AgBioForum – Volume 3, Number 2&3 – 2000 – Pages 156-163
REGULATION OF RBST IN THE US
Robert Collier1
In the United States (US) and European Union (EU) the regulatory and commercialization process for
recombinant bovine somatotropin (rbST) had widely differing outcomes. Although the regulatory
process in both locations was completed in 1993 the commercialization of rbST in the US has been
highly successful while completely failing in the EU. This paper examines these events from the US
perspective and concludes that reasons for the difference in commercial success lie in the cultural,
regulatory, and political background differences between the two world locations.
Key words: somatotropin; dairy cattle; regulatory process; public acceptance.
This paper provides a US perspective on the approval and regulation of recombinant bovine
somatotropin (rbST). It also provides a chronology of the key events that have taken place in the US,
as well as in the EU with respect to rbST. This paper is organized as follows: the present status of
rbST in the US and Europe is reviewed first. A brief historical overview of how the US and the EU
reached their current positions on rbST is given next. Finally, the factors that led to the differing
outcomes in the EU and the US are delineated, along with lessons that have been learned from the
case of rbST. Parallels are drawn with current developments in genetically modified (GM) foods.
The Current Status Of rbST
In the US, Posilac® is the brand name of Monsanto’s rbST, a two-week formulation administered by
subcutaneous injection in lactating dairy cows. It is the largest selling pharmaceutical product in the
history of the dairy industry. In a time span of 6 years, approximately 35 - 40 percent of US dairy
herds have adopted use of Posilac®. This parallels fast adoption rates of other non-agricultural
biotechnologies.
Technical approval of rbST was achieved in the EU in 1993, the same year as the US. However, in
the EU there is currently a ban on rbST sales and research. This ban remains in place indefinitely,
even though the human safety of rbST has been reaffirmed by both the US and EU, and milk and milk
_________________________________________________
1
Dr. Robert Collier is Professor in the Department of Animal Sciences at the University of Arizona, Tucson.
2000 AgBioForum.
R. Collier – Regulation Of rbST In The US
products from cows injected with rbST in the US are not prevented from entering the European
Union, therefore, no trade barriers exist to milk products from US dairy cattle treated with rbST.
The differing EU and US regulatory approval outcomes have taken place in a constantly changing
period for world agriculture. Worldwide, high yield, intensified agriculture is being scrutinized for its
environmental, human health impacts as well as its effects on land use and rural human communities.
Projected world population growth, and the increasing need for advances in agricultural productivity
to provide safe and nutritious food for animals and humans while protecting the environment are
continual issues. The public debate on the use of biotechnology, and the public’s concerns of
chemical-use in agriculture and its links to human health, have been dominant frames throughout the
period of rbST approval and commercialization process. However, these and other similar factors
have played out differently in EU and the US. The approval process was successful in both locations,
it was the commercialization process that differed. This paper attempts to answer why this may be the
case.
The History Of rbST
The effects of bovine somatotropin (bST) in cattle were first reported by two Russian scientists,
(Azimov & Krouze, 1937). These investigators found that an active principle extracted from the
pituitary glands of cows increased milk production. Their study, published in the American Journal
of Dairy Science, was seminal in the field. Their major conclusions from this study indicated there
were no adverse effects on cow health, a consistent increase in milk yield that was influenced by the
quality of management of the farm, and that milk yield returned to previous levels after completion of
treatment. These findings still hold true today. The active compound in the pituitary extracts was
later identified as bST (Young, 1947). During World War II, English scientists confirmed the effects
of somatotropin in goats, as well as cows, and considered it a potential way to increase food
production (Cotes et al., 1949). However, these scientists were unable to supply enough
somatotropin from slaughterhouse-derived pituitaries to make it a practical reality.
In the 1960’s, Monsanto initiated a research program in bST (Machlin, 1972). Monsanto, a chemical
company at that time, saw a business opportunity if a chemically synthesized fragment of the bST
molecule that was active could be found. This active fragment would then be used to duplicate all the
effects of bovine somatotropin. Following extensive scientific studies it was discovered that all 190
amino acids would be needed in order to simulate the desired effects of bST. At the time, a protein
that large could not be chemically synthesized. So the program was terminated and all the scientists
were assigned to other projects or laid off. Yet the program had left its mark on Monsanto, as it
signaled a large business opportunity, if another way to produce bST could be found. Hence, the
stage was set for recombinant bST or rbST.
1973 was a pivotal year for chemical companies, such as Monsanto, because this was the year of the
world oil crisis. Operating profit at Monsanto dropped 88 percent as a result of oil price increases.
