AC. 10/02/2012 Item No. 4.

40

UNIVERSITY OF MUMBAI

Paper Pattern for the

T.Y.B.Com
(For Academic year 2011-12 & 2012-13)

T.Y.B.Com. Papers
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15 16 17 18 19 Financial Accounting and Auditing: Paper III Financial Accounting and Auditing: Paper IV Financial Accounting and Auditing: Paper V Direct and Indirect Taxes Business Economics Paper III Commerce Paper III (MHRM) Export Marketing Computer System and Applications Business Management I Business Management II Business Management III Labour Welfare & Practice Purchasing and Storekeeping Marketing Research Entrepreneurship and Management of Small Scale Industry

Trade Unionism & Industrial Relations. Rural Marketing. Regional Planning Transport Management

Question Paper Pattern Annual Examination : 60 Marks 1. Financial Accounting and Auditing: Paper III Financial Accounting
Q. No.
1 1 2 2 a b 3 3 a b 4 4 For the Academic Year: 2011-12 and 2012-13

Third Year B. Com.

Particulars
Problem OR Problem Problem OR Problem Problem Problem OR Problem Problem Objective questions* OR Objective questions*

Marks
15

marks
15

15 15 8 7 15 8 7 15 15 15 15 15

Total Marks
Questions

60

*Multiple Choice / True or False / Fill in the Blanks / Match the Columns/Short

2. Financial Accounting and Auditing: Paper IV Cost Accounting and Auditing

Q. No.
1 1 2 a b 2 a b 3 a b 3 a b 4 4

Particulars
Problem (Costing) OR Problem (Costing) Problem (Costing) Problem (Costing) OR Problem (Costing) Problem (Costing) Auditing Auditing OR Auditing Auditing Objective questions* (Auditing) OR Objective questions* (Auditing)

Marks
15

marks
15

15 8 7 15 8 7 8 7 15 8 7 15 15 15

Total Marks
Questions

60

*Multiple Choice / True or False / Fill in the Blanks / Match the Columns/Short

3. Financial Accounting and Auditing: Paper V Management Accounting

Q. No. 1 1 2 2 a b 3 3 a b 4 4 Particulars Problem OR Problem Problem OR Problem Problem Problem OR Problem Problem Objective questions* OR Objective questions* 15 8 7 15 15 8 7 15 15 15 15 15 Marks 15 15 marks

Total Marks
Questions

60

*Multiple Choice / True or False / Fill in the Blanks / Match the Columns/Short

4. Direct and Indirect Taxes

Q. No. 1 1 2 a b 2 a b 3 a b 3 a b 4 Particulars Computation of total Income Income Tax OR Computation of total Income Income Tax Problem - MVAT Problem Service Tax OR Short Questions - MVAT Problem Service Tax Problem - MVAT Short Questions Service Tax OR Theory - MVAT Theory Service Tax Objective questions* Income Tax MVAT Service Tax (5 marks each) OR 4 Objective questions* Income Tax MVAT Service Tax (5 marks each) 15 15 7 8 15 8 7 7 8 15 15 8 7 15 Marks 15 15 marks

Total Marks
Questions

60

*Multiple Choice / True or False / Fill in the Blanks / Match the Columns/Short

5. BUSINESS ECONOMICS PAPER III

(WITH EFFECT FROM ACADEMIC YEAR 2010-11)

The objective of this paper is to familiarize the students with the various aspects of Banking, Growth and Structure of Banking, Financial Markets, Public Finance, International Trade and WTO and Exchange Rate Determination SECTION I MODULE: 1 - COMMERCIAL BANKING A) Commercial Banking-Assets and Liabilities of Commercial Banks Trade off between Liquidity and Profitability. B) Banking Sector Reforms: Measures, Performance with respect to Public, New Private and Foreign Banks in the Post Reforms Period-New Technology in Banking in India. (15 Lectures) MODULE: 2- CENTRAL BANKING Changing Trends in Monetary Policy in India- RBIs Short Term Liquidity Management Role and Performance of Micro Finance, Self Help Groups and Composite Credit. (15 Lectures) MODULE: 3 - FINANCIAL MARKETS A) Money Market: Components and Features of Indian Money Market Money Market Reforms in India. B) Capital Market: Significance in Economic Development Capital Market Reforms - Role of SEBI- Role and Importance of Mutual Funds, Equity Market, Forward, Future and Commodity Market. (15 Lectures)

SECTION II MODULE: 4 - PUBLIC FINANCE Changing trends in Tax and Non-Tax in India - Public Expenditure: Classification of Public Expenditure, Causes for Increase in Public Expenditure in India Public Debt: Meaning and Classification Burden of Internal and External Debt - Concepts of Deficits: Revenue, Budgetary, Fiscal & Primary Deficits FRBM Act (15 Lectures) MODULE: 5 - INTERNATIONAL TRADE AND WTO Gains from International Trade - Balance of Trade and Payments Causes of Disequilibrium in BOP Measures to Correct Disequilibrium in BOP- Emerging Trends in Indias BOP position since 1991-WTO : Functions and Agreements with reference to TRIPS, TRIMS & GATS. (15 Lectures) MODULE: 6-EXCHANGE RATE DETERMINATION Exchange Rate Determination Purchasing Power Parity Theory- Foreign Exchange MarketFunctions and Dealers- Spot and Forward Exchange Rates-RBIs Intervention and Foreign Exchange Rate Management (15 Lectures)

Pattern of Question Paper

I. II. III. IV. V. Therewillbe4questions.Allthequestionsarecompulsory,havinginternalchoice. QuestionNo.1islonganswer15marksquestionbasedonModulesIandIV. QuestionNo.2isshortanswer15(8+7)marksquestionsbasedonModulesIIORIII. QuestionNo.3isshortanswer15(8+7)marksquestionsbasedonModulesVandVI. QuestionNo4isobjectivetypequestionsincludingTrue/False,withreasonsandmultiplechoice questionsbasedonallmodules.

