People brand

Tiempos Headline in use for Sage by Wolff Olins

Graphic Design, Branding, Typography, Adobe InDesign CC, Adobe Illustrator CC, Photoshop CC

Branding/photography/typography/illustration/Design direction

Branding

A lean visual identity, intrinsically ambitious that also feels accessible. A complete toolkit with a bold name and logo, with an energetic palette.

After Perplexity dropped we got a lot of inquiries from other AI companies. Like, a lot a lot. Most of them were very early in their journey and didn’t really know what they were building or who they…

New is always better; this is the reason tbpmx decided to renovate its identity for this current year. Based on the idea that “people design for people”, a new concept was created aiming to show the human part in branding. The goal, is to relate to the au…

The Concept: An evolved identity and brand world to reflect the energy and dynamism of the YPC tagline, Making Waves, and appeal to a new personality of young people. The Impact: New portfolio work for a number of Falmouth University students and a final, real world project for the successful concept. A new brand identity […]

Hostess has been making baked treats since 1919, and although the treats remain popular, recent sales have been disappointing, according to brand owner J.M. Smucker in a 2024 report. Theree Hostess logo and branding was last updated in 2022; the 2024 refresh is meant to turn sales trends around.

2023 has been a busy, busy year at The Brand Identity! Thanks to the scores of projects we’ve discovered and shone a light on, we’ve been able to keep a finger on the pulse of the world of branding. Refusing to settle for less, this year, creatives have continued pushing the boundaries of design. We’ve noticed the rise of motion, now being woven into a brand as a central element of the world-building process from the very get-go. There’s also an increasing focus on craft, seen in the many…