Mass Comm

As environmental and ecological issues become an important concern today, every news reporting must capture the attention and the awareness of the society to make sure the right message is received by the readers. Newspapers have the power to influence people's mind and attention hence, it depends on the way that journalists write or based on the house style of the newspapers. The objective of this study is to identify the news orientation on a case study of Lynas Corporation Limited in five Malaysian newspapers. This study is used the quantitative approach based on content analysis of news reporting in The Star, Berita Harian, Utusan Malaysia, Harakah and Suara Keadilan over a seven-month duration. The findings show that the coverage pattern among the five different mainstream newspapers was different. These findings indicated that the mass media can be a function for the media owner to express their own principles. Based on the findings, the newspapers, however, did not fulfill their role in giving information to the public but still the servant to taskmasters. In conclusion, newspapers have been unsuccessful in its role to educate the public on the environmental issues. Policies were made to control the freedom and to limit the ideology as the media owners still have the power over the source and the idea of each story.

Credibility among leaders has always become an interesting topic to be debated in the millennium era. The influx of information derived from the advancement of technology has changed the public perspective and hence makes it complicated. The rise of Social Network Sites (SNS) specifically Twitter as a new medium of communication makes it even worse because it is an influential tool in disseminating information as well as to exchange opinions and views within the society. Twitter has become one of the most frequent applications used under SNS category especially among young voters. In response, politicians also have ventured into this new communication landscape in order to interact and get closer

There are substantive scholarly works on blogs and its correlation to democratization using Jurgen Habermas public sphere concept, yet few ventures deep into the polity of Malaysia as multi-cultural, multi-ethnic nation. March 2008 general elections, marks the tipping point in Malaysia when it sees a steady rise of internet usage that have successfully denied the BN government for the first time its two-third majority. This research attempts to answer the reasons why socio-political blogs becomes the weapon of choice for public deliberations. The key issues explored are related to the four elements in the Constitution pertaining to the Malay supremacy which is the Malay rights, the monarchy, the Malay language and Islam as the official religion. The findings show that the regime does use these elements, in parts, to justify the suppression of political information and criticism, for maintaining national security and racial harmony while at the same time showcases digital acceptance ...

The aim of this research is to look at communication as information seeking efforts. In line with this, one of the objectives of the research is to look at factors influencing the seeking of needs and usage of health communication among the public. The research utilises the sense-making approach as its theoretical framework. A survey method was used to gather data from 498 respondents in the district of Kuala Selangor, Selangor. In general, the research indicates a significant relationship between situational factors and efforts towards fulfilling information needs and information seeking. The hypotheses shows that there is a significant relationship between information seeking and information adequacy and also with information usage. Based on the hypotheses test, it can be concluded that an individual's health is a better predictor than demographic variables to determine the individual's information needs, information seeking and information usage. The research findings dif...

Communication research view communication as a process of transferring information from the source to the receiver to influence an individual’s behavior. The focus of past research have been on the transmission of information involving the media and not on the relevancy of information needed by individuals. The aim of this research is to study communication as information seeking efforts. Therefore, one of the objectives of the research is to look at factors influencing the needs and usage of health communication among the public. The research utilizes the sense-making approach as its theoretical framework. In general, the research indicates significant relationships between situational factors and efforts toward fulfilling information needs and information seeking. The research findings differ from the traditional communication research approaches which mostly focus on the effect of information on individuals. This research strongly indicates that individuals who face a health situ...

The research will focus on fifty journalists from different newspaper and broadcasting companies in Malaysia. The researcher chooses journalist that comes from different newspaper and broadcasting companies in order to know how each journalist practice the ethics and the outcomes will be a variety. This study will help us understand the actual level of knowledge on journalism ethics that the Malaysian journalist posses, their attitude towards it and also their acceptance of journalism ethics in their working environment. Moreover, this research will also be helpful in seeing whether the Codes of Ethics which was stated by the Communication and Multimedia Content Forum is practised by the journalists in their writing process or not. The result showed that the journalists are mostly neutral regarding journalism ethics. Gender does not have any significant relationship between knowledge, attitude and acceptance. This shows that male and female journalist are considered as having the sa...

On April 5, 2019, Prime Minister Mahathir Mohammad announced that Malaysia would withdraw from the Rome Statute of the International Criminal Court (Rome Statute) citing that the government was forced to do so due to political pressure. In Malaysia, the ratification of the Rome Statute was said to be able to undermine the power of the Malay Kings. Rome Statute is a treaty that established the International Criminal Court (ICC) that came into force in 2002. Any country that signs the Rome Statute fundamentally agrees to recognize the powers of the ICC. The treaty gives jurisdiction to ICC to penalize four specific crimes as stated in Article 5 of the statute which are 1) genocide, 2) crime against humanity, 3) war crimes, and 4) crimes of aggression. To date, 122 countries across the world are part of the convention. Malaysia's decision to withdraw from the treaty has been scrutinized by critics, asserting that the government has taken a step backward civil progressiveness. Today...

