Basics of Foreign Trade and Exchange, The: Adam Gonnelli 9,10,11,12 Grade Levels: Supplementary Materials Document Type
Basics of Foreign Trade and Exchange, The: Adam Gonnelli 9,10,11,12 Grade Levels: Supplementary Materials Document Type
Basics of Foreign Trade and Exchange, The: Adam Gonnelli 9,10,11,12 Grade Levels: Supplementary Materials Document Type
Adam Gonnelli
Grade Levels: 9,10,11,12
Document Type: Supplementary Materials
Description:
Provides an elementary discussion on interest rates and their effect on production, employment,
income, and prices.
This document may be printed.
THE BASICS OF FOREIGN TRADE AND
EXCHANGE
by
Adam Gonnelli
Suzanne Lorge, Federal Reserve Bank of New York, proofread the text.
Carol Perlmutter and Phylise Banner, Federal Reserve Bank of New York,
assisted in the preparation of charts.
Printed 1993
CREDITS
Front and Back covers: Photo Page 15: Photo courtesy of the AFL-
courtesy of NASA. CIO
Inside covers: U.S. Congress, Office Pages 18-19: Photo courtesy of the
of Technology Assessment. Bush Presidential Materials Project
Page 4: Photo courtesy of The Coca- Page 20: Photo courtesy of the Federal
Cola Co. The Chinese version of Reserve Bank of San Francisco.
Coca-Cola and the contour bottle Pages 26-27: Photo by lee
are registered trademarks of the Youngblood, courtesy of J.P.
Coca- Cola Co. Morgan & Co. Inc.
Page 5, 6-7: Photos courtesy of the Pages 28: Photo courtesy of Citibank
Port Authority of New York and New
Jersey. Pages 32-33: Photo courtesy of the
New York Stock Exchange.
Page 8: Photo courtesy of The Japan
Information Center. Page 40: Photo courtesy of the Board
of Governors of the Federal
Page 12: Photo courtesy of AT&T Bell Reserve System.
Labs.
Project Page 43: Photo courtesy of the
Page 13: Photo courtesy of Hughes U.S. Treasury
Missile Systems Co.
Page 44: Courtesy of Penguin, U.S.A.
GOODS AND SERVICES FLOW AROUND
1990 MERCHANDICE EXPORTS
THE WORLD IN COMPLEX PATTERNS
IN BILLIONS OF U.S. DOLLARS
GROWING TRADE,
INTERNATIONAL TRADE
SHAPES OUR EVERYDAY LIVES AND THE
WORLD IN WHICH WE LIVE. WHETHER WE REALIZE IT
OR NOT, NEARLY EVERY TIME WE MAKE A PURCHASE WE ARE
PARTICIPATING IN THE GLOBAL ECONOMY. PRODUCTS AND PARTS OF
PRODUCTS COME TO OUR STORE SHELVES FROM ALL OVER THE
WORLD.
BENEFITS OF SPECIALIZATION
Instead of trying to produce everything by themselves, which would be
inefficient, countries often concentrate on producing those things that they can
produce best, and then trade for other goods and services. By doing so, both
the country and the world become wealthier.
Suppose the mythical nation of Cottonland is very efficient at producing cloth,
but not at making furniture. By dividing its resources evenly between its cotton
and furniture industries, Cottonland is able to produce eight bales of cloth and
four pieces of furniture each day. The economy of its neighbor, Woodland, is
just the opposite; it produces eight pieces of furniture in a day, but only four
bales of cloth.
Further, suppose a piece of furniture is the same price as a bale of cloth. In
Cottonland, where a bale of cloth can be produced in an hour, but a piece of
furniture takes two hours, it makes sense to make a lot of cloth and trade the
surplus for furniture. Conversely, for greater productivity, Woodland should
direct all of its resources to making furniture.
If Cottonland can produce eight bales of cloth using half of its resources, it
will double its cloth production to 16 bales a day by transferring all of its
resources to its cloth industry. By doing so, however, Cottonland would
eliminate its furniture industry. Nevertheless, Cottonland would become
wealthier; it would have as much cloth as before, plus more cloth to trade for
other things that it wants, such as Woodland's furniture. (More accurately,
people in Cottonland will buy some of Woodland's currency on the foreign
exchange market and use it to buy furniture; Woodland will do the opposite to
buy cloth. But more on that later.)
