Questions
Raised by
Design
Michala
Lipková,
Barbara
Predan
Questions
Raised by
Design
Michala
Lipková,
Barbara
Predan
Ljubljana 2020
Content
Questions Raised by Design
04
Foreword
Preface
Exhibition
Social design
workshop
E-zine Nº1
E-zine Nº2
Reader’s list
References
Content
05
06
08
10
14
26
54
72
74
Foreword
The Fall
of Public
Space?
Questions Raised by Design
06
Written by Boštjan
Bugarič
a story for the future. Such a movement is but a first
step towards building the new city walls, including
different narratives from the city itself. Let’s stop
erecting new unnecessary buildings and start building
contents instead. Everything is already there: all it
really needs is only starting to be collected.
The historical city of Koper is a race to the capital.
The role of public spaces has been crucially shrunk
due to neoliberal money-making facilities. The last
comprehensive urban plan for Koper was prepared
in the 1960s by the architect Mihevc and a remnant
of that plan, the workers' skyscraper, has been sold
to a private investor by current policy. The impact
area around the city centre was transformed into
a city of consumption. What happens in a certain
period of time, while capital takes over development
of the city without an urban plan, where social and
public buildings are sold or demolished, in other
words left to the investor, urbanism is perfectly
presented in the case of Koper.
In today’s world of limited natural resources, there
are new ways of communication that can create
networks that can bring together bottom-up
initiatives, destroyed small farmers, precarious
cultural workers and forgotten cooperatives in
the fight of the new solidarity to shape a city in
which everyone is equal. The main power in today’s
exhausted territory is the use of correct educational
and communication skills. In the raped urban
landscape of Koper there is only one way to empower
the commons by creating diversity and gaining
independence. If politics work hand in hand with
investor urbanism, how can today’s urban problems
be solved? If commoners/dwellers are convinced that
the potential of urban public spaces is circumvented
by politics and, consequently, by the profession,
then design, management and maintenance of public
spaces is becoming a completely marginal topic,
missing both clear visions and a strategic approach.
Enough of negative scenarios from the past; we as
intellectuals and space experts need to take over the
meaningless decisionmakers destroying our identity
in our cities. There is still enough room for optimism
in Koper; therefore, we invited a team of students
from ALUO to find in such an environment a perfect
polygon for their experimentation. Besides the
current situation, there is no more wrong that can
be done, quite the opposite. The creation of opensource online archives compounded with written
and oral research is forming a library of oral history,
collecting the knowledge from the past and creating
Foreword
07
Preface
Questions Raised by Design
08
In The Lancaster Care Charter (2019), its
authors wrote that a substantial part of the design
profession holds a sentimental belief about what
design could eventually become and consequently,
persists in devoting energy towards finding out
what design can achieve. In truth, however, design
ought to face an uncomfortable truth: that it might
prove unable to actually accomplish everything it
feels capable of doing. You can, of course, face this
uncomfortable truth from the opposite, positive
perspective; design can be understood as a gesture,
a tool, a means of analyzing and synthesizing visions
of the future. These can help us develop ways to
take better care of our world, our cities, our survival
and each other; the latter was also the topic of our
workshop, which took place at Avtomatik Delovišče
in Koper. The workshop dealt with the fundamental
question of what it means to be human in our
times—in the individual, as well as social sense—
and how human action in the world, through design
and participatory practices, enables the creation
of conditions that facilitate better (co)habitation,
better living.
The workshop was accompanied by a group
exhibition prepared by the students, which was,
likewise, held at the premises of Avtomatik
Delovišče. The exhibition is the fruit of a threemonth seminar conducted at the Industrial Design
and Applied Arts Department at the Academy of
Fine Arts and Design of the University of Ljubljana.
Participants at the seminar, which was conducted
through the History and Design Theory class and
titled “Questions Raised by Design”, were 2nd level
students in the first year of the industrial design
programme under the mentorship of Assist. Prof.
Barbara Predan.
Preface
09
Exhibition
Questions Raised by Design
10
Introduction written
by Matevž Breznikar,
student of industrial
design
What is our world like? What will tomorrow bring?
How will the world change in the future? Why do
aspects of daily life evolve in one direction or the
other? How (if at all) do we influence these changes?
Why does passivity play an active role in the changing
of the world, much like doubt and critical thinking?
These are just some of the many questions that we,
industrial design students at the Academy of Fine
Arts and Design of the University of Ljubljana, asked
ourselves in the class History and Theory of Design.
We designed the works with our gaze fixed on the
world—both as it is now and as it could be—using
the method of speculative design as the starting
point. According to Anthony Dunne and Fiona Raby
(2013), the basis of every instance of speculative
design is actually criticism. No one enjoys facing
criticism, as it exposes weaknesses and flaws. Indeed,
the word itself has a negative undertone. That said,
criticism is also indispensable if we want to take a
step forward, and in order to take such a step, we first
have to identify flaws. From this point on, each step
forward presents alternatives and, therefore, enables
development. This is the foundation of every instance
of good design.
As Anthony Dunne and Fiona Raby wrote in the book
Speculative Everything: “All good critical design offers
an alternative to how things are. It is the gap between
reality as we know it and the different idea of reality
referred to in the critical design proposal that creates
the space for discussion. [...] it is an intellectual
journey based on challenging and changing values,
ideas, and beliefs” (Dunne and Raby 2013, 35).
We invite you to view the exhibition as a reflection
of what humanity is and what it could be. We hope
that the exhibition will inspire questions, ideas,
expectations and criticism. Let the exhibited works
offer you a new perspective on what was, what is, and
what (might) come to be. We invite you to look at the
world of the present through the eyes of the future.
Exhibition
Short descriptions of the exhibited works
2073
short film
Authors: Tino Duralija, Jon Schwarzmann, Žiga Žalec
2019/2020
2073 is a short film that takes us to the near future,
raising questions about global warming, the problem
of mass migrations, and mass surveillance. These
are issues we are already facing today, but that we
are all too tempted to retreat from into the comfort
of conformism. If we fail to change our attitude
towards the world, a dark future awaits us.
Tomorrow’s Memories
video installation
Authors: Dea Beatovikj, Matevž Breznikar, Pami
Prevolnik
2019/2020
Tomorrow’s Memories is an attempt to show what
our lives would look like if body augmentation were
commonplace. The videoclips present the various
ways in which technology could affect us and our
environment. The viewer watches the videoclip in
the company of a brain, which serves to illustrate
how that organ, though ever present, is often
overlooked. With this project, we ask the viewer the
following question: what is human?
2020
spatial installation
Authors: Deja Kofol, Martin Pevec, Valeska Rimele
2019/2020
More than ever before, we are facing an urgent
need for a rapid and drastic change in our way of life
in order to prevent an environmental catastrophe.
The question we are asking ourselves is whether it
is even possible to change the world without also
changing the principles that we, as a society, follow.
Can a change of the concepts of work, property
and progress—through establishing ecological
conscience at all levels of society—contribute to a
higher quality of life for all living beings? Through
speculation, we attempted to illustrate what life
might have been like in 2020, had such principles
already been adopted in 1992, following the
United Nations Conference on Environment and
Development in Rio de Janeiro.
The exhibition was open to the general public free
of charge from 17 February to 15 March 2020.
