Conventions of A TV Advert

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Conventions of a TV advert

By Amneet Dhillon
Adverts
http://www.youtube.com/watch?v=RvnsJ0Zfw4k&feature=channel

http://www.youtube.com/watch?v=vL9WLeUi5tc&feature=related

http://www.youtube.com/watch?v=Dhg_rjpvtME&feature=related

http://www.youtube.com/watch?v=NB3NPNM4xgo

http://www.youtube.com/watch?v=t-AQGohc3zI
Conventions
Slogan
Typography
Logo
Brand Name/Company Name
Editing
Sound
Narrative/Voice Over
Narrative
Camera
Product In Use
Slogan
A slogan is short, simple and goes straight to the point.

http://www.youtube.com/watch?v=NB3NPNM4xgo http://www.youtube.com/watch?v=Dhg_rjpvtME&feature=related

http://www.youtube.com/watch?v=4Y95tLFf8Mo
Typography/Logo
Typography is the font of the writing in a advert and the Logo is something which stands out and is
recognisable. The logo can represent the company

http://www.youtube.com/watch?v=MgVB5HRrhtM http://www.youtube.com/watch?v=2_qzQYf2nsc

http://www.youtube.com/watch?v=_ve4M4UsJQo
Brand Name/Company Name
The brand name or company name is the name of the company being advertised so that the audience knows
who they are.

http://www.youtube.com/watch?v=1WlRcXIO5ik http://www.youtube.com/watch?v=YSmZapShlxc

http://www.youtube.com/watch?v=h666mkDZCDw
Camera
Camera is when the produces choose different types of camera shots or angles in an advert

http://www.youtube.com/watch?v=8rWbg4-dw1g http://www.youtube.com/watch?v=fDoDUC9M0Sg

http://www.youtube.com/watch?v=swxvsUgrTvg

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