Cottonland Woodland
Without trade Without trade
Cottonland can Woodland can
produce: produce:
8 4 4 8
bales of cloth pieces of furniture bales of cloth pieces of furniture
Total Production: Total Production:
12 12
UNITS UNITS
Cottonland can now trade its Woodland can now trade its
surplus cloth for furniture. surplus furniture for cloth
Before the two countries directed their resources into their most productive
enterprises, total production for both countries stood at 12 pieces of furniture
and 12 bales of cloth. After the shift in resources, production increased to 16
bales and 16 pieces. Each country can now trade its surplus goods.
Through specialization and trade, the supply of goods in both Cottonland and
Woodland increases; more supply tends to bring prices down, making the
goods more affordable. In addition, trade provides a wider variety of goods to
consumers: salmon from Scandinavia, bananas from South America and
cameras from South Korea, to name just a few of the many thousands of
products that trade makes available. If countries did not engage in trade and
instead limited their consumption to what they produced at home, consumers
would not live nearly as well.
Today, most industrialized nations could produce almost any product they
chose. For instance, the United States could conceivably devote all of its
resources to the production of tropical fruits. The United States could
compensate for an unsuitable climate in certain areas by clearing and fertilizing
land, building hothouses, developing new irrigation techniques and retraining
workers––no tropical fruit would ever need to be imported and there would
plenty left over to export.
However, this does not make good economic sense. Much of the labor, land
and capital that would have to be directed toward the tropical fruit industry
could be used more efficiently in other industries. Countries achieve greater
total wealth by devoting more resources to their most productive industries.
Cotton- Wood-
land land
Cottonland should continue to make cloth and trade for Woodland's furniture.
Woodland should concentrate on producing furniture and trade for cloth. If
resources are channeled into the most productive enterprises in each country,
there will be more products to trade.
BENEFITS OF DIVERSITY
While it makes good economic sense to put resources into the most productive
industries, no country wants to rely on only one product. Specialization in the
production of one, or too few, goods makes a country more vulnerable to
changes in the world economy, such as recessions, new trade laws and
treaties, and new technologies. If a country relies heavily on producing a
single product and demand for that product suddenly drops because another
country produces a less expensive alternative, or if trade is restricted, the
economy could be devastated. For example, several Middle Eastern countries
rely on oil for more than 90 percent of their exports; to a large extent the
economic fortunes of these countries rise and fall with the oil market.
In addition, the degree to which countries specialize is influenced by that
country's terms of trade. A country's terms of trade reflect the relative prices
of a country's imports and exports. In general, it is most advantageous to a
country to have declining import prices compared with the prices of its exports.
Exchange rates and productivity differences affect the terms of trade more than
any other factors.
By developing a diverse economy, a country can make sure that even if
some industries are suffering, other, more prosperous industries will keep the
economy relatively healthy. Larger, more developed economies, like those of
the United States, Japan, Germany and Great Britain, have many
internationally competitive industries. Among many other fields, the United
States is competitive in finance, entertainment, aerospace, industrial
equipment, pharmaceuticals and communications.
COMPETITIVENESS
Competitiveness is a broad term used to describe the relative productivity of
companies and industries. If one company can produce better products at
lower prices than another, it is said to be more competitive. If, overall, the steel
mills of Germany are more efficient and productive than the steel mills of France
or Belgium, it would be said that the German steel industry is more competitive
than the French and Belgian steel industries. Governments are always
concerned about the competitiveness of their countries' different industries,
since it is difficult for uncompetitive industries to survive.
In the long run, competitiveness depends on a country's natural resources,
its stock of machinery and equipment, and the skill of its workers in creating
goods and services that people want to buy.
Natural resources are already there and must be used efficiently, but a
country's infrastructure and its workers' skills have to be built up over time. The
ability of a society to use natural resources wisely, develop new technologies,
improve the skills and efficiency of its workforce, and invest in its infrastructure
are key factors in trying to remain competitive.
From 1986 to 1991, there was an enormous boom in U.S. exports, especially in
manufactured goods. Exports almost doubled, going from $227 billion to $422
billion. One of the driving forces behind the increases in exports was the
success of U.S. companies in selling “knowledge-intensive” manufactured
goods to other industrialized countries.
The value of knowledge-intensive products depends mainly on the skills that
went into them, rather than the costs of the physical components. For example,
when producing a new compact disc, the expenses of paying the artist and the
advertising, marketing, legal and accounting fees far outweigh the cost of
physically producing the disc; or, a custom-made chemical for a new drug
might be expensive because of the years of research, development and testing
that went into it.
The production of these
knowledge-intensive goods relies
more on a skills, well-educated work
force than on natural resources.
many different types of products fit
this description, from software to
custom-built aircraft engine parts.