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Questions Raised by Design
12
Exhibition
13
Social
Design
Workshop
Questions Raised by Design
14
The full length of
the social design
workshop was
4 days, divided into
5 phases:
Introduction
Analysis
Ideation
Intervention
Documentation
Introduction
A stroll around the city centre
During the introduction of the host and the local
situation in general, Boštjan Bugarič, founder of
Avtomatik Delovišče and Tina Cotič, local activist,
provided their local insights. They presented the
ongoing participatory activities that already are
happening in Koper, shared the challenges of the
community and their views on the current situation.
After the introduction, the next step was to get
active and try to engage with the city. Boštjan
guided the group of students and mentors through
the layers of Koper—from the industrial harbour,
through the old city centre up to the newly built
neighbourhood beyond the historical centre.
The changing role of design
Why should industrial designers care about local
identity or the experience of foreigners in a
particular city? Shouldn’t their job be to design
physical objects? These questions easily pop up not
only from the general public, but very often from
the professional community, too. Designers are
stereotypically seen as stylists, solo creators
Social Design Workshop
of tangible artifacts. However, in the 21st
century, as Ken Friedman argues, design is an
interdisciplinary profession serving multiple needs,
working in transdisciplinary teams whose nature
and constituency changes according to the project
at hand—and, therefore, it is difficult to argue
for a definitive range of skills or even a specific
knowledge domain (Friedman, 2012).
The first day started with the introduction of
guest lecturer Michala Lipková. With the aim to
stress the shifting role of design in our society,
the lecture introduced a (1) brief retrospective of
the ongoing cooperation with automotive industry
at the Institute of Design at the Slovak University
of Technology in Bratislava, (2) a case study of a
hardware startup project and (3) the international
summer school Holis.
According to Meyer and Norman, designers are
nowadays trusted with increasingly complex and
impactful challenges, which the current system
of design education seldom prepares them for
(2020). The case of design education in Slovakia,
particularly the product design study programme
at the Slovak University of Technology, is a rather
typical example of the ongoing shift (and struggle)
from initially purely form-oriented training towards
multidisciplinary and less tangible and strategic
forms of design.
Walking along the coastline of Koper, you can easily
witness signs of the global automotive trade—
just as the research group did during the initial
stroll around the city centre. Overseas transfer of
freshly manufactured cars, visible in the harbour,
is only the tip of the “economic iceberg” that the
automotive industry represents worldwide. Lipková
illustrated the shift from classical industrial design
education to the post-industrial design mindset
on the example of STU’s cooperation with the
automotive industry—Škoda and Volkswagen.
More than 10 years of cooperation with the Czech
car manufacturer’s design studio and the recent
participation of Volkswagen Group Research allows
for long term reflection—two contrasting project
examples from different eras show the shift from
seeing design as a superficial marketing tool vs. a
fundamental competitive advantage:
• The cooperation of Slovak University of
Technology with Škoda Design started shortly
before the global economic crisis in 2008.
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Questions Raised by Design
16
The first projects were focused mostly on the
development of car accessories, such as the
example project of accessories for the New
Small Family platform (NSF). Volkswagen’s
small and affordable city car concept, produced
by three brands at the same time (Volkswagen
up!, SEAT Mii and Škoda Citigo), was focused
on efficient engineering design and investmentcost reduction, “redressing” the same technology
purely by outer styling. Similarly, the student
projects delivered during these early years of
cooperation focused on development of simple
physical products—car accessories for different
target groups of NSF and other production
models (such as women, families, seniors, etc.)
• Today—12 years later—digitalization,
electrification and autonomous driving are
redefining car ownership and keep disrupting the
functionality and architecture of car interiors.
The continued cooperation of STU with Škoda
Design and Volkswagen Group Research has
accordingly shifted its focus to intangible forms
of experience and service design, as well the
design process itself. As the car becomes a
gadget and personal mobility becomes a service,
the shadow of technological transformation
makes designing car accessories obsolete.
Suddenly, before the secondary skills of user
research and testing become crucial, process
learning and user feedback are appreciated over
perfectly shaped models.
In a similar way as in the automotive industry, the
consumer electronics market moved from shaping
physical products to strategic design much earlier,
faster and more fundamentally. The term “strategic
design”, often used in the contemporary business
world, can be described as a professional field in
which designers use their principles, tools and
methods to influence strategic decision-making
within an organization (Calabretta, 2016). To
give an example of the facets of a similar design
approach, Lipková used the case study of a
hardware startup project—development of a smart
wearable camera Benjamin button, successfully
introduced on the major international crowdfunding
platform Kickstarter in 2017.
of design methodologies to other disciplines was
proved as equally or even more important for the
overall progress of the project. The most influential
aspects of design during the product development
process were identified as follows:
• Branding became the key market differentiator of
the product. The philosophy of “reverse ageing”
of Francis Scott’s Benjamin Button, represented
in the brand’s name, supported the idea of
a family first person view action camera and
continued to be considered by all following design
decisions. Design storytelling helped to target the
niche identified by market analysis.
• The designer acted as the key facilitator of the
co-creation process. To shape both hardware
and software to provide a seamless experience,
the product needed to be tested iteratively with
the target group, using different methodologies
of human-centered design (focus groups, indepth interviews, observation, shadowing). The
designer played the key role in leading a simplified
version of the complete co-creation approach,
which is defined as a transparent process of
value creation in ongoing productive collaboration
with, and supported by all relevant parties (in our
case marketing, sales, hardware and software
development), with the end-user playing the
central role (Jansen & Pieters, 2017).
• Design decisions were directly influencing the
hardware and software development timeline.
The user journey and interaction experience were
crucial factors for final software and hardware
features, and their integration wouldn’t have been
possible without ongoing transdisciplinary team
cooperation.
• Understandability of the Kickstarter page
became a key factor of campaign success. The
quantitative questionnaire, undertaken after the
Kickstarter campaign, confirmed that the majority
of the campaign’s supporters understood the key
features of the device and the software. Some
78.6% of the respondents considered having
free hands when recording as the key feature and
60.7% appreciated the time saved by automatic
video editing (Zaťko, 2017).
While design’s aesthetic contribution still played
a significant role in the project, it proved itself
as a mandatory minimum and the importance of
intangible forms of design (experience design,
service design) as well as the use and the transition
Two examples from the field of mobility and
consumer electronics argue for the changing
role (and responsibility) of the design profession,
spreading its field of influence far beyond “making
things nice”. The message of the case study of this
seemingly simple high-tech gadget leaves us with
Social Design Workshop
17
the question—what could be an analogy of this kind
of approach on a bigger scale? Imagine complex
and environmentally fundamental issues such as
designing the city. What happens when designers
are left out of the discussion?
The closing part of the lecture was dedicated to
an example of an alternative education platform—
Holis. Since 2014, this summer school has been
regularly prototyping an experiment of place-based,
interdisciplinary learning. As of 2020, the school has
hosted more than 170 participants in four countries.
The curriculum of the Holis School is updated every
year so their team has an up-to-date understanding
of methodologies, tools for social innovation and
entrepreneurship. The school cooperates with
local partners and experts who help them identify
local challenges. During the summer, the school’s
participants gather directly in the location of the
identified challenge. Using design thinking and cocreation methodologies, they research, generate
ideas, and refine prototypes, and pitch the final
ideas to local stakeholders. The school follows one
simple rule: Leave the place in a better condition
than you found it.
social innovation should be on protagonists. “This
means looking at the people who take part and the
social forms they generate, and especially at the
social forms in which people collaborate in order to
achieve a result they would not be able to achieve
alone, and that produces or could produce wider
social value as a side effect” (Manzini 2015, 77).