This case study attempts to identify the elements of unity that can be found in Malaysian local films. Films in a way, are said to play a vital role in uniting people by showing exemplary of solidarity and equality that can be imitate by the viewers to create unity among them. This is because people tend to imitate what they see and hear from a film especially the youngsters. Malaysian films such as Sepet, Gubra, Talentime and Estet are some of the local films that can be categorized a 1Malaysia model films as they bring all races in Malaysia under one roof. As such, unity can be found by finding common ground among people of different beliefs and background. A focus of unifying elements creates harmony and brings people together instead of dividing them whether it is by race, culture, political beliefs or other differences. This study also attempts to analyse the factors that might be a contributing factor towards initiating unity among societies in Malaysia. Findings indicate that...

On April 5, 2019, Prime Minister Mahathir Mohammad announced that Malaysia would withdraw from the Rome Statute of the International Criminal Court (Rome Statute) citing that the government was forced to do so due to political pressure. In Malaysia, the ratification of the Rome Statute was said to be able to undermine the power of the Malay Kings. Rome Statute is a treaty that established the International Criminal Court (ICC) that came into force in 2002. Any country that signs the Rome Statute fundamentally agrees to recognize the powers of the ICC. The treaty gives jurisdiction to ICC to penalize four specific crimes as stated in Article 5 of the statute which are 1) genocide, 2) crime against humanity, 3) war crimes, and 4) crimes of aggression. To date, 122 countries across the world are part of the convention. Malaysia's decision to withdraw from the treaty has been scrutinized by critics, asserting that the government has taken a step backward civil progressiveness. Today, Malaysia is among the minority of the countries that have yet to ratify the Rome Statute alongside countries like North Korea, China, Saudi Arabia, and Somalia. This research aims to look at the acceptance of the Rome Statute in Malaysia. A series of interviews were conducted to explore the perception, knowledge, and acceptance of the statute as well as the reactions on Malaysia's decision to withdraw from the treaty. It was found that while some of the informants supportive of Rome Statute, citing ICC as a complement to the existing law in Malaysia and serving as check-and-balance, others opposed the idea of the treaty ratification. Among the reasons found was, the statute will undermine the power of Malay Rulers and will cause discord among people of different races.

Despite concerted efforts taken since the launched of immunization campaign for Malaysians, the country still wary of individualswho consistently disputing the validity and legality of the vaccine. Further to that, there are also Malaysia citizens who do not believein the effectiveness of the vaccine which lead to refusal in receiving it voluntarily. The study aimed to (i) to explore the understandingof the Malay senior citizens on health communication campaigns related to the COVID-19 vaccination programmes, (ii) to reviewthe sources of information used by the senior citizens in obtaining information related to the vaccine and COVID-19, and (iii) to explorethe behaviours of the senior citizens and their acceptance of the COVID-19 vaccine. The study involved 10 Malay senior citizenswithin the range age group of 55-65 years. In order to seek diverse insights on the information seeking behaviour and the preferredsources, the study focused on the influence of cultural, religious divers...

Industri kreatif adalah salah satu sektor ekonomi yang paling menjanjikan potensi tinggi untuk menyumbang kepada sektor ekonomi negara. Namun Covid-19 yang melanda seluruh dunia telah merencatkan eko-sistem dan pembangunan industri kreatif termasuk Malaysia. Sebahagian industri ditutup dan terjejas kerana perkenalan Perintah Kawalan Pergerakan (PKP). Kajian ini bertujuan untuk mengkaji kesan Covid-19 terhadap industri kreatif di Malaysia. Kajian kualitatif melalui perbincangan kumpulan fokus di Lembah Klang melibatkan 12 peserta juga merupakan pemain industri kreatif dilakukan pada bulan Februari 2023. Hasil kajian mendapati pandemik Covid-19 telah memberi kesan besar kepada kepada industri kreatif kerana ramai hilang pekerjaan dan pendapatan. Dapatan kajian menunjukkan bahawa keterukan impak Covid-19 terhadap industri kreatif di Malaysia berbeza mengikut sifat dan saiz perniagaan. Antara kesan ialah gangguan dalam operasi perniagaan, pengurangan penawaran dan permintaan produk, pengeluaran yang rendah, ketidakstabilan kewangan, dan peralihan kepada saluran pengedaran digital. Secara keseluruhan kajian ini mendapati industri kreatif tetap mempunyai masa depan yang cerah untuk dipulihkan. Walaupun industri kreatif dilanda kemurungan dan kemelestan akibat Covid-19, namun beberapa inovasi melalui media digital, banyak PKS dan peniagaan berkaitannya masih mampu diteruska. Bantuan dan pakej ransangan kerajaan memainkan peranan penting dalam memudahkan industri kreatif untuk mengekalkan perniagaan mereka dalam industri.