DENISE STARTIN TRANSFER REPORT (6747)
School of Design, University of Leeds
THE CHOROGRAPHY OF PLACE: MAPPING NEW ECOLOGIES OF LANDSCAPE,
HISTORY, MEMORY AND VISUAL CULTURE.
Supervisors: Dr Paul Wilson, Dr Louise. K. Wilson, Deborah Gardner
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Acknowledgements:
With thanks to Dr Paul Wilson, Dr Louise. K. Wilson and Deborah Gardner for their guidance,
insights and recommendations, and thanks also to Alyson Peacock for her diligence and
patience, and Aija Lace for her support.
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CONTENTS
1.
Introduction ....................................................................................................... 8
2.
Research Context/Background ............................................................................... 9
3.
Research Aim and Objectives ................................................................................ 11
4.
Research Questions............................................................................................. 12
5.
Literature Review ............................................................................................... 13
6.
Practice Themes ................................................................................................. 18
6.1
Archival Practice – The Artist as Collector ................................................................ 19
6.2
Dramatis Personae .............................................................................................. 20
7.
Account of Practice ............................................................................................. 22
8.
Research Methods .............................................................................................. 31
9.
Situating Chorography in Visual Art ........................................................................ 33
10.
Situating Contemporary Chorographies .................................................................. 37
11.
Conclusion/Next Steps......................................................................................... 40
Appendices .................................................................................................................. 41
References ................................................................................................................... 53
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Appendices
Appendix 1
Chorography according to Ptolemy
Appendix 2
Authors own practice: www.denisestartin.co.uk
Appendix 2a
Research Blog: https://wordpress.com/login?redirect_to=https%3A%2F%2Fwordpress.com%2Fwp-admin%2F
Login:
[email protected] Password: Chorads1130!
Appendix 2b
Instagram: @startind02
Appendix 3
Hints for British Tourists Solo Show, 2024
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Figures
Figure 1
Figure 2
Figure 3
Figure 4
Figure 4
Figure 6
Figure 7
Figure 8
Figure 9
Figure 10
Figure 11
Figure 12
Figure 13
Figure 14
Figure 15
Figure 16
Darrel. J. Rohl - Chorography Tag Cloud
Rohl, D. 2014. More than a Roman Monument: A Place-centred Approach
to the Long-term History and Archaeology of the Antonine Wall, Durham
theses, Durham University. P.50 [Online]. [Accessed: 06/12/23]. Available
from: Durham E-Theses Online: http://etheses.dur.ac.uk/9458/ (accessed
06/12/23)
Lake Julius Chorograph 2010, J.O'Sullivan. The chorographic vision: an
investigation into the historical and contemporary visual literacy of
chorography. Unpublished PhD thesis, James Cook University. p.228
Fieldnote 1 (from the artists collection)
Dramatis Personae, Vale & Howlette (from the artist's collection)
Blue Plaque on the offices of Rotherham & Sons Clock & Watch
Manufacturers, in Coventry
https://www.flickr.com/photos/fairways4/49037594102
(Accessed 24/02/24)
Rodney Graham - Lighthouse Keeper with Lighthouse Model 1955 2010
https://www.lissongallery.com/exhibitions/rodney-graham-painter-poetlighthouse-keeper (accessed 29/02/24)
Postcard Collection, Brontë Parsonage, 2023-date
Postcard Collection, Brontë Country, 2023-date
Etching, Cow & Calf Rocks, Ilkley Moor, 2024
Performance Lecture & Video Postcard, 2024
Photographs, 2024
Newspaper, 2024
Rohl, D.J, Chorography Theory & Practice
https://www.academia.edu/1692780/The_Chorographic_Tradition_and_La
te_17th_and_Early_18th_Century_Scottish_Antiquaries (Accessed
16/05/2017)
Aby Warburg Bilderatlas Mnemosyne, 1927-1929
https://kulturaliberalna.pl/2016/07/26/pawel-majewski-recenzja-warburgatlas-mnemosyne/ (accessed 29/10/23)
Hanne Darboven Cultural History, 1880–1983, 1980–83
https://diaart.org/exhibition/exhibitions-projects/hanne-darbovenkulturgeschichte-18801983-exhibition (accessed 01/10/23)
André Malraux, Le Musée imaginaire, Museum Without Walls
https://neatlyart.wordpress.com/2013/05/30/andre-malraux-chez-luimaurice-jarnoux-over-the-last/ (accessed 15/10/23)
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Figures continued:
Figure 17
Figure 18
Figure 19
Figure 20
Figure 21
Figure 22
Figure 23
Figure 24
Figure 25
Figure 26
Figure 27
Figure 28
Figure 29
Figure 30
Figure 31
Figure 32
Figure 33
Figure 34
Figure 35
Figure 36
Figure 37
Gerhard Richter Atlas Series, 1970’s to date
https://gerhard-richter.com/en/art/atlas/atlas-17677 (accessed 15/10.23)
Susan Hiller Dedicated to the Unknown Artists, 1972-76
http://www.tate.org.uk/art/work/T13531 (accessed 16/10/23)
Patrick Keiller The Robinson Institute, 2012
https://jamiefobertarchitects.com/work/patrick-keiller/ (accessed
25/01/24)
Uriel Orlow GREY, GREEN, GOLD, 2015-17
https://urielorlow.net/work/grey-green-gold/ (accessed 17/11/23)
Triss Vonna-Mitchell Finding Chopin, 2011
https://artmap.com/metropictures/exhibition/tris-vonna-michell-2011
(accessed 21/11/23)
Melanie Wilson, Landscape II, 2013
https://melaniewilson.org.uk/Landscape-II-2013 (accessed 29/02/24)
Kreider + O’Leary Gorkchakov’s Wish ‘On the Image’, 2011
http://www.kreider-oleary.net/works#/edge-city/ (accessed 29/02/24)
Exhibition Poster, Rugby Art Gallery & Museum
Hints for British Tourists Exhibition Poster, Rugby Art Gallery & Museum
Hints for British Tourists 2021, Digital Photography by Vale & Howlette
Dramatis Personae, Phyliss Dare, Evelyn Fairfax, Loie Villette and Victoria
Hermita (from the artist’s collection)
Hints for British Tourists tourism pamphlet
Chalet Days III, 2021
Rock Bottom, 2021
Between a Rock and a Hard Place, 2021
Rush Hour, 2021
Chalet Days 1, 2021
Chalet Days II, 2021
The Unbearable Lightness of Being, 2021
On the Rocks, 2021
Say Hello, Wave Goodbye, 2021
Installation Shot, Hints for British Tourists Solo Show, 2024
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“Reflecting eighteenth-century antiquarian approaches to place which included
history, folklore, natural history, the deep map attempts to record and represent the
grain and patina of place through juxtapositions and interpenetrations of the
historical and the contemporary, the political and the poetic, the factual and the
fictional, the discursive, the sensual, the conflation of oral testimony, anthology,
memoir, biography, natural history and everything you might want to say about a
place”
(Pearson & Shanks, 2001, pp.64-65).