According to Ezio Manzini, the task of design for
social innovation can, therefore, be described as
follows: It is a design action that seeks to make
these ways of being and doing things (that is, the
existence of these collaborative organizations) both
possible and likely. The emphasis is on a design
action. But what does this mean? One of the
possible answers was given by Herbert Simon in his
book The Sciences of the Artificial, where he wrote:
“Everyone designs who devises courses of action
aimed at changing existing situations into preferred
ones” (Simon 1996, 111). This is an important
notion due to the much wider understanding of
design action. A notion we should all be much more
aware of. It stresses that we can all be designers,
and from that, we can conclude that we can all be
protagonists as well, generating social forms in order
to collaborate and produce wider social values.
Notes on the Social Innovation
The first day’s afternoon started with a lecture
on Social Innovation by Barbara Predan. Predan
introduced historical overview of collaboration in
Slovenia and examples of good practice of social
innovations from Slovenia and abroad (foreign
practices focused on ten world-changing social
innovations based on collaborative networks, based
on the report titled Social innovation, What it is,
Why it matters and how it can be accelerated
(Mulgan 2007).
The main aim of the lecture was to present
a selection of projects that share three key
“ingredients”: grassroots initiative, collaboration,
and design action, and social innovation as a result.
So actually, the aim was not only to shed light on
a selection of projects, but also to put forward a
question: What would the world look like if the
majority of projects incorporated the aforementioned
“ingredients”? The same was emphasized by Ezio
Manzini, a leading thinker in social design and
collaborative networks, who founded DESIS, an
international network on design for social innovation
and sustainability. In his book Design, When
Everybody Designs, Manzini wrote that our focus in
Questions Raised by Design
For a brief moment, before focusing on the
contemporary situation through the presentation of
a selection of Slovenian projects we looked to the
past. The idea of looking at the past was to provide a
connection with collaborative networks, as well as to
present social innovation and cooperatives from the
Slovenian past. At first, it seemed that the research
would reach back to the 19th century, but it actually
took us as far back as the 6th century. It took us all
the way back to when Slavs settled in the Eastern
Alps. In his book A History of the Slovenian Nation
[Zgodovina slovenskega naroda], the Slovenian
historian and priest, dr. Josip Gruden, wrote the
following about the time of the Slavic settlement:
“The social life of early Slovenians was based on
cooperation. This was a society of extended family
members who lived together and worked on an
indivisible estate” (Gruden 1910, 56).
None of them had any private possessions. All the
land, buildings, cattle, and all the tools were the
shared property of all. Whatever a member of the
cooperative made or received was used for the
common benefit of all persons living and working in
the cooperative. According to Gruden, “Living in a
cooperative had many benefits. Not only for family
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life but also for the national economy and social
order as a whole. Cooperation prevented the division
of lands and accelerated smart tillage. It also assured
that everyone was taken care of (including the old,
ill, or handicapped)” (Gruden 1910, 56).
All other political formations spawned from
cooperation. A union of cooperative was a
municipality, and a mayor was elected as its head.
The role of a mayor was to control trade and to
exercise juridical power. In the event of an attack
from the outside, municipalities closed ranks
and elected a duke to lead the defence of the
territories. The duke’s authority and position were
revoked immediately after the attack was over.
In time, each cooperative broadened its scope of
work. Farming was joined by craft making. Each
settlement produced a single kind of goods by
using know-how passed down by their ancestors.
That is why only wheelwrights are found in a
particular region. Other regions had only potters,
weavers, and so on. The goods were exchanged
with other settlements or with Frankish and
Venetian merchants—for gold, silver, glass or
other metal.
This order started to crumble with the growing
influence of the Frankish state. As Gruden noted:
with the subjection to foreign rule, the “initial
equality vanished. Families with more properties
gained more power, more rights and more liberties.
And as we all know, the moment we introduce a
class with more privileges, we also obtain a class
with less rights” (Gruden 1910, 59).
With this change, the approach to crafts-making
also changed. We entered the epoch of the guilds
of merchants and craftsmen that dominated
economic life in the better part of Europe from the
Middle Ages to the Industrial Revolution. Sheilagh
Ogilvie, a professor of economic history at the
University of Cambridge, wrote about the negative
side of guilds in her article, “The Economics of
Guilds”. She states:
Some researchers—like dr. Franci Avsec (2012)—
describe guilds as sheer extortion. This is why, in
the late 19th century, cooperatives started to form
again. The first, established in 1856, was called the
Association for Financial Assistance to Craftsmen.
The principle of the cooperative was self-aid,
mutuality, economic and national emancipation.
Therefore, the idea behind it was similar to the
Grameen Foundation’s microcredit idea that we
can see at work today.
The first period of cooperation was, according to
Avsec, followed by four additional periods. From
Janez Evangelist Krek, whose cooperations were
based on the notion: “money divided everything,
so let’s begin organizing everything around
money” (Avsec 2012, 4), to self-management
organizations in ex-Yugoslavia and, finally,
contemporary legislation. The latter introduced
its most important change in 2010, when the
government acknowledged cooperatives as a form
of a social enterprise (Avsec 2012).
In this brief history overview, it becomes apparent
that we have built our society as a response to
encounters. History is a long list of collaborative
organizations. The only thing that has changed
over time is the context in which these encounters
take place.
Nowadays, economic, environmental and social
crises generate an ever-increasing need for
collaboration and exchange. We’re witnessing
renewed interest in the concepts of community and
common goods. New technologies have facilitated
the process of connecting and organizing large
groups of people. They have also created new forms
of participation. In this context, emerging projects
of social innovation offer an alternative to the
existing system.
After a brief look into the past, we continued by
reviewing a selection of Slovenian projects. All the
projects that were presented incorporate the four
ingredients that we mentioned at the beginning of
the lecture:
“Guilds tended to do what was best for guild
members. In some cases, guilds brought certain
benefits for the broader public. But overall, the
actions guilds took mainly had the effect of
protecting and enriching their members at the
expense of consumers and nonmembers” (Ogilvie
2014, 174).
• grassroots initiative
• collaborative networks
• design action
and
• social innovation as a result of all three
Social Design Workshop
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The following Slovene projects were presented:
• Today is a new day: a project built on active
citizenship, critical thought and with a strong
belief in community (additional emphasis was
placed on the Parlameter project).
• Crops-2-Swap, a civil initiative organizing crop
swaps in many towns across Slovenia. All events
are organized on a volunteer basis and many
participants help out with equipment, skills and
ideas.
• A Friendly Enemy—Japanese knotweed in the
paper laboratory, a brilliant design initiative that
gives a very interesting answer to the question
“What is waste?”
• Hacking Households and Cloning Objects are
illustrative examples of a practical experiment in
decentralized structures.
• Revealed Hands products: an example of social
economy the main objectives of which are:
creating intercultural connections, educating
through manual work, creating spaces for the
socialization of vulnerable groups and designing
textile products for sale.
• Zadrugator’s Cooperative Housing: the main goal
of the cooperative is providing affordable and
quality living conditions in Ljubljana
• Vision of Murska Sobota: one student’s project
explored idea of a self-sustainable city, based
on a circular economy. A city that, instead
of being moulded by the demands of traffic
or capital, places its citizens at the centre of
city planning. A city that is built on the idea of
commons, sharing, solidarity economy, and social
innovation.
• What on Earth are we leaving behind? was
another student’s research project, which tried
to find an answer to the question What do we
need for our collective well-being?
With this short selection of projects, we tried to
demonstrate that alternatives are possible—and
that they’re already taking place. The selection was
deliberately diverse in order to show that we can
all tackle different fields around us, and that the
degree of activity can differ from project to project.
