Papers by Luh Yusni Wiarti
Jurnal Kajian Bali (Journal of Bali Studies)
Five Bali Aga (Old Balinese) tourist villages in Banjar District, North Bali, collaborated to pro... more Five Bali Aga (Old Balinese) tourist villages in Banjar District, North Bali, collaborated to promote their tourism potential through virtual tours two times during 2021 by bringing up different topics each time. This study analyses the process and the community involvement during implementation of virtual tour and also themes that were provided for the virtual tours. In collecting data, this qualitative study involved a literature review, participatory observation, and interviews. Data were analysed using marketing theory and community-based tourism theory. The analysis shows that Bali Aga tourist villages were very active in preparing attractions and conducting the virtual tours. This article contributes to our understanding that virtual tour as a new form of marketing communication in promoting tourist destination virtually. Moreover, virtual tours are not only for tourism promotion but are also useful for helping the community in maintaining their spirit to manage tourist attrac...
Springer Singapore eBooks, 2022
E-Journal of Tourism, 2022
This article is written based on a research conducted as part of a series of community engagement... more This article is written based on a research conducted as part of a series of community engagement done by Lecturers of Tourism Destination Program of Bali Tourism Polytechnic for the community of Gelagahlinggah Customary Village. The village is located at Kintamani of Bangli Regency, and is part of buffer zone for Batur UNESCO Global Geopark. The aim of the research was to evaluate the tourism potential of the pines forest of Gelagahlinggah, and to produce strategies to develop those potentials. The research implemented quantitative and qualitative approach, utilizing survey as the method for collecting primary data. To increase the validity of the data, the sample was determined purposively. Therefore, the respondents should understand the existing condition of the pines forest of Gelagahlinggah Village, and able to evaluate its tourism potentials. The questionnaire was developed on Google form to allows for practicality. A sample of 100 respondents were collected, based on which a...
Jurnal kepariwisataan, Mar 18, 2015
Jurnal kepariwisataan, Sep 11, 2018
Penelitian ini bertujuan untuk mengungkapkan peran stakeholder sebagai “pemain utama” serta kenda... more Penelitian ini bertujuan untuk mengungkapkan peran stakeholder sebagai “pemain utama” serta kendala-kendala pelibatan mereka dalam pengembangan desa wisata di Bali. Lokasi penelitian dilakukan pada empat kabupaten di Bali, yaitu Kabupaten Bangli, Gianyar, Badung dan Tabanan. Data diperoleh melalui Focus Group Discussion (FGD), dimana narasumber dipilih secara purposive, selain data juga diperoleh melalui studi dokumentasi. Analisis kualitatif dipilih untuk mereduksi, memilah serta menginterpretaskan data. Hasil penelitian menunjukkan bahwa pemerintah sebagai regulator, fasilitator, dan eksekutorhendaknya: (1) mendorong pengembangan desa wisata sesuai potensinya, bukan atas alasan politis dan/atau karena sekadar untuk memperoleh dana bantuan, (2) mengkaji secara konprehensif desa wisata yang akan dikembangkan, (3) menyiapkan perencanaan yang matang dengan mengintegrasikan rencana pembangunan pada tingkat yang lebih tinggi dengan rencana kerja yang disusun masyarakat, (4) memberikan pelatihan untuk mengembangkan kapasitas masyarakat local dalam pengembangan desa wisata, dan (5) memonitor dan mengevaluasi kegiatan masyarakat dalam pengembangan desa wisata.Masyarakat hendaknya secara kritis mengembangkan diri dan lingkungannya, serta menerapkan nilai-nilai lokal serta mengedepankan keunikan budaya Bali sebagai kekuatan pengembangan desa wisata, sementara itu pengusaha diharapkan berperan dalam peningkatan kapasitas masyarakat dengan memberikan pelatihan kepada masyarakat lokal terkait kebutuhan desa wisata, peran akademisi diharapkan mampu memberikan sumbangan pemikiran dalam mengidentifikasi permasalahan desa wisata dan mencarikan solusinya, sementara pers dapat menonjolkan fungsi kontrol dan penyebarluasan informasi kepada publik. Kendala utama yang dihadapi dalam pengembangan desa wisata terkait dengan koordinasi antar stakeholders serta belum adanya agent of change yang mampu mengkoordinir peran stakeholders tersebut.