 Q1.A.(15marks)FromModuleI OR B.(15marks)FromModuleIV. Q2. A. (8 marks) From Module II B (7 marks) OR C. (8 marks) D (7 marks) Q3. A. (8 marks) B (7 marks) OR C. (7 marks) D (8marks) From Module V From Module VI From Module III From Module III From Module V From Module VI From Module II

Q4.A.True/False,withreasons.Attemptanyfour(4x2=8) i. FromModuleI ii. FromModuleII iii. FromModuleIII iv. FromModuleIV v. FromModuleV vi. FromModuleVI B.MultipleChoiceQuestions.Attemptanyseven(7x1=7) i. FromModuleI ii. FromModuleI iii. FromModuleII iv. FromModuleII v. FromModuleIII vi. FromModuleIII vii. FromModuleIV viii. FromModuleIV ix. FromModuleV x. FromModuleV xi. FromModuleVI xii. FromModuleVI

6. Commerce Paper III (MHRM)

N.B. i. All questions are compulsory. ii. Figures to the right indicate full marks. Q.1 Answer any one out of two: a) Marketing ( Module 1) b) Human Resource Management (Module 1) Q.2. Answer any two out of four: (Marketing Module 2,3,4) Q.3. Answer any two out of four: (Human Resource Mangement Module 2,3,4) Q.4. Objective Type Questions. A. Multiple Choice Questions (All five questions from the entire syllabus) B. True or False (All five questions from the entire syllabus) C. Match the Following (All five questions from the entire syllabus) 15 marks 15 marks 15 marks 15 marks

Question Paper Pattern for T.Y.B.Com. MHRM Commerce Paper III

(For regular students enrolled through colleges during the present academic year, 2011-12) N.B. i. All questions are compulsory. ii. Figures to the right indicate full marks. Q.1 Answer any one out of two: a) Marketing ( Module 1) ( Section 1) b) Human Resource Management (Module 1) (Section 2) Q.2. Answer any two out of four: (Marketing Module 2,3,4) (Section 1) Q.3. Answer any two out of four: (Human Resource Management Module 2,3,4) (Section 2) Q.4. Objective Type Questions. A. Multiple Choice Questions (All five questions from the entire syllabus) B. True or False (All five questions from the entire syllabus) C. Match the Following (All five questions from the entire syllabus) 15 marks 15 marks 15 marks 15 marks

T.Y.B.Com 2011 - 12 MHRM Topic wise Questions for practice (For regular students enrolled through colleges during the present academic year, 2011-12) Section I INTRODUCTION TO Marketing (15 Marks questions) Module 1 / Topic-1 1) What is marketing ? Discuss its scope / functions & importance in detail. 2) 3) 4) Define marketing ? Explain its nature / features & importance. What is marketing? explain in detail various concepts of marketing. Define marketing. Explain its importance. How does modern marketing differ from traditional concept of marketing? 5) Discuss the role of marketing manager in changing / present marketing Environment. Explain the importance of market opportunity analysis. 6) 7) Define marketing research. Discuss its nature / features and importance. What is marketing information system? Bring out its nature and importance. How does MIS differ from MR?

Module 2 / Topic-2 Consumer Behaviour and market segmentation :- ( short answer questions) 1) 2) 3) 4) 5) 6) 7) What is consumer Behaviour ? Explain the factors influencing consumer Behaviour. Discuss the steps in consumer buying decision process. What is market segmentation ? Explain its nature & importance. Define market segmentation. What are the bases of market segmentation? What is CRM? Discuss its need & importance. Define CRM? Explain the various techniques of CRM. What is Niche marketing? Explain its advantages & limitations.

Module 3 / Topic-3 1) 2) 3) 4) 5) 6) 7) 8) 9) 10) 11) 12) 13) 14)

Marketing Mix :- ( short answer questions)

What is marketing mix? Explain its nature & importance. Define the term marketing mix. Discuss its important elements. What is Pricing? Explain different methods of pricing. What is the price mix? Discuss the factors influencing the pricing. What is product mix? Explain the different phases of product life cycle. Explain the concept of BrandExtension & Brand equity. What are the different brand positioning strategies? Define Product Positioning? Explain its importance. What is Brand Equity? Discuss the factors determining Brand Equity. What is place mix? What are the factors influencing channel decision? Explain briefly various channels of distribution for consumer goods. What is promotion mix? What are the elements of the promotion mix? Explain the recent promotion tools used by Indian Companies. Discuss the role of Advertising, Salesmanship & Public Relation in promotion. Module 4 / Topic-4 Recent Trends in Marketing :- ( short answer questions)

1) 2) 3) 4) 5) 6) 7) 8) 9)

What is Service Marketing? Discuss its features. What are the problems in service marketing? What is Rural Marketing? Explain its nature / features. Explain the factors responsible for growth of rural markets in India. Discuss the problems in Rural Marketing in India. Suggest measures for effective Rural Marketing? What is social marketing? Explain its importance. What is Green marketing? Discuss its significance. Define Event Marketing? Explain its features.

10) 11) 12)

What is Internet Marketing? Explain its merits & demerits. What is Telemarketing? Discuss its nature. What is Retail Marketing? Explain its nature.

Module 5 / Topic-5

SECTION 2 Introduction to-Human Resource Management :-

INTRODUCTION TO HRM (15 Marks questions) 1. 2. 3. 4. 5. 6. 7. 8. What is Human Resource Management. Discuss its nature / features and importance. Define Human Resource Management. Explain its nature / features and functions. Define HRM and explain its functions. Discuss the role of HR Managers in the changing business environment. What is Human Resource Planning? Explain the steps in / process of HRP. State the importance of HRP. What is job analysis? What are its uses / importance? Briefly explain the sources of recruitment. What is employee selection? Describe the steps in selection procedure. Explain the concept of Tests and Interview. Discuss their role in selection procedure . Discuss the different types of Selection Tests / Employment Test and Interview. 9..Explain the concepts of induction and placement. state the importance of placement and induction. Module 6 / Topic-6 1. 2. 3. 4. 5. 6. 7. 8. 9. Human Resource Development :- ( short answer questions)

DefineHumanResourceDevelopment&Explainitsscope. WhatisTraining?Explaintheimportanceoftraining&development. Explainbrieflyvariousmethodsoftraining. WhatisperformanceAppraisal?Explainitsbenefits/uses. Whatarethelimitationsofperformanceappraisal? DiscussthevarioustechniquesofperformanceAppraisal. WhatisEmployeeRetention?Suggestfewmeasuresfortheretentionofemployee. WhatisCompensation?Discussdifferentincentivesofferedtoemployeesbyorganization. DescribetheconceptofPerformanceRelatedPay&360Appraisal.

Module 7 /Topic-7

Human Relations :- ( short answer questions)

1) Define Human Relation ? Explain the nature & importance of Human Relations. 2) What is Leadership? Explain the traits / qualities of a leader. 3) Define leadership? What are the various styles of leadership? 4) What is motivation? Explain the factors of motivation. 5) Explain Maslows theory of motivation. 6) Explain the two factors theory of human motivation of Herzberg. 7) Explain McGregors Theory X & Theory Y.

