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    Scope: Advetisement and Sales Promotion Index

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    rkray78
    This document is an index for a study on advertisement and sales promotion for Airtel mobile connections. It includes a table of contents listing 14 chapters and their page numbers. The study design section outlines the scope, objectives, information sources including primary and secondary research, sampling design, limitations and more. It also includes lists of tables and graphs referenced in the document.

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    Scope: Advetisement and Sales Promotion Index

    Uploaded by

    rkray78
    11 views3 pages
    This document is an index for a study on advertisement and sales promotion for Airtel mobile connections. It includes a table of contents listing 14 chapters and their page numbers. The study design section outlines the scope, objectives, information sources including primary and secondary research, sampling design, limitations and more. It also includes lists of tables and graphs referenced in the document.

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    This document is an index for a study on advertisement and sales promotion for Airtel mobile connections. It includes a table of contents listing 14 chapters and their page numbers. The study design section outlines the scope, objectives, information sources including primary and secondary research, sampling design, limitations and more. It also includes lists of tables and graphs referenced in the document.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    11 views3 pages

    Scope: Advetisement and Sales Promotion Index

    Uploaded by

    rkray78
    This document is an index for a study on advertisement and sales promotion for Airtel mobile connections. It includes a table of contents listing 14 chapters and their page numbers. The study design section outlines the scope, objectives, information sources including primary and secondary research, sampling design, limitations and more. It also includes lists of tables and graphs referenced in the document.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    ADVETISEMENT AND SALES PROMOTION

    INDEX

    TABLE OF CONTENTS

    CHAPTER

    CONTENTS

    PAGE NO

    A) B) I

    LIST OF TABLES LIST OF GRAPHS INTRODUCTION 1.1.INTRODUCTION TO ADVERTISING AND SALES PROMOTION

    ii iii 1

    II

    THE STUDY DESIGN II. THE STUDY DESIGN II.1.scope II.2.Objectives II.3.Informatin Sources II.3.1.Primary Source II.3.2.Secondary Source II.4.Sampling Design Total Population Sample Size Sampling Technique II.5.Limitations

    10

    11 12 13

    13

    17 III III.I.INDUSTRY PROFILE III.II.COMPANY PROFILE IV & V VI DATA ANALYSIS & INTERPRETATION VI.1. Summary VI.2.Findings VI.3.Suggestions I Bibliography 54 18 18 35 51 52 53

    Dr.JYOTHIRMAYI DEGREE COLLEGE, ADONI

    DEPT.OF MANAGEMENT

    ADVETISEMENT AND SALES PROMOTION

    INDEX

    Annexure Questionnaire

    55 55

    List of Tables

    TABLE NO 1 2 3 4 5 6 7 8 9 10 11 12 13 14

    CONTENTS

    PAGE NO 36 37 38 39 40 41 42 43 44 45 46 47 48 49

    Use the mobile Connection of mobiles Service of airtel connection Satisfied the airtel rates pre-paid customer (or) post paid customer Satisfied the airtal post-paid plans Influenced of airtel connection Do you like the promotional activity Do you like the advertisement of airtel connection Satisfy the maintenance of airtel connection Satisfy the price rate Satisfy the performance of airtel connection Satisfy the promotional activity of airtel connection Any suggestions

    Dr.JYOTHIRMAYI DEGREE COLLEGE, ADONI

    DEPT.OF MANAGEMENT

    ADVETISEMENT AND SALES PROMOTION

    INDEX

    List of GRAPHS

    TABLE NO 1 2 3 4 5 6 7 8 9 10 11 12 13 14

    CONTENTS

    PAGE NO 36 37 38 39 40 41 42 43 44 45 46 47 48 49

    Use the mobile Connection of mobiles Service of airtel connection Satisfied the airtel rates pre-paid customer (or) post paid customer Satisfied the airtal post-paid plans Influenced of airtel connection Do you like the promotional activity Do you like the advertisement of airtel connection Satisfy the maintenance of airtel connection Satisfy the price rate Satisfy the performance of airtel connection Satisfy the promotional activity of airtel connection Any suggestions

    Dr.JYOTHIRMAYI DEGREE COLLEGE, ADONI

    DEPT.OF MANAGEMENT

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