The most successful exports during
the boom were produced for a very
specific market niches and
substitute products were not easy to
come by. These knowledge-
intensive products are becoming a
major force in international trade
and a source of much wealth to
countries whose economies are
well-positioned to compete in those
markets.
ECONOMIES OF SCALE
The Law of Comparative Advantage says that a country can become more
competitive by putting its resources, through investment in training and
production facilities, into its most efficient industries. Using its resources in this
manner may enable a country to achieve economies of scale––increasing its
output in a particular industry so that its costs per unit decrease. Lower-cost
goods become more competitive in international markets.
Having access to international markets may help countries to achieve
economies of scale in different industries. For example, it would not be
profitable for a small country to produce expensive, sophisticated weapons
systems unless it could spread the enormous research and development costs
over many units. To do this, it may need to export. If nations know that they
have access to foreign markets and can export, it is possible to increase the
scale of their manufacturing operations far beyond what they need for their own
use, and as a result the nations become more efficient and competitive.
Of course, in reality, the factors affecting a country's trade competitiveness
are more complicated. Greater specialization improves competitiveness, but
sometimes resources are difficult to transfer from one industry to another. An
insurance agent cannot be moved to an architectural company without
retraining, and it would cost a great deal of money to turn a car factory into a
shoe factory.
To further complicate matters, governments often attempt to restrict or
encourage international trade to achieve domestic economic goals, such as
increasing employment in certain industries, developing new sources of
wealth, or maintaining economic independence.
METHODS OF PROTECTIONISM
Governments use a variety of tools to manage their countries' international
trade positions. One of the most important of these tools, the tariff, is a tax on
an import. It has the effect of making the item more expensive to consumers,
thereby reducing demand. For example, if it costs $1 to produce a widget in an
American factory and only $.75 in a foreign factory, the American factory will
have a difficult time staying competitive. If the U.S. government were to impose
a tariff of 60 percent, the cost to Americans would jump $.45 to $1.20 ($.75 x .6 =
$.45). If consumers base their purchases only on price, people would probably
buy the less expensive American widgets; by doing so, they would help the
U.S. widget industry to prosper.
However, if the tariff had not been imposed, Americans could have saved
money by purchasing the imported widgets for less than the cost of the
domestically produced widgets. Under a pure free trade policy, which would
not have tariffs, the U.S. widget industry would either have to change in order to
compete with the less expensive imported products or face extinction.
Tariffs do not have to push the price of a foreign import above the price of its
domestically produced counterpart to be effective. In the example above, a
tariff of 20 percent instead of 60 percent on the $.75 foreign product would
increase the price of the widget to $.90, but would not make the $1 American
product a less-expensive alternative. Such a tariff would have three effects,
though:
• it might reduce the consumption of the foreign product, simply by making it
more expensive and reducing the price difference between the foreign and
domestic products;
• domestic companies still would have to become more efficient and reduce
prices to compete, but they wouldn't have as far to go; and
• it could be used as a political bargaining chip during trade negotiations.
Tariffs usually are calculated in terms of a percentage of the value of the
imported goods, although sometimes a flat rate is charged (one dollar per item
or pound, for example).
Governments sometimes restrict sales of foreign goods by imposing import
quotas. These limit the quantity of a foreign good that can be imported annually
and help domestic producers by limiting the share of the market that can be
taken by foreigners. Sometimes governments negotiate voluntary restraint
agreements by which the exporting country agrees to limit voluntarily its
exports of a certain product. For example, in 1992, Japan began limiting its
auto exports to the United States to 1.65 million cars per year, a significant
decrease from the limits of previous years. It is important to note, however, that
sometimes sales may not even reach these limits.
These types of limits have problems of their own. The free market is not
allowed to function since the quantity of goods remains constant while the price
changes, instead of supply and demand influencing both price and quantity. In
addition, if the price of a restricted good rises, the exporting country profits; if a
tariff causes the price of a good to rise, it is the importing country's government
that gains revenue.
Another way to achieve the goals of protectionism is to make the domestic
industry more competitive, rather than limiting or taxing imports to make foreign
goods less competitive. This can be done through subsidies, which are
payments by the government to an industry. A direct subsidy is an outright
payment; indirect subsidies include special tax breaks or incentives, buying up
surplus goods, providing low-interest loans or guaranteeing private loans.
In addition to using tariffs and quotas to manage international trade,
governments sometimes ban trade with certain countries for political reasons––
during times of war or political crises––or ban imports of a certain product to
protect domestic industries. The Japanese government, for example, in order to
protect its rice industry from competition, allows almost no imported rice into
Japan.