8) What is Employee morale? Explain its nature & importance. 9) What is Grievance Handling procedure? Explain its importance. Module 8 / Topic-8 Current Issues in HRM:- ( short answer questions)

1) What is Human Resource Accounting? Explain its advantages & limitations. 2) Define Human Resource Audit? Explain its objectives & scope. 3) What is Group Dynamics & Team building? Discuss its nature & Significance. 4) Explain the meaning & importance of Emotional Quotient & mentoring. 5) Explain the nature & importance of career planning & development. 6) What is the need of succession planning. 7) Explain the meaning & significance of Empowerment & participation. 8) What are the emerging challenges of HRM? 9) Discuss the terms Downsizing, Outsourcing & workforce Diversity. 10) Explain the importance of safety and security management. -----------------------------------------------xxxxxxxx---------------------------------------------MODEL OBJECTIVE QUESTIONS Section 1 Q1. Re-write the following sentences by choosing the appropriate option from given below:5 Marks _______________is the process of identifying, anticipating and satisfying consumer requirements profitably. a) Marketing b) Selling c) Distribution D) Advertising _______________playsapositiveroleinsolvingmarketingproblemsfacedbyenterprises.. a) Marketing Research b) Consumer Behavior c) Product Concept d) CRM ______________includesallfacts,estimates,opinionsandotherdatausedin marketingdecisionmaking. a) MIS b) CRM c) Marketing Opportunity Analysis d) Buying Process ________meansdividingthetotalmarketforaproductintodifferentparts& segments. a) Marketing b) MIS c) CRM d) Market Segmentation 15 Marks

AMarketwithinamarketiscalled__________________________Market. a) Market Opportunity Analysis b) Market Research c) Market Information System d) Niche _________________________referstothesetofproductswhichareofferedforsalebyafirm. a) Product mix b) Market segmentation c) promotion mix d) place mix _________________________isaprocessofextendingabrandnametomoreproducts. A) Brand extension b) Band selection c) Band Equity d) Band image Under_______________________pricingpolicymanufacturerchargesveryhighpricein the initial period then reduces gradually. a) Marginalcost b)Markup c)Breakeven d)Skimming Marketingofproductsthatareenvironmentallysafeiscalled___________________

a) Ruralmarketingb)socialmarketingc)EventMarketingd)Greenmarketing ________isthesmallmarketsegment. a) Nichemarketb)MarketMixc)BrandExtension D)GlobalMarket. Creatingabrandimageinthemindoftheconsumerisknownas___________ a) Brandextension b)brandequity c)productMix d)brandpositioning Marketingis_______________orientedconcept. a) Consumer b) Producer c)Trader d) Government

______________meansassembling,processing,analyzing,storingandevaluatingdata a) MIS b) Marketing Research c) MOA d)Market Segmentation

___________________segmentationisusefulwhenanorganizationisdealingindifferentregions. a) Psychographic b) Behaviouristic c) Socio economic d) Geographic Repeatpurchasebysatisfiedcustomeriscalled___________. a)brandloyaltyb)brandequity,c)brandextensiond)brandpositioning

In________afirmfixespricesinordertoachieveaparticularlevelofreturnoninvestment. a)perceivedvalueb)targetreturnpricingc)costpluspricingd)BEPPrice Theconceptofmarketingrevolvedaroundprofitmaximization. a) Traditionalmarketingb)ModernMarketingc)Societalconceptd)Productconcept. Accordingtoconcept,exchangeofaproductbetweenthesellerandthebuyeristhecentral ideaofmarketing. a)Exchangemarketingb)ModernMarketingc)Societalconceptd)Productconcept. The ---------Concept starts with determining consumer wants and ends with the satisfaction of those wants. a)Traditional marketing b) Modern Marketing c) Societal concept d) Product concept. dataistheoriginaldatai.e.itisthefirsthandinformationcollectedbytheresearcher. a)Primaryb)Secondaryc)Readilyavailabled)Printed Dataavailablefromsourceswithintheorganizationarecalledsources. a) Internalb)Externalc)Primaryd)Secondary Insegmentation,marketisdividedonthebasisofvariablessuchasnations,regions,cities, states,localityetc. a) Geographicb)Demographicc)Psychologicald)Sociographic In segmentation, consumers are divided on the basis of psychological traits such as emotions,behaviourandmind. a)Geographicb)Demographicc)Psychologicald)Sociographic segmentation is done on the basis of product related behaviour such as product usage rate,userstatus,loyaltypattern,buyingmotives,attitudesandresponsesetc. Geographicb)Demographicc)Psychologicald)Behavioural marketinginvolvesmarketingtheproducttoaselectedsegment. a) Nicheb)Testc)Retaild)Survey istheexchangevalueofaproducti.e.theamountforwhichathingisboughtorsold. a) Valueb)Pricec)Returnd)Payment

goodsarealsocalledprestigegoods,appealtotheegoofthebuyer. a) Premiumb)consumerc)Essentiald)costly goodsarethosegoodsusedbyhouseholdconsumersfornonbusinesspurpose. a)Consumerb)Luxuriousc)Premiumd)Industrial marketingincludesallactivitiesinmovingagriculturalproductsfromtheproduceri.e.the farmertotheconsumer. a) Agricultureb)Industrialc)Retaild)Event includes all the activities involved in selling goods or services to final consumers for ultimateconsumption. a) Retailingb)Wholesellingc)SaleorReturnd)Emarketing refers to the process of selling products or services based on their environmental benefits. a) GreenMarketingb)Telemarketingc)Onlinemarketingd)Socialmarketing refers to the application of basic marketing principles to the design and implementationofprogramsandinformationcampaignsthatadvancesocialcauses. a) Socialmarketingb)Eventmarketingc)Emarketingd)ModernMarketing The _________________concept of marketing revolved around profit maximization. Production b) Societal c) Traditional d) Exchange ___________data refers to the data which is readily available. Primary b) analytical c) Secondary d) Research In _______________segmentation, consumers are divided on the basis of psychological traits such as emotions, life styles and personality. Behavioral b) Geographic c) Demographic d) Psychographic The process of creating , maintaining & enhancing valued relations with customers is _________. CRM b) MIS c) MR d) Consumer Behaviour The ______________starts with determining consumer wants and ends with the satisfaction of those wants. Marketing concept b) Exchange Concept c) Production concept d) Product concept. The important element of marketing mix that is used to inform, persuade & remind the market regarding the organization or its product is called ___________mix. Price b) Product c) Promotion d)Place Under ____________, high price is charged in order to recover a part of investment at initial stage. Penetration pricing b) skimming pricing c) break-even pricing d) Marginal costing. According to _____________, human need can be arranged in a hierchy. McGregor b) Abraham Maslow c) Elton Mayo d) Hergberg _____________relates to physical distribution of goods. Channel of distribution b) Logistics c) Selling d) Direct Marketing In____________marketing the manufacturer directly reaches the consumer on telephone. Tele b) direct c) Internet d) Green ___________ involves gathering, recording, analyzing data about marketing problems. (a) Productdesignb)Marketingresearchc)Personalsellingd)MIS _________ concept of marketing assumes that customers will prefer those products which are aggressively promoted. a) exchangeconceptb)Sellingconceptc)Marketingconceptd)societalconcept

a) a) a) a) a) a) a) a) a) a)