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Fig.1 Darrel. J. Rohl Chorography Tag Cloud
1.
Introduction
This report summarises the current progress of the PhD which has explored the contemporary
relevance of chorography as a practice research method for the critical examination of place
through a case study of Brontë Country, West Yorkshire. It aims to situate chorography as a
significant and relatively under-acknowledged approach in visual art to map characteristics of
the locale by examining the relations between the physical site, its numerous interpretations
and representations. Theoretical and historical context(s) of chorography are discussed
before outlining the range of practice research activities so far. Research aims and objectives
and provisional research questions are outlined, particularly focusing on the performative and
embodied experience of chorographic practice as a potential original contribution to
knowledge, as explored in the literature review.
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2.
Research context/background
Chorography designates a regional map in Renaissance geographic texts and the artistic
description of regions viewed and experienced from within, linking regional events at the
time of occurrence in pictorial representations. Chorography or place‐writing forms an
aspect of the tri‐partite structure belonging to a classical geographic distinction between
topography, chorography and geography defined by the polymath Ptolemy (c.149AD). This
field-based approach and detailed descriptor of place takes region as its lens and
qualitatively maps characteristics of the locale by examining the constituent parts of that
place.
Chorography was re-discovered in Renaissance Geography and British Antiquarianism 16th 17th centuries. Historically William Camden’s Brittania (1586) is an encyclopaedic approach to
a geographic, “topographical-historical” (Mendyk, 1986, p.459) survey of the British Isles,
which has been identified as a classic exemplar of the renaissance of a chorographic work
“connecting past and present through the medium of space, land, region or country” (Rohl,
2011, p.6). Britannia was part of an epic attempt to map the nation and give people a sense
of cultural identity and belonging. British Antiquarianism retrieved chorography and
recreated it in an expanded field of writing, re-interpreting its legacy, ensuring its survival,
restoration and continuing communication. This PhD will be following the development of
chorography from the period of the English Renaissance although it is necessary to deal with
the complex history of the map as it pertains to both traditions. Although chorography is predisciplinary, Shanks & Witmore (2010) claim a genetic link forms the basis of contemporary
disciplinary approaches across heritage management, tourism, archaeology, historical
geography, and contemporary art practice. They argue for a genealogical understanding of
interdisciplinary practices concerned with relations of land, place, memory, and locational
identity to understand present practical and academic positions. It is this link I am trying to
follow and establish in contemporary artistic practice and research.
A focus of this research is to distinguish the performance of chorography from its
documentation and re-presentation. Although a historic understanding is necessary, the body
is also a site of historical crossing, made possible by the nature of its mobility, which has
implications for who, what and how people and places are re-membered and re-presented.
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Drawing upon Judith Butler’s theory of performativity will enable an examination between
the act of chorography, body, and place (Butler 2011). Currently there is a renewed
methodological interest and broadly conceived place relations in chorography within Cultural
Studies, Archaeology, and Performance. These forms of chorography, whilst practically and
theoretically rooted in various strands of its developmental history, reflect its methodological
richness and interdisciplinary nature, although they do not have a locus yet aligned. There is
a need to synthesise these discrete bodies of knowledge reflecting current cultural
preoccupations and address this in artistic practice to provide a clearer understanding of the
relevance, meaning, and impact of chorography today.
Brontë Country, which straddles West Yorkshire and the East Lancashire Pennines, has been
chosen as the primary site to enact the relations between chorography and place, given its
historic, symbolic, and literary significance, as well as being a specific region with its own
identity. There are several distinct but related reasons for interest in this site including travel,
narratives of travel are a feature of chorography, fiction which is employed in my practice,
literature, the Brontë’s and the scholarship they have spawned and gender, a feature of their
writing which is also lacking in chorographic history. The Brontë Parsonage Museum and
surrounding landscape is a site of pilgrimage for aficionados, both international and domestic.
Their contemporary art programme (2006 to date) works with artists in response to the
Brontë’s literary heritage. This landscape in Wuthering Heights (1847) is a continual and active
shaping presence, both emotive and evocative. I am interested in the Brontë’s fictional
childhood stories and their use of pseudonyms as well as the relations of the female figure to
the landscape and there were also significant developments in women’s writing of the time,
including new expressions of sexuality and gender. I am a foreigner to this site and the
concept of ‘The North’ and felt that an advantage over any pre-conceived familiarity. I have
little experience of the Brontë’s history, and whilst I may draw upon this context, I am not
seeking to become a Brontë scholar or make work directly about them.
Utilising chorography as an organising principle in artistic practice I aim to realise a historically
grounded exploration of place by performing and documenting embodied, visual, textual and
symbolic mappings through strategies such as image and text, narrative, the intimate (which
in my practice operates at the intersection of the public and the private), and fact and fiction.
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These mappings will form the basis of artworks, critical and performance writing, book works,
performance and installation, which will translate chorographic methods and the physical act
of mapping into artistic practice. Combining historic method with contemporaneous form will
enable a renewed understanding of the chorography of place, not just artistically but
physically, contextually and historically.
3.
Research aim and objectives
Aim: Critically evaluate and determine chorography’s relevance to contemporary practices
of place-making and its application as a methodological tool in contemporary artistic
practice and research by:
•
Exploring chorography’s application to the site of Brontë country with particular
attention paid to the main themes of the PhD including place, history, memory,
identity and performativity.
•
Develop new ways to examine artistic practices of place-making and its application in
visual art by restoring, developing, and communicating a connection between
chorography, past and present.
•
Resituating and translating chorographic approaches and methods in the
documentation of place toward a range of research methods and media.
•
Investigating the potential of chorography to be used as a novel approach in artistic
practice by developing innovative forms and proposing future orientations,
applications and developments.
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4.
Research questions
I propose the following research questions:
1. How can chorography perform the relations between public memory and personal
narratives of cultural identity and belonging through the medium of place?
2. What is the significance of visual, textual, artefactual and embodied experiences of
place in constructing and mediating personal narratives of cultural identity and
belonging, and how can we perform their retrieval, survival, communication and
recreation through artistic practice?
3. If an embodied, sensory, physical mapping of place occurs prior to representation,
where is the body in the process of chorography, and can we address the political
implications of the embodied in the act of representation?