In her thesis, Nuša Jelenec stated that bottom-up,
participatory projects shouldn’t replace the state
and its institutions. The main task of the state is to
generate the conditions in which projects like these
can develop and prosper (Jelenec 2016).
Questions Raised by Design
Here’s how Australian designer David Sless
described the world we live in:
“The posturing and domineering voices are part of
the soup in which we all swim. That is the natural
order of systems that are structured through
authority and power. It would be wrong to blame the
scum for rising to the top of the liquid. I commend
to you the view from the bottom. Bottom feeders
have a unique and important view of the world.
Changing the chemistry of the liquid world we
inhabit is a worthy project” (Sless 2016).
The latter: “Changing the chemistry of the liquid
world we inhabit” was the task that lay ahead of us.
Analysis
New Lexicon
After the lecture, the students were offered
six terms to choose from: society, democracy,
participation, care, future, design.
Their task was to select three of them and find
short explanations and existing definitions for the
three selected words through fast online search.
After sharing their outcomes in the group, this
activity was followed by a literature analysis.
Students analyzed texts provided by Barbara
Predan. They received a wide selection of texts
from contemporary design theoreticians and
authors, directly related to the topics they were
previously trying to define (see Reader’s List).
The goal of the analysis of these resources was to
find new relations between the words they chose
and revise both the language and meaning of the
selected terms from a critical perspective. The
task was to rewrite the existing explanations, using
the new insights and knowledge gained by reading
the texts. Both teams delivered “new definition”,
new explanations for the three selected words. As
a result, each group delivered a triangle and their
own perspective on the relationship of the three
selected words.
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•
Social Design Workshop
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Thinking foundation exercises
The second day of the workshop started with
an inspiring lecture by Indy Johar. The workshop
participants watched a lecture “A Small World
Future: From Start-Ups to System Change” from
TEDx Brum (2015). In it, Indy Johar argues that
since the 17th century, western society has been
organized as a group of discrete, independent
individuals and corporations. We have designed our
systems, markets and institutions around the idea of
an “in vitro” approach, which he sees as a myth and
stresses the need for a new approach. Johar states
that the biggest revolution of the 21st century will
not be our technology, but in the way we organize
ourselves (Johar 2015).
The talk was followed by an analogy exercise.
Students were asked: Can we describe the triangle
of the chosen words by using the language of
nature? The task was to rewrite the description from
the previous day with the word lexicon that is based
on analogies from nature. They were to choose one
of the following phenomena from nature: Mycelium,
Virus (Parasite), Cell (and cytosol), Metamorphosis,
Bombyx mori, Gene. The goal of this exercise was to
rethink the relationship of the selected terms from
a different perspective, free from social bias. This
exercise became an intermediary to the analysis of
the situation in Koper.
The steps towards design action started with the
clarification of team goals, values, rules and purpose.
We used a simplified version of The Team Canvas
to identify the foundation on which the team was to
build in the next steps. The canvas also helped us to
detect key criteria that were to be used in the future
to evaluate the ideas and enable decision-making
of the group. In order to clarify what kind of impact
the group intends to have on people’s lives in the
community, each team discussed and collectively
answered following questions:
• Goals: What do we want to achieve as a group?
How do we define success?
• Values: What are our guiding principles? Core
values? What do we stand for?
• Rules: How do we execute? How do we
communicate? How do we make decisions as a
group?
• Purpose: Why are we doing this? Why Koper?
Questions Raised by Design
After agreeing on the shared team foundation, the
next step was to explore the protagonists of the
local environment. Instead of thinking about local
actors in terms of the frequently used “personas”,
we decided to use the term “protagonists”, referring
to the language used by Ezio Manzini (2015), who
stresses that to go further into what design for
social innovation does, and what it could do, we
must focus on the protagonists of each particular
innovation. The task for the participants was to
identify and shortly describe different protagonists
of Koper, using the modified version of the Ripple
Effect Tool from Frog Design’s Collective Action
Toolkit. The participants were thinking as a group
about the possible effects their action can have and
which protagonists can be potentially involved or
influenced. The protagonists were to be mapped on
a circular diagram.
The variety of choices
The map of protagonists was followed by
documenting the so-far received insights from the
local community. After a short mind-mapping, the
groups decided to have an additional Q&A with
key local protagonists—which in our case became
again Boštjan Bugarič. After one-hour in-depth
group interview, the participants concluded that
the insight into the situation was sufficient to move
to the next step—exploring the How Might We...
questions method. Known mainly from IDEO’s
Design Kit, the tool invites participants to transform
a problem into an opportunity for design. By framing
the challenge as a question starting with the words
“How Might We...”, one sets him or herself up for an
innovative solution.
By defining themes and insights, the participants
identified problem areas that pose challenges to
the community in Koper. The goal of reframing the
insight statements as How Might We questions
was to turn those challenges into opportunities for
design. The How Might We format suggests that
a solution is possible, because the questions offer
the chance to answer them in a variety of ways.
A properly framed How Might We doesn’t suggest
a particular solution, but gives you the perfect
frame for innovative thinking. The participants were
also invited to split large challenges into smaller
actionable pieces. The goal was to ideate for
quantity, share the results in a group and vote for top
three HMW questions. While creating the questions,
the participants followed seven basic principles:
22
1. Explore positive effects
2. Focus on emotions
3. Take it to an extreme
4. Explore the opposite
5. Question an assumption
6. Create an analogy from insight or context
7. Focus on an element
Ideation
• Who can use the solution and what problem does
it solve?
• How feasible is it? (from impossible to possible)
• What do we need to make this idea work?
• How can we improve this idea?
The participants sketched and described the
ideas with short notes. The developed ideas
were presented with the whole team, and each
presentation was followed by a group feedback
session. Afterwards, each team discussed
individually and decided on the direction they want
to continue in.
Design Action
On the third day, the two teams entered the
ideation phase and the whole day was devoted to
the development and prototyping of two different
intervention ideas. During the morning session,
we used three ideation tools to get to the basic
concept, that was later developed and prototyped
in the afternoon.
The first activity was Crazy 8 from Google Design
Sprint. Participants individually generated eight
distinct ideas in eight minutes on folded A4 paper,
divided into eight sections. After sharing in a group,
they each voted for the favourite ideas. This activity
was run in the team separately, to avoid influences
between the teams. The follow-up activity was
again a tool from the Google Design Sprint: The
Solution Sketch. The exercise starts with choosing
the number-one favourite idea from the previously
chosen ones, and the task is to sketch it, using
multiple frames that develop the simple thought
into a “How it works” story in at least three steps.
After sharing the ideas among the team members,
the ideas can be developed further and built upon
in several rounds.
The final ideation tool that we used is the Grow an
idea, again from Frog Design's Collective Action
Toolkit. The groups still continued to work in the
“separate mode”, divided into two teams, without
giving each other feedback. The goal of the “Grow
an idea” activity is to narrow down the focus to two
favourite ideas. It requires the team to divide into
smaller groups, that develop two different ideas that
the team previously agreed on as top favourites.
In our case, the participants worked in pairs for 30
minutes, trying to develop the idea by asking the
following questions:
Social Design Workshop
Intervention
The teams spent the afternoon prototyping the
selected ideas and were encouraged to test their
tangible outputs in the city. Every team managed
to perform an active investigation in the local
environment, that is further described, documented
and reflected upon on the following pages as
student’s e-zines.