Bali memiliki berbagai daya tarik wisata yang menarik wisatawan untuk datang berkunjung. Di sampi... more Bali memiliki berbagai daya tarik wisata yang menarik wisatawan untuk datang berkunjung. Di samping pesona alamnya, Balijuga memiliki berbagai ritual dan upacara yang diwariskan oleh para leluhumya yang terkadang diperingati secara khusus sehingga menarik wisatawan untuk memperoleh pengalaman. Bali memiliki berbagai even budaya, baik yang diwariskan maupun yang sengaja dibuat ( baru) dan masih dilaksanakan secara berkelanjutan di masa kini. Dengan perkembangan kepariwisatan Bali, tujuan dari tulisan ini adalah mengkaji lebih mendalam dimensi pariwisata yang berkaitan dengan peluang revitalisasi dari even buday_a di Bali yang secara spesifik berkaitan dengan warisan budaya. Dalam konteks ini, studi kepustakaan dilakukan untuk menganalisis potensi dari aktivitas pariwisata dan keterlibatannya dalam revitalisasi even budaya.
Tulisan Ilmiah Pariwisata (TULIP), 2021
Salah satu daya tarik wisata di Bali yaitu daya tarik wisata Jatiluwih yang terletak di kabupaten... more Salah satu daya tarik wisata di Bali yaitu daya tarik wisata Jatiluwih yang terletak di kabupaten Tabanan, Bali terkena dampak wabah virus corona sedang kembali bangkit dengan menerapkan strategi pemasaran yang tepat agar wisatawan mau berkunjung kembali ke Jatiluwih. Tujuan dari penelitian ini untuk menganalisa tantangan yang dihadapi daya tarik wisata Jatiluwih dalam meningkatkan jumlah kunjungan wisatawan pada era new normal, menganalisa penerapan strategi pemasaran daya tarik wisata Jatiluwih pada era new normal, serta menentukan strategi pemasaran yang tepat melalui analisis SWOT dalam meningkatkan jumlah kunjungan wisatawan pada era new normal. Peneliti menggunakan deskriptif kualitatif sebagai desain penelitian untuk mengumpulkan data. Metode pengumpulan data dalam penelitian ini menggunakan wawancara, observasi, dan studi dokumentasi. Informan yang digunakan pada penelitian ini adalah karyawan manajemen operasional pengelolaan daya tarik wisata Jatiluwih. Hasil penelitian me...
Bali has a lot of potencies to be developed as one of world heritage destination. It has the tang... more Bali has a lot of potencies to be developed as one of world heritage destination. It has the tangible heritages and also the intangible ones. Bali has a lot of culture events, the inherited (old) events ones and also created ( new) events that are still continuing to do in the present time by present generation. As the tourism grows in Bali, the purpose of this paper is to investigate the tourism dimension that is related to the icon of Bali as Heritage Destination. Is the series of Nyepi will be suitable for an icon for Bali as Heritage Destination in Theme of Culture events? In this context, surveyed on 100 tourists were made (domestics and international) and analysed qualitatively by literature study to find out and prove the event that can be the icon of Bali as Heritage Destination.
Karangasem Regency in Bali is rich in attractions that could be presenting to the tourist. More o... more Karangasem Regency in Bali is rich in attractions that could be presenting to the tourist. More over it has a lot of inherited cultures that are still done by the present generations. This research focused on three points : what kind of culture events that karangasem regency has that could attract the tourist to come and visit, how the local communities participated in those events in a process of selection between sharing and preserving sacred, and how the perceptions of the tourists regarding the culture events in Karangasem Regency. The research found that regarding the ritual and ceremony that Karangasem Regency done are almost the same as the ritual and ceremony that done by Balinese mostly in other regency in Bali. They celebrate the ceremony based on the classification of yadnya, based on the Balinese calendar, and based on calendar of caka, the ceremony held in some temples located in Karangasem Regency, and specific ceremony called “ ngusabha”. In Karangasem Regency, the lo...