4. How is the subject situated rhetorically amongst the cultural, factual, historical details,
and how might the subject be figured as a marginal detail of another narrative? Can
we translate the personal into the historical?
5. How can we excavate and convey through chorography and artistic representation
existing stories or new insights that relate to the history of the Brontë landscape? How
do we bring to light the hidden, the forgotten or the overlooked, and what might these
stories signify contextually, historically, metaphorically or symbolically?
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5.
Literature review
The literature review includes relevant developments in the field, connects chorography to
Deep Mapping as well as identifying relevant historical antiquarians and chorographers.
Potential contemporary chorographers and their pertinence to practice are explored, the
relations between chorography, archaeology and the Historiographic Turn are outlined and
criticisms, gaps and opportunities identified, including an original contribution to knowledge:
the absence of the female chorographer and the role of the body in chorography.
Mapping the Territory
An expanded application of chorography to artistic practice has been driven by Michael
Shanks, Archaeologist and his collaborations with the late Mike Pearson, Performance
Studies, Aberystwyth and the late Clifford McLucas, visual theorist. Their work
Theatre/Archaeology (2001) creates a porous space whereby archaeological and
performance theory combine to provide an architecture for the event whose underlying
questions were the representation of place and event and the role of landscape within it.
Their site-specific multimedia works dealt with memory, place and belonging. 1 This relates
to the core themes of the research which will be explored through the draft research
questions. They were using the genre to create techniques and re-think approaches to
communities, locales and events. Their work incorporates chorography into performance and
archaeology to activate and perform the histories of place. They utilised a range of
methodological, archaeological, performance and narrative techniques including biography,
memoir, folklore and topography. Pearson and Shanks employed a metaphor for antiquarian
approaches; the Deep Map, a term appropriated from Heat-Moon (1991).
Theatre Company “Brith Gof is part of a distinct and European tradition in the
contemporary performing arts - visual, physical, amplified, poetic and highly designed.
Rather than focusing on the dramatic script, its work is part of an ecology of ideas,
aesthetics and practices which foregrounds the location of performance, the physical body
of the performer, and relationships with audience and constituency. Brith Gof's works thus
deal with issues such as the nature of place and its relation with identity, and the presence
of the past in strategies of cultural resistance and community construction.” (Shanks, No
Date)
1
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This work is a literary cartography of place, an epic tome and a nine-year sojourn across a
single Kansas County recording all manner of incidences, described by Calder as a form of
“vertical travel writing” that interweaves “autobiography, archaeology, stories, memories,
folklore, traces, reportage, weather, interviews, natural history, science, and intuition”
(Calder, 2003, p.77). Another oft-cited source of deep mapping is Wallace Stegner (1963)
(Maher, 2012). The history of the region is viewed by Stegner through a childhood lens
alongside adult reflection, creating a portrait of the pioneer community living on the edge of
modernity.
Pearson’s (2006) exercise in deep mapping is a complex intertextual topography and
autobiographical derivé incorporating region, locale, chorography, landscape, memory, place,
archaeology and performance where historical, social, cultural and environmental
temporalities are foregrounded. Landscape is not used here literally but as a symbolic and
metaphorical re-imagining. Iain Biggs’ practice and research are also centred around deep
mapping. The deep map echoes the ‘thick description’ of ethnographic fieldwork which aims
to “draw large conclusions from small but very densely textured facts.” (Geertz pace Ryle,
1973, p.28). As an established methodology in the Spatial Humanities its provenance is often
mentioned without contextualisation usually by way of Heat-Moon. If Shanks and Pearson’s
concept of deep mapping is derived from chorography, why is this eighteenth-century
antiquarian approach important? How are they related and what can we learn from tracing
this history?
The Antiquarian – Mannerisms, Methods and Maps
Shanks and Witmore (2010) identify common components of Antiquarianism, including local
and national history, geography, the regional, examination of archaeological remains and the
act of collecting, a strategy employed in practice research. Their succinct, though
unexpanded, definition is etymologically uncomplicated and closely reflects my
understanding of chorography as “the documentation of region” 2 (Shanks and Witmore,
Olwig states “Chorography called for the artistic representation of choros,” an ancient Greek
word “that could mean landscape, place, land, territory or country” (Olwig, 2002, p.216).
Walter’s definition extends this to “region” (Walter, 1988, p.120). I chose this definition because
with notable exceptions i.e. Camden, chorographers conduct a regional geography with a focus
on the local.
2
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2010, p. 97). This practice includes the act of journeying and movement (itinerary) and the
intersection of past and present in relation to the landscape (topography). Shanks and
Witmore (2010) place the ‘literary’ antiquarian Walter Scott in the chorographic canon,
arguing the topical qualities of Scott’s work place him within the tradition. These topics
include “landscape and manners, terrain, tradition, scenario and narrative fragment, names
and lists, genealogies and toponymies.” They state these features are central to the
antiquarian genre of chorography (Shanks and Witmore, 2010, p.100). The inclusion of Scott
is interesting from a practice perspective. Scott is not simply a collector for the sake of historic
facts in and of themselves nor is he concerned with a distanced antiquarian, empirical
exactitude of observation and precise recording. Scott’s literary, discursive and interpretative
mode becomes an act of re-collection and re-presenting.
The poem The Lay of the Last Minstrel 1805, articulates manners and customs of the
English/Scottish borders through the Minstrel ‘narrator’. Throughout this process Scott’s
voice is ventriloquized and dispersed into the collective voice of the ballad, the polyvocal,
polyphonic and polyvalent, a performative co-mingling, resulting in a complex intertextual
topography. It may seem odd to connect the writer W.G Sebald to Scott, but there are
similarities in methodology that have relevance for this PhD and to the conception of a
contemporary chorography beyond its original application. Sebald (1998) deftly blends fiction
and history in an account by a nameless narrator on a walking tour in Suffolk. Throughout his
oeuvre Sebald uses “a perspectival narrative approach that ventriloquizes the voices of
historical informants through the voice of the first-person narrator, who is their
“ghostwriter”; a reliance on intertextual borrowings that transform this narrative voice into a
polyphonic chorus…” (University of Washington, 2024).
This relates to my practice methodologies, the blending of fact and fiction, the use of
narrative, the polyphonic and the exploration of time and memory in relation to place. Equally
Patrick Keiller’s film (1997) documents the journey of an unseen fictional researcher
commissioned to investigate the ‘problem of England’. The film “was suggested to some
extent by Daniel Defoe’s Tour through the Whole Island of Great Britain (1724-26)” (Keiller,
No date).