____________concept aims at a balance between societys welfare, customer satisfaction, and companys profits. a) Marketingconceptb)Societalconceptc)Sellingconceptd)Modernconcept

Q Match the pairs: 1) Marketing Mix Consumer Behavior Brand loyalty Market opportunity Analysis Market Segmentation Consumer Behavior Blending of 4Ps Uncertain Repeat Purchase Identify consumers Division of total market Psychological Factors

5 Marks

2) CRM Holistic Concept of Marketing MIS CRM Market Segmentation 3) SellingConcept Marketing Research Consumer behavior Market Segmentation Brand Positioning Skimming Price Public Relations Services Marketing Internet Marketing

Customer Relationship Management Philip Kotler Future Oriented Customer loyalty Heterogeneous Market Emphasisonpromotionaleffort Gathering, recording an analysis of data Undergoes a change Psychographic Creates in the mind of target customer the intended image for the brand To charge a higher price Press Release Intangibility Electronic Presence

4) SellingConcept Widelyavailablegoodsatlowprice Production Concept Good quality goods. Product Concept Customer needs and wants Marketing Concept Green goods Societal Concept Relationship with various stakeholders Consumers buy whatever available. Region 5) GeographicSegmentation Demographic Segmentation Culture Sociographic Segmentation Gender Psychographic Segmentation Personality Behavioural Segmentation Usage Rate

6) Publicity Advertising Sales Promotion Salesmanship Trade Fairs Relations with public Internet marketing

Selling Points After-sale-service Nonpaidform Creates awareness Discounts Persuasion Product demonstration

7) SocialMarketing Green Marketing Event Marketing Telemarketing Retail Marketing Environmentally safe products Marketing of merit goods. a) b) c) d) e) f) g) h) i) j) Place Mix Service Marketing Green marketing Brand positioning image for the brand Internet Market Rural Marketing Promotion Mix Brand Equity Brand Extension Price Mix

LocalMarket Call centers B-to-B Marketing B-to-C Marketing Marketing of product launch

i) involves marketing intermediaries ii) personal care iii) Eco-friendly marketing iv) Creates in the mind of target customer the v) Reach global customers vi ) Agricultural dependent vii) Advertising. viii) Incremental value of brand ix) Existing name used for new product x) Rebates

State whether the following statements are True or False: 1. Marketing is related to placement function. False 2.Marketing fails to enhance societys welfare. False 3. Marketing creates different forms of utility. True 4. Performance test is an important functional area of marketing. False 5. Product concept emphasizes on increase in production. False

5 marks

6. Marketing opportunity is directly related to collection and evaluation of data. False 7. Exchange concept lays emphasis on social responsibility. False 8. MIS is wider in scope. True 9. Market segmentation involves integration of product, price, promotion and place. False 10. Demographic s

egmentation lay emphasis on rural and urban divide. False 11. CRM increases customer complaints and grievances. False 12. Marketing mix is related to division of a market into segments. False 13. Push strategy encourages personnel manager to increase the fringe benefits of an employee. False 14. PLC is related to development and training of employees. False 15. Value of a brand is called brand equity. True 16. Break-even pricing tries to recover the investment at the earliest. False 17. Skimming price charges a very low price at the early stage of product introduction. False 18. In services marketing, services performance will remain consistent to all customers. False 19. In services marketing, services can be easily separated from the service provider. False 20. In services marketing, the service provider can customize the services as per the needs of individual customers. True 21. Event marketing is marketing of products that are environmentally safe. False 22. On-line is highly inconvenient to the customers. False. 23. The terms marketing and selling are synonymous. False 24. Marketing is concerned with mass markets. False 25. The societal concept of marketing considers only societal interest. False 26. Marketing is influenced only by micro environmental factors. False 27. The terms brand image and brand equity are synonymous. False 28. Marketing research includes only consumer research. False 29. The production concept places emphasis on marketing research. False Consumer behaviour is influenced only by marketing factors. False Buying motive is an important situational factor that influences consumer behaviour. True The consumer behaviour of all urban youths is universal in nature. False The age factor is an important psychological factor that influences buyers behaviour.Fa Customer relationship management is concerned with managing detailed information about individual customers to maximize customer loyalty. True Data warehousing and data mining is used to manage customer relationship. True Marketers need not know the products perception of the customers. False Marketing mix is a static concept.False Marketing mix is influenced by environmental factors. True The variables in marketing mix are interrelated. False A company adopts the same marketing mix for all its products. False Generally, at the introduction stage, advertising is undertaken to create brand awareness. True Brand extension refers to extension of products in the product mix of a company. True Brand positioning gives a general image to a brand in relation to competing brands. True Direct channels can be used for perishable items. True Generally, services are totally tangible in nature. False Services are highly perishable in nature. True Customers often judge quality of service based on assessment of people providing services. True There is highly density of population in rural areas. false There is excellent infrastructure in terms of roads and power in rural areas of India. False

Social marketing aims at promoting merit goods which are socially desirable.True Internet marketing is declining in India every passing year. Falsd Test marketing means introducing a product in a small segment of the product. (T) Life style of a person does not affect his buying behaviour. (F) The behavioral segmentation of market is based on gender, age, income, education of customer, (F) The introduction stage begins when a new product is launched for the first time in the market. (T) CRM increases customers complaints & grievances. (F) Skimming the cream policy charges a very high price at the early stage of product introduction. (T) Niche marketing involves marketing the product to everyone. (F) The direct channel of distribution is also called as zero level marketing channel. (T) Services are produced and consumed simultaneously. (T) The main benefit of green marketing is sustainable development. (T) Section 2 HUMAN RESOURCE MANAGEMENT

a) b) a) a) a) a) a)

