Papers by jorge simoes Simoes
Innovation Management Policy Practice, Nov 9, 2013
Contemporary Management Research, 2012
The article analyzes factors stimulating firms' capacity for marketing innovation in terms of the... more The article analyzes factors stimulating firms' capacity for marketing innovation in terms of the design and packaging of goods and services. The data were obtained from the 4th Community Innovation Survey. The results of the logistic regression show that R&D activities relating to internal R&D activities; acquisition of machinery, equipment, and software; acquisition of other external knowledge; and carrying out other procedures-plus the factor of marketing activities-influence Portuguese firms' tendency to innovate in marketing.
ABSTRACT Due to the importance of the entrepreneurial in society today, activities that foster th... more ABSTRACT Due to the importance of the entrepreneurial in society today, activities that foster this spirit among youngsters has become an important issue. In Portugal, there has been a significant increase in the activities organized in schools by private entities focusing on entrepreneurship. The aim of this research is to analyze the effect of these entrepreneurship activities in schools on the development of students entrepreneurial profiles and to gauge their influence on the students entrepreneurial intentions. A theoretical support on entrepreneurship and education on entrepreneurship was developed, which we sought to corroborate by implementing an Entrepreneurship in School program for secondary school students at Estarreja Secondary School. Primary data from a questionnaire to study the entrepreneurial intentions of secondary students was used to empirically test our hypothesis. This questionnaire was applied at two different times: before and after the Entrepreneurship in School activities. Factorial analysis and a logistic regression model were applied and it was concluded that variables like the motivation given by school agents, student participation in extracurricular activities and the desire to continue studying influenced the students entrepreneurial intentions. As for the students entrepreneurial profile, it was concluded that more creative students with the will to win and a better ability to implement entrepreneurial projects are more likely to create their own business. It is therefore suggested that future research also analyzes the importance of each agent in the construction of an entrepreneurial profile.
The AMFITEATRU …, 2012
This article aims at identifying and analyzing the drivers of innovation capacity of marketing in... more This article aims at identifying and analyzing the drivers of innovation capacity of marketing in the context of Portuguese firms. From this standpoint, a theoretical framework is considered, which comprises the characterization of marketing innovation, as well as the ...
International Business Research, 2012
Revista de Gestão em Sistemas de Saúde, 2019
As Capacidades Dinâmicas de Aprendizagem (CDA) assumem-se como principal gerador de vantagem comp... more As Capacidades Dinâmicas de Aprendizagem (CDA) assumem-se como principal gerador de vantagem competitiva influenciando a dinâmica das organizações. O principal objetivo do trabalho é compreender, com base nos gestores logísticos das organizações de saúde, de que forma as CDA acrescentam eficiência às organizações de saúde, procurando a melhoria organizacional. Foi escolhida uma abordagem qualitativa, com recurso à entrevista e análise documental, baseada em quatro estudos de organizações de saúde do setor público e privado. Os resultados sugerem que nas diferentes organizações (publico, social, privado) as CDA acrescentam eficiência às organizações de saúde de forma muito dispare. As organizações do setor público não procuram melhoria organizacional através das CDA contrariamente às organizações do setor privado. O estudo pretende compreender de que forma as CDA acrescentam eficiência às organizações de saúde. Os resultados contribuem para a literatura atual sobre o tema, assim como...
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Papers by jorge simoes Simoes