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Defoe was one of the first practitioners of a chorographical writing that adopts “a scale of
observation that is more personal” (Connell, 2015, p.62) by employing a first-person
perspective and adopting a “narrative form within an epistolary framework” (Connell, 2015,
p.58). This strategy of narrative and an exploration of the epistolary is used in my practice
research, in particular how it has been derived from a collection of postcards and letter cards
and other printed ephemera.
Original Contribution to knowledge – Criticisms, gaps, opportunities
Interestingly what is lacking in Connell’s account and most accounts of chorography is any
reference to a female chorographer. Celia Fiennes, English writer and traveller was a
contemporary of Defoe who kept detailed diaries of her travels (1685-c.1712). Equally, Anna
Eliza Bray served as “one of the few female 19th Century antiquarians” (Stuckey, No Date).
Bray, a contemporary of Emily Brontë, was an English historical novelist who wrote several
works of non-fiction and travel journals in the form of letters. A Description of the Part of
Devonshire Bordering on the Tamar and the Tavy (1836) was the product of her epistolary
correspondence with Poet Laureate Robert Southey. The text includes folklore, legends,
manners, customs, history and antiquities of the county of Devon. I would argue this is a work
of chorography.
The Historiographic Turn in Contemporary Art and the Archaeological Imaginary
The archaeological research of Darrell J. Rohl is organised around past, present, people and
place. Rohl’s thesis (2014) seeks to reclaim the Antonine Wall as a place as opposed to a
monument through a combination of chorography and phenomenology, whilst drawing upon
Foucault’s historiographic methods of archaeology and genealogy. Rohl is the only scholar to
outline a theory of chorography and how this is applied in practice providing the potential for
an innovative research methodology. From his reading of British Antiquarianism he identifies
chorographic methods in archaeological fieldwork and interpretation (Rohl, 2012). He states
that the legacy of antiquarianism in relation to chorography is being developed within the
contemporary practices of heritage and archaeology (Rohl, 2011, p.18). These methods
provide a clear, though not uncontested route, to conducting primary site research.
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I aim to draw a connection to contemporary art and the Historiographic turn, re-situating my
practice research by way of curator Dieter Roelstraete’s Archaeological Imaginary, which is
outside the scope of this report.3
‘The Map is not the Territory’
There appears to be an ongoing argument in the literature regarding chorography and
representation that seeks to limit chorography to either the textual or the visual. The research
has revealed they are not mutually exclusive, equally some chorographic works are
iconotextual. For instance, O’Sullivan’s 2011 PhD thesis traces the history and symbolism of
chorography as a visual literacy of place through cartography and the graphic medium of
print, privileging the map as the primary visual signifier. Although the study does acknowledge
other forms of chorographic practice, its principal aim is to map the development of historical
chorography and the philosophical discourse on place, whereby the practice-based iterations
reproduce historic practice without providing new applications or forms (Fig.2). It is these
other forms of chorographic practice that depart from its historical nature that provide what
I perceive to be chorography’s yet unexplored methodological richness in artistic research,
and the layering of these historical crossings that connect the cultural and socio-political to
the personal.
3
The historiographic ‘turn’ in contemporary art “seeks to define itself in the thickness of its
relationship to history. This has manifested itself through a literalized amateur archaeology
of the recent past: digging”, archaeology as concept, method and metaphor. Roelstraete’s
term for this is the “Archaeological Imaginary” (Roelstraete, 2009a).
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Fig.2 J.O'Sullivan , Lake Julius Chorograph 2010
Original contribution to knowledge - Criticisms, gaps, opportunities
Equally O’Sullivan (2011) does not adequately recuperate the concept, and its pertinence to
the theorisation, contextualisation and politicisation of performative embodied tactics and
spatial practices ‘space is a practised place’ (De Certeau, 1984, p.117). I argue that if the
relations posited within chorography are firstly empirical, experiential, and emplaced, it
cannot be fully articulated by focussing on the cartographic. Put simply, the medium is not
the method. There is a need to distinguish this act from its documentation and representation to provide new theories by addressing the political implications of the embodied
in the act of representation. To provide a contemporaneous account the performative
relations between the body, mapping and place; the mobile, embodied and situated are
therefore central to a contemporary interpretation of chorography (Butler, 2011). This strand
relates directly to my research question concerning embodiment, politics and representation.
6.
Practice themes
The research to date has employed a range of creative, visual methods to explore possible
approaches and establish a direction for future work. Most notable has been the use of eBay
to generate a collection of found and readymade visual material, specifically in relation to the
postcard as archival trace and visualisation of the landscape.
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The work also develops ideas of performance through the introduction and development of
various dramatis personae which appear throughout the practice research.
6.1
Archival practice – the artist as collector
Fig. 3 Fieldnote 1, 2023
Engaging with different conceptions of site as markers of place via a curatorial approach is to
actively ‘take care’ in the restoration and curation of minor histories, narratives, texts, images,
archives and collections, either discarded or forgotten. The primary generator of source
material is eBay. In the context of its commercial application eBay is an online marketplace
where objects are bought and sold by auction. In the context of my practice, I view eBay as a
self-regulating vernacular collection. Personal effects, objects and images have been shorn of
their contexts and histories, they float about anonymously within a public commercial
marketplace. eBay is mined for source material including postcards, photographs and magic
lantern slides using subject-specific search parameters. This act performs a kind of tourism in
reverse whereby the souvenir precedes the reconnaissance trip. Postcards are complex
artefacts, they represent a record, journey, place, landscape, travel, holiday, memory,
souvenir, event and correspondence. The postcard domesticates the landscape, renders it in
miniature and brings it into the private space of the interior (Stewart, 1984).
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“It is the intimate and direct experience of contact which the souvenir has as its referent. This
referent is authenticity. What lies between the here” of the present and the there “of the
past is oblivion, a void marking a radical separation between past and present” (Stewart.
1993, p.139). The postcard signifies ‘I was here’ but what happens when this signifying
becomes virtual? Stewart states “The souvenir speaks to a context of origin through a
language of longing…it is an object arising out of the insatiable demands of nostalgia”
(Stewart, 1993, p.135). The postcard figures within itself a loss, it functions as a synecdoche
of the original scene, the latter of which is missing, unobtainable. There is a desire to retrieve
and recreate these figures in a present context and reopen a dialogue that is directed back
toward its own context, boundaries and form. By reimagining and restoring these personal
decontextualised objects we can create new narratives and new performative relations,
inventing new histories.
6.2
Dramatis Personae
Fig.4 Samuel Vale & George Howlette
In the context of this PhD, Vale & Howlette are adopted as dramatis personae in a wider body
of work by the artist, becoming primary characters in a narrative that explores the
performance of identity through ideas of place, history, travel, tourism, time and memory,
while also introducing historic travel mythologies relating to places that have symbolic,
national, or mythological significance, as well as legendary, often unreachable places.