Monsanto realized its profits were directly tied to oil and that it would need to eliminate this
dependency in the future. Biotechnology was seen as an opportunity to get away from this
dependency. So Monsanto invested in a number of biotechnology companies, one of which was a
startup company called Genetech. Between 1973 and 1981, through a series of consultations,
Genotech agreed to produce rbST for Monsanto. Genetech produced Monsanto’s first bovine
somatotropin, being the first animal molecule that it cloned, (Leonard-Barton & Pisano, 1993).
By 1982, efficacy trials of rbST had begun in the US. These trials set out to determine if a full
lactation increase was possible, because previous studies had only used small amounts of material.
R. Collier – Regulation Of rbST In The US
No one had yet proven that a cow could be treated through the entire lactation period and still remain
healthy. At Cornell University, Professor Dale Bauman (Bauman et al., 1985) conducted the initial
studies and demonstrated that cows remained healthy while maintaining an increase in milk
production.
By 1983, Monsanto had committed to a worldwide effort to get rbST approved, and had started
European trials, as well as continuing the US trials. Opposition to bST in Europe started earlier than
in the US and was based on concerns about food safety and impact on small farms. The first hint that
there might be a backlash in the US came following an economic study conducted by Kalter et al.
(1985) at Cornell University. Kalter et al. (1985) utilized results from the first full lactation study
conducted at Cornell University (Bauman et al., 1985) which had reported that at the highest
application dose milk production could increase by as much as 40%. Kalter et al. (1985) suggested
that if rbST was rapidly adopted in the dairy industry, with a resultant 40% increase in milk
production, about 30% of dairy farmers would go out of business within 5 years of approval. This
study immediately got the attention of the dairy industry, particularly its implications for the dairy
industry worldwide. Of course, the scenario of a 40% increase in milk production was just one
potential outcome. In fact, the average increase is approximately 15% which is similar to the effect of
switching from 2 times to 3 times daily milking, a common practice in the dairy industry (Bauman,
1992). Concerns about impacts on small farms and milk prices had the effect of uniting some
farming groups with consumer activists opposed to the new technology.
Between 1985-1986 there was much anti-rbST activity, mostly on the part of consumer advocates,
such as Jeremy Rifkin, who were opposed to biotechnology. The Green Movement in Europe was
also active in what at that time Monsanto considered to be low-key opposition to the technology.
Ironically, the first rbST plant was built in Europe because it was considered highly likely that
European approval would occur first. In fact, a survey of consumers in the United Kingdom (UK) in
1985 indicated that more than 70% believed the initials BST stood for British Summer Time.
In 1987, the first submissions where made for approval in France, the UK, and in the United States.
At that time, submissions were made to member countries intended as markets for the product.
France and the UK were two European markets that were initially selected.
The first large investigation of the rbST approval process in the US started in 1989 when Senator
Lehy of Vermont requested a General Accounting Office (GAO) investigation (GAO, 1994). The
debate at this point was not only public but was also becoming political. By 1990, the EU had
established a moratorium on rbST approval until the end of the year. This moratorium was imposed
just in case approvals occurred, and in order to ensure that EU countries would not market the
product. In the United States, the National Institutes of Health (NIH) held a public hearing and
reviewed the human safety aspect of rbST, reaffirming its safety (NIH, 1991).
Public hearings similar to those conducted in the US were never held in Europe. In the US,
investigations were public -- the GAO (GAO, 1994) and the Inspector General's (IG) Office
(Kusserow, 1992) were involved in the review process and their findings were released as public
documents. These debates exposed the issues and allowed the public to get involved. They were all
open; anyone could attend hearings and seek permission to speak. A large number of groups did. In
Europe, however, there was almost no public discussion.
The Office of Technology Assessment (OTA) in the US issued a report in 1992 (OTA, 1992), the
same year as the EU extended its’ moratorium on rbST. This report, along with a report from the US
Inspector General's Office, found that the processes by which safety data was collected, or how the
Food and Drug Administration (FDA) provided oversight of the technology were appropriate.
R. Collier – Regulation Of rbST In The US
Monsanto received its final favorable opinion from the Committee of New Medical Products (CVMP)
in 1993. At about the same time, the FDA held a public hearing on concerns expressed about mastitis
being caused by the use of rbST in cattle. The Veterinary Medical Advisory Committee (VMAC)
chaired a public hearing on the mastitis issue alone, which was also published (Collier, 1993). In
1993, there was also a ninety-day moratorium placed on rBST sales that was enacted by congress and
allowed the FDA to develop a Post-Approval Monitoring Program (PAMP) to evaluate impact of
rbST use in the dairy industry on cattle health and milk quality. These results were presented in two
public hearings after 6 and 12 months of commercial sales.
