Lmillsresume 2015

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Lindsey Mills

17 Logan Ave. - Medford MA, 02155


[email protected]
(617) 460-1970

Professional Experience
Public Relations Associate
Wayfair, Inc., Boston, MA

August 2014 - present

Develops and maintains relationships with key media contacts across national, consumer lifestyle
publications

Develops creative pitch angles for national and regional lifestyle and consumer placements to media
contacts

Secures product placements in national lifestyle magazines including HGTV, Family Fun, Parents, Kitchen &
Bath Makeovers, At Home Memphis and more

Develops and pitches angles for national and regional lifestyle and consumer placements to media
contacts

Collaborates on major initiatives with senior executives on tight deadlines


o

Secured product donations and helped outfit space for Good Morning America segment

Secured product donations and managed tracking documents for Cookies for Kids Cancer
charity event

Marketing and Communications Intern


Marlo Marketing Communications, Boston, MA

Spring 2014

Compiled press clips and coverage reports

Researched new and existing media contacts via CisionPoint to updated media database

Assembled products and packages to send in mailers for editors, bloggers and other media persons

Assisted with special event planning and implementation

Empowerment
Legal PR and Marketing Intern, Boston, MA

Summer 2013

Examined new Public Relations and Marketing strategies for the company

Created press release to promote new website campaign

Researched various organizations and potential clients specifically in entrepreneurship

Collaborated with other interns on updating company LinkedIn page

Likeable Media
Account Intern, Boston, MA

Summer 2012

Worked with community managers to write content for clients Facebook pages and Twitter handles while
encompassing the brand voice

Monitored and responded to customer posts on Facebook and Twitter

Updated monthly reports for various clients to record traffic to particular social media pages
o

Analyzed Facebook Insights

Assembled reports into graphs and charts to show growth

Developed and managed boards and content to clients Pinterest page

Received Buzz Builder of the week award

Researched target market in depth to ensure content was engaging for audiences

Education
Stonehill College, Easton, MA
B.A., Communications, Business Minor

September 2010 May 2014

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