How To Market A Book: Third Edition
Written by Joanna Penn
Narrated by Caroline Holroyd
5/5
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About this audiobook
Do you want to sell more books and reach more readers?
Do you want to discover how to build an author career for the long-term as well as spike your book sales right now?
If you don’t know much about marketing, don’t worry. We all start with nothing.
I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing.
Now I’m a New York Times and USA Today bestselling author of thrillers and non-fiction. My books have sold over 500,000 copies in 86 countries, and I’m an award-winning creative entrepreneur and international speaker, making a multi-six-figure income with my writing.
Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers.
How to Market a Book is for authors who want to sell more books, but it's also for those writers who want to think like an entrepreneur and build a long-term income. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career.
There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer.
It's also about going beyond just the book, because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you can't even imagine yet.
In this completely updated Third Edition, you’ll discover:
PART 1 Marketing Principles
Book marketing myths, how discoverability works, and the polarities of marketing that will determine what you choose to implement
PART 2: Your Book Fundamentals
Prerequisites
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Reviews for How To Market A Book
21 ratings9 reviews
What our readers think
Readers find this title to be a very helpful and valuable book on book marketing. It provides practical tips and resources for both new and experienced authors. The book is well-structured and accessible, making it easy to follow and implement the marketing steps. Readers appreciate the tailored advice for authors with religious themes and the author's expertise in indie publishing. Overall, this book is highly recommended for authors looking to improve visibility and sales of their books.
- Rating: 5 out of 5 stars5/5This book has been so good I'm going to listen to it again. For any authors who are trying to understand marketing, it's a must
- Rating: 5 out of 5 stars5/5A very helpful book, a lot of great information for marketing your own book.
- Rating: 5 out of 5 stars5/5Sehr cooles Buch. Ich freue mich schon diese Marketingschritte selbst umzusetzen. :-)
Ein super Leitfaden. Step-by-Step das Autorenmarketing beginnen und ein langfristiges Business aufbauen. - Rating: 5 out of 5 stars5/5Great content on book marketing. I greatly enjoyed her pieces of advice and I’ll definitely follow these !
- Rating: 5 out of 5 stars5/5A very useful book on book marketing from an indie publishing expert!
- Rating: 5 out of 5 stars5/5Another fantastic book by this author! Well structured with great clarity and flow. Simple, practical and valuable tips for new authors. Grant
- Rating: 5 out of 5 stars5/5I loved it. It is a really valuable book. Thank you joanna for such a great book.
- Rating: 5 out of 5 stars5/5Very useful information now that I’m at the publication stage of my first self-published novel. It was also a nice surprise to learn that Joanna Penn is a thriller-with-religious-themes author, because my own novel is a psychological thriller with religious themes. So the usefulness of this book was even more tailored to my specific needs.
- Rating: 5 out of 5 stars5/5This book is not just informative, it is extremely accessible. Joanna Penn does a terrific job of breaking down all of the steps that both beginning and experienced authors can do to improve visibility and sales of their books. For the areas that she doesn't cover, and there weren't many, she provides resources for other books you can read. I can't recommend this book highly enough.