The United States offers most-favored-nation (MFN) status to many of its
trading partners. MFN status assures a country that no other country will get
lower tariffs when exporting to the United States. Of course, this status can be
revoked at the discretion of the U.S. government.
Health, environmental and safety standards, which often vary from country to
country, can function as a form of protectionism. Forcing imported goods to
meet certain standards before they are allowed into the country can add to their
cost. For example, the United States has strict auto emission standards, which
foreign car manufacturers must meet to gain access to the U.S. market. Meeting
these standards can be expensive and adds to the cost of the imported car.
INTERNATIONAL ORGANIZATIONS SEEK COOPERATION
ON TRADE ISSUES
As trade has become more and more important to nations' economic well-
being, countries have attempted to manage it to achieve greater wealth and
stability. International organizations have been formed to facilitate cooperation
on trade issues.
The General Agreement on Tariffs and Trade (GATT) is essentially a treaty
among many different nations to help manage global trade. Over 80 percent of
world trade occurs between GATT signatories. The basic principles of the
treaty are that:
• national origin of an import should not be a factor in considering trade
barriers;
• tariffs and not quotas should be used to protect domestic industries;
• countries should consult on trade matters; and • GATT meetings should
provide a forum to discuss trade issues and a legal instrument to codify
agreements.
Representatives from the countries that have signed the treaty meet
periodically at what are called "rounds" of GATT talks, to negotiate trade
agreements and settle disputes. Since World War II, the GATT has played a
major role in the reduction of obstacles to international trade.
Whether it was the tariffs imposed by the North that were a prelude to the U.S.
Civil War, the Smoot-Hawley tariffs that contributed to the Great Depression, or
the international trade disputes we face today, conflicts over trade issues have
played an important role in history.
Trade statistics are often used to support arguments in these conflicts.
However, trade statistics, like all statistics, sometimes can be misleading. By
themselves, statistics don't mean much at all; their interpretation depends on
the questions that are being asked. The U.S. trade deficit, for example, has at
different times been viewed as bad, good, irrelevant, overstated, understated
and illusory. To a company that exports goods to the United States, the deficit
may be viewed as a sign of a healthy U.S. market. To a U.S. trade union, the
deficit may be viewed as a sign that companies in the United States are having
difficulty competing in world markets.
It is important to know something about the data that is being gathered in order
to draw conclusions from them. In a global economy that is measured in trillions
of dollars, not every transaction is going to be reported accurately. Statistics for
many types of transactions rely heavily on estimates made by statisticians, and
even the best estimates are sometimes incorrect. This can produce a skewed
measurement of what is actually taking place in the economy.
Each month, U.S. importers file over one million tax documents with the U.S.
Customs Service describing the type and value of imported goods. These
reports are processed and tabulated to determine the overall level of U.S.
imports. Inaccurate reports, delays in processing data and smuggling can
affect their validity.
There is no U.S. tax on exports, so to collect information, the U.S. Department
of Commerce developed a form called the Shippers' Export Declaration (SED)
form, which exporters fill out when they send goods overseas. These forms are
tallied to arrive at export totals.
The Bretton Woods Agreements Act of 1945 requires the publication of
complete balance of payments information, and statistics are generally reliable.
However, the collection process is often difficult; for example, data on travel,
services, direct foreign investment and financial transactions is gathered
largely through quarterly or annual mail surveys, many of which are only
voluntary.
Sometimes, even classifying goods as imports or exports can be difficult. For
example, trade usually is tabulated on the basis of national origin rather than
national ownership. If a product is shipped from the United States to Germany, it
is considered to be a U.S. export and a German import. It makes no difference
whether a foreign company owns the U.S. factory that produced the item, or if it
is a U.S. company in Germany that buys it. Conversely, if a U.S. company has a
plant in Brazil and sells a product to a Japanese company in Great Britain, the
transaction is recorded as a British import and a Brazilian export.
It is often also difficult to assign a value to goods. To compare the exports of
two countries in a given year, it is necessary to convert the figures into the
same currency. However, the exchange rate may distort the significance of the
numbers. It may appear that one country is exporting more goods than another,
when, in fact, the difference can be attributed to variations in exchange rates,
not to the quantity or quality of exports. In addition, real estate values must be
adjusted to current market prices, equipment must be depreciated with age,
and inflation must be taken into account. If these and many other factors are not
considered, the value of an import or export might be misleading.