Late in 1993, the FDA approval process was completed in the United States. In the EU, the
moratorium placed on rbST was extended with almost no public debate. The only debate carried out
in Europe was in the press. Meanwhile, in the United States sales began in 1994 with the FDA
issuing guidelines for voluntary labeling. At the same time that sales began, the PAMP was initiated
to reassure consumers that Posilac® labels were accurate that there were no changes in the safety of
the milk supply. The occurrence of antibiotics in milk was monitored for 50 percent of the US milk
supply.
Monsanto markets Posilac® directly to producers so that every time a producer ordered the product,
they could be queried on any concerns they may have regarding product safety. Farmers indicating
any concerns about treated cows automatically became adverse experiences and were reported to the
FDA. This was probably the most extensive PAMP ever carried out on an animal drug, and the
results of this program were publicly reported. There were two post-approval periods -- 6 months and
one year post-approval. In addition, the FDA issued reports every 6 months on adverse experience
indications and any other concerns that might have arisen. Hence, there was in-depth oversight and
monitoring during the early introduction of rbST. In 1994, the EU extended the moratorium for a
further 5 years. In 1999, the FDA reaffirmed the safety of rbST for humans in direct response to a
letter from some members of congress. In 1999, Canada rejected the somatotropin license that
Monsanto had submitted. This rejection was based on cow health concerns. In 1999, the EU
extended the moratorium to an outright ban.
How US Consumer Concerns Were Addressed
The fundamental concerns of US consumers were not substantially different from those in other
regions of the world. United States consumers were concerned about the impact of rbST on small
farms, human food safety, and animal welfare. Much work was done in response to these concerns.
There have been several independent studies carried out which examine the impact of rbST on small
farms, specifically in regard to the impact on herd size, the longevity of cows in the herd, as well as,
the kinds of problems experienced in implementing the technology (Bauman et al., 1999; Judge et al.,
1997; Ruegg et al., 1998; Van Amburgh et al., 1997; Tauer & Knoblauck, 1997). Probably the most
notable of these studies was one conducted on herds located in the Northeastern United States
(Bauman et al., 1999). These were small dairies in the Northeast -- herds were not greater than 250
dairy cows in most cases. This study compared the lactation records of farms that adopted rbST five
years post-approval and treated at least fifty-percent of the herd to those that never adopted use of
rbST during the same time period. The study demonstrated that in herds adopting use of rbST, the
herd size increased; adopting farms were also able to invest more; there was no change in longevity of
cows in the herd; there was no difference in the reproductive performance of the herd, and there was
no difference in mastitis incidence. In another study, (Tauer & Knoblauch, 1997) increased profits
from the use of Posilac® were reinvested in the farm but no size bias was shown.
R. Collier – Regulation Of rbST In The US
The human food safety impact of rbST was also studied closely. Each evaluation has been carried out
in a public forum. The FDA has repeatedly provided opportunities for the public to openly participate
in evaluating the human safety component of rbST. Information provided by studies on human health
demonstrated safety (Juskevich & Guyer, 1990; Hammond et al., 1990). Third parties were very
important to the debate. For instance, the American Cancer Society negated concerns that rbST could
potentially be carcinogenic. Then the animal welfare component was essentially evaluated in the
PAMP, and again there were two public hearings that allowed open participation. These meetings
were heavily covered in the farm press.
The Safety Of rbST
When a cow is treated with rbST the concentration of bST in milk does not change. This is one of the
reasons why a cow cannot be detected that has been treated with rbST. The concentration of rbST in
milk is extremely low-- about one part per billion. When milk is pasteurized, and there is only one
dairy in the US that does not pasteurize milk, the rbST is destroyed. This is independent of the fact of
that the concentration of bST in milk does not change when you treat a dairy cow with rbST. When
milk is consumed the somatotropin is broken down like every other protein. There are hundreds of
proteins in milk, of which somatotropin is an extremely small component. Casein is the primary milk
protein that makes up 85% of the protein in milk and this is considered a "foreign protein." The term
"foreign protein" has been used in the public arena to increase the perceived risk of the technology on
the part of the public. Foreign proteins, however, are a normal part of foods that humans consume.