Q1. Re-write the sentences by choosing appropriate option from given below:(5m) ___________________________________ is a process of identifying manpower requirements in terms of quality and quantity to do organizational work. Human Resource Planning c) Human relations Human Resource Management d) Job Description. The process of searching for prospective employees and stimulate the to apply for the job is called _________________________________. Recruitment b) Selection c) HRD d) Development ________________________________ is a systematic evaluation of an employees job relevant performance. Performance Appraisal b) HRD c) HRP d) Induction. ___________________________________ is a process of improving the capabilities of employees to achieve organizational & individual goals. Job analysis b) HRD c)Human relation d) Interview The process of studying and collecting information relating to the operations and responsibilities of a specific job is __________________________________. Selection b) Job Analysis c) HRM d) Employment. According to Maslows theory of motivation, basic needs are____________ Safety needs b) Social Needs c) Esteem needs d) physiological needs

__________ means coaching and guiding new employees for individual and organizational and organizational effectiveness. a) Group Dynamics b) downsizing c) human Relation d) Mentoring. a) _______________helpstojudgeemotionalaswellasintelligencequotientofthecandidate. Stressinterview b)PanelInterview c)ExitInterview d)GroupInterview Inductiontrainingrefersto___

O introduction of a person to the job O long term learning process O training given to a large group of trainee at a time O team of individuals who compete against one another. InHorneffecttheratermayevaluateonthebasisof___ O one negative quality of a person. O one positive quality of a person O the performance of the individual O recent behaviour of the individual. Asimulatedlearningsituationmeans____ O an imitation of reality O group discussion and meetings are held O training through lectures and role playing O movement from one job to another. Jobanalysisconsistsof_____(jobdescriptionandspecification,performancefeedback,performance analysis) Repeatpurchasebysatisfiedcustomeriscalled___________(brandloyalty,brandequity,brand extension) Accordingto,needscanbearrangedinahierarchy.(AbrahamMaslow) Jobisaprocessofcollectinginformationaboutthejob.(Analysis) involvesgettingworkdonefromoutside(Outsourcing) isaprocessoffindingandattractingcapablepeopleforthejob.(Recruitment) Manpowerplanningnecessitatesjob.(Analysis) isamentalconditionwhichdeterminesenthusiasmtowork.(Morale)

Inainterviewtheinterviewertriestoputstressonthecandidate.(stress) involvesassigningaspecificjobtoeachoneoftheselectedcandidate.(Placement) When a new person is recruited in the organisation it is essential to orient a new comer about the organisationthroughtraining.(Induction) ------------can be defined as the art or process of influencing people so that they strive willingly and enthusiastically towards achievement of group goals. (Leadership) -------------includes all internal and external factors which induces a person to take a particular course of action. (Motivation) -----------involves reducing the size of the organisation. (downsizing) -------------refers to a company that contract with another company to provide services that might otherwise be performed by in-house employees. (outsourcing) --------------planningcan be defined as an ongoing process of systematically identifying, assessing and developing organisational leadership to enhance performance. (Succession Planning) Employee -------------involves giving power or authority to employees. (Empowerment) Employee --------------is contribution in the process of decision making and implementing.(Participation) A_________interview is an interview which is conducted as per the rules, convention or practice. a) Stress b) Placement c) Formal d) informal Job ____________gives details of the job to be performed.

Analysis b) specification c) Description d) design Job____________is a process of collecting information about the job. Analysis b) specification c) Description d) Design Human resources _____________involves qualifying the human resource in monetary term and including it in the companys assets. a) Planning b) accounting c) audit d) management _________is the process for searching fpr prospective employees & stimulating them to apply for jobs. a)Job analysis b) Recruitment c) Selection d) Training ____________appraisal is nothing but appraisal done by everyone. a) 390 degree b) 360 degree c) Periodical d) Expert ___________involves reducing the size of the organization. a) Outsourcing b) Downsizing c) Disinvestment d) Closure High employee ___________is a state of mind where the employee has high enthusiasm to work. a) motivation b) morale c) satisfaction d) understanding Employee ________________involves giving power or authority to employees. a) participation b) mentoring c) empowerment d) succession ____________style of leadership takes decisions himself without consulting the subordinates. a) laissez-faire b) autocratic c) participative d) paternalistic HRM ensures the availability of competent ___________ (manpower, customers, public) ___________ is the process of forecasting manpower requirements. (Human resource planning, placement of employees, promotion of employees. Human Resource Managers need to align HRM policies with ________ strategy. (Corporate, Competitors, Government) ________analysis is the process of studying and collecting information relating to operations and responsibilities of a specific job. (Job, Role, Cost-Benefit) ___________ is a process of searching prospective employees and stimulating them to apply for jobs. (Recruitment, Selection, Induction) __________ is a standard format of the company to obtain information about every candidate applying for the job (Application Blank, Application Form, Appointment Format) ________ test is conducted to judge specific talent or skill to handle a particular type of job (Aptitude, Interest, Intelligence) In __________ interview, a list of questions to be asked to the candidates is prepared well in advance (Structured, Unstructured, Informal) Human resource development is one of the important areas of ________ (Human resource management, human resource planning, human resource research) __________ consists of planned programs undertaken to improve employee knowledge, attitudes, skill and social behaviour (Training, Recruitment, Performance appraisal) _____________ is a method of training wherein trainees are trained in an environment that closely resembles actual work place. (Simulation, Environment scanning, Work place training) ____________ is a systematic description of employees job relevant strengths and weaknesses (Performance appraisal, Placement, Induction) _________ is a traditional method of performance appraisal, whereby the performance appraisal report is normally not disclosed to the employees (Confidential report, check list, ranking) _____________ appraisal is conducted by various parties. (360 degree, Management by objective, Role analysis). Generally, higher employee turnover rate takes place among _________ achievers (high, medium, low) ___________ generates equity in pay (Performance related pay, Monthly pay, Bonus)

a) a)