For example, at first glance it would appear that Germany's exports leaped
dramatically from $269 billion in 1989 to $346 billion in 1990––nearly a 30
percent increase. Do these figures indicate a weakening of the German mark
on foreign exchange markets? A new free-trade agreement? Neither one––after
East and West Germany were reunited, East German exports were added into
the German total, which made total exports seem significantly larger than they
would have been otherwise.
Changes in trade statistics do not necessarily signify changes in a nation's
trade patterns; the changes may be merely a result of putting data together in
new ways.
FOREIGN CURRENCY EXCHANGE
MARKET PARTICIPANTS
Of course, not everyone in the world participates in the foreign exchange
market. There are four types of market participants––banks, brokers, customers
and central banks.
• Banks and other financial institutions are the
biggest participants. They earn profits by
buying currencies from, and selling
currencies to, customers and to each other.
Roughly two-thirds of FX transactions
involve banks dealing directly with each
other.
• Brokers act as intermediaries between
banks. Dealers sometimes call them to find
out where they can get the best prices for
their currencies. Dealing through brokers
has the added advantage of anonymity;
sometimes banks wish to keep their FX
transactions confidential, and by dealing
through a broker, this can be easily done.
Brokers earn profits by charging
commissions on the transactions they
arrange.
However, if the rate is 5.4, the franc is said to be stronger, or to have "risen"
against the dollar, while the dollar has "weakened" against the franc. At 5.4, $1
will buy fewer francs, and our tourist's sweater will cost $92.60. These price
changes may not seem very significant, but when billions of dollars are
involved, even a hundredth of a percentage point change in the exchange rate
becomes important.
What effects do exchange rate fluctuations have on a country and the world
economy? If one currency can buy an increasing amount of another currency
it is said to be "strong." However, just because a currency is strong does not
mean that everyone in that country is better off. A stronger dollar means that
Americans can buy foreign goods more cheaply, but foreigners will find U.S.
goods more expensive. If you work in a company that relies on the sale of
exports, a stronger dollar probably is not going to help your firm's business. The
goods you produce will be more expensive to foreigners, who therefore may
not buy as many. If you are an importer, by contrast, your cost of purchasing
foreign goods will drop.
Therefore, it would be logical to assume that if the dollar were weaker, the
U.S. trade balance would improve, as foreigners bought more American goods.
However, after the dollar depreciates, the U.S. trade balance usually worsens
for a few months. A phenomenon called the J-curve explains why: most
import/export orders are taken months in advance. Just after a currency’s value
drops, the volume of imports remains about the same, but the price of the
ordered imports rises in terms of the home nation's currency. In the meantime,
the value of domestically produced exports tends to remain constant. The
difference in value worsens the country's trade balance, until the volumes of
imports and exports fully adjust to the new exchange rate.
Exchange rates also are a very important factor to consider when making
international investment decisions. Just as our tourist's sweater may increase
or decrease in price based on changes in exchange rates, money invested
overseas incurs the same risk. When the investor decides to "cash out," or
bring his money back home, any gains could be magnified or wiped out,
depending on the changes in exchange rates. Companies that do a great deal
of international business must watch exchange rates carefully to try to protect
and increase their profits.
"Yoshi, it's Maria in New York. May I have a price on twenty cable?"
"Mine twenty."
"Done."
"What do you think about the Swiss franc? It's up 100 pips."
"I saw that. A few German banks have been buying steadily all day..."
"Sure. I will buy them from you at 1.7520 dollars to each pound or sell them to
you at 1.7530 dollars to each pound."
"I'd like to buy them from you at 1.7530 dollars to each pound."
"All right. I sell you 20 million pounds at 1.7530 dollars per pound."
"Is there any information you can share with me about the fact that the Swiss
franc has risen one-one hundredth of a franc against the U.S. dollar in the past
hour?"
"Yes, German banks have been buying Swiss francs all day, causing the
price to rise a little..."
Conversations like this one occur thousands of times every day in the foreign
exchange market, as traders buy and sell currencies, talk about the markets
and exchange information. Of the estimated $880 billion that is traded every
day, less than 20 percent is traded for the import and export needs of
companies and individuals or for direct foreign investment. The majority of
trading is done to try to profit from short term fluctuations in exchange rates, to
manage existing positions or to purchase foreign financial instruments.
