Papers by fa14rpm627 Uzma anjum
The current study focuses on the service quality factors which influence customer satisfaction in... more The current study focuses on the service quality factors which influence customer satisfaction in telecom industry of Pakistan. Customer satisfaction can be built up when brand satisfies the requirements and cravings of clients. Therefore, we took five service quality dimensions (empathy, reliability, assurance, responsiveness & tangibility) as predicting variables towards criterion variable customer satisfaction. This research was carried out on customers of telecom sector. An aggregate of 320 questionnaires were distributed among the customers of telecom industry of Pakistan through electronic forms as well as simple forms out of which 255 forms were returned i.e. response rate was79.7%. The outcomes of statistical tests demonstrate that three out of five predictor variables i.e. assurance, responsiveness and reliability
This research was accomplished to explore the effect of different factors of work-life balance on... more This research was accomplished to explore the effect of different factors of work-life balance on employees' job satisfaction. Sargodha being revenue generating city in terms of exporting citrus (fruit) deals with banks for large payments. This research is to clarify the relationship between job satisfaction and work life balance factors in banking sectors. There were about 120 questionnaires circulated among the employees of banking sectors. Out of which 88%) questionnaires were returned. The data analysis was done by using SPSS and multiple regression analysis was performed to find out the impact rate of different factors. All the variables discussed in this study results in positive relationship with job satisfaction of employees. In null hypothesis all variables were same as derived except job stress and intention to leave. In derived results job stress and employees' intention to leave job shows positive relation with employee job satisfaction. The reasons found are the improper voice mechanism and improper distribution of work load among employees. This research can be helpful in analyzing the issue of work life balance in banking sectors in other cities and would enable to conduct different programs /seminars to resolve or minimize this issue in Pakistan as well as in abroad.
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Papers by fa14rpm627 Uzma anjum