Documentation
E-zine
Creative processes can become cluttered and
hard to grasp from outside. Therefore, from the
very beginning, our goal was to create a tangible,
understandable output. Workshop participants
have agreed to present the results of the workshop
Questions Raised by Design in the form of two
e-zines.
In the wider cultural context, we can define a zine
(short for magazine) as an independent and noncommercial content format, usually produced by
an individual or small group, in a small-circulation
(or as in our case—online). Zines spread specific
messages for specific audiences. This self-published
form of media has a long history in counterculture
movements, science fiction and various niche
communities.
23
•
Questions Raised by Design
24
In our case, the e-zines document the creative
process and thinking behind the proposals as seen
by both teams. We decided to use the form of an
e-zine to communicate the results of all phases of
the workshop in a visual way.
Two proposals
The team of Tino Duralija, Deja Kofol, Jon
Schwarzmann and Žiga Žalec titled their
intervention Conversation Park. The team set
its goal to design an intervention that would not
exclude, but rather empower participants and
promote equity and self-initiative. The concept
of the “conversation park” suggests the idea
to transform a part of Koper Park in a way that
makes it easier to engage in conversation with
others. The simple idea—to equip each bench
with a button that lights up and lets others know
that the person sitting there needs help or wants
to engage in conversation—aims to establish new
interactions between people, lessen the sense of
loneliness of elderly people and build a much more
connected and enriched society in Koper.
The second team of Valeska Rimele, Mastin
Pevec, Matevž Breznikar and Dea Beatovikj
present their zine under the headline Improving
the quality of life in Koper. The team shared
a rather different motivation—to connect as
many citizens as possible defined by an event
and a place, providing local inhabitants the
opportunity to contribute and feel a sense of
social inclusiveness. The final idea, presented in
the e-zine, describes a one day event that should
include activities for a variety of age groups: it
should connect the residents of Koper through
different and engaging activities such as an
exchange of material goods, skill sharing and
sharing of personal experiences, including talks
on mental health and group reflections.
Both e-zines aspire to not only document
the results—but also to mediate the creative
energy of the workshop and provide the reader
with the atmosphere of Avtomatik Delovišče.
The students used the format of the e-zine to
retrospectively organize their thoughts, document
their observations and insights received during
the research process, express their opinions and
describe their interventions—and last but not
least—to pass on the questions raised by design
to the local community.
Social Design Workshop
25
E-zine Nº1
Questions Raised by Design
26
Conversation Park
Public space
intervention
Koper, 17–21 February 2020
Social design is design that is mindful of the
designer's role and responsibility in society, and of
the use of the design process to bring about social
change.*
Conversation Park, Public space intervention
Koper, 17–21 February 2020
Authors: Tino Duralija, Deja Kofol,
Jon Schwarzmann, Žiga Žalec
Mentors: doc. dr. Barbara Predan,
dr. Michala Lipkova
1st year, Master programme
Industrial Design
Academy of Fine Arts and Design
University of Ljubljana
* Social design, Wikipedia, Retrieved 18 February 2020.
The workshop
We came to Koper to exhibit our speculative design
projects, which we completed during the Design Theory
course, under the mentorship of doc. dr. Barbara
Predan. Our visit continued with a five-day workshop,
during which we explored the practice of participatory
and socially orientated design.
The theoretical foundation was presented by prof. dr.
Barbara Predan and dr. Michala Lipkova. Later on, we
engaged with the local community to form a public
space intervention concept. The goal was to bring the
needed and desired change into the city’s environment
and enable active participation for people living in
Koper.
First impressions
Task: Set up the exhibition and use the spare time to
get to know the city.
“The main square
is basically empty.”
“Shopping centre right next
to the prison?”
“All the activities in
the park are banned.”
“Where can students
find a good cheap
“Look at that huge a** ship.”
meal?”
Monday
“Finding parking is a
pain in the morning”
Introduction
The workshop started with a presentation by our hosts
dr. Boštjan Bugarič and Tina Cotič. Both are
architects and well-integrated in the community, so
they were able to provide us with insights into life,
culture and events in the city of Koper. Tina
presented her unique way of interaction with the
locals, through an event called Open Gardens of Koper,
which features and evaluates local gardens.
Tuesday
Key observations: Locals are not connected and lack a
common identity. However, once offered a chance to
connect, they will participate. Keep in mind that people
must take ownership of the project being offered in
order to fully participate.
City tour
Boštjan took us on a tour around the city centre. He
presented the remains of the old architecture and later
interventions from the Yugoslav era. He pointed out
how Koper’s industry shaped the city centre into its
final form and how neoliberalism has driven people
out of the heart of the city in the last two decades.
Key observations: The old hotspots where people used
to gather are dead, with the exception of the market.
The city centre is designed to accommodate tourism,
instead of fostering new ways for locals to connect.
City tour route:
1
2
3
4
6
11
5
10
7
8
Tuesday
9
1. Delovišče Avtomatik
2. Old salt barn
3. National reserve
4. Rotonda & palm trees
5. Brolo Park
6. Tito Square
7. Prešeren Square
8. Green park II
9. Eternal building site, Solis
10. Statues of national heroes
11. Taverna & free WC
Social design 1
Professor Predan introduced us to the world of social
design and its derivates such as open design. On the
whole, it is a way of looking at design and community
projects, not from a financial standpoint, but rather
from how they enhance or benefit people’s lives.
Tuesday
Task: Form two groups of four students and prepare
your workspace.
Social design 2
Wednesday
Dr. Michala Lipkova introduced us to her professional
career in product design and her shift to social design,
NGOs and participatory design events. She explained
the organisational hurdles of projects like Flowers for
Slovakia, which strives to exhibit Slovak cultural
heritage. She also presented the Holis summer school,
which teaches soft skills and social design
methodologies.
Keyword triangle I
Task A: Discuss and choose three words, that will work
as core values for your project. You can choose from
the following set of words:
Society, Democracy, Participation, Care, Future, Design
Task B: Use different dictionaries and perspectives to
define each of the chosen words.
Tuesday
We chose care, participation and society, because we
recognized those as crucial ingredients to the actual
implementation of change. They also, in a way,
represent what we wanted to establish in the local
community of Koper.
Keyword triangle II
Task: Use your new knowledge to redefine the Keyword
triangle. Present it to others.
We defined the connections between the concepts in
the triangle; care is crucial for participation;
participation is fuel for society. All three components
are connected by communication.
Key observations: Successful participation cannot be
accomplished without the following:
- participation requires a common set of
goals between all participants,
- society should establish balance between
common growth and the growth of an
individual,
Tuesday
- care should not be a linear relationship,
we should aspire to grow a web of caring
interactions through all of society.
Reading
Task: Try to expand your definitions with new
understanding of social design and communities
gained through reading the articles given.
Articles:
Douglas Rushkoff: Team Human
Guy Julier, Lucy Kimbell: Keeping the System Going: Social Design and the
Reproduction of Inequalities in Neoliberal Times
...
Key observations:
Tuesday
The role of design too often ends with virtual
concepts, never to be implemented. Therefore,
especially in social design, we must strive to reach
actual change, however small it might seem. That is
the only way we can actually shape society and give
society a chance to shape design as well.
Analogy
Task: describe the concept of your triangle by taking
principles or processes we can observe in nature.
Borrow the language commonly used in biology.
We decided to describe our keyword triangle using a
case of the symbiosis of goby fish and shrimp.
Wednesday
Their relationship summarizes the connection
between society, care and participation, which we, as
a group, defined as crucial values and our end goal.
The symbiotic co-existence
of goby fish and shrimp
Shrimp and goby fish exist in an
inclusive society in which the shrimp
allow the goby fish to live in their
burrows.