_________ is a process of an effective motivation of individuals in a given situation to achieve a achieve a balance of objectives (Human relations, Training, Performance appraisal) _______ is the activity of influencing people to strive willingly for group objectives (Leadership, Motivation, Communication) ___________ is pattern of behaviour of a leader to get the work done from subordinates. (Leadership style, Motivation pattern, Decentralisation pattern) Under ________ leadership style, subordinates make decisions (Laissez-faire, participative, consultative) According to Abraham Maslows Need Hierarchy Theory, ______ level needs to be satisfied before other needs (lower, middle, higher) According to Herzbergs Two Factor Theory, satisfaction of hygiene factors helps to Theory X assumes __________ approach of the managers towards employees (traditional, professional, general) __________ is a general term used to describe overall group satisfaction (Morale, Job Satisfaction, General Satisfaction) ____________ is the process of identifying and measuring data about human resources and communicating this information to interested parties (Human resource accounting, Human resource audit, Human resource planning) Human resource audit is ___________ in India (voluntary, compulsory, a necessity) _________ is a social process by which people interact face-to-face in small groups. (Group dynamics, Team building, Communication) The process of team building starts with _________ (identification of the problem, collection of data about teams, analysis of data) ___________ is a process of guiding and coaching the mentee for improving individual, group and organisational effectiveness (Mentoring, Delegation, Employee empowerment) _____________ planning is process of developing competent managers to up key organisational positions. (Succession, Career, Human resource) ________ is any process that provides greater autonomy to employees through the sharing of relevant information and the provision of control over factors affecting job performance (Employee empowerment, delegation of authority, Mentoring) Match the pairs 1) Selection Roleplaying Jobrotation 360degreeappraisal HRM Internal Recruitment 360 degree appraisal Careerplanning 2) HumanResourcePlanning Placement Performance Appraisal Training and Development Career Development Monetary Incentives a)Choosingrightpersonforjob. b)Offthejobtrainingmethod c)Onthejobtrainingmethod d)TechniqueofPerformanceappraisal e)MultidisciplinaryApproach h) Promotion i) Assessment by all j)Continuousprocess Manpowerrequirements. Fitting the right person at the right place Strengths and Weaknesses Knowledge and skills Employee advancement

Workers Participation 3) PerformanceTest Aptitude Test Personality Test Interest Test Projective Test Mental ability General awareness Measuresspecificskillsandknowledge Judges specific talent Physical, mental and social qualities Likes and dislikes of candidates Interpretation of problems

4) JobRotationTraining Coaching Counselling Simulation Training Classroom Training Experts present views Communication Games 5) MaslowsTheory Two Factor Theory Theory X Theory Y Employees Morale Pattern of Behaviour Bureaucratic Style 6) ConfidentialReport Critical Incident Method Role Analysis Ranking Method 360 Degree Appraisal Appraisal in 360 days Critical formulas 7) Mentoring Career Planning Succesion Planning Employee Empowerment Employee Participation Team work Employee safety HRD Theory X of motivation On the job training Coaching & counseling 360 degree appraisal Open door policy Mentoring HRP Downsizing

Overcomesmonotonyofjobs. Active role by superior Advice by superior. Artificial environment Group discussion

HierarchyofNeeds Hygiene Factors Traditional Approach Professional Approach Group Satisfaction

Nofeedbacktoemployees Important Incident Focal Role Paired comparison Appraisal by various parties

Guidingandcoaching Sequence of positions Identification of successors Autonomy to employees Mental and emotional involvement

a) b) c) d) e) f) g) h) i)

1) improves personal skills 2) people are not creative 3) Special assignment 4)Training 5) performance appraisal 6)complain directly to superior 7) Coaching & counseling 8) human supply forecast 9)planned elimination of jobs.

j) Induction training k) Vestibute Training l) Job rotation

10) Training given to new candidate 11) Training given in hall 12) shifting employees from one job to another

StatewhetherthefollowingstatementsareTrueorFalse: 5marks Performanceappraisaldeterminesthevalidityoftheselectiondevice.True Inhaloeffecttheratermaybasetheentireappraisalonthebasisonepositivequalityofaperson.True Inspilloverthepresentperformanceisinfluencedbypastperformance.True Performanceappraisalreportscanbeusedasimportantdocumentaryevidence.True Jobrotationencouragesmonotonyofroutineduties.False Qualityofworklifefocusesattentiononprovidinginductiontrainingtonewemployees.False Exitinterviewisdesignedtointensivelyexaminethecandidatesproficiencyinanareaofspecial interest.False Inductionisaprocessoforientationoftheoldandregularemployee.False AbrahamMaslowpropoundedNeedHierarchyTheory.True Selfactualizationneedslieatthehighestlevelofthehierarchyofneeds.True DouglasMcGregorpresentedhisideasonTheoryXandTheoryY.True FredrickHerzbergstheoryonmotivationiscalledasTwofactorTheory.True Hygienefactorshelpstoreducejobdissatisfaction.True Examplesofhygienefactorsaresalaries,workingconditions,jobsecurity.True Examplesofjobmotivationfactorsarechallengingtask,appreciation,delegationandcareer development.True Leadershipistheabilitytosecuredesiredactionsfromagroupoffollowerswithouttheuseofcoercion. True Autocraticstyleisonewhotakesdecisionsbyhimself.True Bureaucraticstyleofleadershipisfollowedingovernmentdepartments.True Aneurocraticleaderishighlytaskoriented.True Paternalisticleadertriestocreateafamilyatmospherewithintheorganization.True Physiologicalneedsarefood,shelterandclothing.True Theanalysisofsocialneedshelpsthemanagertoencourageparticipativesystems.True Human resource management involves only motivating the employees to perform effectively.False Human resource planning is an important element of human resource management. True The terms human resource management and human resource development are synonymous. False

Job satisfaction results in greater commitment on the part of employees. True The human resource manager needs to align HRM function with overall corporate strategy. True Human resource planning is a continuous process.True The internal sources of recruitment increase induction costs. False Job analysis results in effective selection of employees.True Human resource development provides only short term benefits to the organisation. False Generally, human resource development function is performed by finance department. False HRD programmes facilitate quality of work life. True Managers can be trained with the help of business games. true The terms seminars and workshops are synonymous. False Performance appraisal can be biased. True The amount of retention bonus may depend on length of service of the employee. True Performance related pay follows the principle of equity. false Human relations lead to effective motivation of individuals in a give situation. True Leadership is the activity of influencing people to work forcibly in the organisation. False In participative leadership style, only the leader is responsible for decision making. False In Laissez-faire leadership style, only the subordinates are responsible for decision making because the subordinates make the decisions. False Welfare facilities are compulsory in all organisations. False According to Herzberg, hygiene factors helps to motivate employees. False Morale refers to social condition of the employees in the organisation.True