Concerns voiced about rbST include the fact that its concentration would increase in milk, that it can
escape destruction of pasteurization and digestion, and that it will have a biological effect – usually
something like cancer. Based on existing knowledge, as explained above, the probability of such a
series of events occurring is not measurable. To this even it should also be added that studies have
shown (Juskevich & Guyer, 1990) that if a person is injected with somatotropin there are no
detectable effects. It does not bind to the human growth hormone receptor (Hammond et al., 1990).
Another safety concern has been made that cows treated with rbST will experience more mastitis,
causing dairy farmers to use more antibiotics, which, in turn contaminate milk and cause allergic
reactions in people. It is a proven fact that with an increase in milk production there is an increase in
mastitis. This is part of the body of evidence that has accumulated under the mastitis review process
(White et al., 1994). The use of antibiotics is an individual management decision on the part of the
dairy farmer. Some farmers use antibiotics intensively while others do not -- usage can vary quite
dramatically. But even if a dairy farmer did use antibiotics more intensively a series of events would
have to occur in order for those antibiotics to end up in the milk supply. At each point in the supply
chain -- from the dairy farmer to the consumer -- the milk is sampled and tested. Hence, the truck
driver who collects the bulk tank of milk takes a sample from every milk tank that they collect at the
farm. Every truck that delivers to the processing plant is then sampled. When the milk goes into the
silo it is sampled every day. If any sample is found to contain antibiotics it is disregarded. It is
therefore extremely unlikely that a contaminated sample would be delivered to retail stores for human
consumption. It is very difficult to get an antibiotic concentration in milk high enough to cause a
serious problem within the human population.
Labeling Of rbST
The United States has made significant progress on labeling. Labeling has to be truthful and it has to
be informative. The basis for mandatory labeling is a change in the characteristics of the food being
sold, for example, if an ingredient is added, or if the concentration of some ingredient is changed.
Labeling a food product based on production practices may be done on a voluntary basis appealing to
R. Collier – Regulation Of rbST In The US
interested consumers while still making valid claims. In the case of rbST, the biotechnology industry
supported voluntary labeling other voluntary labels include organic milk and cheese, which allows for
the use of recombinant rennet (chymase) produced through biotechnology.
Lessons Learned From rbST
There are several lessons that can be learned from the acceptance of rbST in the United States and its
rejection in the European Union.
Factors in US Acceptance of rbST
•
One of the key factors that facilitated the commercialization and acceptance of rbST in the US
was that the political process did not interfere with the ability of Monsanto to continue
conducting its research and studies. If a firm or university can not provide data for regulators to
evaluate, there is no way to satisfy questions about safety. Because Europe did not allow
Monsanto, or any other university or firm for that matter, to conduct safety studies, it greatly
reduced the chance of rbST being approved.
•
Another important factor was the elimination of dairy subsidies in 1985. The case could no
longer be made that Monsanto was being subsidized through increases in milk production paid by
taxpayers. The price support in place was so low that it was never triggered in the post approval
period.
•
Similarly, the congressional hearings were highly publicized in the US, which allowed not only
attendance by members of the national press but also the farm press. The hearings were well
covered and highly commented on so that the public as a whole was kept aware of recent
developments.
•
Third parties also participated in the public debate. These parties were considered to be
independent and reliable sources of information by the public. Independent sources included the
American Pediatric Society, the American Cancer Society, the Dietetic Association, and so on.
All of these groups were able to provide direct, reliable sources of information to consumers.
•
Finally, the PAMP that was carried out in the US was very successful. Similarly, the voluntary
labeling program allowed milk to be labeled from cows not treated with bovine somatotropin, as
long as there were no health claims made that the milk was any different. Voluntary labeling
allowed people seeking non-rbST milk to find it.
Factors in European Rejection of rbST
The EU situation, however, was different from that in the US.
•
Bovine spongiform encephalopathy (BSE) or "mad cow" disease set the stage for a low level of
confidence in the EU regulatory process. The formation of the European Union changed how the
whole food regulatory process was structured. This led to an unfavorable climate towards
acceptance.
•
A parallel ban on steroid (non-peptide) growth hormones created yet another negative influence
on public attitudes.
R. Collier – Regulation Of rbST In The US
•
The Green Movement came out strongly against biotechnology. This stance ultimately
contributed to the negative climate of public opinion in Europe.
•
The European press became very polarized about biotechnology. It did not report two sides to the
story, and before very long the public was polarized as well.
•
The policy environment was equally unsuitable. The EU’s common agricultural policy (or CAP),
directly subsidizes milk output. An increase in milk production from the use of rbST would
therefore lead to a perceived increased cost of the subsidies. This effect was unpalatable both
from the government’s and from the public’s perspective. In all, there was little support for
somatotropin in Europe.
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