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These ideas of place and the performance of identity attempt to address Question 4 regarding
how the subject is situated rhetorically amongst the cultural, factual, historical details and
how the subject might be figured as a marginal detail of another narrative. This body of work
is entitled The Chronicles of Vale & Howlette. The names of the watchmaker's Vale & Howlette
were found in an alley in Coventry off Hertford Street in May 2015 (Fig.5).
Fig.5 Blue Plaque on the offices of Rotherham & Sons Clock & Watch Manufacturers,
Coventry.
As a collector of analogue media, I have a long-standing interest in the medium of time. I am
interested in the concept of what I term semiotic time travel, the ability through a kind of
archaeology of media to travel through spaces and places in time.4 My first conception of Vale
& Howlette were that they were time travellers, explorers, directors, producers, curators etc.
It is only through the context of this PhD research it became more obvious that they were
antiquarians. The figure of the antiquary is something of a polymath, requiring knowledge of
multiple practical fields, academic interests and professional pursuits. The term “antiquary
was used to describe scholars who build bridges between different branches of knowledge
based on the study of material remains of the past” (Pearce, 2007). Antiquarians used
archives and collections extensively in their research. The fact I am mining eBay for fragments,
traces, memories and histories seems wholly commensurate with an antiquarian approach.
4
The concept of an archaeology of media indirectly references the book Media Archaeology, a
critical concept that outlines an archaeological approach to the study of media, their histories and
their myriad forms.
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This methodology is drawn from existentialist philosopher Søren Kierkegaard who wrote
under various pseudonyms insisting they were valid subject positions. The Brontë sisters also
wrote under pseudonyms for issues of gender during the time. In contemporary art, the late
great Canadian photo conceptualist Rodney Graham also used a similar methodology
restlessly recasting himself as a protagonist embodying a cast of characters throughout his
oeuvre, whilst simultaneously inhabiting the footnotes of history (Fig. 6). As a modern-day
Renaissance man Graham’s practice represents an antiquarian spirit.
Fig.6 Rodney Graham - Lighthouse Keeper with Lighthouse Model 1955, 2010
7.
Account of practice
My practice encompasses photography, printmaking, site-based interventions, installation
and performance writing. I use various strategies of production, including image and text,
autobiography, polyphony, the intimate and fact and fiction, a continually recurring relation
is the tension between public and private realms.
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During this process a historical figure, site, place, event, voice, or voices are adopted to
activate the work and produce a narrative arc. My work seeks to restage, restore and represent. So far, I have produced experiments in printmaking, video and photography (Fig. 9,
10 and 11). I have also devised a performance lecture and produced a newspaper (Fig.10 and
Fig.12). These experiments have stemmed from the act of collecting printed ephemera which
has formed a substantial collection of postcards (Fig.7 and Fig.8). I will be reflecting upon
these approaches and the concepts operative in the work within this section as follows: The
collection, photo etchings and photographs, the performance lecture and video postcard, and
the newspaper.
Fig.7 Postcard Collection, Brontë Parsonage, 2023-date
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Fig.8 Postcard Collection, Brontë Country, 2023-date
Fig.9 Photo Etching, Cow & Calf Rocks, Ilkley Moor, 2024
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Fig.10 Performance Lecture & Video Postcard, 2024
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Fig.11 Photographs, 2024
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Fig.12 Newspaper, 2024
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7.1
The Collection
As introduced earlier, the act of collecting and the formation of a collection is the core activity
through which the practice is carried out (Fig. 7 & 8). Collecting is a key component of a
chorographic research methodology. The found and readymade have always been a part of
my practice, I like to think of my work as remade readymades because some kind of
intervention into the image or object has occurred. The collection is the source or archive of
the work, it is however, the means to the end as opposed to the end in itself. In contrast to
the physical act of collecting, eBay enables me to organise objects, categories and collections
into coherent wholes (however partial that whole may be), which would be impossible to
replicate in the real world. In the context of eBay this act of collecting is not separating objects
from their original contexts but is an act of reparation and seeks to restore these objects to a
new context. The collection explores themes of place, travel, narrative, tourism, time and
memory. The collection starts to blur the boundaries between fact and fiction, the more
postcards I collect in an obsessive attempt to get to know Brontë Country, the further away
from the landscape we get, the landscape becomes a figment of imagination, a myth, a mirage
(Fig.8). It is a particular staging of the landscape that operates intimately by way of distance.
It is an artifice that is synchronic, it exists in a particular time and place yet is also diachronic
since it reflects the changing landscape over time. The collection is open to re-interpretation
and re-configuration like a hypertext. It is an interpretation of the landscape and a
performance of it, one that has durational qualities and is also open to chance encounters as
new items are incorporated. The collection operates between the public and the private, the
collective and the personal, it retrieves and makes active these personal memories of place
and belonging and preserves and protects them against oblivion.
7.2
Photo Etching & Photographs
The photo etchings and photographs explore the role of the image in circulating narratives of
place (Fig.9 and Fig.11). I am interested in the transformation that occurs when translating
images between media and image-making processes. In my practice this occurs primarily
between photography and print, which transforms the sensory experience of the image and
its surface qualities.
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Decisions made about paper also feed into the tactile qualities of the image. For the first time
I experimented with photo etching. Several images from the collection were dense, having a
drawn quality and texture. I was interested in reproducing them outside the context of the
collection to re-stage, re-articulate and reanimate them. This is not a straightforward act of
reproduction, these are new images. I like to think of them as original copies. I was interested
in how they would change the time of the image since the postcards appear to belong to a
particular time. By transforming the humble postcard into a limited-edition print, the work
shifts between origination, citation and appropriation. It is subtle but it is a re-presentation.
There has been little intervention in the reproduction of the photographs except for colour
matching, colour correction and removal of text (Fig.11). I wanted to see how this would
affect the viewer’s conception of the landscape and whether they could function as faux
documentary photographs and start to blur the boundaries between fact and fiction. The
photograph is the ephemeral trace of an embodied agent in the field but it is not my body, it
is the absent presence of a phantom photographer.
7.3
Performance Lecture and Video Postcard
The performance lecture and the video postcard combine image and text, introduce place in
relation to time, start to blur the boundaries between fact and fiction, and utilise my voice
through a live and pre-recorded narration. For this reflection, I am specifically going to refer
to the video postcard (Fig,10). The work is a meditation on place, travel, tourism, time and
memory and it activates the performance of identity through the introduction of the dramatis
personae including George Howlette and Phyliss Dare (Fig.4 and Fig.26). The video introduces
3 locations: Brontë Country, The Hotel and the headquarters of Vale & Howlette; Coventry.