Human resource accounting facilitates human resource planning.False Human resource accounting is compulsory in India. False Human resource management audit is conducted to check books of account.False Team building involves only planning and no action. False Career is a sequence of positions occupied by a person during the course of his life time.True The terms employee empowerment and employee participation are synonymous.False Outsourcing results in reduction in overheads of the organisation. False The essence of leadership is followership. (T) In stress interview the interviewer tries to make the candidate comfortable during interview. (F) Performance Evaluation is same as job evaluation. (F) Human resource audit is mandatory in India. (F) Exit interview helps to find out as to why the candidate is resigning from the job.(T) Induction is the process of orientation of regular employees.(F) Job rotation reduces monotony of routine job.(T) Downsizing involves increasing the size of the organization. (F) Teambuilding ensures that individual goals get priority over team goals. (F) Career planning is not an integral part of human resource planning. (F)

7.Export Marketing
N.B. i. All questions are compulsory. ii. Figures to the right indicate full marks. Q1. Answer any one out of two (Module 1 &2). Q 2. Answer any two out of four (Module 3, 4, 5, 6) . Q.3. Answer any two out of four (Module 7, 8, 9,10). Q.4 Objective Type Questions. A. Abbreviations (All five questions from the entire syllabus) B. True or False (All five questions from the entire syllabus) C. Match the Following (All five questions from the entire syllabus) 15 marks 15 marks 15 marks 15 marks

8. Computer System and Applications.

Q 1 is a long question with internal option with sub questions of 8 and 7 marks. Total marks 15. The question is based on unit 1 &2 of the syllabus. Q 2 and Q3 have internal option with sub questions of 5 marks each. Total marks 15 for each question. They are based on unit 3, 4, & 5 of the syllabus. Q 4 is objective question with all objectives of 1 mark each based on the entire syllabus. Objective questions can include True/False, MCQ, difference between, match the following etc.

9. Special Subject: Business Management Paper I

Question Paper Pattern. All questions are compulsory with internal options Question I:- Long Answers- Any one out of Two: 15 marks Question 2:- Short Answers- Any two out of Four: 15 Marks Question 3:- Short Answers-Any two out of Four: 15 Marks Question 4:- Objective type questions such as fill in the blanks, match the columns, true or false, answer in one word etc.: 15 marks N.B. i. All questions are compulsory. ii. Figures to the right indicate full marks. Q.1 Answer any one out of two: a) Management ( Module I) b) Staffing (Module IV a b) Q.2. Answer any two out of four: Q.3. Answer any two out of four: Module IV c V, VII & VIII) Q.4. Objective Type Questions. A. Multiple Choice Questions B. True or False with reasons C. Match the Following (A column 5 points and B column 7 points) Note: Q No.4 should cover the entire syllabus 15 marks 15 marks 15 marks (Planning, Organization and Coordinating Module II, III, & VI) (Motivating, Directing, Controlling and Contemporary Issues in Management 15 marks

10. Business Management Paper II

Question Paper Pattern

Q.1 Answer any one out of two: a) Fund flow b) Cost sheet Q.2. Answer any two out of four: Two Theory essay questions. (Module 1,2,8) Two Practical problems (module 4 & 6) Q.3. Answer any two out of four: 2 Theory essay questions. (Module 3,5a,9) 2 Practical problems (module 7 &11) Q.4. Objective Type Questions. A. Multiple Choice Questions B. True or False with reasons

15 marks

15 marks

15 marks

15 marks

C. Match the Following (A column 5 points and B column 7 points) Note: Q No.4 should cover the entire syllabus

11. Business Management Paper III

Question Paper Pattern Q.1 Answer any one out of two: a) Module 3: Product portioning & Module 4: Promotion Mix b) Module 7: Strategic Marketing process & Module 10: Rural marketing Q.2. Answer any two out of four: & Module V: Pricing ) Q.3. Answer any two out of four: Module VI: Sales Forecasting , Module VII: Dealing with Competition & Module IX: Service Marketing. Q.4. Objective Type Questions. A. Multiple Choice Questions B. True or False with reasons C. Match the Following (A column 5 points and B column 7 points) Note: Q No.4 should cover the entire syllabus 15 marks 15 marks 15 marks (Module I: Marketing Management , Module II: Current Marketing Environment in India, 15 marks

12. Labour Welfare & Practice

Question Paper pattern

i) ii)

Therewillbe4questions.Allthequestionsarecompulsoryhavinginternalchoice. QuestionNo.1isforalonganswercarrying15marks.QuestionbasedonmoduleI

ORmoduleIV. iii) III. iv) Question No.3 is for short answer 15 (8+7) marks. Questions based on modules V QuestionNo.2isforshortanswer15(8+7)marks.QuestionsbasedonmoduleIIOR

ANDVI. v) QuestionNo.4isanobjectivetypesquestionincluding: a) Comment on the following Question Paper Pattern:Q.1A(15marks)ORB(15Marks) Q.2A(8marks)andB(7Marks) OR C(8marks)andD(7Marks) Q.3A(8marks)andB(7Marks) OR C(8marks)andD(7Marks) Q.4(A)Commentonthefollowing(AnswerAnyFour) (Onestatementfromeachmodule)(8Marks) (B) Match the columns (7 Marks) AND b) Match the Columns.

13. Purchasing and Storekeeping

Question No.1 (15 marks)
I. Materials management Importance, scope, objectives, functions of materials management. - Classes of materials - Materials management - Computer application and operation uses and advantages - Scientific purchasing Principles, Purchasing methods - Purchasing procedure a) Home Trade Goods b) Import Trade Goods and Import Documents II. Storekeeping - Objectives and functions of storekeeping - Types of organization of stores - Methods of pricing issues - Methods of valuation of inventory materials - Functions and responsibilities of storekeeper - Stock inventory control - Importance, Advantages of Inventory Control - ABC Analysis Objectives and advantages - Inventory Control Objectives - Techniques of Inventory Control

Question No. 2 and 3 - (15 Marks each)

Materials requisition planning Coordination of materials management department with other departments Materials budget factors Materials budget procedure Personality traits for purchase executive (Qualities and Qualification) Types of buyers consumers Make or buy decision Import decision Buyers and Seller relationship Techniques of purchasing

Importance of purchasing Purchasing policy Ethics in buying Any two / four methods of purchasing Distinguish between: Speculative buying v/s Conservative buying Concentrative buying v/s Diversified buying Hedging v/s Speculative Invoice v/s Proforma invoice Centralized and Decentralized Purchasing Types of Quotation Types of Invoice Vendor rating and Vendor Development Specimen: Purchase order, Purchase requisition, Bin card, Store Ledger, Goods received note, Material return note, Material Transfer Note, Import Documents. Storekeeping Working in store department (How to take care / preserve materials?) Store location factors Stock controller functions Store records objectives Store records needs Inspection of materials importance Inspection of materials methods Problems related to LIFO, FIFO, Simple average price, Periodic weighted price, etc. Materials handling section Lead time Stock taking and stock audit Deficiencies and surplus of stock materials Essential of successful inventory control system Zero inventory culture Any two / four stock levels Distinguish between Maximum level v/s Minimum level LIFO v/s FIFO method of pricing

Question No.4 Carrying 15 Marks for objective type answer i.e. Multiple Choice, Fill in the blanks, Match the following, True or False etc. for conceptual testing (covering entire syllabus).