Wednesday
They are aware of each other’s qualities
and decide to not only co-exist but also
actively participate. The fish hover
above the shrimp, while they dig their
common home.
While keeping an eye on predators, they
form one homogenous organism, which
takes care of each of its components.
The shrimp use their antennae to
communicate with the fish, which
wiggle their tail in dangerous situations.
Team Canvas
Task: define guidelines that are important for you as a
team and will work as key parameters for the final
assessment of your project.
Our goal was to design a feasible opportunity, which
could be adopted and further developed by the local
community. This may be a small example of a joint
effort, but we believe it could show the power of
collaboration and spark more projects.
Wednesday
For us, it was really important to make an intervention
that would not exclude, but rather empower
participants and promote equity and self-initiative.
Protagonists
Task: define key groups of inhabitants in Koper and
arrange them in a stakeholder’s map in accordance with
your ability to approach them. Consider Avtomatik
Delovišče as your starting point.
Wednesday
We selected various groups of people with different
resources, that could help us implement our project; the
unemployed and the elderly who have more time,
students who have more energy and social capital, and
children who are usually curious about new stuff and
bring people together. We would also like to include the
Municipality of Koper.
Wednesday
Illustration by Nina Mršnik, www.czk.si/kreativec/Bostjan_Bugaric_5
Q&A, Boštjan
We collected insights through interviewing Boštjan
from Avtomatik Delovišče. We asked him about
organizations in Koper which might help us with the
realization of our intervention.
Key observations: The community of Koper,
especially older inhabitants, seem to be rather closed
towards mainland visitors, who are considered
outsiders.
HMW
How might we
Task: Create “how might we” questions using
insights from the interview with Boštjan. Later,
all the participants of a workshop evaluated
them by voting for 2 ideas on the board. We
further developed
3 selected ideas:
- How might we make a place for expressing
gratitude or regrets?
- How might we make a place for mutual
acceptance and help?
- How might we make people feel safe on the
streets at night?
Ideation
Crazy 8s
Task: Crazy 8 is an idea generation exercise. In a
period of 8 minutes, each group member must
come up with 8 solutions to the chosen HMW
questions.
From among the 32 ideas generated, we chose 2
for further development. The chosen ones were
“Help” and “Problem bank”.
Thursday
We chose these 2 because they aligned best with
our team’s purpose, goals, values and rules, that
we set up at the beginning of the workshop.
We expanded our ideas into a 3-step story
explaining their use. The image above shows the
“Help” concept. The idea revolves around park
benches with symbols, via which the individuals
can non-verbally express their crisis, or just a
basic need for conversation.
Selected concept
Story boards
Concept development
Task: split into 2 pairs and spend 30 minutes further
defining the solution. Do so by asking yourself these
questions:
Wednesday
- Who can use the solution and what problem
does it solve?
- How feasible is it? (from impossible to possible)
- What do we need to make this idea work?
- How can we improve upon this idea?
Concept development
Help
The main idea behind our selected solution is to get
people to socialize, help each other and by doing
so, participate in building a strong community.
Since there are quite a lot of parks in Koper, we
would only need to slightly modify existing
benches. Therefore, the idea seemed relatively
feasible.
Wednesday
Problem bank
Our second concept involves solving personal and
public problems with a help of a Problem Bank.
There, the issues that the residents of Koper face
would be collected. The database of problems
would be available online and residents would be
invited to solve the problems. By resolving an issue,
an individual would get a credit for what they did
and in return, they would also receive help,
whenever they might need it. Since both ideas had
very similar goals, we decided to combine them.
The Problem Bank would therefore function as a
potential upgrade.
Thursday
Prototyping
Task:Try to write a provocative
question to get people involved
and encourage discussion
between participants.
Intervention
Location: Koper park
Task: Test if the people are prepared to engage in
activities, conversation, or at least give their
opinion when given the chance.
Our approach was to get people to talk to us and
to share their opinion on life in Koper. It turned out
that the locals felt intimidated by our presence.
Therefore, we left a poster with some post-it
notes for people to use and express their
thoughts.
Thursday
Even though our quote had a negative
connotation, people reacted by giving
positive comments about the city. We were
surprised by the amount of feedback we
got in only an hour.
Results
The big idea
Our idea is based on the fact that people in Koper
have the empathy and the capacity to share but
lack the opportunity to do so. We wanted people
to engage with one another and to show that they
care for their fellow inhabitants.
The idea is to transform a part of Koper Park in a
way that makes it easier to engage in
conversation with others.
We came up with a plan to equip each bench with
a button that lights up and lets others know that
the person sitting there needs help or wants to
engage in conversation.
The most challenging part of the implementation
would probably be the initial phase, where the
users would be getting accustomed to a new
“bonding ground”. Based on our testing and
research, we anticipate that the first adopters
would be the elderly, unemployed and curious
young people.
If it were adopted, our proposed solution would
establish new interactions between people, lessen
the sense of loneliness of elderly people and build
a much more connected and enriched society in
Koper.
Concept evaluation
Task: Evaluate your concept according to your
keyword triangle. Have you followed the team
values determined during the Team Canvas
exercise?
The proposed intervention cannot be
implemented without voluntary communication.
As stated in our keyword triangle, communication
has a crucial role in connecting all three selected
values. It sparks care, which leads to unselfish
help among people. Despite this only being a small
first step, we believe it can lead to other projects
and eventually to a better society.
Our project fosters reciprocal care among the
people of Koper and is therefore truly inclusive.
Furthermore, it affords individuals to become an
active part of the local community.
The social
design squad
E-zine Nº2
i�
-z.�
-
-
Improving quality
of life in Koper
Social innovation workshop
Koper, Avtomatik Delovisce
February 17-21, 2020
Authors
Valeaka Rimel•, Martin P•v•c.
Mat.vi Breznikar, Dea Beatovikj
Mentors
doc. dr. Barbara Predan
dr. Michala Lipkova
1. FIRST IMPRESSIONS OF KOPER
As a group of designers from the Academy
of Arts and Design of the University of
Ljubljana, we came to Koper, a coastal city in
Slovenia, where we had enrolled in a social
PHOTO: Aleš Rosa and personal archive
design workshop at Avtomatik Delovišče.
Avtomatik Delovišče is a coworking
community space where we set up an
exhibition on speculative design.
Boštjan welcomed us to the coworking
space and during the process he provided
assistance and constant support, and was
our ally throughout the project. Together
with Tina, he gave us a brief summary
of participatory practices in Koper. They
shared many anecdotes about life in Koper
and helped us understand the identity of
the city.
We discussed the problematic of loneliness
among the elderly, how the city had
developed throughout the years, and
discrimination towards drug addicts and
foreigners in general. We also got to know
that one of the most rebellious things that
the citizens of Koper have done was to burn
some of the palm trees in the city centre.
PHOTO: Aleš Rosa
Tina told us about how the city streets need
to be better lit at night in order to make
the city a safer place. She also explained
that the city has many hidden gardens (in
the inner courtyards of each house). She
presented a project that they started a few
years ago where people can open their
gardens to the general public and through
these walks they can better connect and cobuild Koper’s community spaces.
Boštjan also took us on an insightful
tour around the city to get a sense of its
history and to explore the specifics of the
public spaces. He also explained how the
infrastructure and social life have developed
over the years.
