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Brand identity system

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HOLOGRAPHIK® on Instagram: "Redesigning a New York-based digital company with the goal of giving more life and personality to their brand. For the brand refresh of Friends from the City, the main two elements that inspired each segment of the brand were a friendly feeling and New York City. This might seem obvious, but it’s important to keep the recognizable aspects of a brand, while updating the visuals and design side of the brand. We were inspired by the legendary Massimo Vignelli and his work that reshaped the visual identity of the New York subway system. So we utilized the same typography and we aimed to achieve the same colorful and functional feeling for the brand." Vignelli Design, Visual Identity Design Branding, Subway System, City Branding, Massimo Vignelli, Typography Branding, New York Subway, Brand Refresh, Conference Design
Vignelli Design
Visual Identity Design Branding
Subway System
City Branding
Massimo Vignelli
Typography Branding
New York Subway
Brand Refresh
Conference Design

Vignelli Design

HOLOGRAPHIK® on Instagram: "Redesigning a New York-based digital company with the goal of giving more life and personality to their brand. For the brand refresh of Friends from the City, the main two elements that inspired each segment of the brand were a friendly feeling and New York City. This might seem obvious, but it’s important to keep the recognizable aspects of a brand, while updating the visuals and design side of the brand. We were inspired by the legendary Massimo Vignelli and…

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Greedy Farmers Branding and Visual Identity abduzeedo0512—22 Sangwon Lee shared a beautiful branding and visual identity project for Greedy Farmers. The brand work is simple, with a really nice grid system contrasting with the more organic serif font. For more information make sure to check out:  * Behance * Website Pixel Brand Identity, Brand Identity System, Conference Identity, Branded Collateral, Grid Graphic Design, Organic Graphic Design, Branding System, Brand Visual Identity, Brand System
Pixel Brand Identity
Brand Identity System
Conference Identity
Branded Collateral
Grid Graphic Design
Organic Graphic Design
Branding System
Brand Visual Identity
Brand System

Greedy Farmers Branding and Visual Identity

Greedy Farmers Branding and Visual Identity abduzeedo0512—22 Sangwon Lee shared a beautiful branding and visual identity project for Greedy Farmers. The brand work is simple, with a really nice grid system contrasting with the more organic serif font. For more information make sure to check out: * Behance * Website

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