In the volatile FX market, traders constantly try to predict the behavior of
other market participants. If they can correctly anticipate other traders'
strategies, they can act first and beat the competition. FX traders make money
for their firms by buying currency and selling it later at a higher price, or,
anticipating that the market is heading down, by selling at a high price first and
buying back at a lower price later. If a trader purchases a lot of a currency, he
is said to be long that currency (long dollars, long yen, etc.); conversely, if a
trader sells a currency, he is said to be short (short sterling, short francs, etc.).
In order to predict movements in exchange rates, traders often try to
determine if a particular currency's price reflects a realistic value in terms of
current economic conditions. Analysts attempt to determine a currency's actual
value by examining inflation, interest rates and the relative strength of the
country's economy. They assume that the price will move up if the currency is
under priced, and down if overpriced.
Despite the size and importance of the foreign exchange market, it remains
largely unregulated. There is no international organization that supervises it,
nor any institution that sets rules. However, since the advent of flexible
exchange rates in 1973, governments and central banks, such as the Federal
Reserve System in the United States, periodically act to maintain stability in
the FX market.
There is no standard definition of instability or a disorderly market––
circumstances must be evaluated on a case-by-case basis. Sharp, rapid
fluctuations of exchange rates and traders' reluctance to be ready to either buy
or sell currencies (maintaining a "two-way" market) may be signs of a
disorderly market. In these cases, central banks often work together to restore
stability. However, a country taking a very conservative view toward market
intervention would act only in response to unusual circumstances that require
immediate action, like political unrest or natural disasters. The monetary
authorities would be less likely to try to counteract the usual fundamental
factors that drive exchange rates, such as trade patterns, interest rate
differentials and capital flows.
INTERVENTION
The U.S. Treasury, which has overall responsibility for managing the U.S.
government's foreign currency holdings, works closely with the Federal
Reserve to regulate the dollar's position in the FX markets. If the monetary
authorities decide that it would be desirable to strengthen or weaken the dollar
against a particular currency, instructions are given to the Federal Reserve
Bank of New York, which intervenes in the FX market as agent for the U.S.
monetary authorities. The Federal Reserve Bank of New York buys dollars and
sells foreign currency to support the value of U.S. dollars, or sells dollars and
buys foreign currency to try to exert downward pressure on the price of the
dollar. Most of the transactions the Fed engages in involve the exchange of
dollars for either German marks or Japanese yen, the most frequently used
currencies in international transactions.
Central banks in other countries have similar concerns about their own
currencies and sometimes intervene in the FX market as well. Usually,
intervention operations are undertaken in coordination with other central
banks. The amount of intervention, from tens of millions to a few billion dollars,
is not a great deal in a market whose size sometimes exceeds $1 trillion per
day. The actual purchase or sale of currency by a central bank has the same
impact on the supply or demand for currency as the actions of any other market
participant. However, the actions of central banks send strong signals to other
market participants about what the country's monetary authorities think about
the value of the currency; the resulting expectation that the country's economic
policy will move in a certain direction can influence trading.
Most of the Federal Reserve Bank of New York's activity in the foreign
exchange market is undertaken for far less dramatic purposes than to influence
exchange rates. The Bank often deals in the foreign exchange market as an
agent for other central banks and international organizations to execute
transactions related to flows of international capital.
Some countries have special arrangements with other countries to help keep
their currencies stable. Many less-developed nations have their soft
currencies pegged to hard currencies, which means their value rises and falls
simultaneously with the stronger currency. Some peg their currencies to a
basket of hard currencies, the average of a group of selected currencies.
Those countries that choose to tie their currency to a single currency usually
use the U.S. dollar or the French franc. Some European countries are part of an
agreement called the European Monetary System (EMS), which requires
them to keep their currencies within a certain price range. When currencies
move too high or too low relative to other currencies in the EMS, central banks
act to try to keep the currency within the range.
Intervention in the FX market is not the only way monetary authorities can
affect the value of their country's currency. Central banks also can affect
foreign exchange rates indirectly by influencing their countries' interest rates.
Relatively high interest rates tend to push the price of a currency up because
investors may want to buy the currency to invest at the higher rates. If
Germany's interest rates rise to eight percent while those of the United States
are at three percent, demand for the German mark will be stimulated. A
reduction in interest rates would lessen demand for the currency and its price
would tend to fall. In addition, if a central bank's policies are viewed by the
market as promoting stable growth without inflation, the currency will be viewed
as a safe investment, and demand for it will increase.