PHOTO: Aleš Rosa
2. KEYWORD TRIANGLE
In the following task we needed to found a
connection between different words, their
meanings and mutual influences. It was
important to define key meanings before
we started playing around and exploring
them. We chose the following three words:
DESIGN, CARE and SOCIETY. We chose
them because we saw a mutual connection
between them and found them relevant
for us as a team. We defined society as a
state of being together with other people,
but in order to do that we, as individuals,
need to care. In order to achieve that we
recognised design as a good medium and
a tool connecting the two. The second
task was reading different short texts,
such as chapters from the book Team Human
by Douglas Rushkoff. After reading them,
we discussed our new perspectives on the
three words mentioned above. The new
perspective was used to define a new
definition and the relation between them.
Our perspective changed in the sense
of how we perceive the individual both
independently and as a contributor to society.
We asked ourselves: “Is it enough to define a
good society, that the majority in a society is
in a good condition, but along the way, aren’t
we—by doing this—forgetting about the
minorities?”
3. BIOLOGICAL ANALOGY EXERCISE
The next step of our workshop was to see
and define the keyword triangle through the
perspective of biological terminology and
understand it through the prism of biological
processes. This was our new description:
“ME” IN THE SYSTEM
If we observe biological processes, we
see cells, which function through mutual
support. Each cell has its own system and is
autonomous.
Yet its true potential is achieved with
collaboration with other cells. We see
design as an intelligent impulse to make
the necessary changes in the cell (social)
environment to maintain its health and
improve its genome according to the
surroundings. The design gives the singular
cell an active role in the tissue structure.
Collaboration is only possible with a healthy
balance between me and us.
4. TEAM CANVAS AND PROTAGONISTS
In the next phase, we performed a Team
Canvas to align our values, goals and
the rules that will govern us to reach the
defined team purpose. Following the
previous fields of researched words, we
defined the content of the four categories.
We agreed that our purpose would be to
connect as many citizens as possible defined
by an event and a place. The rules should be
proposed by the organisers and citizens to
nurture a sense of ownership of the project.
Throughout the project we wanted to
value inclusiveness, non-discrimination and
genuinely finding joy in social interaction.
Our goal was to make the event a selfinitiative and to be self-sustainable during
the years to come. Giving people the
opportunity to contribute and feel a sense
of social inclusiveness was the main goal.
We also defined who would be appropriate
to include in the project. We chose the
following protagonists because, in our view,
they create a strong (horizontal) network
through which people can connect further.
We started with Boštjan and Tina who can—
during the process—connect us to:
- people with skills willing to share
- people curious to learn
- volunteers
- moderators
- different interest groups and communities
- tour guides
5. INSIGHTS
This was followed by a Q&A session with
Boštjan, where we got the main insights
into our specific questions raised after four
tasks. We asked him about what connects
the people of Koper; what is the situation
with public toilets; where are people spending
their time in public spaces; and what are their
hobbies.
6. HOW MIGHT WE?
We used the insights we had collected
to start forming quick questions in the
direction of “how might we”. For instance,
how might we make streets safer at night?
How might we create a habit of more social
gatherings? The sprint concluded with
several questions. Out of many, we picked
out those with most potential to foster
inclusiveness among the citizens of Koper.
The questions we chose to work on in our
social intervention project are provided
below:
How might we use the new park for social
gatherings and events?
HMW connect people thorugh activities like
jam-sessions and so on?
HMW develop the trend of yoga and making
it more available to citizens through use of
public spaces?
HMW destigmatize people and make them
feel included again?
7. IDEATION
During the ideation phase we combined
the two selected challenges (marked
in bold). We came up with an idea for
a one-day event which would include
activities that fit a variety of age groups.
This would connect the residents of Koper
through different and engaging activities
such as an exchange of material goods, skill
sharing and sharing of personal experiences,
including talks on mental health and group
reflections.
For the location of the one-day event we chose
Taverna, the former salt warehouse. The location
seemed like an appropriate place as it already functions
as a place of interaction and gathering. We believe it
has the potential to provide a space for further social
exploration.
8. SELECTED CONCEPT (WHAT, WHY, FOR WHOM?)
The proposed concept mostly depends on
volunteers. The is because we want to create
an open space which will be as inclusive
as possible to a variety of profiles. In our
opinion, the concept will require only minimal
financial support, due to the fact that the
whole organisational structure would be built
on self-initiative.
TIMETABLE IDEA
THINGS WE WILL NEED:
- permits
- volunteers
- transparency
- good organisers
- good content
- minor financial support and
equipment from the city
HOW TO SUSTAIN THE EVENT AND MAKE IT BETTER:
transparency
continuation
and iteration
event promotions
(internet, radio,
word of mouth)
financial support
self-reflection for the
organisation group
group of enthusiasts
(2–4 “pushers”)
FLOOR PLAN OF ACTIVITES
9. PROTOTYPING/INTERVENTION (HOW?)
We developed the idea further in order
to present it to the public and gather first
feedback. We visited Taverna, the designated
location where the intervention would take
place. The insights were gained were:
- many of the citizens are familiar with the
place; for instance: they regularly attend a
weekend flea market there, and concerts
are organised throughout the year at this
location, as well as children’s workshops in
the warmer months;
- the interviewees highlighted a strong interest
in mental health talks, but only if the topics
were current (stress, use of mobile phones,
depression…);
- one mother also told us that she would
not leave her child alone under supervision
of an unknown volunteer.
10. NEXT STEPS
Our proposal is to use the habitual attraction
of people to existing events like the flea
market, open kitchen, etc. that already take
place at the Taverna location. Citizens are
already familiar with ongoing events, which
is why it would be very convenient to add a
new event and test it simultaneously.
Our on-site research showed that people
were mostly interested in the mental health
aspect of our intervention idea. They showed
particular interest in everyday subjects like
stress and excessive use of mobile phones.
We suggest further research on topics
the residents find interesting. Using this
feedback, we could proactively provide talks
on those subject and also gather further
information on what sort of content they
would be interested in hearing in the near
future.
If the intervention caught on, we could
provide more talks on the selected subjects
and test other forms of communicating
about the topic of mental health. Some ideas
might include: inviting psychologists and
psychology students, talking stick sessions,
a dementia café and so on.
As designers we can keep this process
ongoing by understanding the actual needs
of the participants and addressing them in
harmony with the culture and habits of the
residents of Koper, just as in all tissue there
should be proper harmony between cells to
ensure healthy environment. In our proposal,
the actual input comes from the citizens.
Our role is to be a medium between the
problems they have and possible solutions.
In doing so, we can give a voice to those
who feel excluded and create a network of
mutual support. If we observe Koper as a
living organism, the only way for it to grow
and improve is if we try to make every
citizen (cell) fulfilled and accepted.
We hope that this concept would catch
on and create a place where people could
express themselves, create a genuine
connection between participants and
educate themselves about everyday mental
health topics.
We would like to thank:
- doc. dr. Barbara Predan
- dr. Michala Lipková
- doc. dr. Boštjan Bugarič
- architect Tina Cotič
- photographer Aleš Rosa
- Academy of fine arts and
design, Ljubljana
Reader’s
List
Questions Raised by Design
72
Alain Badiou
“To be young, today: sense and nonsense”, The True
Life, Polity Books, Cambridge 2017.
Gui Bonsiepe
“Design and Democracy”, Design Issues, vol. 22,
no. 2., Spring, MIT Press, Cambridge (MA) 2006,
www.mitpressjournals.org/doi/pdf/10.1162/
desi.2006.22.2.27.
Filozofski abecedarij
Danes je nov dan, Ljubljana 2018.