The video attempted to mobilise the collection through a dialogic exchange to restage,
reanimate and re-present it. The postcards span a timeframe of 100 years, arranged
chronologically. According to Stewart such organisation juxtaposes “personal time with social
time, autobiography with history (creating) a fiction of the individual life” (1993, p.154). This
is particularly related to Question 4 concerning how the subject is situated rhetorically and
how the subject might become a marginal detail of another narrative.
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Can the subject become a part of history through an autobiography that becomes biography,
or can they write themselves into a history (as a personal narrative of cultural identity and
belonging) that they feel is otherwise missing through lack of inclusion or experience? The
video also activates a range of voices in a polyphonic dialogue from the senders of the
postcard to the addressees, operating at the intersection of the public and the private. This
friction is something I refer to as the performance of the private, the entry of the private
domain into the public arena where it is commodified and incorporated into the rhetoric of
display. This video was a specific address to the research questions regarding performing
public memory and personal narratives of identity and belonging through the medium of
place. This dialogue aimed to highlight the significance and complex character of visual,
textual and artefactual experiences of place and question how media construct and mediate
personal narratives of cultural identity and belonging. The video performed their retrieval,
survival, communication and recreation.
7.4
Newspaper
The newspaper is another means of mobilising the collection and starts to bring other modes
of representation into play i.e the fieldnotes, the locations, documentary photographs, the
reading and critical writing as well as other collected ephemera, parts of which have been
recontextualised into the newspaper to lend an air of authenticity (Fig,12). I saw it as a kind
of reportage representing and disseminating the research process by providing a serialised
snapshot in time. The newspaper could form part of an exhibition or be distributed at outlets
local to Brontë Country i.e. Haworth Post Office. The newspaper starts to draw in the wider
context in which the research and the landscape sits and introduces Vale & Howlette, Victoria
Hermita as the Editor and Evelyn Fairfax as the Academic/Writer. The newspaper format
closely mirrored the blog (which is most representative of the dynamics of the research
process) and allowed for the juxtaposition of different orders of visual and textual material
and timeframes, exploring the research journey through landscapes past and present. Taken
together these activities represent a multifaceted exploration of place through the
application of a chorographic methodology to artistic practice.
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8.
Research methods
Fig.13
Rohl, D.J, Chorography Theory & Practice
The research methodology and research design makes use of Spatial Bricolage, the bricoleur
risks combining methods creatively as the complexities of the enquiry develop (Crouch, 2017).
These methods include chorography, critical ethnography, deep mapping, ethnofiction and
cultural mapping. This will be achieved by constructing a ‘dialogic’ exchange (Barrett 2010,
p.5) that intertwines methods with practice and theory to construct a ‘meshwork’ (Ingold,
2011, pp.80-81). Chorography is a field-based qualitative research method with a range of
techniques to capture, map and re-present place as currently utilised in archaeological
fieldwork and interpretation (Fig.13). As identified by Rohl (2012) he suggests they are
selectively practised based on the region under investigation. This range of practices with an
emphasis “on place and experience” includes the collection of stories, artefacts, tracing
historical events, visualisation i.e. texts, “drawings, photos, maps, performance and new
media”, historiography and “critical thinking on evidence collected and personal experiences”
(Rohl, 2012, p.28).
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This method applies to Question 1 and chorography’s value in exploring connections
between, place, public memory and identity. The practice research has already engaged with
several of these methods including perambulation, collecting, the representation of place,
analysis, visualisation; prints, photographs, video postcard, performance lecture and
newspaper, critical thinking and connecting the past to the present.
Chorography does not account for the researching body conducting the fieldwork. To address
this, I propose a form of Ethnography which is concerned with “communicative behaviour and
the interrelationship of language and culture” (Moss, no date, cited in Gilbert Brown and
Dobrin, 2004, p.3). Critical Ethnography is most concerned with critical action in response to
a cultural context and seeks to remain responsive to the ethics and politics of representational
practices. From an Ethnographic perspective, Sociolinguist Dell Hymes calls this
interrelationship of language and culture the “ethnography of communication” which “is
concerned not just with lived experience…but in the way this behaviour manifests itself
rhetorically” (Hymes, no date, cited in Gilbert Brown and Dobrin, 2004, p.4). This method
applies to the question about embodiment, politics and representation which has
implications for who, what and how people and places are re-membered and re-presented. I
would seek to combine this with Deep Mapping, “an ecosophical and educational praxis” that
is outlined in the literature review as the contemporary incarnation of chorography.5 (Biggs,
2014). This method applies to the significance of visual, textual, artefactual and embodied
experiences of place and how we might perform their retrieval, survival, communication and
recreation. Ethnofiction operates at the “intersection of geographical ethnography and
creative writing to evoke cultural experience and sense of place using literary techniques”
(Jacobsen and Larsen, 2014, p.179). This method facilitates the use of the dramatis personae
relating to Question 4, how the subject is positioned and how they might feature as a marginal
detail of another narrative.
5
Ecosophy is a critical concept in the work of Felix Guattari that recognises the interrelations
between “three ecological registers the environment, social relations and human subjectivity”
(Antolioni 2018). Biggs defines Deep Mapping as an essaying of place, a “bricolage of cultural
events and moments through which the experience of culture is mediated”. For Biggs Deep
Mapping is “about interweaving many disparate, tensioned strands of experience, genres of
writing, knowledge positions and narrative perspectives to produce a richer, more resonant
patterning of meaning while retaining the pleasures of discrete threads within the larger whole.”
(Biggs, 2010) This approach is commensurate with Ingold’s ‘meshwork’.
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Cultural mapping is an emerging interdisciplinary field “and a methodological tool used in
participatory planning and community development.” Recent developments have led to
artists mapping intangible cultural heritage. It “aims to make visible the ways that local
cultural assets, stories, practices, relationships, memories, and rituals constitute places as
meaningful locations”, which relates to question 5 concerning Brontë Country and any new
stories that we might ‘glean.’6 (Duxbury et al, 2019, p.3)
9.
Situating Chorography in Visual Art
There are a suite of works from art historical practice relevant to the research, both in terms
of how they connect to practice and how we might consider the application of a chorographic
lens to their interpretation. I am not claiming retrospectively these artists are chorographers
rather there is something in their practices that is analogous to chorography. These works
start with the act of collecting which is a feature of my own practice and a component of
chorography. They engage with time, history, memory, the collection, the place of the past
within the present, the personal and collective, the afterlife of images and the encyclopaedic.