Many large companies are "international" in that they have branches and
subsidiaries overseas; by some estimates, intra-firm trade, or trade between
branches of the same company in different countries, accounts for an
astonishing 40 percent of U.S. exports. Many more companies buy and sell
goods all over the world. Companies frequently form partnerships with
companies in other countries so that cooperation sometimes replaces
competition. This has had a profound impact on the way companies operate in
the global marketplace. Instead of merely exchanging goods and services with
other countries, businesses around the world now work side-by-side to
produce and market products. This is partially because it is often difficult for a
single company to bear the economic risks of global production and marketing.
Now, if the final product is shipped to Indonesia from San Francisco, it will be
recorded, simply, as a U.S. export and an Indonesian import. However, if the
Indonesians apply a high tariff to the running shoes, they might harm more than
just the U.S. exporters; all the businesses around the world that were involved
in the process, including the Indonesian rubber manufacturers, might lose
business. With more and more companies operating internationally, it is
increasingly difficult for governments to target trade policies effectively.
These changes also mean changes in the ways people prepare for careers.
Now more than ever, as economic ties between countries grow and strengthen,
it has become very important to a nation's competitiveness to have a workforce
that is able to deal with different languages and cultures. Varied business
practices in different countries require new approaches to making profits.
Doing business in different countries sometimes can be frustrating; practices
that are considered standard procedure in some places may be outrageous in
others. In the United States, a signed contract is considered all but sacrosanct;
in the Far East, Southern Europe and the Middle East, the spirit of the
agreement sometimes can matter more than the letter. The "get down to
business" approach that Americans and Germans usually favor in business
negotiations may be considered brusque or harsh in Japan or Korea. Even the
small details of business behavior––whether or not to look someone in the eye,
tone of voice, the exchange of gifts––vary significantly from country to country.
To remain competitive, individuals, companies, and governments all must
adapt to the changing global marketplace.
TEACHER'S GUIDE
Trade occurs because people want or need to buy goods and services that
are available from other countries. Perhaps the foreign goods are less
expensive or of higher quality than similar domestic products; perhaps they're
unique and simply not available from domestic sources; or maybe buyers
simply prefer them.
DISCUSSION QUESTIONS
2. Name five items (other than food) in your home that you believe were made
in the United States without any foreign input. Why are such goods becoming
more and more difficult to find?
DISCUSSION QUESTIONS
1. Which industries and regions would be helped or hurt the most if the United
States truly applied the principle of comparative advantage?
COMPETITIVENESS
Competitiveness refers to a country's ability to produce and market goods
and services that people want to buy. Strong competitiveness typically leads to
job creation and economic growth, while weak competitiveness could result in
fewer jobs and slower economic growth. Nations with advantages such as a
high-quality workforce, a well-developed infrastructure or abundant natural
resources are better able to produce desired goods and services efficiently.
DISCUSSION QUESTIONS
1. Although Canada and the United States have similar cultures, demographics
and a common border, U.S. industry has been generally more competitive
than Canadian industry in global markets. How do you explain this
difference?
2. What steps could business and government take to make the United States
more competitive? Why do you think these steps have not been taken?
FREE TRADE AND PROTECTIONISM
Despite its many benefits, trade can pose serious short-term and long-term
challenges to a country's economic health. Foreign competition helps to keep
prices low, but it can also lead to lower profits and unemployment in
uncompetitive industries. As a result, some companies and industries try to get
their governments to protect them from foreign competition. All countries
practice some protectionism, but the practice is often highly controversial,
pitting the interests of households, businesses and governments against on
another.
DISCUSSION QUESTIONS
1. If the United States completely stopped importing, what do you think would
happen to the economy? What types of businesses and individuals would be
helped or hurt? What would happen if the United States stopped exporting?
METHODS OF PROTECTIONISM
Each of the various tools that countries use to restrict and regulate foreign
trade—such as tariffs and quotas—has its own advantages and disadvantages,
and each affects economic growth and employment in different ways.
DISCUSSION QUESTIONS
2. List the costs and benefits of unrestricted free trade. Which U.S. industries
might favor free trade? Which would oppose it? Why?
ARGUMENTS FOR FREE TRADE
• Free trade provides consumers with a wide variety of goods and services,
sometimes less expensively than would be available under a restricted
trading system.
• Competition that is brought about by free trade helps keep companies
modern and competitive.
• The costs of protectionism outweigh the benefits.
DISCUSSION QUESTIONS
1. You are the president of a U.S. company that makes tape recorders and pays
its workers $10 per hour. A rival company based in Southeast Asia pays its
workers only 60 cents per hour. Its less expensive tape recorders are
shipped to the United States and are attracting all your customers. What can
you do, or try to do, to keep your customers?