Guy Julier, Lucy Kimbell
“Keeping the System Going: Social Design and the
Reproduction of Inequalities in Neoliberal Times”,
Design Issues, vol. 35, no. 4, Autumn, MIT Press,
Cambridge MA 2019, https://doi.org/10.1162/
desi_a_00560.
Guy Julier
“Can Design Ever Be Activist? The Challenge of
Engaging Neoliberalism Differently”, Design (&)
Activism, Tom Bieling (ed.), Mimesis International,
Milan 2019.
Elina Kiiski Kataja
“From the trials of democracy towards future
participation” (Introduction), Sitra Memorandum,
Helsinki 2017, www.sitra.fi/en/publications/trialsdemocracy-towards-future-participation/.
Victor Margolin, Ezio Manzini
Open Letter to the Design Community: Stand up for
Democracy, Democracy and Design Platform, 2017,
www.democracy-design.org/open-letter-stand-updemocracy/.
Douglas Rushkoff
Chapters: “Social Animals”, “Organize”, “You are
not Alone”, Team Human, W. W. Norton & Company,
New York 2019.
Reader’s list
73
References
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kratek sprehod iz zgodovine v sedanjost, Ljubljana:
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Ingo (2016), Strategic Design, Amsterdam: BIS
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Speculative Everything: Design, Fiction, and Social
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Envisioning a Future Design Education”, Visible
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Friedman_D_2012_Models_of_Design_.pdf
Jansen, Stefanie and Pieters, Maarten (2017), The
7 Principles of Complete Co-Creation, Amsterdam:
BIS Publishers. ISBN 978-90-6369-473-9.
Innovation, 6 (March), pp. 13–39. https://doi.org/
10.1016/j.sheji.2019.12.002
Ogilvie, Sheilagh (2014), “The Economics of
Guilds”, Journal of Economic Perspectives, 28(4),
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Artificial, Cambridge (MA) and London: MIT Press.
Sless, David (2016), correspondence on the topic
Launching the Decolonising Design platform [29. 6.
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of PhD studies and related research in design.
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our Kickstarter. Retrieved January 12, 2020,
from https://medium.com/benjamin-button/
why-we-really-cancelled-our-kickstarter-campaign9714e5435b62
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http://sepic.cc/Hacking-Households-1
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Michala Lipková, Barbara Predan
Questions Raised by Design
CIP - Kataložni zapis o publikaciji
Narodna in univerzitetna knjižnica, Ljubljana
Published by Pekinpah Association, represented by Žiga Predan, MA
and Faculty of Architecture, Slovak University of Technology in
Bratislava, represented by prof. Ing. arch. Pavel Gregor, PhD.
7.05
711.2
Publication
Authors: Michala Lipková, Barbara Predan
Foreword by: Boštjan Bugarič
Exhibition introduction by: Matevž Breznikar
English translation: Tadej Rosa, Jezikovna zadruga Soglasnik
English proofreading by: Fiona Thompson, Jezikovna zadruga Soglasnik
Design: Chmela I www.chmelastudio.com
Photographs: Aleš Rosa and authors
Edition: 50 pieces
Publication is free of charge
Exhibition
Location: Avtomatik Delovišče, Nazorjev trg 5, Koper, Slovenia
Exhibition date: 17 February–12 March 2020
Participating students: Dea Beatovikj, Matevž Breznikar, Tino
Duralija, Deja Kofol, Martin Pevec, Pami Prevolnik, Valeska Rimele,
Jon Schwarzmann, Žiga Žalec (1st year, Industrial Design Master
Programme, Academy of Fine Arts and Design, University of Ljubljana)
Graphic Design: Tino Duralija, Jon Schwarzmann
Design of the Mind Map: Jovana Đukić, Ada Silva, Aljaž Mrak
Mentor: Assist. Prof. Barbara Predan
Head of the Project: dr. Boštjan Bugarič
English proofreading by: Fiona Thompson, Jezikovna zadruga Soglasnik
Co-producers: Academy of Fine Arts and Design of the University
of Ljubljana, KUD C3 (with the financial support of the Centre for
Creativity), Pekinpah Association (with the financial support of the
Municipality of Ljubljana)
Thanks: Ilija Andreevski, Jure Miklavc, Maja Koser Pevec, Metod Pevec,
Peter Pulin, Luka Susič, Nejc Stupan, Amadej Tauses, Jo Zornik
Workshop
Location: Avtomatik Delovišče, Nazorjev trg 5, Koper, Slovenia
Workshop date: 17–21 February 2020
Lecturer: Assist. Prof. Barbara Predan, Academy of Fine Arts and
Design, University of Ljubljana
Guest lecturer: dr. Michala Lipková, Faculty of Architecture, Slovak
University of Technology in Bratislava
Project leads: dr. Boštjan Bugarič, Avtomatik Delovišče
Participating students: Dea Beatovikj, Matevž Breznikar, Tino Duralija,
Deja Kofol, Martin Pevec, Valeska Rimele, Jon Schwarzmann, Žiga Žalec
(1st year, Industrial Design Master Programme, Academy of Fine Arts
and Design, University of Ljubljana)
Co-producers: Academy of Fine Arts and Design of the University
of Ljubljana, KUD C3 (with the financial support of the Centre for
Creativity), Pekinpah Association (with the financial support of the
Municipality of Ljubljana)
Ljubljana 2020 © The authors
LIPKOVÁ, Michala
Questions raised by design / Michala Lipková, Barbara Predan ;
[foreword by Boštjan Bugarič ; exhibition introduction by Matevž
Breznikar ; English translation by Tadej Rosa ; photographs Aleš Rosa
and authors]. - Ljubljana : Pekinpah Association ; Bratislava : Faculty
of Architecture, Slovak University of Technology, 2020
ISBN 978-961-94078-7-5 (Društvo Pekinpah)
1. Predan, Barbara
COBISS.SI-ID 23060739
Scopus Author ID
Lipkova, Michala: 57215670933
Predan, Barbara: 15058236900
ORCID iD
Lipkova, M.: https://orcid.org/0000-0002-2584-618X
Predan, B.: https://orcid.org/0000-0002-0765-4571
Questions Raised by Design
77
Dr. Michala Lipkova
graduated in Product Design from the University
of Technology in Bratislava and interned in the
field of industrial and automotive design
(University of Southern Denmark, Škoda Auto,
Plastic Omnium). Since 2013, she has been
leading the NGO that coordinates the exhibition
project Flowers for Slovakia. She has worked for
several years as a researcher at the Faculty of
Architecture in Bratislava, which is also where she
obtained her doctorate. In her work, she focuses
on researching design education and user-centred
product design. She currently leads product
design studio at Slovak University of Technology
in Bratislava, focused on transferring academic
research to commercial practice.
Dr. Barbara Predan
is a theorist and lecturer, co-founder of the
Pekinpah Association and the head of its design
theory section; she also co-founded the Institute
of Design, an academic research organization,
where she has been the director since 2014,
and the international design association CODEC.
She has published professional and scholarly
articles in Design Issues, Design Principles and
Practices, The international journal of design
in society, Filozofski vestnik, Dialogi, ČKZ,
2+3D, Oris, and Piranesi, among others. She
has authored or co-authored six and edited ten
books. She was also the author and curator of 20
exhibitions. Since 2009 she has been teaching
The History and Theory of Design and Service
design classes at the Industrial Design and Applied
Arts Department at the Academy of Fine Arts
and Design, University of Ljubljana, in addition to
regularly lecturing at international academic and
professional conferences.
Questions Raised by Design
78