“The Mnemosyne Atlas (Fig.15) is an unfinished attempt to map the pathways that give art
history and cosmography their pathos-laden meanings. Warburg (1927-1929) thought this
visual, metaphoric encyclopaedia, with its constellations of symbolic images, would animate
the viewer’s memory, imagination, and understanding of what he called “the afterlife of
antiquity” (The Warburg Institute, 2016). This relates directly to chorography and Camden’s
desire to ‘to restore antiquity to Britain, and Britain to its antiquity’ through his encyclopaedic
work Brittania (Camden, 1586). Hanne Darboven’s Cultural History 1880–1983 (1980–83)
(Fig.15) blends “the personal and the public while simultaneously offering an autobiography
of the artist herself” (Dia Art Foundation, 2016-2017) and tells of a social history through
newspaper articles, photographs, postcards and a suite of sculptures. André Malraux’s 40year project Le Musée imaginaire, Museum without Walls (Fig.16) speaks to an ‘imaginary
museum’ that is “impossible in the physical world, but through photographic representation
has become a possibility of our time” (Milling, 2014).
Spatial Bricolage relates to the concept of ‘gleaning’, “a creative and performative
engagement with everyday spaces as they are ‘found’ and rehearsed in practice” (Roberts,
2018, p.1).
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6
Gerhard Richter’s Atlas series (1970-date) (Fig.17) includes family photographs, magazine
images, newspapers and landscape pictures which are simultaneously a document of his life
and art. Susan Hiller’s Dedicated to the Unknown Artists (1972-76) (Fig.18) is curatorial
bringing together seaside postcard images emblematic of the work of nameless artists.
Fig.14 Aby Warburg Bilderatlas Mnemosyne, 1927-1929
Fig.15 Hanne Darboven Cultural History, 1880–1983, 1980–83
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Fig.16 André Malraux, Le Musée imaginaire, Museum Without Walls
Fig.17 Gerhard Richter Atlas Series, 1970’s to date
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Fig.18 Susan Hiller Dedicated to the Unknown Artists, 1972-76
A useful bridging figure to contemporary practice is the work of filmmaker Patrick Keiller
including his Duveen commission The Robinson Institute 2012 (Fig.19) and his films (1997;
2010). For the commission Keiller employed over 120 works from the Tate’s collection
creating a narration of the English Landscape and its political and economic history,
highlighting the continuum of visual and intellectual ideas between historic and
contemporary art. This act of mapping and Keiller’s practice are more appropriate to a
contemporary interpretation of chorography in visual art.
Fig.19 Patrick Keiller The Robinson Institute, 2012
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10.
Situating Contemporary Chorographies
As outlined in the Literature Review selected practitioners of relevance to this study include
Iain Biggs, Michael Shanks, Archaeologist, Stanford, the late Mike Pearson, formerly
Performance Studies, Aberystwyth, and the late Clifford McLucas, visual theorist. They have
primarily driven the contemporary conversations around chorography. However, as a visual
artist, contemporary practitioners whose output could at this point represent a contemporary
interpretation of chorography include Uriel Orlow, (Fig.20), whose research-based practice
and multi-media installations, including photography, film, drawing and sound, explore
“spatial manifestations of memory, social and ecological justice and blind spots of
representation.” He focuses on specific locations and historical events and brings “different
image-regimes and narrative modes into correspondence” (Orlow, No date).
Triss Vonna Mitchell (Fig.21), “stages installations and performs narrative structures, using
spoken word, sound compositions, film and photography. Through live performances and
installations, he creates circuitous, multilayered narratives, characterized by fragments of
information, detours, and repetitions” (Vonna Mitchell, No date). Theatre maker, Melanie
Wilson (Fig.22), is an inter-disciplinary performance maker who fuses “sound, experimental
forms of composition, language, technology and live performance” (Wilson, No date). Of
relevance is her work Landscape II, (2013). Three women, 100 years apart, begin a
conversation through letters, diaries, drawings and photographs whilst an unspecified
landscape encompasses them. Other relevant practitioners include Poet and Architect Kreider
+ O’Leary (Fig.23) who make performance, installation and time-based media work with sites
of architectural and cultural interest. They have exhibited in traditional and non-traditional
venues.
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Fig.20
Uriel Orlow GREY, GREEN, GOLD, 2015-17
Fig.21 Triss Vonna-Mitchell Finding Chopin, 2011
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Fig.22 Melanie Wilson Landscape II, 2013
Fig.23 Kreider + O’Leary Gorkchakov’s Wish ‘On the Image’, 2011
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11.
Conclusion/next steps
This report has started to consider how and where chorography can be utilised as an
innovative approach in contemporary artistic practice through a body of practice that has
taken a chorographic approach and which has started to explore and develop connections
between chorography and its practitioners past and present. This includes making new
connections between historical and contemporary chorography and how these might be
identified in visual art which offers the possibility of developing new ways to examine
contemporary artistic practices of place-making to provide a clearer understanding of the
relevance, meaning and impact of chorography today. An innovative research methodology
has been identified as well as determining opportunities to argue an original contribution to
knowledge: chorography, embodiment and representation and the role of the female
chorographer. The practice research has begun to address the research questions and
generates knowledge through an application of aspects of the chorographic methodology in
artistic practice to Brontë country. This range of practices which constitute fieldwork with an
emphasis “on place and experience” has included perambulation, collecting, the
representation of place, analysis, visualisation, connecting the past to the present through
the medium of time and critical thinking on the research and practice (Rohl, 2012, p.28).
Of note are how the video postcard and the performance lecture address Question 4, the
concept of the subject as a marginal detail of another narrative and Question 1, the relations
between place, public memory and identity and how chorography can be used to perform
these relations.
I aim to extend my use of collections and archives to local organisations including Brontë
Parsonage Museum, Yorkshire Archaeological & Historical Society and the West Yorkshire
Archive Service. I will perform chorographic methods in practice at the selected site and
produce and refine practical work to consider how and where the work is best re-presented.
I will also analyse art historical writing in an expanded field that resonates with chorography:
the Situationist International and Psychogeography. I aim to produce a draft literature review
by October 2025 and two thematic papers from work produced so far by October 2024/25.
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I have also identified several venues and institutions where I can give Artists Talks and have
exhibitions. I will continue to investigate the chorographic canon to incorporate novel and
relevant approaches into the practice research to develop chorography as a methodology.