The inclusion of Destination Management Organization (DMO) Management as an emerging core subject... more The inclusion of Destination Management Organization (DMO) Management as an emerging core subject in studying tourism destination management is crucial in equipping the students with knowledge and skills to manage destination effectively. Studies suggest that prior knowledge is among variables which might impact the student’s learning outcomes. This study was designed to investigate the students’ prior knowledge of DMO as a profession and a subject in Bachelor Program of Tourism Destination at two premier tourism institutes in Indonesia. The research applied a qualitative content analysis method in evaluating the answers of a survey participated by 169 students. Information regarding basic knowledge of DMO such as constructed definitions, examples, perceived responsibilities and the role(s) of DMO in tourism destination was examined. The findings of this study are expected to assist program directors to establish instructional design for the future tourism education curriculum.
This study aims to determine the characteristics and preferences of tourists who visit the priori... more This study aims to determine the characteristics and preferences of tourists who visit the priority destination Labuan Bajo. A quantitative approach research by Cross tabulation analysis is used to analyze the Primary data obtained from the survey of 240 tourists: 175 foreign tourists and 65 domestics. It is written based on the results of the research done by the student of Tourist Destination Study Program, of STP Nusa Dua Bali. The result shows that tourists' characteristics in geographic aspect is dominated by European, thereafter from the demographic aspect they are dominated by tourist in the age of 26-35 years old and mostly they are undergraduate tourist (bachelor level). From the Psychographic aspect shows that their length of stay are 4-5 days and their expenditure are about >Rp.8.000.000. Although the icon of the destination is Komodo Dragon animal, but surprisingly the result shows that their favorite attraction and activity are not dominated by Komodo Island and to see the komodo, but dominated by the attraction of Padar Island, with diving/snorkeling and hiking/trekking around diving spot in Komodo national park as their major favorite activity during their stay in Labuan Bajo.
ASEAN Journal on Hospitality and Tourism
Proceedings of the Proceedings of the 1st Padjadjaran Communication Conference Series, PCCS 2019, 9 October 2019, Bandung, West Java, Indonesia, 2020
This paper tries to seek answer on how foreign and domestic tourist visiting Labuan Bajo move ins... more This paper tries to seek answer on how foreign and domestic tourist visiting Labuan Bajo move inside the tourist destination. It is written based on a research result done by the student of Tourist Destination Study Program, of STP Nusa Dua Bali. This is a descriptive research with quantitative approach. Quantitative and qualitative data were collected through survey, observation, documentation and interview from primary source of data as well as from secondary source. The population from which the sample for this research derived were the international and domestic tourist visiting Labuan Bajo. Total sample of the research were 200, consist of 160 sample representing foreign tourist, and 40 sample representing domestic tourist. The sample determination method were purposive accidental method. Result of the research shows that there are differences between movements of foreign tourist and domestic tourist visiting Labuan Bajo. The difference were based the gate from where the tourist enter Labuan Bajo, the tourist destination visited before Labuan Bajo, their movement pattern, the tourist attraction they visited, and the tourist destination visited after Labuan Bajo.
Jurnal Jurusan Perhotelan, Jun 20, 2013
Bali has a lot of potencies to be developed as one of world heritage destination. It has the tang... more Bali has a lot of potencies to be developed as one of world heritage destination. It has the tangible heritages and also the intangible ones. Bali has a lot of culture events, the inherited (old) events ones and also created ( new) events that are still continuing to do in the present time by present generation. As the tourism grows in Bali, the purpose of this paper is to investigate the tourism dimension that is related to the icon of Bali as Heritage Destination. Is the series of Nyepi will be suitable for an icon for Bali as Heritage Destination in Theme of Culture events? In this context, surveyed on 100 tourists were made (domestics and international) and analysed qualitatively by literature study to find out and prove the event that can be the icon of Bali as Heritage Destination.