Maximum Marks 60 N.B. (i) All questions are compulsory. (ii) All questions carry equal marks. Q.1 Answer any one from the following a. b. Q.2 Answer any two from the following a. b. c. d. Q.3 Answer any two from the following a. b. c. d. Q.4 Answer the following (objective type question) a. b. c. Match the following True or False (without reason) Multiple Choice

Duration: 2 hours

(15 marks)

(15 marks)

(15 marks)

(5 marks) (5 marks) (5 marks)

14. Marketing Research

Q.1 Answer any one of the following 15 marks a) UNIT I & II b) Q.2 Answer any two of the following 15 marks a) b) UNIT - III & IV c) d) Q.3 Answer any two of the following 15marks a) b) UNIT V , VI & VII c) d) Q.4. Objective type of questions 15 marks A) Multiple choice questions 5 marks B) True or False (Without reason) 5 marks C) Match the following 5 marks

15Entrepreneurship and Management of Small Scale Industry

NOTE: 1)Allquestionarecompulsory 2)FigurestotherightIndicateFullMarks Q.NO.1AnsweranyonefromtheFollowing15Marks a) TopicNo.1,5,7 b) Q.No.2AnsweranyTwofromtheFollowing15Marks a) b) TopicNo.2,3,4,6,8,9 c) d) Q.No.3AnsweranyTwofromtheFollowing15Marks a) b) TopicNo.10,11,12,13 c) d) Q.No.4ObjectiveType(OnfullSyllabus) a) FillintheBlanks5Marks b) TrueorFalseWithoutreason5Marks c) Matchthepairs5Marks

16 Question Paper Pattern

Rural Marketing

There will be 4 questions. All the questions are compulsory having internal choice. i) QuestionNo.1isforlonganswer,carrying15marks.QuestionbasedonmoduleI ORmoduleIV. ii) QuestionNo.2isashortanswer15(8+7)marksquestionbasedonmoduleIIORIII.

iii) QuestionNo.3isashortanswer15(8+7)marksquestionbasedonmoduleV. iv) QuestionNo.4isanobjectivetypequestionincluding: a) Comment on the following Question Paper Pattern:Q.1A(15marks)ORB(15Marks) Q.2A(8marks)andB(7Marks) OR C(8marks)andD(7Marks) Q.3A(8marks)andB(7Marks) OR C(8marks)andD(7Marks) Q.4(A)Commentonthefollowing(AnswerAnyFour) (Onestatementfromeachmodule)(8Marks) (B) Match the columns (7 Marks) AND b) Match the following Columns.

16

Trade Unionism and Industrial Relation

Question Paper Pattern i) Therewillbe4questions.Allthequestionsarecompulsoryhavinginternalchoice. ii) QuestionNo.1isforlonganswer,carrying15marks.QuestionbasedonmoduleI ORmoduleIV. iii) Question No.2 is for short answers, carrying 15 (8+7) marks. Questions based on moduleIIORIII. iv) Question No.3 is for short answers, carrying 15 (8+7) marks. Questions based on modulesVANDVI. v) QuestionNo.4isobjectivetypequestionsincluding: a)CommentonthefollowingANDb)MatchtheColumns. vi) QuestionPaperPattern: Q.1A(15marks)ORB(15Marks) Q.2A(8marks)andB(7Marks) OR C(8marks)andD(7Marks) Q.3A(8marks)andB(7Marks) OR C(8marks)andD(7Marks) Q.4(A)Commentonthefollowing(AnswerAnyFour)(8Marks) (B) Match the columns (7 Marks)

17

Regional Planning

Question Paper Pattern i) Therewillbe4questions.Allthequestionsarecompulsoryhavinginternalchoice. ii) QuestionNo.1isalonganswer15marksquestionbasedonmoduleIORmodule V. iii) QuestionNo.2isashortanswer15(8+7)marksquestionbasedonmoduleIIORIII. iv) Question No.3 is for short answers, carrying 15 (8+7) marks. Questions based on modules(IVANDVI)OR(VIIANDVIII). v) QuestionNo.4isobjectivetypequestionsincluding: a)CommentonthefollowingANDb)MatchtheColumns. QuestionPaperPattern: Q.1A(15marks)ORB(15Marks) Q.2A(8marks)andB(7Marks) OR C(8marks)andD(7Marks) Q.3A(8marks)andB(7Marks) OR

C(8marks)andD(7Marks) Q.4(A)Commentonthefollowing(AnswerAnyFour)(8Marks) (B) Match the columns (7 Marks)

Question Paper Pattern for T.Y.B.Com Transport Management (2011-12)

Guidelines:I. There will be 4 questions. All questions are compulsory, having internal choice. II. Question No.1 is long answer 15 marks question based on Modules I, II, III. III. Question No.2 is short answer 15 (8+7) marks questions based on Modules IV, V and VI. IV. Question No.3 is short answer 15 (8+7) marks questions based on Modules VII and VIII. V. Question No.4 is Objective Type 15 marks Questions including: A. Multiple choice questions B. True or False with reasons C. Match the Following (A column 5 points and B column 7 points) Note: Q.No.4 should cover the entire syllabus.

Paper Model for (60) Sixty Marks. Question Paper Pattern for T.Y.B.Com. Transport Management
N.B. i. All questions are compulsory. ii. Figures to the right indicate full marks. Q.1. Answer any one out of Two: (From modules I, II and III). 15 marks

Q2. Answer ant two out of Four: (From modules IV, V and VI) Q.3 Answer any Two out of Four (From modules VII and VIII) Q4. Objective Type Questions

15 marks

15 marks

15 marks

A. Multiple choice Questions. (All five questions from the entire syllabus) B. True or False (All Five questions from the entire syllabus) C. Match the Following (All Five questions from the entire syllabus).