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Appendices
Appendix 1: chorography according to Ptolemy
“Geography is a representation in picture of the whole known world together with
the phenomena contained therein, it differs from Chorography in that Chorography,
selecting certain places from the whole, treats more fully the particulars of each by
themselves – even dealing with the smallest conceivable localities, such as harbors, farms,
villages, river courses, and such like. It is the prerogative of Geography to show the known
habitable earth as a unit in itself, how it is situated and what is its nature, and it deals with
those features likely to be mentioned in a general description of the earth, such as the
larger towns and great cities, mountain ranges and principle rivers […]
The end of Chorography is to deal separately with a part of the whole, as if one were
to paint the eye or ear by itself. The task of Geography is to survey the whole in its just
proportions, as one would the entire head, and afterwards those detailed features which
portraits and pictures may require, giving them proportion in relation to one another so that
their correct measurement apart can be seen by examining them, to note whether they
form the whole or a part of the picture. Accordingly therefore it is not unworthy of
Chorography, our out of its province, to describe the smallest details of places, while
Geography only deals with regions and their general features […]
Chorography is most concerned with what kind of places those are which it
describes, not how large they are in extent. Its concern is to paint a true likeness, and not
merely to give exact position and size. Geography looks at the position rather than the
quality […] Chorography needs an artist, and no one presents it rightly unless he is an artist”
Claudius Ptolemy quoted in Volume II, Visual Culture: Histories, Archaeologies and
Genealogies of Visual Culture. Eds. Morra, J, Smith. M, (Oxon, Routledge: 2006), p.17‐18.
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Appendix 2: Authors own practice
www.denisestartin.co.uk
Appendix 2
Research Blog: https://wordpress.com/login?redirect_to=https%3A%2F%2Fwordpress.com%2Fwp-admin%2F
Login:
[email protected] Password: Chorads1130!
Appendix 2a
Instagram: @startind02
Appendix 2b
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Appendix 3: Hints for British Tourists Exhibition, 2024
Fig.24 Exhibition Poster, Rugby Art Gallery & Museum
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Denise Startin: Hints for British Tourists
Text by Anneka French
A figure in a bowler hat, waistcoat and rolled-up trousers brushes sand from their feet. They read a
book in front of a painted beach hut, climb on rocks, clutch a newspaper, wait, fall asleep and look
out to sea. In one moment after another, we see tourism performed and time laid out in
photographic frames like film stills.
Coventry-based artist Denise Startin presents a series of site-based performative actions, seen here
via photographic documentation. The genesis of the exhibition Hints for British Tourists comprises
two chance encounters: the discovery of a tourism pamphlet on eBay (also titled Hints for British
Tourists) and a wall plaque on Hertford Street, Coventry, dedicated to the historic watchmaking
trade that lists craftsmen Samuel Vale and George Howlette. The exhibition represents a re-staging
and fictional expansion of these two very different starting points.
Vale & Howlette are adopted as dramatis personae in a wider body of work by the artist, becoming
primary characters in a narrative that explores ideas of travel, leisure, time and memory performed
by Startin herself and her partner. Startin’s work makes enquiries, both serious and humorous, that
question what it means to be a tourist in post-Brexit England, in a world grappling with a pandemic
and climate catastrophe, in a physical body that requires care and rest, and in a landlocked city more
than one hundred miles from the nearest stretch of coastline.
The original pamphlet purchased by Startin was published in the former Yugoslavia in the 1970s,
intended as a practical guide for travel. In it, the author observes, ‘One of the reasons I like Britain
and the British, apart from liking the Sunday Times, cheese cake, Constables in the Tate, ‘apples and
pears’ and not to mention the liveliness of their pubs is because their idea of a holiday is not just lying
around on the beach and drinking.’ Startin’s work offers more than a nod to this ambiguous
description, providing viewers with perspectives on place that appear both familiar and strange.
While also introducing historic travel mythologies relating to legendary, often unreachable places,
the titles selected by Startin for the photographs shown – On the Rocks; Between a Rock and a Hard
Place; Rush Hour – also point toward emotional states of being in motion, conflict, indecision or,
indeed, indicate a sense of stillness. Vale & Howlette’s journey is as yet embryonic. They are on their
way to who knows where.
-Denise Startin studied at the Royal College of Art and has exhibited work at Compton Verney,
Coventry Biennial and Whitechapel Gallery, London. She is the recipient of multiple awards and
bursaries and has completed artist residencies in Wrexham, Surrey, Lands End and the Lake District.
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The first iteration of a body of work by myself under the guise of Vale & Howlette was entitled
Hints for British Tourists, 2021 (Fig.25). The work was the re-staging and fictional expansion
of a pamphlet found on eBay containing instructions for travel. Presented as photographic
documentation of a series of site-based performative actions, the work is a meditation on
travel, tourism, time and memory.
Fig.25 Hints for British Tourists, 2021
Vale & Howlette also have a team that have been waiting in the wings for many years
including Phyliss Dare who is conducting the fieldwork and is a traveller, explorer,
photographer, travel writer and tour guide, Evelyn Fairfax, academic and writer, Loie Villette,
a performer and performance writer, and Victoria Hermita, Editor, Keeper of the Collection
and P.A to the Directors (Fig.26).
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Fig.26 Phyliss Dare, Evelyn Fairfax, Loie Villette and Victoria Hermita
Hints for British Tourists is the straightforward re-staging of the cover of a tourism pamphlet
purchased from Ebay, there is no artifice in the work except for the fact I am dressed as
Howlette. The pamphlet presented the conception of a British Tourist from the original
authors own perspective. The photographs were taken by Vale (my partner) under my
direction. The only difference in the images are the attire chosen and the fact that I am
holding the pamphlet with a copy of the Sunday Times inside. This was the first work in which
a newspaper appeared and where the idea for The Daily Howl was born.
My work tends to involve different levels of re-staging and this image was ripe for intervention
and reimagination. I was particularly struck by the idea that I might attempt to have a holiday
by way of instructions in the pamphlet. We chose Charmouth beach near Lyme Regis because
we were familiar with the area and knew it had a stony beach. Most of the images were
improvised on site by going through a range of actions that people perform whilst on holiday,
reading, sleeping, exploring and staring wistfully out to sea. The work documents the failure
to have an ‘authentic’ holiday because a) I am at work and b) I am left with little option but
to cycle through a range of tourism clichés as laid out by the booklet.
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Fig.27 Hints for British Tourists tourism pamphlet
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Fige.28 Chalet Days III
Fig.29 Rock Bottom
Fig.30 Between a Rock and a Hard Place
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Fig.31 Rush Hour
Fig.33 Chalet Days II
Fig.32 Chalet Days 1
Fig.34 The Unbearable Lightness of Being
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Fig.35 On the Rocks
Fig.36 Say Hello, Wave Goodbye
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Fig.37 Installation Shot – Hints for British Tourists Solo Show, 2024
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