Our fact checking systematically raises standards in public debate and changes the behaviour of powerful actors
We’re campaigning to tackle bad information online, protect our elections and improve the quality of information in public debate
Our policy work aims to improve the information environment, in order to protect and encourage good public debate
Our technology and training work is designed to help everyone work faster and smarter
Bad information ruins lives. We’re a team of independent fact checkers and campaigners who find, expose and counter the harm it does
Knowing what is accurate is half the fight against bad information. We also need to understand how falsehoods travel, how beliefs are formed, and what interventions fact checkers can use to be most effective.
Research recommendations and checklist summarised from our Researching Misinformation briefing.
How to communicate uncertainty to ensure that the public detect, and understand, evidence limitations.
What drives belief in conspiracy theories, and how harmful conspiracy theories can be tackled.
Looking at Africa, Latin America and the UK to see how we can stand up to crises, conspiracies, and inaccurate everyday health advice.
The effectiveness of media and information literacy programmes, with particular focus on Africa, Latin America and the UK.
The evidence on what impact fact checkers’ work has on public figures, institutions and the media.
How to communicate fact checks to strike the right balance between commanding attention and conveying information online.
The cognitive biases behind the belief in, and sharing of, misinformation.
What we know about UK public engagement with news, information and politics.
An overview of lessons for fact checkers, evidence gaps and new directions.
Research recommendations and checklist for fact checkers summarised from our Fact checking in the 2019 election briefing.
Research commissioned from BritainThinks looking at election campaign tactics and how they were affecting voters' perceptions and behaviour.
Building on academic research and lessons drawn from Full Fact’s editorial team during the 2019 general election.
What do we really mean when we say we distrust politicians? We look at what trust really means.
A summary of research into public understanding of core economic terms.
We suggest that fact checking does more to inform citizens, and backfire effects are rare rather than the norm.
At a workshop in 2018, we found that knowing more about audience demographics is crucial for fact checkers’ work to have an impact.
The findings of self-selecting audience research conducted in 2017
In 2016 we commissioned NatCen Social Research to look at the need for fact checking in Britain