MEASURES OF TRADE
A variety of statistics are used to measure the flows of goods, services and
financial assets between countries. These statistics show which countries are
importing more than exporting, where money is being invested and many other
useful things.
The balance of trade (often reported on the news) measures the difference
between a country's imports and exports of merchandise. The balance of
payments reflects the complete summary of economic transactions between a
country and the rest of the world, including merchandise, raw materials,
financial transactions, tourism and foreign aid. in turn, the balance of payments
statistics are divided into the current account and the capital account, which
separate investment from consumption and interest payments,
DISCUSSION QUESTIONS
2. Why can't we conclude that a widening trade deficit is necessarily bad for
the country?
FOREIGN CURRENCY EXCHANGE
The foreign currency market is the largest market in the world. In order to
engage in trade with other nations, companies and individuals may first have to
buy the currency of the country with which they are doing business. This is
done in the foreign exchange (FX) market, a worldwide network of banks and
brokers where individuals, companies and governments go to buy and sell
currency. The four types of participants in the foreign exchange market are
banks, brokers, customers and central banks. The price of one currency in
terms of another is called the exchange rate. Changes in exchange rates will
result in changes in the costs of imports and exports. If, for example, the U.S.
dollar depreciates in value against the Japanese yen, U.S. exports to Japan
will be less expensive, and Japanese exports to the United States will be more
expensive.
DISCUSSION QUESTIONS
1. How would you find out how much $100 is worth today in Japanese yen ?
Of the nearly $1 trillion traded every day on the foreign exchange market,
roughly 80 percent is traded for speculation, 15 percent for investment and 5
percent for foreign trade.
TYPES OF TRANSACTIONS
The basic and most common transaction is the spot transaction: two parties
agree on an exchange rate and one sells the other a certain amount of
currency. Other types of transactions have been developed to help manage
the risk of currency fluctuations.
DISCUSSION QUESTIONS
1. If you were a financial official at a large U.S. company that wanted to buy
German industrial equipment costing DM 1 million, how would you go about
it? What could you do to protect yourself from losses?
FLOATING AND FIXED EXCHANGE
Exchange rates did not always fluctuate from day to day. For most of the
twentieth century, they were fixed, not flexible. The entire system was based on
gold. The system began to weaken in the 1960s, and rates began to "float" in
1973.
DISCUSSION QUESTIONS
Despite the fact that the foreign exchange market is the largest market in the
world, it remains basically unregulated. However, governments and central
banks sometimes act to maintain stability in the FX market. Some countries
have agreements to keep the value of their currencies within certain ranges. A
group of European nations are part of such an arrangement (the Exchange
Rate Mechanism, or ERM) that requires the central banks to act to keep
currencies at or near certain levels. In addition, central banks can influence
exchange rates by regulating their countries' interest rates. Yet these efforts
sometimes cannot stop market forces from driving the exchange value of a
particular currency up or down.
DISCUSSION QUESTIONS
2. Under what conditions should a central bank attempt to cause its currency to
depreciate?
3. You are the head of a large industrialized country's central bank. Because of
a sharp decline in your stock market, your currency is dropping like a stone.
Is this necessarily bad, and what can you do about it?
WORKING ACROSS BORDERS
Many large companies are international in that they have branches and/or
partnerships overseas; many more buy and sell goods and services all over
the world. Global business networks have mostly replaced huge, centrally
located, hierarchical companies. This means workers in any country will have
to prepare to compete with workers all over the world.
The skills needed to compete successfully will increasingly have
international components. Foreign languages, knowledge and experience of
business practices in other countries and the ability to deal with different
cultures will be more and more valuable.
DISCUSSION QUESTIONS
1. How would you put together a curriculum at your school to best prepare
students to live and work in the global economy?
1. The United States accounts for roughly how much of the world's exports?
a. all of them
b. one-half
c. One-quartet
d. one-eighth
5. To find data on foreign investment in the United States, one would consult:
a. The Basics of Foreign Trade and Exchange
b. the balance of payments
c. the merchandise trade balance
d. the terms of trade.
10. Which of the following is not an organization that helps to coordinate the
economic activities of different nations?
a. GATT
b. IMF
c. SED
d. BIS
11. You are a British citizen traveling with U.S. dollars on a French plane from
Florence, Italy, to Bonn, Germany, to buy a pair of German roller skates. Which
of the following events will directly cause the price of the skates, in marks, to
rise?
a. a rise in the pound against the dollar
b. a decline in the DM against the dollar
c. a rise in the British pound against the DM
d. a rise in the DM against the dollar