the development process in conjunction with all projects, platforms and business areas concerned, within the scope of so-called "product maintenance". We ensure that the changes are implemented cost-effectively and in accordance with requirements by all Group brands and regions. Real-life experiences

Report on Burak Yilmaz, direct-entry candidate in Product Management at Volkswagen

Prod&logistics

Enlarge In Production and Logistics, a head for business, attention to detail and an excellent knowledge of the international production sites and processes are a must. Managing the production plants and the interwoven activities around the globe is a highly complex task. The production network of the Volkswagen Group comprises 61 productions sites for vehicle construction worldwide as well as 27 locations for powertrain and component manufacture. In addition, areas with cross-location responsibilities are based at the Wolfsburg headquarters:

Enlarge Production In Central Planning and Brand Management, Group-wide factory workforce plans are drawn up for plants that build cars and powertrains, and feasibility studies and assessments of plant structures are carried out. Approval of all process materials and procedures for the Volkswagen brand is undertaken by Process Technology. In Process Engineering, our employees develop pioneering methods, basic technologies and processes. The promising field of production strategy development for vehicle electronics is handled by the Electrics/Electronics area. Furthermore, the division also supports and represents the interests of foreign production plants and partners.

Enlarge Logistics The Logistics division, as a cross-disciplinary function, is the link between Purchasing, Production and Sales. This is where the execution of customer orders in the factories is controlled. To this end, logistic concepts and continuous supply and control processes including the relevant information systems are developed on an interdisciplinary basis. Controlling Group Controlling - Production performs a number of functions that involve providing information, advice and help in the decision-making process. It focuses on defining financial targets such as product and location costs, productivity, sales, earnings and investments. This division is particularly concerned with budgeting and operative performance control for production sites, decisions on new production locations and workforces as well as optimising costs, quality and delivery reliability.

Real-life experiences

Interview with Christian Strege, apprentice toolmaker Interview with Jann-Hendrik Ubben, ProTalent winner More information Production locations of Volkswagen AG

Fin& Cont

Enlarge Group Finance and Controlling is responsible for the core processes of financial reporting and management within the Volkswagen Group. It is divided into four areas: Controlling, Accounting, Taxation & Customs and Treasury. Controlling The Controlling department has an important role as business adviser to management at all levels of the company. With the initiation and coordination of the corporate planning process, preparation for decision-making with analyses and profitability studies as well as managementoriented reporting, targeted orientation of the entire company is guaranteed. The controlling functions are executed both centrally at Group level and at company level, with various focal points.

Enlarge Accounting The Group Accounting and External Reporting department is responsible for accounting, i.e. the production and analysis of the monthly financial statements, for the Volkswagen Group and individual companies, thus providing an essential basis for financial management and reporting. Our subsidiaries worldwide are supported by our central Accounting department in Wolfsburg, where the statements are prepared in accordance with the International Financial Reporting Standards (IFRS). For companies in Germany, statements are also prepared in accordance with the German Commercial Code (HGB). We provide support to Group companies worldwide for questions regarding the interpretation of the IFRS, and develop standardised accounting guidelines which all companies must adhere to in the production of their financial statements. Other tasks include financial publishing, the production of the annual and quarterly company reports for Volkswagen AG and ongoing reporting to the Supervisory Board. Taxation and Customs The Taxation and Customs department acts as the internal tax and customs advisor for all Group companies and is also the contact for the relevant authorities. As well as compliance, the main tasks of this department are tax management and tax consulting. The dep artments compliance-related activities include preparing tax returns and supporting the auditing process. Tax management involves tax planning and analysing the tax positions of the Group companies. Tax consulting primarily concerns assisting projects with tax-related matters and providing a prospective analysis of legislative amendments. The department is also responsible for the Groups foreign trade and customs processes. Treasury The Treasury department is the interface between the Volkswagen Group and the financial markets. The Treasury concludes and manages external financial transactions. The key tasks of the Treasury department include company financing, liquidity management, processing payment transactions and hedging against foreign exchange and commodity price risks. More information

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