Proceedings of the Proceedings of the 1st Padjadjaran Communication Conference Series, PCCS 2019, 9 October 2019, Bandung, West Java, Indonesia, 2020
This paper tries to seek answer on how foreign and domestic tourist visiting Labuan Bajo move ins... more This paper tries to seek answer on how foreign and domestic tourist visiting Labuan Bajo move inside the tourist destination. It is written based on a research result done by the student of Tourist Destination Study Program, of STP Nusa Dua Bali. This is a descriptive research with quantitative approach. Quantitative and qualitative data were collected through survey, observation, documentation and interview from primary source of data as well as from secondary source. The population from which the sample for this research derived were the international and domestic tourist visiting Labuan Bajo. Total sample of the research were 200, consist of 160 sample representing foreign tourist, and 40 sample representing domestic tourist. The sample determination method were purposive accidental method. Result of the research shows that there are differences between movements of foreign tourist and domestic tourist visiting Labuan Bajo. The difference were based the gate from where the tourist enter Labuan Bajo, the tourist destination visited before Labuan Bajo, their movement pattern, the tourist attraction they visited, and the tourist destination visited after Labuan Bajo.
Jurnal Kepariwisataan, 2018
Penelitian ini bertujuan untuk mengungkapkan peranstakeholder sebagai “pemain utama” serta kendal... more Penelitian ini bertujuan untuk mengungkapkan peranstakeholder sebagai “pemain utama” serta kendala-kendala pelibatan mereka dalam pengembangan desa wisata di Bali. Lokasi penelitian dilakukan pada empat kabupaten di Bali, yaitu Kabupaten Bangli, Gianyar, Badung dan Tabanan. Data diperoleh melalui Focus Group Discussion (FGD), dimana narasumber dipilih secara purposive, selain data juga diperoleh melalui studi dokumentasi. Analisis kualitatif dipilih untuk mereduksi, memilah serta menginterpretaskan data. Hasil penelitian menunjukkan bahwa pemerintah sebagai regulator, fasilitator, dan eksekutor hendaknya: (1) mendorong pengembangan desa wisata sesuai potensinya, bukan atas alasan politis dan/atau karena sekadar untuk memperoleh dana bantuan, (2) mengkaji secara konprehensif desa wisata yang akan dikembangkan, (3) menyiapkan perencanaan yang matang dengan mengintegrasikan rencana pembangunan pada tingkat yang lebih tinggi dengan rencana kerja yang disusun masyarakat, (4) memberikan pelatihan untuk mengembangkan kapasitas masyarakat local dalam pengembangan desa wisata, dan (5) memonitor dan mengevaluasi kegiatan masyarakat dalam pengembangan desa wisata.Masyarakat hendaknya secara kritis mengembangkan diri dan lingkungannya, serta menerapkan nilai-nilai lokal serta mengedepankan keunikan budaya Bali sebagai kekuatan pengembangan desa wisata, sementara itu pengusaha diharapkan berperan dalam peningkatan kapasitas masyarakat dengan memberikan pelatihan kepada masyarakat lokal terkait kebutuhan desa wisata, peran akademisi diharapkan mampu memberikan sumbangan pemikiran dalam mengidentifikasi permasalahan desa wisata dan mencarikan solusinya, sementara pers dapat menonjolkan fungsi kontrol dan penyebarluasan informasi kepada publik. Kendala utama yang dihadapi dalam pengembangan desa wisata terkait dengan koordinasi antar stakeholders serta belum adanya agent of change yang mampu mengkoordinir peran stakeholders tersebut.
The First Padjadjaran Communication Conference Series (PCCS), 2019
This study aims to determine the characteristics and preferences of tourists who visit the priori... more This study aims to determine the characteristics and preferences of tourists who visit the priority destination Labuan Bajo. A quantitative approach research by Cross tabulation analysis is used to analyze the Primary data obtained from the survey of 240 tourists: 175 foreign tourists and 65 domestics. It is written based on the results of the research done by the student of Tourist Destination Study Program, of STP Nusa Dua Bali. The result shows that tourists' characteristics in geographic aspect is dominated by European, thereafter from the demographic aspect they are dominated by tourist in the age of 26-35 years old and mostly they are undergraduate tourist (bachelor level). From the Psychographic aspect shows that their length of stay are 4-5 days and their expenditure are about >Rp.8.000.000. Although the icon of the destination is Komodo Dragon animal, but surprisingly the result shows that their favorite attraction and activity are not dominated by Komodo Island and to see the komodo, but dominated by the attraction of Padar Island, with diving/snorkeling and hiking/trekking around diving spot in Komodo national park as their major favorite activity during their stay in Labuan Bajo.
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Papers by Luh Yusni Wiarti